107 Head Of Marketing jobs in Bengaluru

The AVP/VP Marketing will play a pivotal role in driving brand growth and innovation by leading new product launches and strengthening existing brand portfolios. The role requires a blend of strategic foresight and operational excellence to conceptualize, develop, and execute winning go-to-market strategies in the dynamic FMCG landscape.

Key Responsibilities:

New Product Development & Launches

• Lead the end-to-end process of innovation and new product launches – from concept development, consumer testing, pricing, packaging, to market roll-out.
• Partner with R&D, supply chain, and sales to ensure timely and successful launches.
• Define launch objectives, positioning, communication strategy, and KPIs.
• Monitor post-launch performance and optimize for scale-up.

Brand Strategy & Management:

• Define and implement long-term brand positioning and growth strategies.
• Drive innovation and new product launches across categories.
• Ensure consistent brand messaging across all consumer touchpoints.

Consumer Insights & Market Research:

• Leverage consumer research, market intelligence, and competitor analysis to identify growth opportunities.
• Translate consumer insights into actionable strategies.

Marketing Campaigns & Communication:

• Lead integrated marketing campaigns (ATL, BTL, digital, influencer, shopper marketing).
• Partner with creative, media, and digital agencies to deliver impactful campaigns.

Trade & Channel Marketing:

• Develop trade marketing strategies to strengthen retail presence and shopper engagement.
• Collaborate with sales to drive channel activation and distribution expansion.

Digital & E-commerce Marketing:

• Drive digital-first strategies, performance marketing, and content-led engagement.
• Strengthen brand presence across e-commerce platforms.

P&L & Budget Management:

• Own the marketing budget and deliver ROI-driven marketing programs.
• Monitor performance metrics and optimize spend allocation.

Leadership & Team Development:

• Lead, coach, and inspire a high-performing marketing team.
• Drive a culture of innovation, agility, and consumer centricity.

MBA/PGDM from a premier institute (preferred).

15+ years of progressive experience in marketing within FMCG.

Proven track record in managing large FMCG brands and delivering business growth.

Strong exposure to brand management, digital marketing, and trade marketing.

Experience in launching and scaling new products.

The AVP/VP Marketing will play a pivotal role in driving brand growth and innovation by leading new product launches and strengthening existing brand portfolios. The role requires a blend of strategic foresight and operational excellence to conceptualize, develop, and execute winning go-to-market strategies in the dynamic FMCG landscape.

Key Responsibilities:

New Product Development & Launches

• Lead the end-to-end process of innovation and new product launches – from concept development, consumer testing, pricing, packaging, to market roll-out.
• Partner with R&D, supply chain, and sales to ensure timely and successful launches.
• Define launch objectives, positioning, communication strategy, and KPIs.
• Monitor post-launch performance and optimize for scale-up.

Brand Strategy & Management:

• Define and implement long-term brand positioning and growth strategies.
• Drive innovation and new product launches across categories.
• Ensure consistent brand messaging across all consumer touchpoints.

Consumer Insights & Market Research:

• Leverage consumer research, market intelligence, and competitor analysis to identify growth opportunities.
• Translate consumer insights into actionable strategies.

Marketing Campaigns & Communication:

• Lead integrated marketing campaigns (ATL, BTL, digital, influencer, shopper marketing).
• Partner with creative, media, and digital agencies to deliver impactful campaigns.

Trade & Channel Marketing:

• Develop trade marketing strategies to strengthen retail presence and shopper engagement.
• Collaborate with sales to drive channel activation and distribution expansion.

Digital & E-commerce Marketing:

• Drive digital-first strategies, performance marketing, and content-led engagement.
• Strengthen brand presence across e-commerce platforms.

P&L & Budget Management:

• Own the marketing budget and deliver ROI-driven marketing programs.
• Monitor performance metrics and optimize spend allocation.

Leadership & Team Development:

• Lead, coach, and inspire a high-performing marketing team.
• Drive a culture of innovation, agility, and consumer centricity.

MBA/PGDM from a premier institute (preferred).

