2,533 Vice President Of Marketing jobs in India

Vice President Marketing

Mumbai, Maharashtra Sharpsell.ai

Posted 5 days ago

Job Viewed

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Job Description

Sharpsell is India’s first sales playbook automation platform. We are on a mission to transform 1 Crore salespeople into sales champions.


Sales leaders at 30+ of India’s largest enterprises like LIC, Kotak Life, Mahindra, Whirlpool, Axis Bank, and Torrent Pharma swear by Sharpsell’s award-winning platform. We understand our customers deeply and build-iterate quickly. Now, with extreme product-market fit and a solid customer base, we want to invest in a marketing machine that helps us grow 10X.


The Role

We're looking for an experienced yet hands-on and ready-to-experiment marketing maverick who can help us break into the top 300 accounts in a few targeted sectors. You’ll partner with our SDRs and the field sales team get SQLs and orchestrate multi-stakeholder demos that convert. You'll own our marketing strategy and execution.


What You'll Do

  • You build and run the marketing function that takes Sharpsell to the next orbit.
  • This is core account-based marketing: you’ll develop and execute multi-touch campaigns to get our prospects to engage.
  • Equip and partner with our SDRs and field sales to hunt down decision-makers at target accounts by any means necessary - networking, emails, social media, events, direct mail, walk-ins, cold calls, etc.
  • Build our market credibility by leveraging our existing customer base gracefully. Own compelling ROI case studies, clear messaging, industry awards, customer testimonials, G2 ratings, etc.
  • Build our thought leadership by turning everyday customer interactions and internal insights into powerful content that showcases Sharpsell’s depth and relevance.
  • Lead a growing marketing team including content operations, distribution specialists, and external partners. This role may also potentially lead the SDR team and own the lead generation KPIs.


You Are Someone Who

  • Buys into the objective and vision 100%.
  • Is willing to own and drive qualified leads - the northstar metric.
  • Can self-start and then ramp an independent content creation and distribution machine, acting as the final point of approval.
  • Has an eye for design, can distinguish good from bad, and knows how to get the good done.
  • Embraces a zero-to-one mindset - willing to get your hands dirty, experiment without boundaries, fail fast, and iterate.
  • Can “hold a dinner conversation” with C-suite executives who run some of India’s largest companies.
  • Has successfully led similar marketing initiatives before - this can’t be your first rodeo.


What we offer

  • We hire for high ownership and therefore offer extreme independence.
  • We are driven purely by results and data: make your case and you’ll get the resources you need.
  • You’ll work with helpful, earnest people who also happen to be thoroughly competent and dedicated to building a lasting org.

If you're a SAAS marketing leader who thrives on challenges, wants to try unconventional approaches, and is ready to own results, we want to talk to you!

This advertiser has chosen not to accept applicants from your region.

Vice President Marketing

Pune, Maharashtra Imagicaaworld Entertainment

Posted 19 days ago

Job Viewed

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Job Description

Position Name: Vice President – Marketing

Experience in Years: 12+ Years

Location: Pune



About Company: Imagicaaworld Entertainment Ltd. is India’s leading integrated entertainment destination company, proudly operating some of the country’s most iconic leisure brands — Imagicaa, Wet’nJoy, Aqua Imagicaa, and Sai Teerth. With a presence of 8+ world-class parks across key markets and a dynamic expansion pipeline, we are redefining the way India experiences leisure, adventure, and cultural entertainment. Welcoming millions of guests annually, we continue to set new benchmarks in immersive, memorable, and family-friendly experiences.


Job Overview: We are seeking a dynamic, strategic, and visionary leader to join us as Vice President – Marketing. This role will spearhead the brand, digital, performance, and growth marketing initiatives across all entertainment parks under the Imagicaaworld Entertainment Ltd. portfolio. The ideal candidate will bring deep consumer insight, sharp business acumen, and a proven ability to build powerful brands and drive visitor engagement and revenue growth across diverse channels. As the marketing head for India’s leading entertainment destinations, candidate will play a pivotal role in crafting innovative, data-driven, and creative marketing strategies that shape how millions of guests experience leisure and adventure in India.



