6,013 Senior Analytics Manager jobs in India

Designation: Analytics Manager

About the Role:

We are seeking an Analytics Manager to lead the integration of digital and real-world data for a large-scale political campaign in Punjab. The role will involve designing frameworks to collect, analyze, and structure data so it can be effectively used for campaign targeting, paid media, push emails, and voter outreach. The ideal candidate will have a strong grasp of Punjab’s demographic and political landscape, expertise in social and digital analytics, and the ability to translate raw data into actionable campaign strategies.

Years of Experience Required: 5–7 years in analytics, digital research, or campaign data strategy

Type: Work from Office (Mohali/Chandigarh)

Language & Cultural Requirement:

• Ability to read and interpret Punjabi (essential for accurate data analysis and insights)
• Strong understanding of Punjab’s socio-political and demographic realities
• Proficiency in Hindi and English for cross-team collaboration and reporting

Key Responsibilities

Data Integration & Strategy

• Develop frameworks to marry digital listening data with ground-level research and demographic information.
• Create scalable systems for structuring voter and campaign data to enable downstream use in paid media, push emails, and targeted outreach.
• Establish clear taxonomies, categories, and processes to ensure data is accessible, retrievable, and actionable.

Social & Political Analysis

• Lead analysis of online sentiment, conversations, and trends, contextualizing them with voter behavior, caste/community demographics, and local issues.
• Build models to identify voter micro-segments and recommend targeted strategies.
• Surface insights that help the campaign refine messages and optimize channel mix.

Insight Generation & Application

• Translate large volumes of raw digital and field data into actionable insights for media planning, messaging, and outreach teams.
• Provide recommendations on where and how to deploy paid media spends for maximum resonance and efficiency.
• Support creation of dynamic audience segments for personalized campaign interventions.

Reporting & Visualization

• Develop advanced dashboards, trackers, and periodic reports for campaign leadership.
• Present insights clearly, highlighting not just what is happening but why it matters and how to respond.
• Ensure data-driven recommendations are tied to real-world campaign objectives and voter engagement outcomes.

Operations & Quality Control

• Set standards for data collection, classification, and integration across teams (social listening, field research, CRM, outreach).
• Ensure accuracy, consistency, and timeliness of reporting.
• Recommend process improvements, tool adoption, and automation opportunities for data management.

Core Competencies

• Analytical Expertise: Strong skills in quantitative and qualitative data analysis; experience with tools such as SQL, Power BI, Tableau, or equivalent.
• Social Listening & Digital Knowledge: Proficiency with tools like Sprinklr, Talkwalker, Brandwatch, or equivalent; ability to interpret online data.
• Demographic Understanding: Deep knowledge of Punjab’s socio-political demographics, voter behavior, and local issues.
• Strategic Thinking: Ability to design systems that connect insights to actionable campaign strategies.
• Communication: Strong skills in presenting complex data in simple, clear narratives for decision-makers.
• Organizational Rigour: Ability to set up processes, ensure data hygiene, and manage cross-functional integration.
• Agility: Comfortable working in a fast-paced, high-stakes political environment with evolving priorities.

This is a 12-month contractual position based in Mohali/Chandigarh, with the possibility of renewal based on performance and project requirements.

Axis My India Limited is India’s leading consumer data intelligence company, committed to enabling data-driven decision-making. It has launched the "A" App , a people empowerment platform designed to enhance the lives of a billion citizens by providing access to authentic information and practical solutions for everyday needs. The app follows a PHYGITAL model, leveraging Axis My India’s vast network of 5,000+ locations across 700 districts. Powered by Google Cloud and Google Gen AI , it continuously learns and improves to deliver better user experiences. The company is spearheaded by Mr. Pradeep Gupta who is a leading name in market research and is India’s top psephologist.

Role Overview

Axis My India is looking for a marketing Analytics and Optimization Manager to own the performance intelligence behind our outreach. This role requires a unique blend of analytical depth, experimentation mindset and growth strategy thinking. You will be responsible for analysing the full marketing funnel, opportunities for improvement and drive measurable impact across awareness, engagement, conversion and retention

Key Responsibilities

• Analyse the end-to-end marketing funnel (awareness → engagement → conversion → retention) to identify drop-off points, bottlenecks and growth opportunities

• Design and run A/B tests and controlled experiments to refine targeting, creatives, messaging and user journeys for maximum impact

• Build real-time dashboards to monitor campaign performance, audience cohorts and key growth metrics, ensuring visibility across stakeholders

