1,523 Social Strategy jobs in India

Social Media Strategy Lead

452001 Bhopal, Madhya Pradesh ₹780000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client is a rapidly growing e-commerce platform looking for a visionary Social Media Strategy Lead to be based in **Bhopal, Madhya Pradesh, IN**. This role is central to shaping and executing our client's online presence, driving engagement, and building a vibrant community across all relevant social media channels. You will be responsible for developing and implementing innovative social media campaigns that align with marketing objectives, enhance brand visibility, and ultimately drive customer acquisition and retention. The ideal candidate possesses a deep understanding of social media trends, platform algorithms, content creation, community management, and performance analytics.

Key Responsibilities:
  • Develop and execute a comprehensive social media strategy that aligns with overall marketing goals and brand positioning.
  • Manage and grow the client's presence across key social media platforms including Instagram, Facebook, Twitter, LinkedIn, YouTube, and emerging platforms.
  • Create, curate, and schedule engaging, high-quality content (text, image, video) that resonates with the target audience and encourages interaction.
  • Monitor social media channels for industry trends, competitor activities, and customer feedback, providing timely insights and responses.
  • Develop and manage social media advertising campaigns, including budget allocation, targeting, A/B testing, and performance optimization.
  • Analyze social media performance metrics, generate regular reports, and use data to inform strategy adjustments and content planning.
  • Build and nurture online communities, fostering positive engagement and managing customer service inquiries received via social media.
  • Collaborate with internal teams (marketing, sales, product development) to ensure cohesive brand messaging and integrated campaign execution.
  • Identify and engage with relevant influencers and brand advocates to expand reach and credibility.
  • Stay up-to-date with the latest social media tools, technologies, best practices, and algorithm changes.
  • Manage crisis communication and reputation management on social media channels.
Qualifications and Skills:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Minimum of 5 years of experience in social media marketing and management, with a proven track record of success.
  • Demonstrated expertise in developing and implementing successful social media strategies for e-commerce brands.
  • In-depth knowledge of major social media platforms, their features, algorithms, and advertising capabilities.
  • Excellent copywriting, editing, and visual content creation skills.
  • Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, native platform insights).
  • Strong understanding of SEO principles and how they relate to social media content.
  • Creative thinking and a passion for staying ahead of digital trends.
  • Excellent communication, collaboration, and project management skills.
  • Ability to work effectively in a fast-paced, deadline-driven environment.
  • Experience in paid social media advertising and campaign optimization.
This is an exciting opportunity to make a significant impact on a growing brand in **Bhopal, Madhya Pradesh, IN**. If you are a creative, data-driven social media expert, we want to hear from you.
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Senior Social Media Strategy Lead

395001 Surat, Gujarat ₹700000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is a dynamic and rapidly growing player in the e-commerce and social media space, looking for a visionary Senior Social Media Strategy Lead to drive their online presence. This position is entirely remote, allowing you to leverage your expertise from anywhere in India. You will be responsible for developing and executing comprehensive social media strategies that enhance brand visibility, engage target audiences, and drive e-commerce sales. This role demands creativity, a deep understanding of social media trends, platform analytics, and a proven ability to translate insights into actionable campaigns. If you are passionate about building online communities and achieving measurable business results through social media, this is the perfect opportunity.

Key Responsibilities:
  • Develop, implement, and manage innovative social media strategies aligned with business goals and marketing objectives.
  • Oversee the creation and curation of engaging, high-quality content across various social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
  • Manage social media advertising campaigns, including budget allocation, targeting, ad creation, and performance analysis.
  • Monitor social media trends, competitor activities, and audience sentiment, providing actionable insights and recommendations.
  • Engage with online communities, respond to comments and messages, and foster positive relationships with followers.
  • Analyze social media data and metrics (e.g., engagement, reach, conversions) to track performance, identify key trends, and optimize strategies.
  • Collaborate with marketing, sales, and product teams to ensure cohesive brand messaging and integrated campaigns.
  • Develop and manage a social media content calendar, ensuring a consistent and timely posting schedule.
  • Identify and build relationships with social media influencers and brand advocates.
  • Stay up-to-date with the latest social media tools, technologies, and best practices.
  • Report on social media performance to stakeholders, providing clear insights and strategic recommendations.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
  • Minimum of 5 years of experience in social media marketing and strategy development, preferably within the e-commerce or digital marketing sector.
  • Proven track record of successfully managing and growing social media channels for brands.
  • In-depth knowledge of major social media platforms, their algorithms, and advertising capabilities.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, platform-native analytics).
  • Strong understanding of content creation, copywriting, and visual storytelling for social media.
  • Excellent analytical skills with the ability to interpret data and translate it into strategic actions.
  • Exceptional communication, interpersonal, and collaboration skills.
  • Creative mindset with a keen eye for detail and aesthetics.
  • Demonstrated ability to work independently and manage multiple projects in a remote setting.
Our client values innovation and data-driven decision-making. This remote role offers a fantastic opportunity to shape the social media landscape for a growing e-commerce brand. If you are a strategic thinker with a passion for digital engagement, we want to hear from you.
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Head of Social Media Strategy