Key Responsibilities:


  • Brand Leadership: Define and evolve the brand identity, voice, and positioning for each park and sub-brand, building lasting brand equity through compelling narratives.
  • Digital & Performance Marketing: Lead ROI-driven digital initiatives across SEO, SEM, paid media, influencer marketing, and social media, leveraging data-led strategies to optimize reach, engagement, and conversions.
  • Consumer Insights & Strategy: Harness market research, analytics, and consumer behavior insights to shape product-market fit, enhance customer experience, and guide brand strategy.
  • Integrated Campaign Management: Conceptualize and execute high-impact 360° marketing campaigns across print, outdoor, digital, and on-ground platforms in collaboration with creative and media partners.
  • Strategic Partnerships & Alliances: Build and manage valuable partnerships with travel operators, tourism boards, influencers, media houses, and F&B brands to unlock new business opportunities and distribution channels.
  • Growth & Revenue Optimization: Collaborate closely with sales and park operations teams to drive visitor footfalls, ticketing growth, promotional offers, and revenue-maximizing initiatives.
  • Team Leadership & Development: Inspire, lead, and mentor a high-performing marketing team across brand, digital, CRM, content, and design, fostering a culture of creativity, ownership, and results.
  • Marketing Innovation & Technology: Champion the adoption of marketing automation, Marketing Tech, and AI-powered solutions to enhance operational efficiency, personalization, and campaign impact.



Experience:


  • MBA in Marketing or related field from a reputed institution.
  • 12+ years of marketing leadership experience, with a minimum of 5 years in a senior strategic role.
  • Proven track record in building brands and delivering measurable business outcomes.
  • Experience in digital-first consumer brands, media-driven environments, or experience-led industries preferred.
  • Strong leadership, strategic thinking, communication, and execution excellence.




Feel free to connect at

This advertiser has chosen not to accept applicants from your region.

Vice President Marketing

Pune, Maharashtra Imagicaaworld Entertainment

Posted 4 days ago

Job Viewed

Tap Again To Close

Job Description

Position Name: Vice President – Marketing

Experience in Years: 12+ Years

Location: Pune

About Company: Imagicaaworld Entertainment Ltd. is India’s leading integrated entertainment destination company, proudly operating some of the country’s most iconic leisure brands — Imagicaa, Wet’nJoy, Aqua Imagicaa, and Sai Teerth. With a presence of 8+ world-class parks across key markets and a dynamic expansion pipeline, we are redefining the way India experiences leisure, adventure, and cultural entertainment. Welcoming millions of guests annually, we continue to set new benchmarks in immersive, memorable, and family-friendly experiences.

Job Overview: We are seeking a dynamic, strategic, and visionary leader to join us as Vice President – Marketing. This role will spearhead the brand, digital, performance, and growth marketing initiatives across all entertainment parks under the Imagicaaworld Entertainment Ltd. portfolio. The ideal candidate will bring deep consumer insight, sharp business acumen, and a proven ability to build powerful brands and drive visitor engagement and revenue growth across diverse channels. As the marketing head for India’s leading entertainment destinations, candidate will play a pivotal role in crafting innovative, data-driven, and creative marketing strategies that shape how millions of guests experience leisure and adventure in India.

Key Responsibilities:

  • Brand Leadership: Define and evolve the brand identity, voice, and positioning for each park and sub-brand, building lasting brand equity through compelling narratives.
  • Digital & Performance Marketing: Lead ROI-driven digital initiatives across SEO, SEM, paid media, influencer marketing, and social media, leveraging data-led strategies to optimize reach, engagement, and conversions.
  • Consumer Insights & Strategy: Harness market research, analytics, and consumer behavior insights to shape product-market fit, enhance customer experience, and guide brand strategy.
  • Integrated Campaign Management: Conceptualize and execute high-impact 360° marketing campaigns across print, outdoor, digital, and on-ground platforms in collaboration with creative and media partners.
  • Strategic Partnerships & Alliances: Build and manage valuable partnerships with travel operators, tourism boards, influencers, media houses, and F&B brands to unlock new business opportunities and distribution channels.
  • Growth & Revenue Optimization: Collaborate closely with sales and park operations teams to drive visitor footfalls, ticketing growth, promotional offers, and revenue-maximizing initiatives.
  • Team Leadership & Development: Inspire, lead, and mentor a high-performing marketing team across brand, digital, CRM, content, and design, fostering a culture of creativity, ownership, and results.
  • Marketing Innovation & Technology: Champion the adoption of marketing automation, Marketing Tech, and AI-powered solutions to enhance operational efficiency, personalization, and campaign impact.

