Social Media Marketing Manager

682001 Kochi, Kerala ₹950000 Annually WhatJobs

Posted 1 day ago

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full-time
Our client is looking for a creative and strategic Social Media Marketing Manager to drive engagement and growth across their digital platforms. This role involves developing and implementing innovative social media strategies that align with overall marketing objectives and brand messaging. You will be responsible for managing the company's presence on various social media channels, creating compelling content, monitoring social media trends, and analyzing performance metrics to optimize campaigns. Key duties include developing content calendars, running targeted social media advertising campaigns, engaging with online communities, and collaborating with influencers. The ideal candidate will have a proven track record in social media marketing, with extensive experience in content creation, community management, and paid social advertising. Strong analytical skills are required to measure the effectiveness of campaigns and provide actionable insights. Excellent written and verbal communication skills, creativity, and a passion for digital storytelling are essential. You will work closely with the marketing team to ensure a cohesive brand voice and integrated campaign execution. This position is based in **Kochi, Kerala, IN**, with a hybrid work arrangement, allowing for a combination of remote work and in-office collaboration. You will be instrumental in enhancing our client's online visibility, building brand loyalty, and driving customer engagement through impactful social media initiatives. We are seeking a forward-thinking marketer who can stay ahead of evolving social media landscapes and deliver measurable results for our client.
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Social Media Marketing Manager

682001 Kochi, Kerala ₹70000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is looking for a creative and data-driven Social Media Marketing Manager to lead our online presence and engagement strategies. This is a fully remote position, offering flexibility and the opportunity to work from anywhere. You will be responsible for developing and executing innovative social media campaigns across various platforms to enhance brand visibility, drive traffic, and foster community growth. This includes content creation, scheduling, community management, performance analysis, and strategic planning. The ideal candidate will have a deep understanding of social media trends, platform algorithms, and best practices for content optimization. You should be adept at crafting compelling narratives, engaging with audiences, and leveraging social media analytics to measure campaign effectiveness and inform future strategies. Your responsibilities will encompass managing our social media calendar, identifying emerging trends, and testing new features and platforms to maintain a competitive edge. You will collaborate with marketing, content, and design teams to ensure brand consistency and achieve marketing objectives. A strong analytical mindset is essential to track key metrics, generate insightful reports, and make data-backed recommendations for campaign improvement. This role requires excellent written and verbal communication skills, a keen eye for detail, and the ability to work independently in a remote setting. You should be proactive, organized, and passionate about building strong online communities. Experience with social media management tools, paid social advertising, and influencer marketing is highly desirable. Responsibilities:
  • Develop and implement comprehensive social media strategies to align with business goals.
  • Create, curate, and manage engaging and high-quality content across all relevant social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
  • Schedule and publish content according to a content calendar, ensuring optimal timing and frequency.
  • Monitor social media channels for industry trends, customer feedback, and competitor activity.
  • Engage with followers, respond to comments and messages in a timely and professional manner, fostering community interaction.
  • Analyze social media metrics and campaign performance using analytics tools to provide regular reports and actionable insights.
  • Optimize social media content for search engines and user engagement.
  • Develop and manage paid social media advertising campaigns, including budget allocation and performance tracking.
  • Collaborate with internal teams (marketing, sales, product, design) to ensure brand consistency and campaign alignment.
  • Stay up-to-date with the latest social media best practices, technologies, and emerging platforms.
  • Identify and cultivate relationships with relevant influencers and brand advocates.
  • Manage online reputation and address any negative feedback or crises promptly.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Proven work experience (4+ years) as a Social Media Manager or similar role, with a strong portfolio of successful campaigns.
  • In-depth knowledge of major social media platforms, their respective audiences, and best practices.
  • Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
  • Proficiency in social media analytics and reporting tools (e.g., Google Analytics, platform-specific insights).
  • Solid understanding of SEO, keyword research, and content optimization.
  • Experience with paid social media advertising (Facebook Ads Manager, LinkedIn Ads, etc.).
  • Excellent written and verbal communication skills, with a strong ability to craft engaging copy.
  • Creative thinking and ability to generate innovative campaign ideas.
  • Strong organizational and time management skills, with the ability to work independently and manage multiple projects in a remote setting.
  • Basic graphic design or video editing skills are a plus.
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Social Media Marketing Manager