452001 Bhopal, Madhya Pradesh ₹850000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client, a rapidly growing lifestyle brand with a strong online presence, is seeking an innovative and strategic Head of Social Media to lead their social media initiatives. This critical role will be responsible for developing and executing a cutting-edge social media strategy that amplifies brand voice, drives engagement, and fosters a loyal online community. The ideal candidate will be a visionary leader with a proven ability to translate brand objectives into impactful social media campaigns.

Responsibilities:
  • Develop and implement a comprehensive, forward-thinking social media strategy aligned with overall business and marketing objectives.
  • Oversee all social media channels, including content planning, creation, scheduling, and performance monitoring.
  • Lead the creation of engaging and high-quality content across various formats (visuals, videos, copy) tailored for each platform.
  • Manage and grow the brand's social media communities, fostering meaningful interactions and responding to inquiries and feedback.
  • Develop and execute paid social media advertising campaigns to reach new audiences and drive specific marketing goals.
  • Collaborate closely with marketing, PR, creative, and product teams to ensure cohesive brand messaging and integrated campaigns.
  • Identify emerging social media trends, platforms, and technologies, and recommend adoption strategies.
  • Analyze social media metrics and KPIs, providing regular reports on performance, insights, and recommendations for optimization.
  • Manage influencer marketing programs, identifying and building relationships with relevant influencers.
  • Stay informed about competitor social media activities and industry best practices.
  • Lead, mentor, and develop a team of social media specialists and content creators.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field. A Master's degree is a plus.
  • Minimum of 6-8 years of experience in social media management and strategy, with a significant portion in a leadership role.
  • Demonstrated success in developing and executing impactful social media campaigns for brands.
  • Expertise in various social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok, YouTube) and their respective analytics tools.
  • Strong understanding of paid social media advertising strategies and budget management.
  • Excellent copywriting, editing, and communication skills with a keen eye for visual storytelling.
  • Proven ability to analyze data, generate insights, and make data-driven decisions.
  • Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and content creation software.
  • Strong leadership and team management capabilities.
  • Creative vision and a passion for building online communities.
This is an on-site position based in Bhopal, Madhya Pradesh, IN . If you are a social media visionary ready to lead and innovate, we encourage you to apply.
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Head of Social Media Strategy

400001 Mumbai, Maharashtra ₹1600000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client, a dynamic and rapidly expanding player in the E-commerce & Social Media space, is seeking an experienced and visionary Head of Social Media Strategy to lead their initiatives. This is a critical, fully remote role responsible for developing and executing a comprehensive social media strategy that drives brand awareness, customer engagement, lead generation, and e-commerce sales. You will oversee all social media channels, content creation, campaign management, and performance analytics. The ideal candidate will possess a deep understanding of social media platforms, current trends, digital marketing best practices, and e-commerce conversion strategies. You will lead a remote team of social media specialists and content creators, fostering innovation and ensuring brand consistency across all online presences. This is a remote-first position, requiring excellent communication, leadership, and digital collaboration skills.