Experience:

  • MBA in Marketing or related field from a reputed institution.
  • 12+ years of marketing leadership experience, with a minimum of 5 years in a senior strategic role.
  • Proven track record in building brands and delivering measurable business outcomes.
  • Experience in digital-first consumer brands, media-driven environments, or experience-led industries preferred.
  • Strong leadership, strategic thinking, communication, and execution excellence.

Feel free to connect at

This advertiser has chosen not to accept applicants from your region.

Vice President Marketing

Mumbai, Maharashtra Sharpsell.ai

Posted 5 days ago

Job Viewed

Tap Again To Close

Job Description

Sharpsell is India’s first sales playbook automation platform. We are on a mission to transform 1 Crore salespeople into sales champions.

Sales leaders at 30+ of India’s largest enterprises like LIC, Kotak Life, Mahindra, Whirlpool, Axis Bank, and Torrent Pharma swear by Sharpsell’s award-winning platform. We understand our customers deeply and build-iterate quickly. Now, with extreme product-market fit and a solid customer base, we want to invest in a marketing machine that helps us grow 10X.

The Role

We're looking for an experienced yet hands-on and ready-to-experiment marketing maverick who can help us break into the top 300 accounts in a few targeted sectors. You’ll partner with our SDRs and the field sales team get SQLs and orchestrate multi-stakeholder demos that convert. You'll own our marketing strategy and execution.

What You'll Do

  • You build and run the marketing function that takes Sharpsell to the next orbit.
  • This is core account-based marketing: you’ll develop and execute multi-touch campaigns to get our prospects to engage.
  • Equip and partner with our SDRs and field sales to hunt down decision-makers at target accounts by any means necessary - networking, emails, social media, events, direct mail, walk-ins, cold calls, etc.
  • Build our market credibility by leveraging our existing customer base gracefully. Own compelling ROI case studies, clear messaging, industry awards, customer testimonials, G2 ratings, etc.
  • Build our thought leadership by turning everyday customer interactions and internal insights into powerful content that showcases Sharpsell’s depth and relevance.
  • Lead a growing marketing team including content operations, distribution specialists, and external partners. This role may also potentially lead the SDR team and own the lead generation KPIs.

You Are Someone Who

  • Buys into the objective and vision 100%.
  • Is willing to own and drive qualified leads - the northstar metric.
  • Can self-start and then ramp an independent content creation and distribution machine, acting as the final point of approval.
  • Has an eye for design, can distinguish good from bad, and knows how to get the good done.
  • Embraces a zero-to-one mindset - willing to get your hands dirty, experiment without boundaries, fail fast, and iterate.
  • Can “hold a dinner conversation” with C-suite executives who run some of India’s largest companies.
  • Has successfully led similar marketing initiatives before - this can’t be your first rodeo.

What we offer

  • We hire for high ownership and therefore offer extreme independence.
  • We are driven purely by results and data: make your case and you’ll get the resources you need.
  • You’ll work with helpful, earnest people who also happen to be thoroughly competent and dedicated to building a lasting org.

If you're a SAAS marketing leader who thrives on challenges, wants to try unconventional approaches, and is ready to own results, we want to talk to you!

This advertiser has chosen not to accept applicants from your region.

Vice President – Marketing

Pune, Maharashtra Global Step

Posted today

Job Viewed

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Job Description

Position Types: Vice President - Marketing Position Locations: India City: Pune Experience: 18+ Years

Who We Are

You name it, we’ve done it. 

GlobalStep is a recognized brand in the gaming space and partners with the world’s leading game studios and innovative brands, bringing compelling and high impact digital experiences to life, fast and flawless. Our specialized gaming practice has helped leading video game studios launch and support over 3,000 Video Game titles, generating over $40 billion in game revenue.

