2,052 Tc Product Portfolio jobs in India
Brand Management - Director, Brand Management
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Job Description
Who We Are
Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashion, trademark licensing, and philanthropy. Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world. The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.
The Department
CAA Brand Management, the licensing and consumer products division of CAA, is a global leader in brand licensing, with over 30 years of experience helping brands expand into new consumer product categories, experiences, and territories. In partnership with over 2500 world-class manufacturers and retailers, our unmatched network of 2 global offices enables us to build thriving businesses for our clients, maximizing brand reach and generating significant revenue. We take a client centered and collaborative approach to every partnership, treating our clients’ brands as if they were our own.
The Role
The Director, Brand Management is responsible for the growth, long term relationship and smooth operation of one or more of our clients’ consumer products programs. Individuals in this role lead and oversee relationships with the client and the relevant stakeholders within the clients’ business, as well as leading a cross-functional and often cross-regional CAA Brand Management client teams.
Responsibilities:
Manage client relationship
Compile and lead appropriate regular touchpoints with the client and their team to ensure timely and effective communication flow.
Act as the voice of the client for all initial assessments of potential deals to ensure that proposals brought forward to the client have been vetted first
Closely monitor client satisfaction and sentiment to strengthen the relationship and with VP to proactively manage any issues
Manage licensee relationship
Serve as the primary point of contact and relationship manager for all licensees and brand partners.
Lead development and organization of essential business development tools for licensees (i.e., product catalogs, line sheets, event development and production, and others, etc.) with the CAA Brand Management client team.
Partner closely with each licensing partner to understand respective business models and product development cycles to drive retail profitability.
As needed, act as principal liaison to facilitate transactions between licensee and retailer or licensor.
Onboard new licensees
Manage program calendar, keeping track of licensee product development cycles, marketing deadlines, product launches, etc.
Drive brand development
Responsible for defining and driving strategically aligned opportunities for clients with the sales teams to extend the brand into new categories and ventures. This can include supporting the negotiation and finalization of new licensing agreements and identifying and securing growth and expansion opportunities for our clients.
Deliver on growth, expansion and long-term profitability of the existing business.
Assist in negotiating new licensing agreements; participate in sales and marketing presentations, as necessary.
Proactively align and drive program building activity across all CAA Brand Management client team members from Creative, Business Development, Finance and Legal to ensure successful execution of the strategy.
Focus on taking brands into relevant, innovative categories through thought leadership, commercial initiative and the development of co-branded and mono-branded licenses and brand extensions.
Serve as the internal brand point of contact for CAA Brand Management teams.
Facilitate effective licensing operations
Participate in brand strategy and budget setting discussions internally and with the client.
Analyze consumer trends and information and help identify product categories to enter as future sources of growth.
Assist in overseeing the direction, implementation, execution, and continuous improvement of the licensing processes.
Support the CAA Brand Management client team with feedback and guidance on requirements that ensure all partnerships and deals align with the client’s brand DNA, guidelines and principles.
Guide the client in the adoption of industry best practice process, templates and partners to drive efficient long-term growth of the licensing program.
Create and maintain reporting mechanisms for all client management activities.
Assist functional teams to manage and resolve open AR, Business Affairs or Creative issues.
Qualifications:
Minimum of 10 years in a results-orientated licensing leadership role, with preference to those with home product experience
Experience working on high caliber IP
Ability to work effectively within a complex matrix organization, and drive results from a team that may not report directly to you.
Demonstrable ability to build and maintain strong relationships with key partners across categories and regions
Professional, personable, adaptable, creative, timely, hard-working, with a high level of integrity, a self-starter work ethic and enjoyment of fast and dynamic pace
Mature time management and prioritization capabilities
Confident presentation skills at any level with strong business acumen
Financial (budget) management, analysis, and reporting capabilities
Demonstratable multi-tasking organization skills - when juggling tasks and managing priorities across a growing account base and “moving ball forward” across different support functions (PD, legal, finance)
Focused attention to detail skills
Strong sales skills with quantitative, analytical, and business justification ability
Proven experience of working in a fast-paced environment and managing multiple priorities across a growing account base
Ability to engage, inspire, and galvanize the organization around a client’s visions, position, and strategies
Location
This role will be based in our New York City office.