Responsibilities:
  • Develop and implement a cohesive, data-driven social media strategy aligned with business objectives and e-commerce goals.
  • Oversee all aspects of social media channel management, including content planning, creation, scheduling, and community engagement.
  • Lead the development and execution of innovative social media campaigns to drive brand visibility, engagement, and conversions.
  • Monitor social media trends, emerging platforms, and competitor activities, providing strategic recommendations.
  • Manage and optimize paid social media advertising campaigns to maximize ROI.
  • Analyze social media performance metrics, generate insightful reports, and present findings to senior leadership.
  • Collaborate with marketing, creative, and product teams to ensure consistent brand messaging and integrated campaigns.
  • Manage and mentor a remote team of social media managers, content creators, and digital marketers.
  • Develop and manage the social media budget effectively.
  • Stay at the forefront of social commerce trends and best practices.
  • Build relationships with influencers and brand advocates.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field; Master's degree is a plus.
  • Minimum of 8 years of progressive experience in social media marketing and strategy, with at least 4 years in a leadership role.
  • Demonstrated success in developing and executing social media strategies that have driven significant growth in engagement, followership, and e-commerce sales.
  • Expertise across major social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok, YouTube) and their respective advertising capabilities.
  • Strong understanding of SEO, content marketing, and e-commerce principles.
  • Excellent analytical skills with proficiency in social media analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite).
  • Proven leadership and team management skills, with experience managing remote teams.
  • Exceptional communication, copywriting, and creative storytelling abilities.
  • Strategic thinker with a passion for innovation and a results-oriented approach.
  • Proficiency in content creation tools and video editing is an advantage.
This role is based in **Mumbai, Maharashtra, IN**, but is a fully remote opportunity, enabling you to work from any location in India.
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Head of Social Media Strategy

560001 Bangalore, Karnataka ₹100000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client, a leading e-commerce innovator, is seeking a visionary Head of Social Media Strategy to lead their fully remote marketing team. This executive role will be responsible for developing and executing cutting-edge social media strategies that drive brand awareness, engagement, community growth, and ultimately, e-commerce sales. The ideal candidate is a creative storyteller, a data-driven strategist, and a proven leader with extensive experience in managing large-scale social media campaigns across diverse platforms. This is a remote-first opportunity to significantly impact our client's digital presence.

Responsibilities:
  • Develop and implement a comprehensive, multi-platform social media strategy aligned with overall business and e-commerce objectives.
  • Oversee the creation, curation, and management of engaging and relevant content across all social channels (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok, Pinterest).
  • Define key performance indicators (KPIs) for social media campaigns and track, analyze, and report on performance using social media analytics tools.
  • Manage social media advertising budgets and optimize campaigns for maximum ROI, including paid social media initiatives.
  • Build and nurture an online community, fostering engagement, responding to comments and messages, and managing brand reputation.
  • Collaborate with cross-functional teams, including marketing, product, sales, and customer service, to ensure cohesive brand messaging and campaigns.
  • Stay ahead of social media trends, emerging platforms, and new technologies, recommending innovative approaches.
  • Develop and execute influencer marketing strategies to expand reach and credibility.
  • Manage and mentor a team of social media specialists and content creators.
  • Develop crisis communication plans for social media to effectively handle negative feedback or PR issues.
  • Conduct competitive analysis to identify best practices and opportunities within the social media landscape.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field. Master's degree preferred.
  • 8+ years of progressive experience in social media marketing and strategy, with at least 3 years in a leadership or management role.
  • Proven success in developing and executing social media strategies that have driven significant brand growth and engagement for e-commerce businesses.
  • Expertise in all major social media platforms, their algorithms, best practices, and advertising capabilities.
  • Strong understanding of social media analytics tools (e.g., Sprout Social, Hootsuite, Brandwatch) and reporting.
  • Excellent content creation and storytelling skills, with a keen eye for aesthetics and brand voice.
  • Demonstrated experience with influencer marketing programs.
  • Exceptional leadership, communication, and interpersonal skills.
  • Ability to manage complex projects, think strategically, and adapt to a rapidly evolving digital landscape.
  • Experience working in a remote-first environment and managing distributed teams.
  • Proficiency in graphic design tools or video editing software is a plus.
This is a transformative role for a social media visionary to elevate our client's brand and drive substantial e-commerce success.
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Head of Digital Marketing & Social Media Strategy