Serving leading and disruptive brands since 2006, we use proprietary tools, frameworks, and our deep client experience to provide end-to-end comprehensive suite of services across the product and customer lifecycle. These services include design, development, quality assurance, localization, player engagement and analytics.

With a global set of service locations across 3 continents and 6 countries, we have a tightly integrated services model across geographies and lines of service aimed and focused on the success of our clients.

Summary of Job Profile

The Vice President of Marketing will play a crucial role in the global marketing team, contributing to and executing strategic marketing initiatives that align with the company’s overarching business objectives. This pivotal position requires a visionary leader with a strong background in marketing and a proven track record of managing diverse promotional projects from inception to completion.

As a key member of the global marketing leadership team, the Vice President will be responsible for coordinating and formulating marketing strategies for brand, digital, content, communications, and marketing operations in collaboration with the US-based leadership team. She / He will lead the marketing shared services function based in India, overseeing digital marketing and marketing operations, including identifying, designing, and implementing the appropriate tech stack to achieve the company’s marketing objectives.

A comprehensive understanding of the full spectrum of the digital marketing tech stack, including websites and social media platforms, is essential. This role reports to the CMO based in the US and involves hiring, managing, and ensuring the effectiveness of a team of 20 marketing professionals based in India.

Key Responsibilities

• Develop and implement comprehensive marketing strategies and campaigns that align with business objectives, encompassing digital marketing, content marketing, and promotional initiatives.

• Should have experience in managing a marketing shared services function based in India, with responsibilities that include overseeing digital marketing and marketing operations. This involves identifying, designing, and implementing the appropriate tech stack to effectively achieve the company’s marketing objectives.

• Conduct thorough market research to identify target audiences, understand customer needs, analyze competitor activities, and uncover opportunities for growth and innovation.

• Manage and ensure effective allocation of resources to maximize ROI.

• Contributing and executing comprehensive branding strategies to enhance brand recognition and drive market growth

• Drive customer engagement through various channels, including content marketing, social media, email marketing, and other digital platforms.

• Create and implement marketing strategies that support pre-sales and sales enablement objectives.

• Possess solid knowledge of SEO, web analytics, and related tech stack.

• Have experience with CRM software and digital marketing tools and techniques.

• Prepare regular reports and presentations on marketing metrics for the CEO and senior leadership of GlobalStep

Requirements

• Over 18+ years of marketing experience, with a proven track record of success, including at least 7 years in a senior management role overseeing teams and strategic initiatives.

• Master’s degree in marketing, Business Administration, or a related field.

• Possess B2B marketing experience, preferably within an IT services firm.

• Excellent verbal and written communication skills to effectively convey ideas and collaborate with cross-functional teams and stakeholders.

• Ability to develop and implement effective marketing strategies that align with business goals.

•Strong analytical skills, with the ability to create and present detailed reports and Excel sheets.

• Stay abreast of emerging trends, technologies, and best practices in the marketing industry to ensure the company remains competitive and innovative.

• Passionate about gaming industry and the ability to understand GlobalStep’s lines of business and organizational structure.

• Strong process understanding, with the ability to create, formalize, and document various processes.

• Focused on achieving measurable outcomes and driving business growth.

• Strong understanding of the importance of responsiveness, with demonstrated capability of managing a team of 20+ members

What we offer

  • Competitive salary and benefits package.
  • A rare opportunity to help build and shape a brand-new team
  • A professional, fun, and supportive work environment
  • GlobalStep is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

    This advertiser has chosen not to accept applicants from your region.

    Vice President - Marketing

    Bengaluru, Karnataka Zycus

    Posted today

    Job Viewed

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    Job Description

    Vice President - Marketing (MAR04421)

