6,636 Senior Marketing Manager jobs in India
Senior Marketing Campaigns Manager
Posted 3 days ago
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Job Description
Responsibilities:
- Develop and manage comprehensive marketing campaign strategies from ideation to execution and analysis.
- Plan, create, and oversee the delivery of engaging marketing content across various channels, including digital, social media, email, and print.
- Coordinate with internal teams (e.g., creative, sales, product) and external agencies to ensure campaign alignment and successful implementation.
- Manage campaign budgets, track spending, and optimize resource allocation for maximum ROI.
- Monitor campaign performance using analytics tools, providing regular reports and insights to stakeholders.
- Conduct market research and competitor analysis to identify new opportunities and inform campaign strategies.
- A/B test campaign elements to optimize performance and continuously improve engagement.
- Ensure brand consistency and messaging across all marketing materials and communications.
- Manage relationships with third-party vendors and partners involved in campaign execution.
- Stay abreast of the latest marketing trends, technologies, and best practices.
- Lead and mentor junior marketing team members.
- Develop and nurture lead generation strategies through effective campaigns.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 5 years of experience in marketing campaign management, with a demonstrable track record of successful campaign execution.
- In-depth knowledge of digital marketing channels (SEO, SEM, social media, email marketing) and traditional marketing methods.
- Proficiency in marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent project management, organizational, and multitasking abilities.
- Outstanding written and verbal communication skills, with a flair for creative content development.
- Experience managing budgets and working with agencies or external partners.
- Ability to work effectively in a hybrid work environment, balancing remote and in-office responsibilities.
- Strong leadership potential and experience in guiding teams.
Senior Marketing Campaigns Manager
Posted 22 days ago
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Job Description
Responsibilities:
- Develop and execute integrated marketing campaign strategies across multiple channels.
- Manage campaign budgets, ensuring optimal allocation of resources.
- Define target audiences, messaging, and creative briefs for campaigns.
- Coordinate with internal teams and external agencies for campaign execution.
- Monitor campaign performance using key metrics (e.g., ROI, CAC, conversion rates).
- Analyze campaign data to identify insights and opportunities for optimization.
- Report on campaign results and provide strategic recommendations to stakeholders.
- Stay updated on market trends and best practices in marketing and advertising.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 5+ years of experience in marketing campaign management.
- Proficiency in digital marketing channels and analytics tools.
- Strong project management and organizational skills.
- Excellent written and verbal communication abilities.
- Experience with marketing automation platforms is a plus.
Digital Marketing Manager - Performance Campaigns
Posted today
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Job Description
Digital Marketing Manager - Performance Campaigns
Posted 1 day ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies focused on performance metrics (CPA, ROI, ROAS).
- Manage and optimize paid advertising campaigns across Google Ads, social media platforms (Facebook, Instagram, LinkedIn), and other relevant channels.
- Conduct keyword research, audience segmentation, and bid management to improve campaign performance.
- Analyze campaign data and provide actionable insights and recommendations for optimization.
- Create compelling ad copy, landing pages, and other marketing assets.
- Monitor market trends, competitor activities, and industry best practices to identify new opportunities.
- Collaborate with content, design, and web development teams to ensure cohesive marketing efforts.
- Manage marketing budgets effectively and ensure optimal allocation of resources.
- Track, measure, and report on campaign performance using analytics tools (e.g., Google Analytics, Adobe Analytics).
- A/B test various campaign elements to enhance engagement and conversion rates.
- Stay up-to-date with the latest advancements in digital marketing technologies and strategies.
- Lead and mentor junior marketing team members.
This hybrid role requires a strong presence in **Kanpur, Uttar Pradesh**, for team collaboration and strategic meetings, complemented by the flexibility of remote work for day-to-day campaign management and analysis. You will be a key player in shaping our digital presence and driving measurable business results.
Qualifications:
- Bachelor's or Master's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
- Proven expertise in managing campaigns on Google Ads, Facebook Ads, and other major advertising platforms.
- Proficiency in Google Analytics and other web analytics tools.
- Strong understanding of SEO, SEM, and conversion rate optimization (CRO).
- Excellent analytical, quantitative, and problem-solving skills.
- Creative thinking and ability to develop engaging marketing content.
- Strong project management and organizational skills.
