174 Head Of Marketing jobs in Bengaluru

About Our Client

Our client is a leading player in the retail sector, known for its focus on customer-centric services and innovative marketing approaches. The company operates in a competitive market and is committed to delivering excellence in the retail industry.

Job Description

The Successful Applicant

A successful Head of Marketing should have:

• Immediate joining needed.
• Please note – This role needs someone from a College/Business School background. Should have worked in Senior role in Admissions.
• Extensive experience in Admissions, especially for College/Business schools
• Plan/Strategies for Admissions for UG and PG courses
• Strategize Marketing events and campaigns.
• Lead the Marketing and Admissions team.
• Target setting and achieving them.
• Report to Senior Management.
• Help the college to grow organically.

Key Skills

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in marketing or a similar role.
• Strong understanding of the industry and regulations.
• Excellent communication and leadership skills.
• Ability to analyze data and make data-driven decisions.
• Proficiency in marketing tools and software.
• Creative thinking and problem-solving abilities.
• Strong project management skills.

Job Type: Full-time

Pay: ₹25, ₹95,059.65 per month

Benefits:

• Health insurance

Ability to commute/relocate:

• Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• if you are a immediate joiner or within 15 days please apply.
• If you are in Bangalore then apply

Education:

• Bachelor's (Required)

Experience:

• Marketing and Admissions: 6 years (Required)

Location:

• Bengaluru, Karnataka (Required)

Willingness to travel:

• 75% (Required)

Work Location: In person

Drive revenue growth by closing enterprise B2B/HNI clients, building brand visibility, forging alliances, ensuring CRM governance, leading high-performing teams, and sustaining CXO partnerships while executing strategic business plans."

Performance bonus

Annual bonus

Referral bonus

Retention bonus

Company Description

Sri Sri Tattva, with nearly four decades of experience, is dedicated to promoting health and wellness with a 360-degree approach. The brand encompasses a College of Ayurvedic Science and Research, a state-of-the-art Hospital, inspired Doctors and Therapists, Wellness Centers, Spas, and Clinics. Sri Sri Tattva emphasizes social responsibility, supporting the Art of Living foundation's rural and social welfare projects. With a strong retail and online presence, the brand is committed to delivering safe, effective, and high-quality Ayurvedic products to households worldwide.

Role Description

This is a full-time on-site role located in Bengaluru for a Brand Management & Marketing professional. The candidate will be responsible for developing and executing brand strategies, managing brand communication, conducting market research, and driving sales initiatives. Day-to-day tasks include market analysis, campaign creation, collaboration with sales teams, and monitoring brand performance to ensure alignment with business goals.

Qualifications

• Experience in Brand Strategy and Brand Management
• Excellent Communication skills
• Proficiency in Market Research techniques
• Strong analytical and problem-solving skills
• Experience in marketing or brand management
• Responsible for overseeing all aspects of marketing communication
• Content development for E-Business channels for D2C, marketplaces and inventory accounts and social media management and the paid marketing activities which includes branding, performance marketing, marketplaces ad campaigns for all the E-Business channels.
• You will serve as the main point of contact for external agencies
• Strong experience working with external agencies and cross-functional teams.
• Experience in the FMCG, health or wellness industry is a plus

• Exciting Opportunity Alert

Were rolling out internship offers that come with a full-time opportunity right from the start

Yes, you read it right We're offering internships with a pre-confirmed full-time opportunity – no waiting, no guessing

• Duration: 4–6 months Internship
• Stipend during Internship: 10,000/month
• Location: On-field roles across cities
• Perks: Real-time exposure, mentoring, and direct path to a full-time role

Open in Sales, Operations and Monetization roles.

Position Overview:

We are seeking a highly motivated and experienced individual to join our team as a Lead- Brand Management at Titan. As the Lead- Brand Management, you will be responsible for developing and executing brand strategies for our jewellery brand, Tanishq. You will work closely with the marketing team to ensure the brand's message is consistent and resonates with our target audience. This is a full-time, permanent position based in Bengaluru, Karnataka, India.

Key Responsibilities:

• Develop and implement brand strategies for Tanishq, in line with the company's overall marketing objectives

• Conduct market research and analyze consumer trends to identify opportunities for brand growth

• Collaborate with cross-functional teams to develop and execute marketing campaigns and initiatives

• Monitor and analyze brand performance and make recommendations for improvements

• Manage the brand's budget and ensure all activities are within allocated resources

• Oversee the creation of brand collaterals, including advertising materials, packaging, and in-store displays

• Ensure brand consistency across all touchpoints, including digital and social media platforms

• Stay updated on industry trends and competitor activities to identify potential threats and opportunities for the brand

• Lead and mentor a team of brand managers and coordinators to ensure the brand's objectives are met

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field

• Minimum of 5 years of experience in brand management, preferably in the jewellery industry

• Proven track record of developing and executing successful brand strategies

• Strong understanding of market research and analysis techniques

• Excellent communication and interpersonal skills

• Ability to work in a fast-paced, dynamic environment

• Strong leadership and team management skills

• Proficient in Microsoft Office and other relevant software

Additional Parameters:

• Experience in the jewellery industry is preferred

• Knowledge of the Indian market and consumer behavior is a plus

• Willingness to travel as needed

If you are a passionate and results-driven individual with a strong background in brand management, we encourage you to apply for this exciting opportunity at Titan. Join our team and be a part of shaping the future of our iconic jewellery brand, Tanishq.

Work Experience

• Develop and implement effective brand strategies to enhance brand awareness and market presence.

