494 Content Optimization jobs in Bangalore

Our client is seeking an experienced Senior Content Marketing Manager to lead their content strategy and execution in a fully remote capacity. This is a critical role for a strategic thinker and creative storyteller who can develop compelling content that resonates with target audiences, drives engagement, and supports lead generation goals. You will be responsible for overseeing the creation of high-quality content across various formats, including blog posts, whitepapers, case studies, social media updates, and video scripts. As a remote role, you will collaborate closely with cross-functional teams across different time zones, leveraging digital collaboration tools to maintain seamless communication and project momentum.

Responsibilities:

• Develop and execute a comprehensive content marketing strategy aligned with overall marketing and business objectives.
• Lead the ideation, creation, and distribution of engaging, informative, and high-quality content across multiple channels (blog, website, social media, email, etc.).
• Manage the editorial calendar, ensuring timely delivery of content.
• Oversee a team of content creators, including writers, designers, and video producers (internal or external).
• Conduct in-depth audience research and competitor analysis to identify content gaps and opportunities.
• Optimize content for search engines (SEO) to improve organic visibility and traffic.
• Measure and analyze content performance using key metrics (e.g., traffic, engagement, leads generated) and report on results.
• Collaborate with product marketing, demand generation, and sales teams to ensure content supports their initiatives.
• Develop and maintain brand voice and style guidelines to ensure consistency across all content.
• Stay up-to-date with the latest content marketing trends, tools, and best practices.
• Manage content distribution strategy to maximize reach and impact.
• Explore innovative content formats and platforms to enhance audience engagement.

Qualifications:

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 7 years of experience in content marketing, with a proven track record of developing and executing successful content strategies.
• Exceptional writing, editing, and storytelling skills, with a keen eye for detail.
• Strong understanding of SEO principles and content optimization techniques.
• Experience with content management systems (CMS) and marketing automation platforms.
• Proficiency in analytics tools (e.g., Google Analytics) to measure content performance.
• Demonstrated ability to manage projects, timelines, and budgets effectively.
• Excellent leadership, communication, and interpersonal skills, with the ability to collaborate effectively in a remote team environment.
• Experience managing freelance writers or agencies is a plus.
• A portfolio showcasing successful content marketing campaigns is highly recommended.

This role offers a unique opportunity to shape the narrative of a growing brand and drive significant impact through strategic content initiatives, from anywhere in the world.

Our client is seeking an experienced and creative Senior Content Marketing Manager to spearhead their content strategy and execution. This fully remote role is perfect for a talented individual who excels at crafting compelling narratives, driving engagement, and building brand authority through high-quality content. The ideal candidate will have a strong understanding of SEO, content distribution, and performance analytics to create impactful content across various platforms. You will be instrumental in developing and implementing a content marketing program that aligns with our business goals and resonates with our target audience.

Responsibilities:

• Develop and execute a comprehensive content marketing strategy aligned with business objectives and target audience needs.
• Create and manage a content calendar, ensuring consistent publication of valuable, relevant, and engaging content.
• Write, edit, and proofread a wide range of content, including blog posts, articles, white papers, case studies, website copy, social media updates, and email newsletters.
• Optimize content for search engines (SEO) to improve organic visibility and drive traffic.
• Collaborate with design and multimedia teams to create visually appealing and engaging content assets.
• Manage content distribution across various channels, including social media, email, and partner websites.
• Analyze content performance using web analytics and other metrics, and provide regular reports with actionable insights.
• Stay updated on content marketing trends, SEO best practices, and emerging digital marketing strategies.
• Develop and manage content for lead generation campaigns and marketing automation workflows.
• Build and nurture relationships with industry influencers and guest contributors.
• Mentor junior content creators and provide guidance on content best practices.

Qualifications:

• Bachelor's or Master's degree in Marketing, Communications, Journalism, English, or a related field.
• Minimum of 5-7 years of experience in content marketing, copywriting, or digital marketing, with a proven track record of success.
• Exceptional writing, editing, and storytelling skills, with a keen eye for detail.
• Strong understanding of SEO principles and best practices for content optimization.
• Proficiency in using content management systems (CMS) like WordPress.
• Experience with web analytics tools (e.g., Google Analytics) and marketing automation platforms.
• Creative thinking and the ability to develop innovative content ideas.
• Excellent communication, collaboration, and project management skills.
• Ability to work independently and manage multiple projects in a remote setting.
• Experience in (Specify Industry/Niche) is a strong plus.