560001 Bangalore, Karnataka ₹140000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client, a rapidly growing e-commerce and social media powerhouse, is seeking an innovative and strategic Head of Digital Marketing & Social Media Strategy to join their dynamic, remote-first team. This executive-level position is critical to shaping and executing our online presence and customer engagement strategies. You will be responsible for developing and implementing comprehensive digital marketing campaigns across various platforms, including SEO, SEM, email marketing, content marketing, and influencer collaborations. A key focus will be on leveraging social media to build brand awareness, drive traffic, and foster community engagement. The ideal candidate will have a proven track record of success in developing and managing data-driven digital marketing strategies, with extensive experience in social media analytics and campaign optimization. Responsibilities include managing the digital marketing budget, leading a remote team of marketing specialists, and staying abreast of the latest digital trends and emerging platforms. You must possess exceptional analytical skills to measure the effectiveness of campaigns, identify areas for improvement, and report on key performance indicators (KPIs) to senior leadership. A Bachelor's or Master's degree in Marketing, Business Administration, or a related field, along with at least 8-10 years of progressive experience in digital marketing, with a significant emphasis on social media strategy and e-commerce, is required. Excellent communication, leadership, and project management skills are essential for collaborating with cross-functional teams and driving strategic initiatives. This is an unparalleled opportunity to lead digital innovation and significantly impact the growth of a leading e-commerce brand from anywhere.
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E-commerce Marketing Manager, Social Media Strategy

395001 Surat, Gujarat ₹80000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client is seeking a creative and results-driven E-commerce Marketing Manager with expertise in social media strategy to join their growing team. This role is responsible for developing and executing comprehensive marketing campaigns that drive online sales and enhance brand visibility across various social media platforms. The ideal candidate will have a deep understanding of e-commerce trends, digital marketing best practices, and a proven ability to leverage social media to achieve business objectives. Key responsibilities include creating engaging content, managing social media advertising budgets, analyzing campaign performance, and identifying new opportunities for growth. You will collaborate closely with the e-commerce team to ensure brand consistency and optimize the customer journey. Experience with social media management tools, analytics platforms (e.g., Google Analytics), and SEO principles is essential. The successful candidate will possess excellent copywriting and visual storytelling skills, with a strong understanding of target audience engagement. This is a hybrid role, offering a blend of in-office collaboration and remote flexibility, based in the thriving city of Surat, Gujarat, IN . We are looking for individuals who are passionate about digital marketing, e-commerce, and social media trends, with a track record of successfully increasing engagement and conversion rates. You will be instrumental in shaping our client's online presence and driving significant revenue growth through innovative marketing strategies. Strong analytical skills, a data-driven approach, and the ability to adapt to the ever-evolving digital landscape are crucial. Excellent communication and interpersonal skills are necessary for working effectively with internal teams and external partners. This is an exciting opportunity to make a substantial impact on a dynamic e-commerce business.
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E-commerce Marketing Manager - Social Media Strategy

440001 Nagpur, Maharashtra ₹800000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client is a rapidly growing e-commerce enterprise seeking an innovative and results-driven E-commerce Marketing Manager to lead their social media strategy. This fully remote position is responsible for developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer engagement, and online sales. You will manage all aspects of social media presence, including content creation, platform management, community engagement, and paid social advertising. The ideal candidate will have a Bachelor's degree in Marketing, Communications, or a related field, coupled with a proven track record of success in e-commerce marketing and social media management. Expertise in developing and implementing effective social media strategies across various platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.) is essential. You should be proficient in social media analytics tools, campaign performance tracking, and ROI analysis. Responsibilities include identifying target audiences, crafting compelling marketing messages, optimizing ad spend, and staying abreast of the latest digital marketing trends and best practices. This role requires exceptional creativity, strong analytical skills, and excellent written and verbal communication abilities. You will collaborate with product, sales, and creative teams to ensure a cohesive brand message and drive business objectives. This is a fully remote opportunity, allowing you to contribute your expertise from anywhere. We are looking for a proactive, strategic thinker who can significantly impact our client's online presence and drive substantial e-commerce growth through innovative social media marketing. Join a dynamic and forward-thinking company poised for significant expansion.
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E-commerce Marketing Specialist - Social Media Strategy