• Conduct market research and analysis to identify market trends and consumer preferences.

• Collaborate with cross-functional teams to develop and execute marketing campaigns and initiatives.

• Monitor and evaluate the performance of brand campaigns and make necessary adjustments to ensure optimal results.

• Manage and maintain brand guidelines to ensure consistency across all marketing channels.

• Build and maintain strong relationships with key stakeholders, including internal teams and external partners.

• Stay up-to-date with industry trends and competitor activities to identify opportunities and challenges.

Brand Management Associate A3 (3-5yrs) –

Skillset - Pharma domain knowledge, Brand Strategy, Market Research, Competitive Intelligence, Customer Journey Mapping.

Job Requirements

Department: Sales and Marketing

Overview:

Titan, a leading company in the wearables industry, is seeking a highly motivated and experienced Manager-Brand Management to join our team in Bengaluru, Karnataka, India. The ideal candidate will have a strong background in sales and marketing, with a passion for brand management and a deep understanding of the wearables market.

This role will be responsible for the marketing communication plan and execution for the entire tech portfolio under the brand Titan and Fastrack.

The key responsibilities involve anchoring extensive research on consumer segments for SMART W&W category and devising brand strategy, liaising with key stakeholders including sales & VM team, pricing and performance monitoring of the products.

The segment will cover u2013 Tech portfolio of brand Titan, Fastrack & Zoop (including Wearable, Hearable, etc.)

Strategy development: Annual operating plan:

Provide the right inputs with regard to the annual operating budget, case mix, revenue, responsible for the consolidated product calendar encompassing the product & brand plan in line with the business strategy based on the market, consumer and previous trends.

Rejig the plan based on the approvals from the board and top management and cascade the same to the stakeholders.

Product Management: Go to Market Strategy:

Determine the Go to Market plan viz. branding, naming, collaterals, packaging, etc. of the developed product and ensure it is executed as per the strategy.

Liaison with the visual merchandising team for visual merchandising brief of VM team, review of the design concept and prototypes at various stages and ensure the installation as per the plan.

Ensure training to the entire ecosystem on the new launches.

Product Management: Portfolio Management:

Analyse the performance of newly introduced products and the existing product portfolio to optimize the inventory based on performance and potential.

Provide recommendations on the products basis the product performance for incremental product improvements and dropping of poor performing SKUs.

Provide inputs for the periodic modifications in the price of the products basis the market analysis, competitor analysis, inflation, product performance and business requirements.

Recommend discounting pricing mechanism in liaison with the sales team for the portfolio basis the product performance and business environment.

Recommend the inventory plan for various products and sign off of on the production plan aligned to the product calendar and business requirements.

Ensure that the inventory is available at the right time across channels as per the plan and undertake appropriate actions to ensure the same.

Product Management:Product Performance Monitoring:

Monitor the performance of the newly introduced products and the existing product portfolio for optimizing inventory.

Provide recommendations on the products basis the product performance for incremental product improvements and dropping of poor performing SKUs.

Provide inputs on the activation plans, ensure the execution of the plan to boost the sales especially for poor performing products.

Brand Management: Branding and Digital Marketing plan:

Define the band positioning among the target consumers and lead the briefing of the agencies (creative, media, digital, etc.) for developing the plan to achieve the brand objectives.

Evaluate the plan developed by the agencies and provide inputs to refine the plan to ensure the plan is robust to meet the envisaged objectives.

Finalize the plan, provide required approval post agreement on the budget and allocate the budget for each campaign.

Ensure the execution of the branding initiatives periodically as per the finalized plan and provide appropriate recommendations on the branding initiatives.

Brand Management: Performance Monitoring:

Monitor the performance of the branding initiatives / campaigns periodically and recommend necessary course corrections if mandated.

Review the evaluation of the vendors / agencies basis their performance and recommend appropriate actions.

Vendor Identification and management:

Finalize on the identified vendors basis their offerings, capabilities to partner with the firm.

Negotiate with the vendors on the rates within the recommended price range & empanel the vendors as per the recommended guidelines.

Periodically evaluate the vendor on the performance against the agreed statement of work for and determine contract renewal / continuation decisions.

Work Experience

Education: MBA from a premier institute preferably in marketing.

Experience: 5-8 years of experience in Marketing.

Skills:

Business savvy

Entrepreneurial drive

Nurture relationship

Influence for impact

Accountability

Believes in people

Curious

Passion for technology, categories and products

Marketing Services Group

Business Strategy

Product lifecycle

Project management

Sales Orientation

Knowledge in the technology product domain

Consumer research.

Unique Job Role

Lead Communications: Titan Watches

Function

Marketing

Reporting to

Head Marketing Titan

Business

Corporate

Grade

Date

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Job Details

To manage the end to end communications on ATL, BTL, Digital and social media for Titan watches. Primary responsibility will be to interface with the media and creative agency and develop world class communication around the entire Titan Watches Portfolio 

External Interfaces

Internal Interfaces

Job Requirements

Education

Relevant Experience

Behavioural Skills

Knowledge

Process Contributions

Process Contribution

Process Outcome

Performance Measure

Branding and Digital Marketing plan

Brand plan execution & performance assessment 

Ensure the execution of the branding initiatives periodically as per the finalised plan

Provide appropriate recommendations on the branding initiatives to ensure the best presentation of the brand

Ensure the execution of the branding initiatives periodically as per the finalised plan

Provide appropriate recommendations on the branding initiatives to ensure the best presentation of the brand

Marketing : Partnering with Channel and Product Management: Product Performance Monitoring