This is a fantastic opportunity for a senior content strategist to make a significant impact from anywhere in the world, contributing to the growth of our client's presence nationally and internationally, with key operations managed remotely in connection with **Bengaluru, Karnataka, IN**.

This is a remote position.

JOB TITLE:  Sr Associate    ABOUT ROLE: Give is looking for a Senior Associate in Content Marketing with 3-4  years of experience in professional writing and communications - as a content writer, social media professional, in public relations or marketing. The applicant must have excellent writing skills in English, have the desire to work in the social sector, be at ease with using various social media handles, respect deadlines and be a team player. Working knowledge of another Indian language is preferable. RESPONSIBILITIES Social Media Curate and write Social Media content including reels and videos Ideate for social media campaigns and execute it to completion Research and strategise ideas and hacks for Social Media growth Write scripts for video reels and also act in them Have an understanding of Instagram platform Post content on Social Media platforms and handle queries on SM (ORM) Constant monitoring of Social Media platforms of peers and competitors to analyse and identify growth opportunities Create content and shoot infotainment reels for Social Media Liaise with Social Media influencers for collaboration with Give’s SM handles Assisting the Content Team with: Content for website Creating and producing video content for SM Ad copies Marketing campaigns Keep a vigilant eye on all content on-site and flag any anomalies. Requirement Exceptional written and verbal communication skills Proven storytelling abilities Strong analytical and problem-solving skills Ability to multi-task and work in a dynamic environment Ability to meet tight deadlines consistently Ability to take ownership of projects and manage end to end deliverables Open to feedback and flexible with content language and variations

Our client is seeking a creative and strategic Digital Marketing Manager with expertise in Content Strategy to join their dynamic team in Bengaluru, Karnataka, IN . This role is pivotal in shaping and executing our digital content initiatives across various platforms to enhance brand visibility, engage target audiences, and drive business growth. The ideal candidate will have a strong understanding of digital marketing principles, a passion for storytelling, and a proven ability to develop and implement successful content strategies.

Responsibilities:

• Develop and execute a comprehensive digital content strategy aligned with marketing objectives and brand positioning.
• Oversee the creation, editing, and publishing of engaging content, including blog posts, website copy, social media updates, email newsletters, and multimedia assets.
• Conduct market research and competitive analysis to identify content opportunities and trends.
• Manage the editorial calendar, ensuring timely and consistent content delivery across all channels.
• Optimize content for search engines (SEO) to improve organic visibility and website traffic.
• Analyze content performance metrics and provide regular reports on key KPIs, making data-driven recommendations for improvement.
• Collaborate with cross-functional teams, including design, sales, and product development, to ensure content consistency and effectiveness.
• Manage relationships with external content creators, agencies, and freelancers as needed.
• Stay up-to-date with the latest digital marketing trends, social media best practices, and content marketing technologies.
• Foster a culture of creativity and innovation within the content team.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Minimum of 6 years of experience in digital marketing, with at least 3 years focused on content strategy and development.
• Proven track record of developing and executing successful content marketing campaigns that drive engagement and conversions.
• Excellent writing, editing, and proofreading skills, with a keen eye for detail and brand voice.
• Strong understanding of SEO principles and content optimization techniques.
• Proficiency in content management systems (CMS) like WordPress, and familiarity with marketing automation tools.
• Experience with social media marketing and community management.
• Analytical skills to measure content performance and derive actionable insights.
• Strong project management and organizational skills, with the ability to manage multiple priorities.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively.
• Experience in the tech or e-commerce sector is a plus.

This is an exciting opportunity for a seasoned digital marketing professional to lead content initiatives and significantly impact our online presence. Our client offers a competitive salary and benefits package. The role involves a hybrid work arrangement, blending collaboration in our Bengaluru, Karnataka, IN office with remote flexibility.

Role Overview:

We are looking for a creative and detail-oriented Content Strategist with 2+ years of experience in the IT domain. The ideal candidate should have strong expertise in campaign content writing, ideation, and creating engaging narratives that resonate with tech-savvy audiences.