• Leverage GA4, CRM, and attribution tools to map user journeys, measure touchpoints, and understand where conversions or retention are breaking down

• Conduct deep-dive analyses on cohorts, (LTV), retention patterns to guide acquisition and engagement strategies

• Partner with marketing and business teams to translate insights into actionable strategies

• Build forecasting models to predict campaign outcomes and measure the incremental lift from marketing spends

• Present regular performance updates, insights and actionable recommendations to management and key stakeholders

• Work with tech and data engineering teams to refine data pipelines, improve tagging accuracy and ensure robust attribution systems

Desired Profile

Education

• Bachelor’s degree in either Marketing or Statistics or Computer Science
• Master’s degree (MBA/PGDMB in marketing, digital or Analytical) preferred
• Certifications: Google Analytics (G4), Meta Blueprint, SQL/Data Analytics, Tableau/Power BI

Experience

• 6-8 years of experience in analytics / growth marketing, campaign measurement and funnel optimization
• Strong background in consumer tech, digital first companies, e-commerce, media or performance marketing agencies
• Demonstrated success in improving ROI/ROAS and guiding digital budget allocation

Technical and Operating Skills

• Strong working knowledge of analytics tool like GA4, GTM and Adobe Analytics
• Ability to analyse funnel (Awareness à Engagement à Conversion à Retention) and provide recommendation to optimise the bounce rate
• Ability to translate complex data into simple business recommendations
• Collaborative Mindset to partner with marketing, business and tech/data teams as well as external partners and agencies teams
• Highly deadline-driven, detailed oriented and processed focused individual
• Strategic thinker with the ability to connect micro level insights to macro business outcomes

What We Offer

• A front-row seat to one of India’s most ambitious citizen-tech platforms.
• High-visibility role with direct access to CXOs and government leadership.
• Entrepreneurial work environment backed by Axis My India’s credibility and reach.
• Competitive pay with performance-linked incentives.

Axis My India Limited
is India's leading consumer data intelligence company, committed to enabling data-driven decision-making. It has launched the
"A" App
, a people empowerment platform designed to enhance the lives of a billion citizens by providing access to authentic information and practical solutions for everyday needs. The app follows a
PHYGITAL
model, leveraging Axis My India's vast network of 5,000+ locations across 700 districts. Powered by
Google Cloud
and
Google Gen AI
, it continuously learns and improves to deliver better user experiences. The company is spearheaded by Mr. Pradeep Gupta who is a leading name in market research and is India's top psephologist.

Role Overview

Axis My India is looking for a marketing Analytics and Optimization Manager to own the performance intelligence behind our outreach. This role requires a unique blend of analytical depth, experimentation mindset and growth strategy thinking. You will be responsible for analysing the full marketing funnel, opportunities for improvement and drive measurable impact across awareness, engagement, conversion and retention

Key Responsibilities

• Analyse the end-to-end marketing funnel (awareness → engagement → conversion → retention) to identify drop-off points, bottlenecks and growth opportunities

• Design and run A/B tests and controlled experiments to refine targeting, creatives, messaging and user journeys for maximum impact

• Build real-time dashboards to monitor campaign performance, audience cohorts and key growth metrics, ensuring visibility across stakeholders

• Leverage GA4, CRM, and attribution tools to map user journeys, measure touchpoints, and understand where conversions or retention are breaking down

• Conduct deep-dive analyses on cohorts, (LTV), retention patterns to guide acquisition and engagement strategies

• Partner with marketing and business teams to translate insights into actionable strategies

• Build forecasting models to predict campaign outcomes and measure the incremental lift from marketing spends

• Present regular performance updates, insights and actionable recommendations to management and key stakeholders

• Work with tech and data engineering teams to refine data pipelines, improve tagging accuracy and ensure robust attribution systems

Desired Profile

Education

• Bachelor's degree in either Marketing or Statistics or Computer Science
• Master's degree (MBA/PGDMB in marketing, digital or Analytical) preferred
• Certifications: Google Analytics (G4), Meta Blueprint, SQL/Data Analytics, Tableau/Power BI

Experience

• 6-8 years of experience in analytics / growth marketing, campaign measurement and funnel optimization
• Strong background in consumer tech, digital first companies, e-commerce, media or performance marketing agencies
• Demonstrated success in improving ROI/ROAS and guiding digital budget allocation