Compensation
The base annual salary for this position is in the range of $100,000 - $140,000. Ultimately, wages may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria. Please talk with a CAA Recruiter to learn more.
Creative Artists Agency, LLC (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate on the basis of race (inclusive of traits historically associated with race, including hair texture and protective hairstyles), color, religion, creed, gender or sex (including pregnancy, childbirth, breastfeeding or related medical conditions), national origin, ancestry, age, physical disability, mental disability, medical condition, genetic information, family and medical care leave status, military or veteran status, marital status, family status, sexual orientation, gender identity, gender expression, political affiliation, an employee’s or their dependent’s reproductive health decision making (e.g., the decision to use or access a particular drug, device or medical service), or any other characteristic protected by applicable law.The absence of a permanent address is not a bar to employment. The Company does not discriminate against individuals based on housing status, including the absence of a fixed address.The Company also complies with the Americans with Disabilities Act and applicable state and local laws with regard to providing reasonable accommodation for qualified individuals with disabilities.CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.Manager- Brand Management
Posted 3 days ago
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Job Description
**ABOUT WHIRLPOOL CORPORATION:**
Whirlpool Corporation (NYSE: WHR) is a leading kitchen and laundry appliance company, in constant pursuit of improving life at home and inspiring generations with our brands. The company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2023, the company reported approximately $19 billion in annual sales, 59,000 employees, and 55 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.
**The team you will be a part of:**
The Brand Management team promotes and maintains the brand image at local, national or international levels. Coordinates marketing strategies, including packaging, pricing, expense budgets, advertising and promotion of the brand. Develops associated advertising campaigns for the brand.
**This role in summary:**
+ Strengthen brand equity to position Whirlpool as among top 2 preferred brands across categories like refrigerator, washing machine, ACs, etc.
+ Lead development of integrated communication plans to drive consumer consideration in both existing and emerging product categories
+ Strengthen the brand team - structure, process and capabilities
**Your responsibilities will include:**
+ Developing and executing comprehensive communication plans to drive awareness and/or consideration for our categories
+ Leverage understanding of the competitive set, consumer behavior and our product proposition to craft impactful marketing initiatives straddling both offline & online mediums
+ Oversee end-to-end marketing activities, ensuring seamless execution across ATL, BTL, digital & PR
+ Work closely with category teams to align brand positioning with business goals.
+ This role is ideal for someone who blends visionary thinking with hands-on execution, thrives in a fast-paced environment, and is passionate about storytelling, customer experience, and data-driven marketing.
+ Proactive Agency & Vendor Management (PR, Media, Creative & Research)
**Minimum requirements:**
+ MBA/PGDM in Marketing or Communications, Bachelor's degree in Design, Mass Communication, Fine Arts, or related field is a plus
+ 5-8 years of relevant experience in FMCG/FMCD organizations or leading creative/brand consulting agencies
+ Proven experience in managing integrated marketing campaigns (ATL, BTL, Digital, PR, Retail)
+ Demonstrated ability to lead creative development in fast-paced, high-visibility brand environments
+ Experience working with and managing external creative/media agencies
+ Leading Both Product & Brand Campaigns
+ Strategizing & Executing Product Launches
+ Devising Marketing Strategies & Plans
**Preferred skills and experiences:**
+ Integrated marketing communication, brand Strategy, media Planning, consumer centricity
+ Collaboration, critical Thinking, product curiosity
+ Creative appreciation, content strategy
+ Certifications (Preferred, not mandatory):
+ Design Thinking or Creative Strategy
+ Digital Marketing Certification
+ Personal Attributes:
+ Strategic thinker with high creative sensitivity
+ Detail-oriented, with strong judgment on brand tone and design
+ Ability to manage multiple projects and stakeholders simultaneously
+ Passionate about consumer brands, culture, and storytelling
**What we offer:**
N/A
Connect with us and learn more about Whirlpool Corporation
See what it's like to work at Whirlpool by visiting Whirlpool Careers ( . Additional information about the company can be found on Facebook ( , Twitter ( , LinkedIn ( , Instagram ( and YouTube ( .
Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.
Brand Management Specialist
Posted 4 days ago
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Job Description
Company Description
Established in 2000, Auscomp Computers Pty Ltd is a proudly Australian owned and operated distributor and technology integrator. Auscomp operates nationally from warehouses in Brisbane and Sydney, supporting the local channel and dealing exclusively with trade customers. Our committed team possesses a high level of technical knowledge across a wide range of products. We offer personalized account management and strive to be a one-stop shop for our clients' purchasing needs, specializing in components, computer systems, notebooks, networking, servers, and security.
Role Overview
As a Graphic Designer , you will be responsible for conceptualizing and designing creative assets that drive brand messaging, product awareness, and customer engagement. You will collaborate with marketing, sales, and product teams to produce compelling banners, reels, ad creatives, emailers, and social media content that resonate with both B2B and B2C audiences.
Key Responsibilities
- Design and deliver high-quality banners, website creatives, social media posts, reels, and ad creatives tailored for e-commerce campaigns.
- Create emailers and newsletters that align with marketing campaigns and improve customer engagement.
- Collaborate with the marketing team to ensure brand consistency and messaging across all platforms.
- Work on B2B and B2C marketing projects , ensuring creative output speaks to both audiences.
- Develop storyboards and short-form videos/reels for digital campaigns.
- Stay updated on industry trends, competitor designs, and emerging creative tools to keep the brand’s design language fresh and innovative.
- Support performance marketing efforts with conversion-focused ad creatives (Google Ads, Meta Ads, LinkedIn Ads, etc.).
- Ensure all designs are optimized for digital channels (web, mobile, social, email).
Requirements
- Bachelor’s degree in design, Fine Arts, or related field (or equivalent experience).
- 2–4 years of experience as a Graphic Designer, preferably in e-commerce or IT products.
- Proven expertise in B2B and B2C marketing creatives .
- Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro), Figma, Canva, etc.
- Strong portfolio showcasing digital creatives, ad banners, emailers, and reels .
- Understanding of brand identity, typography, colour theory, and visual storytelling .
- Knowledge of UI/UX principles for e-commerce design is a plus.
- Ability to work in a fast-paced environment and meet deadlines with high-quality output.
What We Offer
- Competitive salary and performance-based incentives.
- Opportunity to work on a fast-growing e-commerce brand in the IT industry.
- Creative freedom to shape the brand’s visual identity .
- Collaborative and growth-driven work environment.
Brand Management Specialist
Posted today
Job Viewed
Job Description
Company Description
Established in 2000, Auscomp Computers Pty Ltd is a proudly Australian owned and operated distributor and technology integrator. Auscomp operates nationally from warehouses in Brisbane and Sydney, supporting the local channel and dealing exclusively with trade customers. Our committed team possesses a high level of technical knowledge across a wide range of products. We offer personalized account management and strive to be a one-stop shop for our clients' purchasing needs, specializing in components, computer systems, notebooks, networking, servers, and security.
Role Overview
As a Graphic Designer , you will be responsible for conceptualizing and designing creative assets that drive brand messaging, product awareness, and customer engagement. You will collaborate with marketing, sales, and product teams to produce compelling banners, reels, ad creatives, emailers, and social media content that resonate with both B2B and B2C audiences.
Key Responsibilities
- Design and deliver high-quality banners, website creatives, social media posts, reels, and ad creatives tailored for e-commerce campaigns.