What You’ll Do:

As a full-time Content Strategist, you will:

• Create high-quality, engaging, and impactful content for marketing campaigns, websites, blogs, newsletters, social media, and event promotions.
• Develop content strategies aligned with Hack2skill’s goals and brand voice.
• Ideate and write compelling campaign content to drive engagement and conversions.
• Collaborate with design, marketing, and product teams to deliver integrated content.
• Research industry-related topics, competitors, and trends to ensure relevance and originality.
• Optimize content for SEO, readability, and audience engagement.
• Draft content for innovation programs, hackathons, webinars, and IT-focused initiatives.

You Should Have:

• Bachelor’s degree in English, Journalism, Communications, Marketing, or related field.
• 2+ years of professional content writing experience in the IT/technology domain.
• Strong knowledge of campaign content creation and ideation.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Familiarity with SEO best practices, content marketing tools, and analytics.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Creative thinker with the ability to generate fresh content ideas.

Designation : Digital Marketing, Community & SEO Lead

Notice Period - Immediately

Mode - Work from Office

Salary - Best in the Industry

About Company:

Neolacta Lifesciences is a pioneering biotechnology company improving infant health through

both human milk–derived products and other innovative therapies

Shape the digital face of an infant health-focused brand that blends awareness, credibility, and

community engagement in equal measure and across multiple platforms

Why us?

Three reasons

1. The first and only of its kind company in India and Asia and one of only three in

the world

2. A multi-faceted role

3. High degree of autonomy in decision making and execution

Role Overview

• Lead organic growth, community building, and SEO visibility across LinkedIn, Pinterest, and Indian-first apps (ShareChat, Moj, Josh, Koo)
• Target audience: Neonatologists, parents, Lactation Consultants,
• Blend thinking with hands-on execution managing communities and optimizing web presence

Key Responsibilities

Community & Content Growth

• Build and manage active online communities across multiple platforms
• Partnership with existing parenting communities: Work with BabyChakra, Momspresso, The Baby Destination, and regional Facebook groups for cross-posting donation stories. Manage tie-ups for guest blogs, reels etc
• Develop organic, content-led strategies posts, videos, carousels, regional content
• Engage directly with HCPs, influencers, and niche audiences to enhance credibility

Website Management & SEO

• Oversee website content updates for accuracy and SEO alignment
• Collaborate with developers and designers for UX and content improvements

Analytics & Insights

• Measure digital performance across social and web platforms
• Use analytics tools to refine content, community, and SEO strategies

Must-Have Skills

• Experience in organic marketing, community management, SEO and in email or Whatsapp campaigns
• Prior experience in either B2B or B2C
• Hands-on use of LinkedIn, Pinterest, and Indian-first platforms (ShareChat, Moj etc)
• Familiarity with WordPress, Google Analytics, and SEO tools
• Strong ability to create engaging, multi-format content
• Analytical and creative approach to digital engagement

Donts This Role is NOT For

• Marketers focused only on paid ads or short-term results
• Candidates limited to FB/Instagram
• Individuals who have managed agencies rather than individual tasks