15+ years of progressive experience in marketing within FMCG.

Proven track record in managing large FMCG brands and delivering business growth.

Strong exposure to brand management, digital marketing, and trade marketing.

Experience in launching and scaling new products.

The AVP/VP Marketing will play a pivotal role in driving brand growth and innovation by leading new product launches and strengthening existing brand portfolios. The role requires a blend of strategic foresight and operational excellence to conceptualize, develop, and execute winning go-to-market strategies in the dynamic FMCG landscape.

Key Responsibilities:

New Product Development & Launches

• Lead the end-to-end process of innovation and new product launches – from concept development, consumer testing, pricing, packaging, to market roll-out.
• Partner with R&D, supply chain, and sales to ensure timely and successful launches.
• Define launch objectives, positioning, communication strategy, and KPIs.
• Monitor post-launch performance and optimize for scale-up.

Brand Strategy & Management:

• Define and implement long-term brand positioning and growth strategies.
• Drive innovation and new product launches across categories.
• Ensure consistent brand messaging across all consumer touchpoints.

Consumer Insights & Market Research:

• Leverage consumer research, market intelligence, and competitor analysis to identify growth opportunities.
• Translate consumer insights into actionable strategies.

Marketing Campaigns & Communication:

• Lead integrated marketing campaigns (ATL, BTL, digital, influencer, shopper marketing).
• Partner with creative, media, and digital agencies to deliver impactful campaigns.

Trade & Channel Marketing:

• Develop trade marketing strategies to strengthen retail presence and shopper engagement.
• Collaborate with sales to drive channel activation and distribution expansion.

Digital & E-commerce Marketing:

• Drive digital-first strategies, performance marketing, and content-led engagement.
• Strengthen brand presence across e-commerce platforms.

P&L & Budget Management:

• Own the marketing budget and deliver ROI-driven marketing programs.
• Monitor performance metrics and optimize spend allocation.

Leadership & Team Development:

• Lead, coach, and inspire a high-performing marketing team.
• Drive a culture of innovation, agility, and consumer centricity.

MBA/PGDM from a premier institute (preferred).

15+ years of progressive experience in marketing within FMCG.

Proven track record in managing large FMCG brands and delivering business growth.

Strong exposure to brand management, digital marketing, and trade marketing.

Experience in launching and scaling new products.

At Ennoventure, we are redefining the fight against counterfeit goods with our groundbreaking technology. Backed by key investors like Fenice Investment Group and Tanglin Venture Partners, we are ready to embark on the next phase of our journey.

Our aim? To build a world where authenticity reigns, ensuring every product and experience is genuine. Here, innovation moves fast, collaboration fuels success, and your growth isn’t just encouraged—it’s inevitable.

As the Head of Growth Marketing, you will drive Ennoventure’s global growth marketing strategy, integrating brand, demand generation, pipeline growth, digital, product marketing, communications, and go-to-market initiatives.

You will work closely with senior leadership, cross functional teams and agencies to drive pipeline, product visibility, customer engagement, and brand authority across markets. This role requires a balance of strategic thinking and operational excellence, particularly in enterprise-focused, account-based marketing (ABM) environments.

This role combines leadership, creativity, analytics, and cross-functional collaboration. You will play a critical role in shaping the future of Ennoventure’s market presence and growth.

What will you do?

Lead Generation & Demand Generation

• Translate company growth targets into integrated annual and quarterly marketing plans with clear KPIs.

• Define and execute multi-channel global demand generation strategies (digital, ABM, SEO, paid media, webinars, email, and partner marketing).

• Campaigns for regional markets while ensuring alignment with global brand and revenue goals.

• Leverage marketing automation, CRM, and analytics to monitor lead quality, conversion rates, and ROI.

• Partner with Sales to develop targeted nurture programs, collateral, and messaging that accelerate conversions.

• Drive pipeline acceleration and optimize campaigns based on performance insights.

Brand & Content Development

• Develop and maintain a compelling brand narrative, visual identity, and consistent messaging framework across all channels.

