531 Strategy Lead jobs in India

Department : Creative Strategy

Reports To : Co-Founder

Experience: 5-7 years in creative strategy or brand planning roles

Type : Full-time

About WhizCo

WhizCo is a next-gen creative agency specializing in Influencer Marketing, Experiential Campaigns, and CGI-based Video Productions. We craft stories that connect, experiences that move, and content that performs. If you believe in the power of bold ideas, this is your playground.

Role Overview

Were looking for a Creative Strategy Lead who thrives at the intersection of creativity, storytelling, and strategy. You'll lead a team of dynamic creative strategists, turning client briefs into powerful campaigns that span across digital, physical, and virtual worlds.

From brainstorming big ideas to overseeing deck delivery, to helping shape WhizCos own brand storythis is a hands-on, high-impact role for someone whos done award-winning work and is ready to build a legacy.

Key Responsibilities

Campaign Strategy & Leadership

Own and lead the creative response to client briefs across influencer, experiential, and CGI verticals

Guide your team through brainstorms and ideation, bringing structure, insight, and originality

Ensure all concepts are insight-driven, relevant, and pitch-worthy

Translate complex client problems into clear creative strategies and storytelling

Team Management-

Manage and mentor a team of Creative Strategists

Review and refine idea decks before client submission

Set quality standards, workflows, and creative benchmarks

Creative Excellence-

Bring storytelling excellence and a sense of craft to every campaign

Push the creative envelopedevelop award-worthy, cross-platform ideas

Create presentations that convert to results

Build and maintain a library of best-in-class references and inspiration

Brand Development (Internal)-

Establish WhizCos creative identity through its company deck, website, and social media presence

Partner with design, content, and marketing teams to maintain brand consistency across all channels

Keep evolving our internal pitch templates, idea formats, and communication tone

Requirements

5+ years of experience in creative strategy, brand planning, or campaign development (agency background preferred)

Proven track record of working on award-winning campaigns (Cannes, Kyoorius, Spikes Asia, etc. a big plus)

Exceptional storytelling, writing, and presentation skills

Strong understanding of digital platforms, influencer ecosystems, and experiential formats

Experience leading a team and reviewing creative work

Hands-on with deck-making tools (Google Slides, Keynote, Canva, etc.)

A curious mind with a hunger for pop culture, trends, and innovation

What You Bring to the Table

A deep love for big ideas and bold execution

A storyteller's soul with a strategists mind

Leadership with empathyyou raise the bar and your team

Confidence in the boardroom, agility in the brainstorm

Passion for building not just client campaignsbut a brand

• Develop and articulate the company's strategic vision and long-term goals.
• Conduct thorough market analysis, competitive intelligence gathering, and trend forecasting.
• Identify and evaluate potential new business ventures, partnerships, and growth opportunities.
• Formulate strategic plans, including business cases, roadmaps, and KPIs, to achieve organizational objectives.
• Collaborate with departmental leaders to ensure the effective implementation of strategic initiatives.
• Analyze financial data and operational metrics to assess performance and identify areas for improvement.
• Develop frameworks and models for strategic decision-making.
• Present strategic recommendations and findings to executive leadership and board members.
• Facilitate strategic planning sessions and workshops.
• Stay informed about emerging business models, technologies, and competitive landscapes.
• Monitor the execution of strategic plans and provide guidance for course correction.
• Drive a culture of strategic thinking and innovation throughout the organization.

• Master's degree in Business Administration (MBA), Strategy, Finance, or a related field.
• Minimum of 7 years of experience in corporate strategy, management consulting, or business development.
• Demonstrated expertise in strategic planning, market analysis, and financial modeling.
• Exceptional analytical, problem-solving, and critical thinking skills.
• Proven ability to develop and present complex strategic concepts clearly and concisely.
• Strong understanding of various business functions and their interdependencies.
• Excellent leadership and influencing skills, with the ability to drive change across an organization.
• Proficiency in using data analysis tools and business intelligence software.
• Experience in managing cross-functional projects and teams.
• Ability to work autonomously and effectively in a remote work environment.
• Outstanding written and verbal communication skills.