462001 Bhopal, Madhya Pradesh ₹45000 Monthly WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client is looking for a creative and results-oriented E-commerce Marketing Specialist with a strong focus on Social Media Strategy to join their dynamic team in Bhopal, Madhya Pradesh, IN . This role is crucial for driving brand awareness, customer engagement, and online sales through innovative social media campaigns. You will be responsible for developing and executing comprehensive social media strategies across various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, YouTube), creating compelling content, managing social media advertising budgets, and analyzing campaign performance. The ideal candidate will have a proven track record in e-commerce marketing, with deep expertise in social media marketing, content creation, community management, and analytics. Strong understanding of SEO principles and how they integrate with social media efforts is highly desirable. You will work closely with the marketing, sales, and product development teams to ensure brand consistency and alignment with overall business objectives. This position requires excellent written and verbal communication skills, a keen eye for detail, and the ability to stay ahead of social media trends and platform updates. We are seeking a proactive individual who can identify new opportunities for growth, engage with online communities, and translate social media activities into tangible business results. Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, platform-specific insights) is essential. This role offers a fantastic opportunity to shape our brand's online presence and drive significant growth in the competitive e-commerce landscape.

Key Responsibilities:
  • Develop and implement effective social media marketing strategies for e-commerce.
  • Create engaging and shareable content (text, images, videos) tailored for different platforms.
  • Manage and optimize social media advertising campaigns to drive traffic and conversions.
  • Monitor social media channels, respond to comments and messages, and foster community engagement.
  • Analyze social media performance data and generate regular reports on key metrics (reach, engagement, conversions).
  • Identify emerging social media trends and recommend new strategies or tactics.
  • Collaborate with the marketing team to ensure brand consistency and campaign alignment.
  • Manage relationships with social media influencers and brand advocates.
  • Stay updated on platform updates, algorithm changes, and best practices.
  • Drive traffic to e-commerce website and improve customer acquisition through social media.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 3-5 years of experience in social media marketing, with a focus on e-commerce.
  • Proven experience developing and executing successful social media campaigns.
  • Proficiency with major social media platforms and their advertising tools.
  • Strong content creation skills (writing, basic graphic design, video editing).
  • Experience with social media management and analytics tools.
  • Understanding of SEO and its relationship to social media marketing.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently and as part of a team.
Our client offers a competitive salary, opportunities for professional development, and the chance to make a significant impact on their e-commerce success.
This advertiser has chosen not to accept applicants from your region.

E-commerce Marketing Manager - Social Media Strategy

570001 Mysore, Karnataka ₹950000 Annually WhatJobs

Posted 21 days ago

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full-time
Our client is seeking a strategic and results-driven E-commerce Marketing Manager to lead their digital presence and social media initiatives. This is a fully remote position, offering the flexibility to work from anywhere while driving significant growth in online sales and brand engagement. You will be responsible for developing and executing comprehensive e-commerce marketing strategies, with a strong emphasis on social media marketing, content creation, and online advertising. Your key duties will include defining target audiences, managing social media channels (Instagram, Facebook, Twitter, etc.), creating compelling content, running paid social media campaigns, and analyzing campaign performance to optimize ROI. You will also oversee SEO/SEM efforts, email marketing campaigns, and collaborate with web development teams to ensure a seamless user experience on our e-commerce platforms. The ideal candidate will possess a deep understanding of the e-commerce landscape, digital marketing trends, and social media best practices. Proven experience in developing and implementing successful social media strategies, managing marketing budgets, and using analytics tools (e.g., Google Analytics, social media insights) is essential. Excellent communication, creative thinking, and analytical skills are crucial for this role. A Bachelor's degree in Marketing, Business, Communications, or a related field is required; experience with e-commerce platforms and CRM systems is a plus. If you are a forward-thinking marketer passionate about driving e-commerce success through innovative digital strategies and thrive in a remote work environment, we encourage you to apply.

Key Responsibilities:
  • Develop and implement comprehensive e-commerce marketing and social media strategies.
  • Manage all social media channels, content calendar, and posting schedules.
  • Create engaging and brand-aligned content for social media, email, and website.
  • Plan, execute, and optimize paid social media advertising campaigns.
  • Analyze marketing campaign performance and provide actionable insights.
  • Collaborate with web development and design teams on e-commerce platform enhancements.
  • Monitor industry trends and competitor activities to identify opportunities.
  • Manage marketing budget and allocate resources effectively.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5+ years of experience in e-commerce marketing and social media management.
  • Proven track record of developing and executing successful digital marketing campaigns.
  • Expertise in social media platforms and advertising tools.
  • Strong analytical skills and experience with marketing analytics platforms.
  • Excellent communication, content creation, and project management abilities.
  • Experience in a fully remote work environment is preferred.
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