    MarketingBengaluru, MumbaiAbout UsZycus is a pioneer in Cognitive Procurement software and has been a trusted partner of choice for large global enterprises for two decades. Zycus has been consistently recognized by Gartner, Forrester, and other analysts for its Source to Pay integrated suite. Zycus powers its S2P software with the revolutionary Merlin AI Suite. Merlin AI takes over the tactical tasks and empowers procurement and AP officers to focus on strategic projects; offers data-driven actionable insights for quicker and smarter decisions, and its conversational AI offers a B2C type user-experience to the end-users.Zycus helps enterprises drive real savings, reduce risks, and boost compliance, and its seamless, intuitive, and easy-to-use user interface ensures high adoption and value across the organization.Start your #CognitiveProcurement journey with us, as you are #MeantforMore We Are An Equal Opportunity Employer: Zycus is committed to providing equal opportunities in employment and creating an inclusive work environment. We do not discriminate against applicants on the basis of race, color, religion, gender, sexual orientation, national origin, age, disability, or any other legally protected characteristic. All hiring decisions will be based solely on qualifications, skills, and experience relevant to the job requirements.Job DescriptionWe seek a VP of Marketing with expertise in product marketing, content, website, SEO, global and digital marketing for our B2B SaaS company. Drive product positioning, messaging, and differentiation to ensure market success.You will play a pivotal role in developing and executing strategic marketing initiatives to establish ZYCUS as the leader in the S2P software industry. You will lead a team of marketing professionals and collaborate closely with cross-functional teams to execute integrated marketing campaigns that effectively position our software solutions in the market. The ideal candidate will have a strong background in SAAS marketing, with a proven track record of success in B2B SaaS marketing.  Responsibilities:
  • Develop and execute comprehensive marketing strategies to promote our SAAS products and solutions globally, targeting Enterprise Customers.
  • Lead the creation of compelling messaging and positioning for our products, ensuring alignment with customer needs and market trends.
  • Lead the planning and execution of marketing campaigns across various channels, including digital advertising, content marketing, email marketing, events, and social media.
  • Manage analyst relations with leading Market Analyst like Gartner and Forrester and be responsible for our positioning in the Gartner Magic Quadrant and Forrester Wave reports.
  • Drive demand generation efforts to generate qualified leads and opportunities for the sales team, utilizing a mix of inbound and outbound marketing tactics.
  • Collaborate with product management to gather customer insights and feedback, informing product roadmap decisions and feature prioritization.
  • Monitor and analyze key marketing metrics and performance indicators, providing regular reports and insights to senior leadership on campaign effectiveness and ROI.
  • Manage the marketing budget and allocate resources effectively to maximize ROI and achieve business objectives.
  • Stay informed about industry trends, competitive landscape, and emerging technologies, leveraging insights to continuously optimize marketing strategies and tactics.
  • Build and mentor a high-performing marketing team, fostering a culture of collaboration, innovation, and accountability.
  • Job Requirement What are we Looking For:
  • 15+ years of experience in marketing, with at least 5 years in a leadership role in SAAS B2B companies.
  • MBA in Marketing from a Premier Business School like IIM
  • Strong understanding of SAAS business models, customer lifecycle, and go-to-market strategies.
  • Proven track record of developing and executing successful marketing strategies that drive customer acquisition and revenue growth.
  • Excellent leadership and communication skills, with the ability to inspire and motivate cross-functional teams.
  • Strategic and Analytical mindset with the ability to interpret data and insights to inform decision-making and optimize marketing performance.
  • Demonstrated proficiency in digital marketing platforms, CRM systems, and marketing automation tools.
  • Strategic thinker with a customer-centric approach and a passion for innovation.
  • Ability to thrive in a fast-paced, dynamic environment and adapt quickly to changing priorities and market conditions.
  • Why Should You Join Us?
  • Cloud Product Company: We are a Cloud SaaS Company and our products are created by using the latest technologies like ML and AI. Our UI is in Angular JS and we are developing our mobile apps using React.
  • A Market Leader: Zycus is recognized by Gartner (world’s leading market research analyst) as a Leader in Procurement Software Suites.
  • Move between Roles: We believe that change leads to growth and therefore we allow our employees to shift careers and move to different roles and functions within the organization
  • Get a Global Exposure: You get to work and deal with our global customers.
  • Create an Impact: Zycus gives you the environment to create an impact on the product and transform your ideas into reality. Even our junior engineers get the opportunity to work on different product features.
  • About Us Zycus is a pioneer in Cognitive Procurement software and has been a trusted partner of choice for large global enterprises for two decades. Zycus has been consistently recognized by Gartner, Forrester, and other analysts for its Source to Pay integrated suite. Zycus powers its S2P software with the revolutionary Merlin AI Suite. Merlin AI takes over the tactical tasks and empowers procurement and AP officers to focus on strategic projects; offers data-driven actionable insights for quicker and smarter decisions, and its conversational AI offers a B2C type user-experience to the end-users.Zycus helps enterprises drive real savings, reduce risks, and boost compliance, and its seamless, intuitive, and easy-to-use user interface ensures high adoption and value across the organization.Start your #CognitiveProcurement journey with us, as you are #MeantforMore
    This advertiser has chosen not to accept applicants from your region.

