What Jobs are available for Social Media Executive in Delhi?

This is a remote position.

Your role at Heyo Phone will be to manage all the social media channels of the brands. We focus on Instagram & YouTube, followed by LinkedIn and Facebook. Here’s what your daily activities will look like:

Ideate, create, publish and market content on social media

Record videos for the brand & become the face of Dhandhe Ka Funda, our flagship content piece

Online reputation management i.e. replying to all comments on different channels

Set your own targets for channel growth and achieve them

Coordinate with design team for creatives & videos (and other teams for other things)

Plan and strategize social media campaigns

1-2 years of experience in handling social media accounts for brands

Must be camera-friendly and willing to make video content

Must be proficient in Hindi & English (we make a lot of desi content)

Must be on top of latest social media trends and news

Company Overview

TEJOO FASHIONS, operating under Lakhmi Chand Tejoo Mal, is a leading manufacturer, exporter, and multi-channel wholesaler in the fashion industry. Established in 1965, we specialize in women's ethnic fashion, providing quality garments at affordable prices. Renowned for our Ladies Salwar Suits, we have also diversified into Kurtis, Leggings, Sarees, Lehengas, and Gowns. Headquartered in Delhi, we are committed to fashion excellence.

Job Overview

The Social Media Executive will play a pivotal role in managing and enhancing our social media presence within the fashion industry. This is a full-time position based in Delhi, targeted at junior-level professionals with 1 to 3 years of experience. The candidate will be responsible for engaging our audience, executing social media strategies, and collaborating with influencers to expand our brand's reach.

Qualifications and Skills

• Experience in managing content on Instagram and Facebook is mandatory and will be closely examined during the selection process.
• Maintaining an influencer database and campaign records is a mandatory skill required for this position.
• Experience with fashion e-commerce is considered a mandatory skill for this role.
• Coordinate influencer campaigns and timelines, ensuring all activities align with brand objectives and deadlines.
• Support content ideation and develop creative briefs that resonate with our target audience and align with fashion trends.
• Possess 23 years of social media experience, particularly in the fashion sector, demonstrating a track record of successful campaigns.
• Strong knowledge of influencer marketing and an acute awareness of current fashion trends is a must.
• Excellent communication and organizational skills to effectively manage multiple campaigns and tasks simultaneously.

Roles and Responsibilities

• Develop and execute social media strategies to boost brand presence on platforms like Instagram and Facebook.
• Create engaging content that reflects the brand's ethos and resonates with our target audience.
• Identify and collaborate with influencers to promote our fashion line and manage relationships with them.
• Monitor and analyze social media performance metrics to refine and improve campaign effectiveness.
• Maintain and update influencer databases, and keep track of campaign records and outcomes.
• Stay updated with the latest social media trends and algorithm changes to keep our online presence competitive.
• Work closely with the marketing team to ensure a cohesive brand message across all media channels.
• Assist in planning and executing social media marketing events and initiatives to engage followers and drive brand loyalty.

• Develop, implement, and manage a comprehensive social media strategy across all relevant platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok).
• Create engaging, high-quality, and platform-specific content, including text, image, and video formats.
• Manage the day-to-day operations of all social media channels, including scheduling posts, monitoring engagement, and responding to comments and messages.
• Build and foster a strong online community around the brand.
• Plan and execute paid social media advertising campaigns, including targeting, budget management, and performance optimization.
• Analyze social media performance data, generate reports, and provide actionable insights to improve strategy and ROI.
• Stay up-to-date with the latest social media trends, tools, and algorithm changes.
• Collaborate with the content and design teams to ensure visual and brand consistency.
• Identify and engage with influencers and brand advocates.
• Monitor social media trends and competitor activities.

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 3-5 years of proven experience in social media marketing, preferably within an agency or corporate environment.
• Demonstrated success in developing and executing social media strategies that drive engagement and growth.
• Expert knowledge of major social media platforms and their respective audiences and best practices.
• Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
• Proficiency in creating engaging content, including basic graphic design and video editing skills.
• Strong understanding of paid social media advertising and campaign optimization.
• Excellent written and verbal communication skills, with a keen eye for detail.
• Ability to work collaboratively in a team setting.
• Creative thinking and problem-solving abilities.

• Develop and implement comprehensive social media strategies aligned with marketing goals.
• Create engaging and compelling content (text, images, video) for platforms like Instagram, Facebook, Twitter, LinkedIn, and TikTok.
• Schedule and publish posts using social media management tools.
• Monitor social media channels for trends, conversations, and opportunities.
• Respond to comments, messages, and inquiries in a timely and professional manner, fostering community engagement.
• Plan and execute paid social media advertising campaigns, optimizing for performance.
• Analyze social media data and generate reports on key metrics (engagement, reach, conversions).
• Stay up-to-date with the latest social media trends, tools, and best practices.
• Collaborate with design, content, and marketing teams to ensure brand consistency.
• Identify influencers and explore partnership opportunities.
• Manage social media budgets effectively.