• Oversee creation of thought leadership content, case studies, customer stories, videos, and blogs to fuel lead generation and sales enablement.

• Ensure alignment between content strategy and demand generation priorities for maximum impact.

Event, Communication & PR

• Plan and manage global participation in trade shows, conferences, and virtual events to enhance visibility and generate leads.

• Oversee PR strategy, including media relations, press releases, and industry thought leadership positioning.

• Support internal communications and employer branding to strengthen company culture and talent attraction

Team Leadership & Vendor Management

• Manage relationships with global marketing vendors and agencies across digital, creative, events, and PR.

• Negotiate contracts, monitor performance, and ensure deliverables meet agreed KPIs.

What do we look for at Ennoventure?

• Master’s degree in marketing, Business, Communication or a related field.

• 6–8 years of experience in B2B marketing, with at least 2 years in a startup preferably

• Proven experience in ABM, performance marketing, and international lead generation.

• Experience in SaaS, enterprise tech, deep tech, or innovation-led industries.

• Strong track record of executing campaigns across multiple global regions

• Excellent analytical, communication and collaboration skills with a positive, learning-oriented mindset.

• Self-starter, adaptable, hands-on, and comfortable working in fast-paced environments.

What do we offer?

We believe that our people are the driving force behind our success, fueling big ambitions with bigger impact. We’re building more than just a workplace, we’re crafting a space where everyone feels seen, heard, and unstoppable. Here, you don’t just thrive, you grow, innovate, and leave a mark that matters.

That’s why we’re committed to equipping you with the best: a Total Rewards Policy that integrates-

• Pay: A Competitive Salary that reflects your talent and drive!

• Financial Reward: Performance-based Rewards that recognize your impact.

• Well-being: Comprehensive Health Insurance & Mental Health Programs to keep you at your best!

• Learning: An ongoing investment in you and your skills.

• Personalized Development: Self-growth plans crafted to match your performance and career aspirations.

• Compensation Reviews: Regular reviews to ensure your value aligns with market trends

At Ennoventure, we are redefining the fight against counterfeit goods with our groundbreaking technology. Backed by key investors like Fenice Investment Group and Tanglin Venture Partners, we are ready to embark on the next phase of our journey.

Our aim? To build a world where authenticity reigns, ensuring every product and experience is genuine. Here, innovation moves fast, collaboration fuels success, and your growth isn’t just encouraged—it’s inevitable.

As the Head of Growth Marketing, you will drive Ennoventure’s global growth marketing strategy, integrating brand, demand generation, pipeline growth, digital, product marketing, communications, and go-to-market initiatives.

You will work closely with senior leadership, cross functional teams and agencies to drive pipeline, product visibility, customer engagement, and brand authority across markets. This role requires a balance of strategic thinking and operational excellence, particularly in enterprise-focused, account-based marketing (ABM) environments.

This role combines leadership, creativity, analytics, and cross-functional collaboration. You will play a critical role in shaping the future of Ennoventure’s market presence and growth.

What will you do?

Lead Generation & Demand Generation

• Translate company growth targets into integrated annual and quarterly marketing plans with clear KPIs.

• Define and execute multi-channel global demand generation strategies (digital, ABM, SEO, paid media, webinars, email, and partner marketing).

• Campaigns for regional markets while ensuring alignment with global brand and revenue goals.

• Leverage marketing automation, CRM, and analytics to monitor lead quality, conversion rates, and ROI.

• Partner with Sales to develop targeted nurture programs, collateral, and messaging that accelerate conversions.

• Drive pipeline acceleration and optimize campaigns based on performance insights.

Brand & Content Development

• Develop and maintain a compelling brand narrative, visual identity, and consistent messaging framework across all channels.

• Oversee creation of thought leadership content, case studies, customer stories, videos, and blogs to fuel lead generation and sales enablement.

• Ensure alignment between content strategy and demand generation priorities for maximum impact.

Event, Communication & PR

• Plan and manage global participation in trade shows, conferences, and virtual events to enhance visibility and generate leads.