Manager Digital Marketing
**At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.**
**Job Overview**
We are looking for an experienced and forward-thinking Digital Marketing Manager to lead the development, optimization, and performance of our brand and product presence across multiple digital platforms. This role is responsible for defining the web strategy to support business objectives, enhance user experience, and drive engagement, conversion, and brand consistency. The ideal candidate combines strategic thinking with hands-on execution and a data-driven mindset. The manager must develop a keen understanding of the Aerospace & Défense industry, the customer base, electronic distribution and the competitive landscape.
**Job Responsibilities:**
**Web Strategy & Planning**
+ Develop and maintain a comprehensive web strategy that aligns business goals, brand identity, and marketing campaigns.
+ Translate customer needs and business objectives into an engaging and optimized online experience.
+ Own the web roadmap and lead cross-functional collaboration on prioritizing site features, functionality, and content.
**User Experience (UX) & Optimization**
+ Work closely with UX/UI designers, developers, and content creators to improve site usability, accessibility, and engagement.
+ Implement strategies for site navigation, structure, and design to support customer journeys and conversion goals.
+ Conduct regular site audits, user testing, and performance evaluations to drive continuous improvement.
**Engagement & Conversion**
+ Partner on content and SEO to ensure content is optimized for search, relevance, and performance.
+ Ensure messaging, visuals, and calls to action are aligned with brand voice and campaign objectives.
+ Drive conversion-focused strategies to strengthen distributor partnerships and enhance e-commerce capabilities,
+ Support seamless customer experiences for increased channel performance.
+ Monitor trends and analytics to adjust content strategies as needed
**Analytics & Performance Tracking**
+ Define key web performance KPIs (e.g., traffic, bounce rate, conversion, time on page).
+ Leverage tools like Adobe Analytics, Tag Manager, Search Console, and Hotjar to analyze site data and make strategic recommendations.
+ Deliver regular reporting and actionable insights to stakeholders.
**Technology & Platform Management**
+ Manage CMS platforms (e.g. Adobe Experience Manager) and coordinate with the internal digital Center of Excellence team and external vendors as needed.
+ Evaluate and implement new tools or integrations to improve web performance and personalization.
**Desired Candidate Profile:**
+ Bachelor's degree in marketing, digital experience, digital media, or related field.
+ 12+ years of experience in website strategy, management, or digital marketing.
+ Deep understanding of UX principles, SEO best practices, and web analytics.
+ Hands-on experience with CMS platforms and web optimization tools.
+ Strong project management skills with experience leading cross-functional web initiatives.
+ Excellent analytical, communication, and problem-solving abilities.
+ Strong business, commercial, and technical acumen.
+ Ability to develop, articulate, and implement sales strategy to grow revenue and market share.
+ Able to deal with ambiguity while still managing vision and purpose.
+ Collaborative, ability to build strong relationships with cross-functional partners within a global and diverse organization.
+ Analytical and strong problem-solving skills.
+ Strong sense of urgency and bias for action.
**Competencies**
SET : Strategy, Execution, Talent (for managers)
**ABOUT TE CONNECTIVITY**
TE Connectivity plc (NYSE: TEL) is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, energy networks, automated factories, data centers, medical technology and more. With more than 85,000 employees, including 9,000 engineers, working alongside customers in approximately 130 countries, TE ensures that EVERY CONNECTION COUNTS. Learn more at and on LinkedIn ( ,Facebook ( ,WeChat, ( Instagram andX (formerly Twitter). ( TE CONNECTIVITY OFFERS:**
We are pleased to offer you an exciting total package that can also be flexibly adapted to changing life situations - the well-being of our employees is our top priority!
- Competitive Salary Package
- Performance-Based Bonus Plans
- Health and Wellness Incentives
- Employee Stock Purchase Program
- Community Outreach Programs / Charity Events
- Employee Resource Group
**IMPORTANT NOTICE REGARDING RECRUITMENT FRAUD**
TE Connectivity has become aware of fraudulent recruitment activities being conducted by individuals or organizations falsely claiming to represent TE Connectivity. Please be advised that TE Connectivity **never requests payment or fees** from job applicants at any stage of the recruitment process. All legitimate job openings are posted exclusively on our official careers website at te.com/careers, and all email communications from our recruitment team will come **only from** **actual** **email addresses ending in @te.com** . If you receive any suspicious communications, we strongly advise you not to engage or provide any personal information, and to report the incident to your local authorities.
Across our global sites and business units, we put together packages of benefits that are either supported by TE itself or provided by external service providers. In principle, the benefits offered can vary from site to site.
Location:
Bangalore, KA, IN,
City: Bangalore
State: KA
Country/Region: IN
Travel: Less than 10%
Requisition ID:
Alternative Locations:
Function: Sales & Marketing
TE Connectivity and its subsidiaries, affiliates, and operating units (collectively, the "Company") is committed to providing a work environment that prohibits discrimination on the basis of age, color, disability, ethnicity, marital status, national origin, race, religion, gender, gender identity, sexual orientation, protected veteran status, disability or any other characteristics protected by applicable law or regulation.