    Vice President Marketing

    Mumbai, Maharashtra Sharpsell.ai

    Posted 5 days ago

    Job Viewed

    Tap Again To Close

    Job Description

    Sharpsell is India’s first sales playbook automation platform. We are on a mission to transform 1 Crore salespeople into sales champions.


    Sales leaders at 30+ of India’s largest enterprises like LIC, Kotak Life, Mahindra, Whirlpool, Axis Bank, and Torrent Pharma swear by Sharpsell’s award-winning platform. We understand our customers deeply and build-iterate quickly. Now, with extreme product-market fit and a solid customer base, we want to invest in a marketing machine that helps us grow 10X.


    The Role

    We're looking for an experienced yet hands-on and ready-to-experiment marketing maverick who can help us break into the top 300 accounts in a few targeted sectors. You’ll partner with our SDRs and the field sales team get SQLs and orchestrate multi-stakeholder demos that convert. You'll own our marketing strategy and execution.


    What You'll Do

    • You build and run the marketing function that takes Sharpsell to the next orbit.
    • This is core account-based marketing: you’ll develop and execute multi-touch campaigns to get our prospects to engage.
    • Equip and partner with our SDRs and field sales to hunt down decision-makers at target accounts by any means necessary - networking, emails, social media, events, direct mail, walk-ins, cold calls, etc.
    • Build our market credibility by leveraging our existing customer base gracefully. Own compelling ROI case studies, clear messaging, industry awards, customer testimonials, G2 ratings, etc.
    • Build our thought leadership by turning everyday customer interactions and internal insights into powerful content that showcases Sharpsell’s depth and relevance.
    • Lead a growing marketing team including content operations, distribution specialists, and external partners. This role may also potentially lead the SDR team and own the lead generation KPIs.


    You Are Someone Who

    • Buys into the objective and vision 100%.
    • Is willing to own and drive qualified leads - the northstar metric.
    • Can self-start and then ramp an independent content creation and distribution machine, acting as the final point of approval.
    • Has an eye for design, can distinguish good from bad, and knows how to get the good done.
    • Embraces a zero-to-one mindset - willing to get your hands dirty, experiment without boundaries, fail fast, and iterate.
    • Can “hold a dinner conversation” with C-suite executives who run some of India’s largest companies.
    • Has successfully led similar marketing initiatives before - this can’t be your first rodeo.


    What we offer

    • We hire for high ownership and therefore offer extreme independence.
    • We are driven purely by results and data: make your case and you’ll get the resources you need.
    • You’ll work with helpful, earnest people who also happen to be thoroughly competent and dedicated to building a lasting org.

    If you're a SAAS marketing leader who thrives on challenges, wants to try unconventional approaches, and is ready to own results, we want to talk to you!

    This advertiser has chosen not to accept applicants from your region.
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    Vice President Marketing

    Pune, Maharashtra Imagicaaworld Entertainment

    Posted 16 days ago

    Job Viewed

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    Job Description

    Position Name: Vice President – Marketing

    Experience in Years: 12+ Years

    Location: Pune



    About Company: Imagicaaworld Entertainment Ltd. is India’s leading integrated entertainment destination company, proudly operating some of the country’s most iconic leisure brands — Imagicaa, Wet’nJoy, Aqua Imagicaa, and Sai Teerth. With a presence of 8+ world-class parks across key markets and a dynamic expansion pipeline, we are redefining the way India experiences leisure, adventure, and cultural entertainment. Welcoming millions of guests annually, we continue to set new benchmarks in immersive, memorable, and family-friendly experiences.