• Oversee PR strategy, including media relations, press releases, and industry thought leadership positioning.

• Support internal communications and employer branding to strengthen company culture and talent attraction

Team Leadership & Vendor Management

• Manage relationships with global marketing vendors and agencies across digital, creative, events, and PR.

• Negotiate contracts, monitor performance, and ensure deliverables meet agreed KPIs.

What do we look for at Ennoventure?

• Master’s degree in marketing, Business, Communication or a related field.

• 6–8 years of experience in B2B marketing, with at least 2 years in a startup preferably

• Proven experience in ABM, performance marketing, and international lead generation.

• Experience in SaaS, enterprise tech, deep tech, or innovation-led industries.

• Strong track record of executing campaigns across multiple global regions

• Excellent analytical, communication and collaboration skills with a positive, learning-oriented mindset.

• Self-starter, adaptable, hands-on, and comfortable working in fast-paced environments.

What do we offer?

We believe that our people are the driving force behind our success, fueling big ambitions with bigger impact. We’re building more than just a workplace, we’re crafting a space where everyone feels seen, heard, and unstoppable. Here, you don’t just thrive, you grow, innovate, and leave a mark that matters.

That’s why we’re committed to equipping you with the best: a Total Rewards Policy that integrates-

• Pay: A Competitive Salary that reflects your talent and drive!

• Financial Reward: Performance-based Rewards that recognize your impact.

• Well-being: Comprehensive Health Insurance & Mental Health Programs to keep you at your best!

• Learning: An ongoing investment in you and your skills.

• Personalized Development: Self-growth plans crafted to match your performance and career aspirations.

• Compensation Reviews: Regular reviews to ensure your value aligns with market trends

The AVP/VP Marketing will play a pivotal role in driving brand growth and innovation by leading new product launches and strengthening existing brand portfolios. The role requires a blend of strategic foresight and operational excellence to conceptualize, develop, and execute winning go-to-market strategies in the dynamic FMCG landscape.

Key Responsibilities:

New Product Development & Launches

• Lead the end-to-end process of innovation and new product launches – from concept development, consumer testing, pricing, packaging, to market roll-out.
• Partner with R&D, supply chain, and sales to ensure timely and successful launches.
• Define launch objectives, positioning, communication strategy, and KPIs.
• Monitor post-launch performance and optimize for scale-up.

Brand Strategy & Management:

• Define and implement long-term brand positioning and growth strategies.
• Drive innovation and new product launches across categories.
• Ensure consistent brand messaging across all consumer touchpoints.

Consumer Insights & Market Research:

• Leverage consumer research, market intelligence, and competitor analysis to identify growth opportunities.
• Translate consumer insights into actionable strategies.

Marketing Campaigns & Communication:

• Lead integrated marketing campaigns (ATL, BTL, digital, influencer, shopper marketing).
• Partner with creative, media, and digital agencies to deliver impactful campaigns.

Trade & Channel Marketing:

• Develop trade marketing strategies to strengthen retail presence and shopper engagement.
• Collaborate with sales to drive channel activation and distribution expansion.

Digital & E-commerce Marketing:

• Drive digital-first strategies, performance marketing, and content-led engagement.
• Strengthen brand presence across e-commerce platforms.

P&L & Budget Management:

• Own the marketing budget and deliver ROI-driven marketing programs.
• Monitor performance metrics and optimize spend allocation.

Leadership & Team Development:

• Lead, coach, and inspire a high-performing marketing team.
• Drive a culture of innovation, agility, and consumer centricity.

MBA/PGDM from a premier institute (preferred).

15+ years of progressive experience in marketing within FMCG.

Proven track record in managing large FMCG brands and delivering business growth.

Strong exposure to brand management, digital marketing, and trade marketing.

Experience in launching and scaling new products.

The AVP/VP Marketing will play a pivotal role in driving brand growth and innovation by leading new product launches and strengthening existing brand portfolios. The role requires a blend of strategic foresight and operational excellence to conceptualize, develop, and execute winning go-to-market strategies in the dynamic FMCG landscape.