Technical and Operating Skills

• Strong working knowledge of analytics tool like GA4, GTM and Adobe Analytics
• Ability to analyse funnel (Awareness à Engagement à Conversion à Retention) and provide recommendation to optimise the bounce rate
• Ability to translate complex data into simple business recommendations
• Collaborative Mindset to partner with marketing, business and tech/data teams as well as external partners and agencies teams
• Highly deadline-driven, detailed oriented and processed focused individual
• Strategic thinker with the ability to connect micro level insights to macro business outcomes

What We Offer

• A front-row seat to one of India's most ambitious citizen-tech platforms.
• High-visibility role with direct access to CXOs and government leadership.
• Entrepreneurial work environment backed by Axis My India's credibility and reach.
• Competitive pay with performance-linked incentives.

About the Opportunity:

Role:
Supply Analytics Manager (Automation)

Level:
Deputy Manager/ Manager

Location:
Gurgaon

Reporting to:
Senior Manager

About the Function

The Domestic Hotels business at MakeMyTrip is a key line of business, offering travelers access to 70K+ hotels across India. With a focus on expanding high-quality supply, fostering strong partner relationships, and delivering distinctive experiences, this segment is central to the company's vision of redefining travel.

At the heart of this business is the Hotel Supply Strategy team, the strategic and analytical powerhouse driving its goals. The team leads high-impact reporting, accelerates supply-side performance, and uncovers opportunities to scale. By collaborating closely across functions, the team manages overall strategy, supply drives, KRAs, effectiveness, and analytics requirements within the Hotels business.

About the Role

As part of the Hotel Supply Strategy team, this role will anchor the automation charter for the entire Hotels supply ecosystem. The incumbent will play a pivotal role in enabling supply growth by designing automation frameworks, unlocking data-driven insights, and driving the adoption of analytics tools across the business.

This position requires strong leadership and problem-solving skills to transform data into business outcomes, streamline reporting processes, and build scalable solutions that empower decision-making at every level.

What you'll be doing

• Driving strategic, cross-functional initiatives to improve key supply metrics and empower the supply team.
• Leading the rollout of Tableau across the supply organization, ensuring adoption and effective usage.
• Designing and managing the roadmap for dashboards and reports to track KRAs and KPIs for the supply team.
• Delivering actionable insights using advanced analytics and data visualization to enable data-driven decision-making and execution.
• Automating manual reporting workflows using Python, SQL, and data engineering best practices to ensure scalability, accuracy, and efficiency.
• Leveraging tools and technologies such as Python, SQL, Tableau, GenAI, and data engineering workflows to strengthen analytical and automation capabilities.
• Collaborating with Category, Revenue, and Ingo (our hotel partner-facing extranet and app for managing listings, bookings, rates, and availability) teams to accelerate growth in room nights and GMV.
• Preparing impactful presentations and business reviews for leadership to support strategic discussions and decision-making.

Qualification & Experience:

• Bachelor's or Master's degree in Engineering or a related field, with 7–10 years of experience focused on automation and analytics-driven initiatives.
• Proficiency in Python, SQL, Tableau, data engineering workflows, MS Excel, and PowerPoint.
• Proven track record of leading automation, driving analytics adoption, and enabling performance improvement at scale.

Key Success Factors for the Role:

• Strong ability to extract insights from data, build dashboards, and support strategic decision-making through metrics-driven analysis.
• Proven experience in leading cross-functional initiatives that drive supply performance, partner experience, and business growth.
• Strong business acumen with a focus on identifying growth levers, optimizing processes, and aligning with organizational priorities.
• Excellent communication and problem-solving skills, with the ability to simplify complex ideas for diverse stakeholders.
• Ability to multitask, manage deadlines, and collaborate effectively across teams in a fast-paced environment.

Position Title

Analytics Manager Ecommerce

Department:

Ecommerce

Work Location:

New Delhi

Grade:

M3

Travel Required:

Yes

Reporting to:

Vice President Digital

Reported by:

Minimum Job Requirements

Educational Qualification:

Graduate (MBA Preferred)

Experience:

5 8 yrs. of total experience with minimum 3 years of experience in managing analytics for Ecommerce.

Any additional requirement:

Purpose of the Position (Job Summary)

The primary responsibility shall be to do sales and inventory data analysis for Ecommerce channel and share insights that shall help in driving revenue growth, optimizing marketing performance, improving customer journey, identifying opportunities, highlighting risks and enable overall faster data driven decision making.