    Job Overview: We are seeking a dynamic, strategic, and visionary leader to join us as Vice President – Marketing. This role will spearhead the brand, digital, performance, and growth marketing initiatives across all entertainment parks under the Imagicaaworld Entertainment Ltd. portfolio. The ideal candidate will bring deep consumer insight, sharp business acumen, and a proven ability to build powerful brands and drive visitor engagement and revenue growth across diverse channels. As the marketing head for India’s leading entertainment destinations, candidate will play a pivotal role in crafting innovative, data-driven, and creative marketing strategies that shape how millions of guests experience leisure and adventure in India.



    Key Responsibilities:


    • Brand Leadership: Define and evolve the brand identity, voice, and positioning for each park and sub-brand, building lasting brand equity through compelling narratives.
    • Digital & Performance Marketing: Lead ROI-driven digital initiatives across SEO, SEM, paid media, influencer marketing, and social media, leveraging data-led strategies to optimize reach, engagement, and conversions.
    • Consumer Insights & Strategy: Harness market research, analytics, and consumer behavior insights to shape product-market fit, enhance customer experience, and guide brand strategy.
    • Integrated Campaign Management: Conceptualize and execute high-impact 360° marketing campaigns across print, outdoor, digital, and on-ground platforms in collaboration with creative and media partners.
    • Strategic Partnerships & Alliances: Build and manage valuable partnerships with travel operators, tourism boards, influencers, media houses, and F&B brands to unlock new business opportunities and distribution channels.
    • Growth & Revenue Optimization: Collaborate closely with sales and park operations teams to drive visitor footfalls, ticketing growth, promotional offers, and revenue-maximizing initiatives.
    • Team Leadership & Development: Inspire, lead, and mentor a high-performing marketing team across brand, digital, CRM, content, and design, fostering a culture of creativity, ownership, and results.
    • Marketing Innovation & Technology: Champion the adoption of marketing automation, Marketing Tech, and AI-powered solutions to enhance operational efficiency, personalization, and campaign impact.



    Experience:


    • MBA in Marketing or related field from a reputed institution.
    • 12+ years of marketing leadership experience, with a minimum of 5 years in a senior strategic role.
    • Proven track record in building brands and delivering measurable business outcomes.
    • Experience in digital-first consumer brands, media-driven environments, or experience-led industries preferred.
    • Strong leadership, strategic thinking, communication, and execution excellence.




    Feel free to connect at

    This advertiser has chosen not to accept applicants from your region.

    Vice President Marketing

    Pune, Maharashtra Imagicaaworld Entertainment

    Posted today

    Job Viewed

    Tap Again To Close

    Job Description

    Position Name: Vice President – Marketing

    Experience in Years: 12+ Years

    Location: Pune



    About Company: Imagicaaworld Entertainment Ltd. is India’s leading integrated entertainment destination company, proudly operating some of the country’s most iconic leisure brands — Imagicaa, Wet’nJoy, Aqua Imagicaa, and Sai Teerth. With a presence of 8+ world-class parks across key markets and a dynamic expansion pipeline, we are redefining the way India experiences leisure, adventure, and cultural entertainment. Welcoming millions of guests annually, we continue to set new benchmarks in immersive, memorable, and family-friendly experiences.


    Job Overview: We are seeking a dynamic, strategic, and visionary leader to join us as Vice President – Marketing. This role will spearhead the brand, digital, performance, and growth marketing initiatives across all entertainment parks under the Imagicaaworld Entertainment Ltd. portfolio. The ideal candidate will bring deep consumer insight, sharp business acumen, and a proven ability to build powerful brands and drive visitor engagement and revenue growth across diverse channels. As the marketing head for India’s leading entertainment destinations, candidate will play a pivotal role in crafting innovative, data-driven, and creative marketing strategies that shape how millions of guests experience leisure and adventure in India.