- Create emailers and newsletters that align with marketing campaigns and improve customer engagement.
- Collaborate with the marketing team to ensure brand consistency and messaging across all platforms.
- Work on B2B and B2C marketing projects , ensuring creative output speaks to both audiences.
- Develop storyboards and short-form videos/reels for digital campaigns.
- Stay updated on industry trends, competitor designs, and emerging creative tools to keep the brand’s design language fresh and innovative.
- Support performance marketing efforts with conversion-focused ad creatives (Google Ads, Meta Ads, LinkedIn Ads, etc.).
- Ensure all designs are optimized for digital channels (web, mobile, social, email).
Requirements
- Bachelor’s degree in design, Fine Arts, or related field (or equivalent experience).
- 2–4 years of experience as a Graphic Designer, preferably in e-commerce or IT products.
- Proven expertise in B2B and B2C marketing creatives .
- Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro), Figma, Canva, etc.
- Strong portfolio showcasing digital creatives, ad banners, emailers, and reels .
- Understanding of brand identity, typography, colour theory, and visual storytelling .
- Knowledge of UI/UX principles for e-commerce design is a plus.
- Ability to work in a fast-paced environment and meet deadlines with high-quality output.
What We Offer
- Competitive salary and performance-based incentives.
- Opportunity to work on a fast-growing e-commerce brand in the IT industry.
- Creative freedom to shape the brand’s visual identity .
- Collaborative and growth-driven work environment.
Manager-Brand Management
Posted today
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Job Description
Job Description
Unique Job Role Brand Manager - Zoya Function Marketing Reporting to Head- Marketing, Zoya
Business Corporate Level L6 Date
Job Details
Lead the Consumer understanding, Brand positioning, Collection Concepts, & Campaign management for Zoya
Establishing Zoya as the leading aspirational brand in the fine jewellery category. Thereby grow the consumer community
for the same through social media, PR Content ideation, creation and execution ,IP ideation, creation and execution for
brand, Brand Custodian - Brand roll out at touch points – creating guidelines, ensuring ,Retail collateral creation and support
Direct Marketing / Performance marketing creatives support, Identifying relevant platforms and channels for brand and
growing these platforms and channels, Identifying new agencies, partners maintaining relationships and negotiating costs
Customer insighting to bring in relevant inputs for business, Managing Brand Budgets
External Interfaces Internal Interfaces
• Customers
• Advertising agencies
• Brand Ambassadors
• Partners • Merchandising team • Retail team • Sales team • Design team • Visual merchandising team • Marketing services team • Ecommerce Team • BTL Team • Encircle team
Job Requirements
Education • MBA from a premiere college
Relevant Experience • 5-6 years of marketing or retail experience
Behavioural Skills • Thinks big • Business savvy • Entrepreneurial drive • Nurture relationship • Influence for impact • Ability to lead diverse team • Accountability • Believes in people • Curious • Is passionate about categories and products
Knowledge • Category knowledge will be an added advantage • Brand and communications knowledge • Latest trends in marketing and communications • Aptitude for numbers and data
Process Contributions
Process Contribution Process Outcome Performance Measure
Marketing : Brand Management : Market research & Operating Plan
1. Develop a robust Consumer / Category / Competition understanding
to craft a differentiated proposition for Zoya across diversified
consumer segments
2. Work closely with the agencies on the business plan for the year to
co-develop the marketing plans for the category aligned to the
business goals · Inputs for short to mid-term strategy · Marketing plan and calendar execution · Adherence to timelines · Adherence to guidelines · OTIF implementation of the marketing plans
3. Execute the plans for the year along with the agencies and find innovative ways to deliver on the brand task 4. Implement the marketing calendar with rigour and finesse on the approved budget
Marketing : Brand management : Campaign plan and execution
1. Create the branding brief for each campaign developed by the team
and execute with a network of partners (Creative, Digital, CRM,
Media, Research, Retail, VM and BTL teams internally and agencies
externally) on the brand plan based on the annual operating
calendar
2. Evaluate the creative plan and media plan developed by the
agencies and provide recommendations to ensure its alignment with
the brand and business requirements
· Marketing brief · Plan for the campaign · Achievement on business goals · Adherence to budget · Adherence to guidelines
Social Media Marketing Plan and execution
1. Working closely with the agencies to implement brand marketing
objectives in the online space .Evaluating the role of the digital medium
in every campaign & working with the brand team to arrive at best
possible solution.