- Experience in A/B testing and data-driven decision-making.
- Excellent written and verbal communication skills.
- Ability to work effectively in a hybrid work environment.
- Experience in the e-commerce industry is a plus.
Digital Marketing Manager - Performance Campaigns
Posted 3 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and execute performance marketing strategies across paid search, social, display, and affiliate channels.
- Manage and optimize digital advertising budgets to achieve ROI and CPA targets.
- Conduct A/B testing on ad copy, creatives, landing pages, and targeting parameters.
- Monitor, analyze, and report on campaign performance using tools like Google Analytics, Google Ads, and social media analytics.
- Identify new growth opportunities and emerging digital marketing trends.
- Collaborate with creative teams and agencies to develop compelling ad content.
- Manage relationships with advertising platforms and affiliate partners.
- Optimize website user experience for conversion rate improvement.
- Stay current with industry best practices and digital marketing technologies.
- Provide regular performance reports to senior management.
- Bachelor's degree in Marketing, Business, or a related field.
- 5+ years of experience in digital marketing, with a strong emphasis on performance marketing and paid channels.
- Proven experience managing significant advertising budgets and delivering measurable results.
- Expertise in Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Strong analytical skills with proficiency in Google Analytics and other web analytics tools.
- Experience with SEO and content marketing principles is a plus.
- Excellent communication, collaboration, and project management skills.
- Ability to work effectively in a hybrid work environment.
- Data-driven mindset with a focus on continuous optimization.
Digital Marketing Manager - Performance Campaigns
Posted 3 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement data-driven digital marketing strategies focused on performance.
- Manage and optimize paid advertising campaigns across SEM, social media, display, and video.
- Oversee significant advertising budgets, ensuring efficient allocation and maximum ROI.
- Conduct A/B testing and multivariate testing to improve campaign effectiveness.
- Analyze campaign performance using analytics tools and generate actionable insights.
- Drive customer acquisition and retention through targeted digital initiatives.
- Manage relationships with ad agencies, technology partners, and affiliate networks.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Collaborate with content and creative teams to develop compelling ad creatives and landing pages.
- Report on key marketing metrics and campaign results to stakeholders.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 5+ years of experience in digital marketing, with a specialization in performance marketing.
- Proven track record of managing successful paid media campaigns with significant budgets.
- Expertise in Google Ads, Facebook Ads, LinkedIn Ads, and other major advertising platforms.
- Proficiency with web analytics tools such as Google Analytics and Adobe Analytics.
- Strong understanding of SEO, CRO, and A/B testing methodologies.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Strong written and verbal communication abilities.
- Ability to work independently and manage multiple projects effectively in a remote setting.
Digital Marketing Manager - Performance Campaigns
Posted 4 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and execute integrated digital marketing strategies across various channels, including SEM, SEO, social media, email, and display advertising.
- Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads) to achieve target KPIs (ROAS, CPA, CPC).
- Conduct keyword research, competitor analysis, and audience segmentation for effective campaign targeting.
- Develop and implement SEO strategies to improve organic search rankings and drive website traffic.
- Create engaging content for various digital platforms, including website copy, blog posts, social media updates, and email newsletters.
- Monitor campaign performance using analytics tools (e.g., Google Analytics) and generate regular performance reports.
- Identify trends and insights, and optimize campaigns based on data analysis and performance metrics.
- Manage the digital marketing budget effectively, ensuring maximum ROI.
- Collaborate with creative teams, web developers, and client account managers to ensure campaign alignment.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4-6 years of experience in digital marketing, with a strong focus on performance marketing.
- Proven experience managing successful SEM, SEO, and social media advertising campaigns.
- Expertise in Google Analytics, Google Ads, Facebook Ads Manager, and other relevant digital marketing platforms.
- Strong understanding of content marketing, email marketing, and conversion rate optimization (CRO).
- Excellent analytical and problem-solving skills, with a data-driven approach to decision-making.
- Proficiency in creating compelling marketing copy and content.
- Ability to manage multiple projects and deadlines effectively in a remote setting.
- Strong communication and collaboration skills.
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Digital Marketing Manager, Performance Campaigns
Posted 6 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing strategies to achieve key business objectives, including lead generation and sales.
- Manage and optimize paid advertising campaigns across platforms like Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads.