    Key Responsibilities:


    • Brand Leadership: Define and evolve the brand identity, voice, and positioning for each park and sub-brand, building lasting brand equity through compelling narratives.
    • Digital & Performance Marketing: Lead ROI-driven digital initiatives across SEO, SEM, paid media, influencer marketing, and social media, leveraging data-led strategies to optimize reach, engagement, and conversions.
    • Consumer Insights & Strategy: Harness market research, analytics, and consumer behavior insights to shape product-market fit, enhance customer experience, and guide brand strategy.
    • Integrated Campaign Management: Conceptualize and execute high-impact 360° marketing campaigns across print, outdoor, digital, and on-ground platforms in collaboration with creative and media partners.
    • Strategic Partnerships & Alliances: Build and manage valuable partnerships with travel operators, tourism boards, influencers, media houses, and F&B brands to unlock new business opportunities and distribution channels.
    • Growth & Revenue Optimization: Collaborate closely with sales and park operations teams to drive visitor footfalls, ticketing growth, promotional offers, and revenue-maximizing initiatives.
    • Team Leadership & Development: Inspire, lead, and mentor a high-performing marketing team across brand, digital, CRM, content, and design, fostering a culture of creativity, ownership, and results.
    • Marketing Innovation & Technology: Champion the adoption of marketing automation, Marketing Tech, and AI-powered solutions to enhance operational efficiency, personalization, and campaign impact.



    Experience:


    • MBA in Marketing or related field from a reputed institution.
    • 12+ years of marketing leadership experience, with a minimum of 5 years in a senior strategic role.
    • Proven track record in building brands and delivering measurable business outcomes.
    • Experience in digital-first consumer brands, media-driven environments, or experience-led industries preferred.
    • Strong leadership, strategic thinking, communication, and execution excellence.




    Feel free to connect at

    This advertiser has chosen not to accept applicants from your region.

    Vice President Marketing

    Mumbai, Maharashtra Sharpsell.ai

    Posted today

    Job Viewed

    Tap Again To Close

    Job Description

    Sharpsell is India’s first sales playbook automation platform. We are on a mission to transform 1 Crore salespeople into sales champions.


    Sales leaders at 30+ of India’s largest enterprises like LIC, Kotak Life, Mahindra, Whirlpool, Axis Bank, and Torrent Pharma swear by Sharpsell’s award-winning platform. We understand our customers deeply and build-iterate quickly. Now, with extreme product-market fit and a solid customer base, we want to invest in a marketing machine that helps us grow 10X.


    The Role

    We're looking for an experienced yet hands-on and ready-to-experiment marketing maverick who can help us break into the top 300 accounts in a few targeted sectors. You’ll partner with our SDRs and the field sales team get SQLs and orchestrate multi-stakeholder demos that convert. You'll own our marketing strategy and execution.


    What You'll Do

    • You build and run the marketing function that takes Sharpsell to the next orbit.
    • This is core account-based marketing: you’ll develop and execute multi-touch campaigns to get our prospects to engage.
    • Equip and partner with our SDRs and field sales to hunt down decision-makers at target accounts by any means necessary - networking, emails, social media, events, direct mail, walk-ins, cold calls, etc.
    • Build our market credibility by leveraging our existing customer base gracefully. Own compelling ROI case studies, clear messaging, industry awards, customer testimonials, G2 ratings, etc.
    • Build our thought leadership by turning everyday customer interactions and internal insights into powerful content that showcases Sharpsell’s depth and relevance.
    • Lead a growing marketing team including content operations, distribution specialists, and external partners. This role may also potentially lead the SDR team and own the lead generation KPIs.


    You Are Someone Who

    • Buys into the objective and vision 100%.
    • Is willing to own and drive qualified leads - the northstar metric.
    • Can self-start and then ramp an independent content creation and distribution machine, acting as the final point of approval.
    • Has an eye for design, can distinguish good from bad, and knows how to get the good done.
    • Embraces a zero-to-one mindset - willing to get your hands dirty, experiment without boundaries, fail fast, and iterate.
    • Can “hold a dinner conversation” with C-suite executives who run some of India’s largest companies.
    • Has successfully led similar marketing initiatives before - this can’t be your first rodeo.


    What we offer

    • We hire for high ownership and therefore offer extreme independence.
    • We are driven purely by results and data: make your case and you’ll get the resources you need.
    • You’ll work with helpful, earnest people who also happen to be thoroughly competent and dedicated to building a lasting org.

    If you're a SAAS marketing leader who thrives on challenges, wants to try unconventional approaches, and is ready to own results, we want to talk to you!

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