• Proven experience as a Social Media Specialist or similar role.
• Excellent knowledge of major social media platforms and their respective audiences.
• Demonstrable experience with social media analytics tools (e.g., Google Analytics, Facebook Insights).
• Proficiency in creating visual content (e.g., Canva, Adobe Creative Suite basics).
• Strong copywriting and communication skills.
• Understanding of SEO and web traffic metrics.
• Ability to work independently and as part of a team.
• Experience with social media advertising platforms.
• Bachelor's degree in Marketing, Communications, or a related field is preferred.

• Develop and implement comprehensive social media marketing strategies.
• Create, curate, and manage engaging content (text, image, video) for various social platforms.
• Schedule posts and manage content calendars to ensure consistent brand presence.
• Monitor social media channels for trends, conversations, and brand mentions.
• Engage with the online community, respond to comments and messages, and foster positive interactions.
• Analyze social media performance metrics and report on key insights and KPIs.
• Manage and optimize paid social media advertising campaigns.
• Collaborate with cross-functional teams (marketing, design, sales) to align social media efforts.
• Stay up-to-date with the latest social media trends, tools, and best practices.
• Identify opportunities to grow audience base and enhance engagement.

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum 5 years of experience in social media marketing and management.
• Proven success in developing and executing social media strategies for brands.
• Excellent understanding of major social media platforms and their respective audiences.
• Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
• Strong copywriting, editing, and visual content creation skills.
• Excellent communication, interpersonal, and community management skills.
• Ability to work independently and collaboratively in a hybrid environment.
• Experience with paid social advertising is a significant advantage.
• Creative mindset with a data-driven approach to decision-making.

• Develop and implement a comprehensive social media strategy aligned with marketing and business goals.
• Manage and oversee all company social media accounts (e.g., Instagram, Facebook, Twitter, LinkedIn, YouTube, etc.).
• Create, curate, and schedule engaging, high-quality content (text, image, video) that resonates with our target audience.
• Develop and execute paid social media advertising campaigns, managing budgets and optimizing for performance.
• Monitor social media channels for trends, conversations, and relevant industry news.
• Engage with our online community, respond to comments and messages promptly, and foster positive relationships.
• Analyze social media performance using relevant tools (e.g., Google Analytics, platform insights) and report on key metrics (engagement, reach, conversions).
• Identify opportunities to collaborate with influencers and brand partners.
• Stay up-to-date with the latest social media best practices, emerging platforms, and technologies.
• Collaborate with marketing, sales, and product teams to ensure cohesive brand messaging and campaigns.
• Develop and manage the social media content calendar.
• Monitor competitor activity and industry best practices.
• Manage social media crisis communication when necessary.

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• 3-5 years of experience in social media marketing, preferably within the e-commerce or retail sector.
• Proven track record of developing and executing successful social media campaigns.
• Excellent understanding of major social media platforms, their algorithms, and best practices.
• Experience with social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, native platform analytics).
• Proficiency in content creation and editing tools (e.g., Canva, Adobe Creative Suite).
• Strong copywriting and communication skills, with the ability to adapt tone of voice for different platforms.
• Experience with paid social media advertising (e.g., Facebook Ads Manager, Google Ads).
• Analytical skills with the ability to interpret data and translate it into actionable insights.
• Creative thinking and a passion for storytelling.
• Ability to work independently and collaboratively in a fast-paced environment.

Company Description

At WhizCo, we lead the way in transforming brand experiences through advanced technologies and innovative marketing strategies. Specializing in experiential marketing, AR, VR, MR, and CGI, we create captivating and memorable experiences that elevate brands. Our mission is to revolutionize brand-audience interactions by leveraging the latest immersive technologies and influencer marketing. We have collaborated with clients like Tata Steel, Tata Capital, Amazon, Bajaj Electronics, McDonalds, and more to enhance visibility and engage audiences.

Role Description

This is a full-time on-site role for a Social Media Marketing Manager located in Delhi, India. The Social Media Marketing Manager will be responsible for developing and executing social media strategies, creating engaging content, managing social media campaigns, and optimizing social media channels. The role also involves monitoring social media trends, campaign ideation, analyzing performance metrics, and collaborating with cross-functional teams to drive brand awareness and engagement.

Qualifications

• Experience in Social Media Marketing and Social Media Optimization (SMO)
• Strong Communication skills
• Expertise in Content Strategy and Digital Marketing
• Proven ability to create and manage social media campaigns
• Experience in analyzing social media metrics and performance
• Ability to work collaboratively with cross-functional teams
• Bachelor's degree in Marketing, Communications, or related field
• Previous experience in a similar role is a plus