2. Social Media : Find an expression of Zoya in all the networking sites
which will result in a big fan following , build a community of Zoya
women, drive engagement and customer acquisition Managing the
brand conversations and content on social communities like Face book,
Instagram , Pinterest , Linkedin etc.
3. Manage digital calendar and budgets for the same. Coordinating with
the relevant agencies, freelancers, people to ensure timely shoot of
content needed - manage post production of shoots and asset release
on time. · Marketing brief · Plan for the campaign · Achievement on business goals · Adherence to budget · Adherence to guidelines
Marketing : Brand Management : Performance Monitoring
1. Monitor the performance of the branding initiatives / campaigns
regularly and recommend necessary course corrections if mandated
2. Review the evaluation of the vendors / agencies basis their
performance and recommend appropriate actions · Performance evaluation of initiatives and vendors · Course correction · Performance against the statement of work · Achievement of targets
Marketing : Agency/Vendor management
1. Periodically evaluate the agencies/vendors on the performance
against the agreed statement of work
2. Work with the agencies and co-ordinate on overall campaign and
creative · Vendor performance management & action planning · Adherence to guidelines and timelines · Performance of vendors vis a vis the agreed SOW · Achievement of targets
Lead-Brand Management
Posted today
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Job Description
Unique Job Role
Lead Communications: Titan Watches
Function
Marketing
Reporting to
Head Marketing Titan
Business
Corporate
Grade
Date
---
Job Details
To manage the end to end communications on ATL, BTL, Digital and social media for Titan watches. Primary responsibility will be to interface with the media and creative agency and develop world class communication around the entire Titan Watches Portfolio
External Interfaces
Internal Interfaces
Job Requirements
Education
Relevant Experience
Behavioural Skills
Knowledge
Process Contributions
Process Contribution
Process Outcome
Performance Measure
Branding and Digital Marketing plan
Brand plan execution & performance assessment
Ensure the execution of the branding initiatives periodically as per the finalised plan
Provide appropriate recommendations on the branding initiatives to ensure the best presentation of the brand
Ensure the execution of the branding initiatives periodically as per the finalised plan
Provide appropriate recommendations on the branding initiatives to ensure the best presentation of the brand
Marketing : Partnering with Channel and Product Management: Product Performance Monitoring
Manager- Brand Management
Posted today
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Job Description
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Brand management specialist
Posted today
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Brand Management Specialist
Posted 5 days ago
Job Viewed
Job Description
Company Description
Established in 2000, Auscomp Computers Pty Ltd is a proudly Australian owned and operated distributor and technology integrator. Auscomp operates nationally from warehouses in Brisbane and Sydney, supporting the local channel and dealing exclusively with trade customers. Our committed team possesses a high level of technical knowledge across a wide range of products. We offer personalized account management and strive to be a one-stop shop for our clients' purchasing needs, specializing in components, computer systems, notebooks, networking, servers, and security.
Role Overview
As a Graphic Designer , you will be responsible for conceptualizing and designing creative assets that drive brand messaging, product awareness, and customer engagement. You will collaborate with marketing, sales, and product teams to produce compelling banners, reels, ad creatives, emailers, and social media content that resonate with both B2B and B2C audiences.
Key Responsibilities
- Design and deliver high-quality banners, website creatives, social media posts, reels, and ad creatives tailored for e-commerce campaigns.