- Oversee SEO strategy to improve organic search rankings and drive website traffic.
- Develop and implement effective email marketing campaigns to nurture leads and engage customers.
- Create compelling content strategies and oversee content creation for various digital channels.
- Analyze campaign performance using tools like Google Analytics, SEMrush, and other relevant platforms.
- Monitor key performance indicators (KPIs), generate regular reports, and provide insights to senior management.
- Manage the digital marketing budget, ensuring optimal allocation of resources for maximum ROI.
- Conduct market research and competitor analysis to identify new opportunities and stay ahead of trends.
- Collaborate with cross-functional teams, including sales, product, and creative, to ensure integrated marketing efforts.
- Test and iterate on campaign elements, landing pages, and creative assets to improve conversion rates.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage and mentor junior marketing team members.
- Ensure brand consistency across all digital channels.
- Develop and implement A/B testing strategies for continuous optimization.
- Explore new and emerging digital marketing channels and technologies.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree is a plus.
- Minimum of 5-7 years of experience in digital marketing, with a strong focus on performance marketing and campaign management.
- Proven experience managing successful SEO, SEM, PPC, social media advertising, and email marketing campaigns.
- Proficiency with digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience with marketing automation platforms (e.g., HubSpot, Marketo).
- Strong understanding of website analytics, CRM systems, and conversion rate optimization (CRO).
- Excellent analytical, problem-solving, and strategic thinking skills.
- Outstanding written and verbal communication skills.
- Experience in managing marketing budgets and demonstrating ROI.
- Creative mindset with a data-driven approach.
- Ability to work effectively in a hybrid work environment.
- Experience with A/B testing and experimental design.
- Familiarity with content management systems (CMS) like WordPress.
- Knowledge of the specific market trends in Jaipur, Rajasthan, IN or similar competitive markets.
Digital Marketing Manager - Performance Campaigns
Posted 6 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies across various platforms (Google Ads, Meta Ads, LinkedIn Ads, etc.).
- Manage and optimize paid advertising campaigns to maximize ROI and achieve defined KPIs.
- Conduct in-depth keyword research and competitor analysis to identify new growth opportunities.
- Monitor campaign performance, analyze data, and generate regular reports with actionable insights.
- Collaborate with content creators and designers to develop engaging ad creatives and landing pages.
- Manage marketing budgets effectively, ensuring optimal allocation of resources.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Test and iterate on campaign elements, including ad copy, targeting, and bidding strategies.
- Work closely with the sales team to ensure alignment between marketing efforts and business objectives.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 4 years of experience in digital marketing, with a strong focus on performance marketing.
- Proven expertise in managing Google Ads, Meta Ads, and other PPC platforms.
- Strong analytical skills and proficiency in Google Analytics and other reporting tools.
- Excellent understanding of SEO principles and their impact on paid campaigns.
- Experience with A/B testing and conversion rate optimization (CRO).
- Strong project management and communication skills.
- Ability to work effectively in a hybrid environment.
This hybrid role offers an exciting opportunity to shape the digital presence of a growing company in Bhopal, Madhya Pradesh, IN , with a competitive salary and benefits.
Digital Marketing Manager - Performance Campaigns
Posted 9 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and execute performance marketing strategies across various digital channels.
- Manage and optimize paid advertising campaigns (Google Ads, social media, etc.).
- Conduct keyword research, audience targeting, and ad copy creation.
- Monitor campaign performance, analyze data, and report on key metrics (ROAS, CPA, CTR).
- Implement A/B testing and conversion rate optimization (CRO) strategies.
- Manage and allocate advertising budgets effectively.
- Collaborate with content and design teams for campaign assets.
- Stay up-to-date with digital marketing trends, tools, and best practices.
- Identify new growth opportunities and innovative marketing approaches.
- Provide insights and recommendations for continuous campaign improvement.
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 3-5 years of experience in digital marketing, with a focus on performance marketing.
- Proven experience managing paid advertising campaigns and significant budgets.
- Proficiency in Google Analytics, Google Ads, Facebook Ads Manager, and other ad platforms.
- Strong analytical skills and experience with data analysis tools.
- Excellent written and verbal communication skills.
- Ability to work independently and collaboratively in a hybrid team environment.
- Experience with marketing automation and CRM platforms is a plus.