682001 Kochi, Kerala ₹900000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client, a rapidly growing e-commerce and social media company, is seeking an innovative and results-driven Social Media Marketing Manager to join their team. This is a fully remote position, allowing you to leverage your expertise to drive engagement and growth for our client's brands from anywhere in India. You will be responsible for developing and executing comprehensive social media strategies across various platforms to enhance brand visibility, drive traffic, and generate leads. The ideal candidate will have a deep understanding of social media trends, content creation, community management, and paid social advertising. You will work closely with the marketing, sales, and product teams to ensure cohesive brand messaging and campaign execution. Strong analytical skills to track performance metrics, optimize campaigns, and report on ROI are crucial. This is an exciting opportunity to shape the social media presence of dynamic brands in the e-commerce space and contribute to significant business growth, all within a flexible remote work environment.
Key Responsibilities:
  • Develop and implement a comprehensive social media marketing strategy aligned with business goals.
  • Create, curate, and manage engaging content across various social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
  • Plan and execute paid social media advertising campaigns, optimizing for performance and ROI.
  • Monitor social media trends, competitor activities, and relevant industry news.
  • Engage with the online community, respond to comments and messages, and foster positive brand interactions.
  • Analyze social media data and metrics to track campaign performance and identify areas for improvement.
  • Prepare regular reports on social media performance, insights, and recommendations.
  • Collaborate with cross-functional teams, including marketing, design, and product, to ensure consistent brand messaging.
  • Manage social media tools and platforms for scheduling, monitoring, and analytics.
  • Stay up-to-date with the latest social media best practices and emerging technologies.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 4 years of experience in social media marketing, with a focus on e-commerce or consumer brands.
  • Proven experience developing and executing successful social media strategies and campaigns.
  • In-depth knowledge of major social media platforms and their advertising capabilities.
  • Strong understanding of content creation, SEO, and digital marketing principles.
  • Excellent written and verbal communication skills, with a knack for creative copywriting.
  • Proficiency in social media analytics tools (e.g., Google Analytics, platform-specific insights).
  • Strong analytical and problem-solving skills, with the ability to interpret data and derive insights.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Experience with e-commerce platforms and online marketplaces is a plus.
This role is based in Kochi, Kerala, IN , but is fully remote.
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Social Media Marketing Manager

682002 Kochi, Kerala ₹70000 Annually WhatJobs

Posted 10 days ago

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Job Description

full-time
Our client, a forward-thinking retail brand, is seeking a creative and data-driven Social Media Marketing Manager to enhance their online presence and engage with their target audience in Kochi, Kerala, IN . This role is crucial for developing and executing a comprehensive social media strategy across various platforms, driving brand awareness, community engagement, and customer acquisition. You will be responsible for creating compelling and shareable content, including graphics, videos, and written posts, tailored to each social media channel. Community management is key; you will monitor social media conversations, respond to comments and messages promptly, and foster positive interactions with followers. Developing and managing social media advertising campaigns, including budget allocation and performance analysis, will be a significant part of your responsibilities. You will stay abreast of the latest social media trends, platform updates, and best practices to ensure our strategy remains effective and innovative. Analyzing social media metrics, generating performance reports, and providing insights to optimize future campaigns are essential. Collaboration with the marketing, sales, and customer service teams to ensure brand consistency and integrated campaign efforts is required. The ideal candidate will have a Bachelor's degree in Marketing, Communications, or a related field, coupled with at least 4 years of proven experience in social media marketing, preferably within the retail or e-commerce sector. Strong knowledge of major social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok), content creation tools, and social media analytics software is essential. Excellent copywriting, visual storytelling, and communication skills are paramount for success. This is a dynamic, in-office role for a talented individual ready to elevate our client's social media impact.
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Social Media Marketing Lead

682001 Kochi, Kerala ₹800000 Annually WhatJobs

Posted 16 days ago

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Job Description

full-time
Our client is seeking a creative and strategic Social Media Marketing Lead to join their dynamic team, operating remotely to serve their operations in Kochi, Kerala and beyond. This role is essential for building and expanding our client's brand presence across all relevant social media platforms, driving engagement, and fostering a vibrant online community. The ideal candidate will be a social media expert with a deep understanding of current trends, platform algorithms, and best practices for content creation and audience engagement. You will be responsible for developing and executing a comprehensive social media strategy aligned with business objectives, including content planning, campaign management, community building, and performance analysis. Key responsibilities will involve creating compelling and shareable content, managing social media calendars, running targeted advertising campaigns, and actively engaging with followers to build brand loyalty and drive conversions. You will also monitor social media trends, analyze competitor activity, and report on key metrics to inform future strategies. The ability to adapt to evolving social media landscapes and to connect with diverse audiences is crucial. Responsibilities include:
  • Developing and implementing a strategic social media marketing plan.
  • Creating and curating engaging, high-quality content (text, image, video) for various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, YouTube).
  • Managing social media editorial calendars and posting schedules.
  • Executing paid social media advertising campaigns to reach target audiences and achieve campaign objectives.
  • Monitoring social media channels for trends, conversations, and opportunities.
  • Responding to comments, messages, and inquiries in a timely and professional manner.
  • Building and nurturing an engaged online community around the brand.
  • Analyzing social media performance metrics and providing regular reports on engagement, reach, and ROI.
  • Staying up-to-date with the latest social media best practices, tools, and technologies.
  • Collaborating with the marketing and communications teams to ensure brand consistency.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Minimum of 5 years of proven experience in social media marketing, with a strong portfolio of successful campaigns.
  • In-depth knowledge of major social media platforms and their respective best practices.
  • Proficiency in social media management and analytics tools (e.g., Hootsuite, Sprout Social, Buffer, Google Analytics).
  • Excellent copywriting, editing, and visual storytelling skills.
  • Experience with paid social media advertising platforms.
  • Strong understanding of SEO principles and their application to social media.
  • Creative thinking and ability to generate innovative content ideas.
  • Excellent communication and interpersonal skills, with the ability to engage effectively online.
  • Proven ability to work independently and manage multiple projects in a remote setting.
This fully remote position offers the flexibility to work from anywhere while making a significant impact.
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