- Create emailers and newsletters that align with marketing campaigns and improve customer engagement.
- Collaborate with the marketing team to ensure brand consistency and messaging across all platforms.
- Work on B2B and B2C marketing projects , ensuring creative output speaks to both audiences.
- Develop storyboards and short-form videos/reels for digital campaigns.
- Stay updated on industry trends, competitor designs, and emerging creative tools to keep the brand’s design language fresh and innovative.
- Support performance marketing efforts with conversion-focused ad creatives (Google Ads, Meta Ads, LinkedIn Ads, etc.).
- Ensure all designs are optimized for digital channels (web, mobile, social, email).
Requirements
- Bachelor’s degree in design, Fine Arts, or related field (or equivalent experience).
- 2–4 years of experience as a Graphic Designer, preferably in e-commerce or IT products.
- Proven expertise in B2B and B2C marketing creatives .
- Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro), Figma, Canva, etc.
- Strong portfolio showcasing digital creatives, ad banners, emailers, and reels .
- Understanding of brand identity, typography, colour theory, and visual storytelling .
- Knowledge of UI/UX principles for e-commerce design is a plus.
- Ability to work in a fast-paced environment and meet deadlines with high-quality output.
What We Offer
- Competitive salary and performance-based incentives.
- Opportunity to work on a fast-growing e-commerce brand in the IT industry.
- Creative freedom to shape the brand’s visual identity .
- Collaborative and growth-driven work environment.
Brand Management Specialist
Posted today
Job Viewed
Job Description
Company Description
Established in 2000, Auscomp Computers Pty Ltd is a proudly Australian owned and operated distributor and technology integrator. Auscomp operates nationally from warehouses in Brisbane and Sydney, supporting the local channel and dealing exclusively with trade customers. Our committed team possesses a high level of technical knowledge across a wide range of products. We offer personalized account management and strive to be a one-stop shop for our clients' purchasing needs, specializing in components, computer systems, notebooks, networking, servers, and security.
Role Overview
As a Graphic Designer , you will be responsible for conceptualizing and designing creative assets that drive brand messaging, product awareness, and customer engagement. You will collaborate with marketing, sales, and product teams to produce compelling banners, reels, ad creatives, emailers, and social media content that resonate with both B2B and B2C audiences.
Key Responsibilities
- Design and deliver high-quality banners, website creatives, social media posts, reels, and ad creatives tailored for e-commerce campaigns.
- Create emailers and newsletters that align with marketing campaigns and improve customer engagement.
- Collaborate with the marketing team to ensure brand consistency and messaging across all platforms.
- Work on B2B and B2C marketing projects , ensuring creative output speaks to both audiences.
- Develop storyboards and short-form videos/reels for digital campaigns.
- Stay updated on industry trends, competitor designs, and emerging creative tools to keep the brand’s design language fresh and innovative.
- Support performance marketing efforts with conversion-focused ad creatives (Google Ads, Meta Ads, Ads, etc.).
- Ensure all designs are optimized for digital channels (web, mobile, social, email).
Requirements
- Bachelor’s degree in design, Fine Arts, or related field (or equivalent experience).
- 2–4 years of experience as a Graphic Designer, preferably in e-commerce or IT products.
- Proven expertise in B2B and B2C marketing creatives .
- Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro), Figma, Canva, etc.
- Strong portfolio showcasing digital creatives, ad banners, emailers, and reels .
- Understanding of brand identity, typography, colour theory, and visual storytelling .
- Knowledge of UI/UX principles for e-commerce design is a plus.
- Ability to work in a fast-paced environment and meet deadlines with high-quality output.
What We Offer
- Competitive salary and performance-based incentives.
- Opportunity to work on a fast-growing e-commerce brand in the IT industry.
- Creative freedom to shape the brand’s visual identity .
- Collaborative and growth-driven work environment.