• Develop and implement innovative digital marketing strategies aligned with business objectives and target audience insights.
• Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns to improve organic and paid search visibility.
• Oversee social media strategy, content creation, and community engagement across various platforms.
• Develop and execute data-driven content marketing plans to attract and retain customers.
• Manage email marketing campaigns, including list segmentation, automation, and performance analysis.
• Analyze website traffic, campaign performance, and user behavior using analytics tools (e.g., Google Analytics).
• Identify key performance indicators (KPIs) and track progress towards marketing goals.
• Conduct market research and competitor analysis to identify new opportunities and stay ahead of trends.
• Collaborate with cross-functional teams, including sales, product development, and creative, to ensure cohesive marketing efforts.
• Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
• Stay up-to-date with the latest digital marketing technologies, tools, and best practices.
• Mentor and guide junior marketing team members.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 5 years of experience in digital marketing, with a significant focus on strategy development and campaign management.
• Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
• Strong proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and data interpretation.
• Experience with marketing automation platforms and CRM systems.
• Excellent understanding of current digital marketing trends and best practices.
• Strong project management and organizational skills.
• Exceptional written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Ability to work effectively in a hybrid team environment, balancing remote and in-office responsibilities.

• Develop and execute comprehensive digital marketing strategies.
• Manage and optimize SEO, SEM, social media, content, and email marketing campaigns.
• Define digital marketing KPIs and track campaign performance against objectives.
• Conduct market research and competitor analysis.
• Oversee the creation of engaging digital content.
• Manage the digital marketing budget and ensure optimal resource allocation.
• Analyze campaign data to generate insights and inform future strategies.
• Collaborate with internal teams and external agencies.
• Stay up-to-date with the latest digital marketing trends and technologies.
• Identify new opportunities for growth and innovation in the digital space.

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 5 years of experience in digital marketing strategy and execution.
• Proven expertise in SEO, SEM, social media, content marketing, and email marketing.
• Strong analytical skills and experience with web analytics tools.
• Excellent project management and communication skills.
• Experience with marketing automation and CRM platforms.
• Demonstrated success in developing and managing digital marketing campaigns with measurable results.

• Develop and execute comprehensive digital marketing strategies aligned with business goals.
• Manage and optimize all paid digital advertising campaigns (SEM, Social Media Ads).
• Oversee SEO initiatives to improve organic search rankings.
• Develop and manage content marketing strategies to drive engagement and lead generation.
• Plan and execute email marketing campaigns.
• Monitor, analyze, and report on campaign performance using analytics tools.
• Identify new digital marketing trends and opportunities.
• Collaborate with creative teams to develop compelling marketing assets.
• Manage the digital marketing budget effectively.
• Stay current with industry best practices and emerging technologies in digital marketing.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 5+ years of experience in digital marketing, with a focus on strategy development and execution.
• Proven experience with SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
• Strong understanding of digital marketing platforms and technologies.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Exceptional written and verbal communication skills.
• Experience managing marketing budgets.
• Ability to work independently and manage multiple projects effectively in a remote environment.

• Develop and execute a comprehensive social media strategy that aligns with overall marketing goals and brand positioning.
• Manage and grow the client's presence across key social media platforms including Instagram, Facebook, Twitter, LinkedIn, YouTube, and emerging platforms.
• Create, curate, and schedule engaging, high-quality content (text, image, video) that resonates with the target audience and encourages interaction.
• Monitor social media channels for industry trends, competitor activities, and customer feedback, providing timely insights and responses.
• Develop and manage social media advertising campaigns, including budget allocation, targeting, A/B testing, and performance optimization.
• Analyze social media performance metrics, generate regular reports, and use data to inform strategy adjustments and content planning.
• Build and nurture online communities, fostering positive engagement and managing customer service inquiries received via social media.
• Collaborate with internal teams (marketing, sales, product development) to ensure cohesive brand messaging and integrated campaign execution.
• Identify and engage with relevant influencers and brand advocates to expand reach and credibility.
• Stay up-to-date with the latest social media tools, technologies, best practices, and algorithm changes.
• Manage crisis communication and reputation management on social media channels.

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 5 years of experience in social media marketing and management, with a proven track record of success.
• Demonstrated expertise in developing and implementing successful social media strategies for e-commerce brands.
• In-depth knowledge of major social media platforms, their features, algorithms, and advertising capabilities.
• Excellent copywriting, editing, and visual content creation skills.
• Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, native platform insights).
• Strong understanding of SEO principles and how they relate to social media content.
• Creative thinking and a passion for staying ahead of digital trends.
• Excellent communication, collaboration, and project management skills.
• Ability to work effectively in a fast-paced, deadline-driven environment.
• Experience in paid social media advertising and campaign optimization.