Key Roles and Responsibilities

Overall

1. Automate key sales and inventory reporting dashboards for E-commerce and Quick commerce channels.

2. Prepare weekly review decks with necessary data insights

3. Manage and maintain the sales data repository

4. Track business critical KPIs and identify right inputs to drive improvement

5. Liaison with sales, marketing and merchandising teams

6. Liaison with Finance team to drive cost efficiencies

7. Support Business head and Finance partner for AOP planning at account level

8. Timely information sharing with relevant stakeholders

Competencies

Technical/Functional

Behavioral

1. Advanced Excel skills

2. Power BI

3. Google Analytics/Web Analytics

4. Financial Analysis

5. Retail and Marketing Analysis

6. Strong analytical skills

7. Strong interpersonal skills

8. Excellent spoken and written communication

9. Ability to engage and coordinate with multiple stakeholders

Key Responsibility Areas

Quantitative

Qualitative

1. Build Power BI dashboards for Web and 3P marketplace channels, capturing all important KPIs i.e sales, gross margin, discount%, returns% and bestsellers etc.

2. Optimize spending and maximize ROI basis marketing performance insights.

3. Competition benchmarking for KPIs like ASP and Conversion %

4. Overall management of digital sales data.

5. Overall management of DTC consumer experience

6. Weekly/Monthly business reviews with partners

7. Efficient Inventory planning with demand planning team

Key Stakeholder Management

Internal

External

1. Category and Demand planning

2. Finance

3. Performance Marketing

4. Brand Marketing

5. Supply chain

6. 3PL warehouse partner

7. Marketplaces

Position Title

Analytics Manager Ecommerce

Department: Ecommerce

Work Location: New Delhi

Grade: M3

Travel Required: Yes

Reporting to: Vice President Digital

Job Requirements

Educational Qualification: Graduate (MBA Preferred)

Experience:

5 8 yrs. of total experience with minimum 3 years of experience in managing analytics for Ecommerce.

Any additional requirement:

Purpose of the Position (Job Summary)

The primary responsibility shall be to do sales and inventory data analysis for Ecommerce channel and share insights that shall help in driving revenue growth, optimizing marketing performance, improving customer journey, identifying opportunities, highlighting risks and enable overall faster data driven decision making.

Key Roles and Responsibilities

Overall

1. Automate key sales and inventory reporting dashboards for E-commerce and Quick commerce channels.

2. Prepare weekly review decks with necessary data insights

3. Manage and maintain the sales data repository

4. Track business critical KPIs and identify right inputs to drive improvement

5. Liaison with sales, marketing and merchandising teams

6. Liaison with Finance team to drive cost efficiencies

7. Support Business head and Finance partner for AOP planning at account level

8. Timely information sharing with relevant stakeholders

Competencies

Technical/Functional

Behavioral

1. Advanced Excel skills

2. Power BI

3. Google Analytics/Web Analytics

4. Financial Analysis

5. Retail and Marketing Analysis

6. Strong analytical skills

7. Strong interpersonal skills

8. Excellent spoken and written communication

9. Ability to engage and coordinate with multiple stakeholders

Key Responsibility Areas

Quantitative

Qualitative

1. Build Power BI dashboards for Web and 3P marketplace channels, capturing all important KPIs i.e sales, gross margin, discount%, returns% and bestsellers etc.

2. Optimize spending and maximize ROI basis marketing performance insights.

3. Competition benchmarking for KPIs like ASP and Conversion %

4. Overall management of digital sales data.

5. Overall management of DTC consumer experience

6. Weekly/Monthly business reviews with partners

7. Efficient Inventory planning with demand planning team

Key Stakeholder Management

Internal

External

1. Category and Demand planning

2. Finance

3. Performance Marketing

4. Brand Marketing

5. Supply chain

6. 3PL warehouse partner

7. Marketplaces

We are seeking an Analytics Manager to lead our analytics function, owning the roadmap, execution, and team delivery across business units. This is a hands-on role where you will work across growth, product, and operations to deliver high-impact insights, steer strategic decisions, and manage a small but high-performing team of analysts.

Key Responsibilities: Analytics Leadership & Execution :

• Lead a team of data analysts to deliver high-quality analysis and reporting across functions
• Drive the analytics roadmap: define priorities, align with stakeholders, and ensure timely execution
• Perform deep-dive analysis using statistical techniques like funnel, pre-post, and impact analysis
• Own and execute critical projects such as streamlining factory reports, PNL analysis buyer attribution, lead funnel optimization, pricing strategy, etc.