Key Responsibilities:

New Product Development & Launches

• Lead the end-to-end process of innovation and new product launches – from concept development, consumer testing, pricing, packaging, to market roll-out.
• Partner with R&D, supply chain, and sales to ensure timely and successful launches.
• Define launch objectives, positioning, communication strategy, and KPIs.
• Monitor post-launch performance and optimize for scale-up.

Brand Strategy & Management:

• Define and implement long-term brand positioning and growth strategies.
• Drive innovation and new product launches across categories.
• Ensure consistent brand messaging across all consumer touchpoints.

Consumer Insights & Market Research:

• Leverage consumer research, market intelligence, and competitor analysis to identify growth opportunities.
• Translate consumer insights into actionable strategies.

Marketing Campaigns & Communication:

• Lead integrated marketing campaigns (ATL, BTL, digital, influencer, shopper marketing).
• Partner with creative, media, and digital agencies to deliver impactful campaigns.

Trade & Channel Marketing:

• Develop trade marketing strategies to strengthen retail presence and shopper engagement.
• Collaborate with sales to drive channel activation and distribution expansion.

Digital & E-commerce Marketing:

• Drive digital-first strategies, performance marketing, and content-led engagement.
• Strengthen brand presence across e-commerce platforms.

P&L & Budget Management:

• Own the marketing budget and deliver ROI-driven marketing programs.
• Monitor performance metrics and optimize spend allocation.

Leadership & Team Development:

• Lead, coach, and inspire a high-performing marketing team.
• Drive a culture of innovation, agility, and consumer centricity.

MBA/PGDM from a premier institute (preferred).

15+ years of progressive experience in marketing within FMCG.

Proven track record in managing large FMCG brands and delivering business growth.

Strong exposure to brand management, digital marketing, and trade marketing.

Experience in launching and scaling new products.

The AVP/VP Marketing will play a pivotal role in driving brand growth and innovation by leading new product launches and strengthening existing brand portfolios. The role requires a blend of strategic foresight and operational excellence to conceptualize, develop, and execute winning go-to-market strategies in the dynamic FMCG landscape.

Key Responsibilities:

New Product Development & Launches

• Lead the end-to-end process of innovation and new product launches – from concept development, consumer testing, pricing, packaging, to market roll-out.
• Partner with R&D, supply chain, and sales to ensure timely and successful launches.
• Define launch objectives, positioning, communication strategy, and KPIs.
• Monitor post-launch performance and optimize for scale-up.

Brand Strategy & Management:

• Define and implement long-term brand positioning and growth strategies.
• Drive innovation and new product launches across categories.
• Ensure consistent brand messaging across all consumer touchpoints.

Consumer Insights & Market Research:

• Leverage consumer research, market intelligence, and competitor analysis to identify growth opportunities.
• Translate consumer insights into actionable strategies.

Marketing Campaigns & Communication:

• Lead integrated marketing campaigns (ATL, BTL, digital, influencer, shopper marketing).
• Partner with creative, media, and digital agencies to deliver impactful campaigns.

Trade & Channel Marketing:

• Develop trade marketing strategies to strengthen retail presence and shopper engagement.
• Collaborate with sales to drive channel activation and distribution expansion.

Digital & E-commerce Marketing:

• Drive digital-first strategies, performance marketing, and content-led engagement.
• Strengthen brand presence across e-commerce platforms.

P&L & Budget Management:

• Own the marketing budget and deliver ROI-driven marketing programs.
• Monitor performance metrics and optimize spend allocation.

Leadership & Team Development:

• Lead, coach, and inspire a high-performing marketing team.
• Drive a culture of innovation, agility, and consumer centricity.

MBA/PGDM from a premier institute (preferred).

15+ years of progressive experience in marketing within FMCG.

Proven track record in managing large FMCG brands and delivering business growth.

Strong exposure to brand management, digital marketing, and trade marketing.

Experience in launching and scaling new products.