**Job Summary**
Join our dynamic team as a Digital Marketing Specialist where you will leverage your expertise in English communication and MS Excel to drive impactful marketing campaigns. With a focus on the Hi-Tech domain you will collaborate in a hybrid work model ensuring flexibility and productivity. This role offers an exciting opportunity to contribute to our companys growth and make a significant impact in the digital marketing landscape.
**Responsibilities**
+ Develop and execute digital marketing strategies to enhance brand visibility and engagement.
+ Analyze market trends and consumer behavior to inform marketing decisions.
+ Collaborate with cross-functional teams to align marketing efforts with business objectives.
+ Utilize MS Excel to track and report on campaign performance metrics.
+ Create compelling content for various digital platforms to attract and retain customers.
+ Optimize marketing campaigns based on data-driven insights to maximize ROI.
+ Manage social media channels to increase audience reach and engagement.
+ Conduct competitive analysis to identify opportunities for differentiation.
+ Coordinate with external vendors and agencies to ensure seamless campaign execution.
+ Monitor and respond to customer feedback to improve brand perception.
+ Stay updated on industry trends and emerging technologies to maintain a competitive edge.
+ Support the development of marketing materials and presentations.
+ Ensure compliance with digital marketing best practices and regulations.
**Qualifications**
+ Demonstrate proficiency in English communication for effective collaboration.
+ Exhibit advanced skills in MS Excel for data analysis and reporting.
+ Possess a strong understanding of digital marketing principles and strategies.
+ Have experience in the Hi-Tech domain to tailor marketing efforts effectively.
+ Show ability to work in a hybrid model balancing remote and in-office tasks.
+ Display excellent organizational and multitasking skills.
+ Demonstrate a proactive approach to problem-solving and decision-making.
Cognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

**Work Schedule**
Standard (Mon-Fri)
**Environmental Conditions**
Office
**Job Description**
When you're part of the team at Thermo Fisher Scientific, you'll do important work, like helping customers in finding cures for cancer, protecting the environment or making sure our food is safe. Your work will have real-world impact, and you'll be supported in achieving your career goals.
**Location/Division-Specific Information**
Bangalore
**How will you make an impact?**
In this position, you will be part of the CMD Paid Media team. You will be part of a team that are responsible for creating, building and maintaining best-in-class global marketing journeys across digital media channels. This position will provide day-to-day support, collaborate with partners as needed during planning and execution, and provide insight into opportunities to optimize campaigns and processes.
**What will you do?**
+ Provide administrative and operational support to the Digital Marketing Team
+ Coordinate digital marketing campaigns/tactics such as marketing database entries, workflow scheduling, scheduling media campaigns, supporting various tactic types into market
+ Management of the end-to-end invoicing process for paid media vendors ensuring budget accuracy
+ Evaluate and monitor campaign/tactic performance with the ability to provide insights.
+ Troubleshoot marketing database management (general system issues and business partner system questions).
+ Participate and communicate in business partner meetings regarding digital marketing campaigns.
+ Document training materials and SOPs as needed
**How will you get here?**
+ Bachelor's degree in a relevant field
+ Minimum of 1-3 years related experience (digital campaign management, integrated marketing across search, paid media, email, web, social, customer service, sales, events, onsite stores)
**Knowledge, Skills, Abilities**
+ Ability to work successfully with remote teams (virtual team environment)
+ Thorough with strong organizational skills, able to thrive under tight deadlines and perform multiple tasks effectively and concurrently
+ Strong written and verbal communication skills, as well as proofreading skills
+ Experience working within Digital Marketing systems, i.e. Workfront, AEM, Google, Social Media platforms
+ Moderate proficiency using Excel, PowerPoint and Microsoft Teams
Our Mission is to enable our customers to make the world healthier, cleaner and safer. Watch as our colleagues explain 5 reasons to work with us. As one team of 100,000+ colleagues, we share a common set of values - Integrity, Intensity, Innovation and Involvement - working together to accelerate research, solve complex scientific challenges, drive technological innovation and support patients in need. #StartYourStory at Thermo Fisher Scientific, where diverse experiences, backgrounds and perspectives are valued.
**Benefits:**
We offer competitive remuneration, annual incentive plan bonus scheme, healthcare, company pension/retirement, and a range of employee benefits! Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other legally protected status. We will ensure that individuals with disabilities are provided a reasonable accommodation to participate in the job application or interview process, to perform critical job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.