Stakeholder Collaboration :

• Work closely with leadership, sales, product, and ops teams to understand data needs and translate them into actionable insights
• Proactively share updates, push data-driven thinking, and influence business decisions with clear, concise insights

Reporting & Visualization :

• Develop and maintain scalable dashboards and self-serve reporting tools to democratize data across the org
• Ensure real-time visibility into business KPIs, conversion funnels, retention metrics, etc. Team Development & Data Quality
• Mentor analysts and ensure timely delivery of ad-hoc and recurring tasks
• Ensure data accuracy through audits, validations, and process improvements
• Identify opportunities to automate workflows and enhance data efficiency

Skills Required:

3+ years of experience in analytics Proficiency in SQL, Excel, and hands-on data modeling Strong understanding of statistical methods and business experimentation Experience with visualization tools like Looker, Tableau, or Power BI Strong business acumen and ability to communicate insights to non-technical stakeholders Experience managing and mentoring analysts Ability to prioritize tasks, manage timelines, and execute under tight deadlines Bonus Points: Prior experience in D2C or B2C domains

xp years

Skill - Analytics Manager

Location - Bangalore

Shift 1.30 pm pm

Work Model - Hybrid Mode

Required Qualifications:

 14+ years of Analytics experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

2+ years of leadership experience

xperience in Analytics, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

eadership experience

Desired Qualifications:

inancial Crimes, Operational Risk, Fraud, Sanctions, Anti-Bribery, Corruption experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education.

roject Management, development, strategic planning, process management, change delivery, or equivalent experiences.

utstanding verbal and written communication skills and the ability to communicate complex ideas to non- quantitative colleagues in a concise and clear fashion.

bility to execute in a fast-paced, high-demand, environment while balancing multiple priorities.

xperience in managing reporting or analytics operations, preferably within financial crimes or risk management.

anagement or leadership experience; Proven leadership success recruiting, inspiring, developing, coaching, and motivating team members through balanced leadership with a focus on team member engagement and retention and performance management.

roficiency with all Microsoft Office applications and the ability to construct PowerPoint presentations for executive communications.

amiliarity with visualization and analytics tools (e.g., Alteryx, SQL, Tableau, Qlik Sense).

xperience building relationships across lines of businesses and geographies, influencing partners, as well as providing credible and effective challenge.

referred Financial Crimes Certifications Certified Anti-Money Laundering Specialist (ACAMS) or Certified BSA/AML Professional (CBAP)

Key Responsibilities

Business Consulting & Client Relationship Management

• Lead reporting and dashboarding engagements across industries such as Retail, Airlines, Automotive , and more.
• Build and maintain senior-level client relationships, ensuring alignment with business goals and driving account growth.
• Collaborate with sales and consulting teams to shape solutions for RFPs and proposals , including pricing and delivery models.
• Develop and deliver impactful presentations that communicate insights, strategy, and value clearly.
• Understand client reporting needs and translate them into scalable BI solutions using tools like Power BI, Tableau, Alteryx, SQL, Excel , etc.
• Articulate how AI/ML and GenAI can enhance BI capabilities, including automation, personalization, and predictive insights.
• Stay updated on industry best practices in reporting, data visualization, and AI for BI .

Delivery Management

• Own end-to-end delivery of reporting solutions, from requirement gathering to deployment and support.
• Ensure timely and high-quality delivery across multiple projects, managing risks and dependencies.
• Define and track KPIs, ensuring measurable impact and client satisfaction (NPS).
• Mentor and guide teams in reporting best practices, dashboard design, and data storytelling.
• Ensure data governance, accuracy, and consistency across reporting platforms.
• Manage account-level P&L, ensuring profitability and revenue growth.

The Person: Qualification & Experience

• 10+ years of experience in analytics and consulting, with 4+ years in leadership roles.
• Proven experience in delivering reporting and dashboarding solutions using Power BI, Tableau, Alteryx, SQL, Excel , etc.
• Strong domain expertise in Retail, Airlines, Automotive , or similar industries.
• Basic understanding of AI/ML techniques and GenAI concepts to support BI innovation.
• Excellent stakeholder management, including C-suite engagement across geographies.
• Experience in proposal development, RFP responses, and client presentations .
• Strong business acumen with the ability to quantify and articulate business value .
• Exceptional communication and articulation skills .
• Willingness to travel for client engagements.