Digital Marketing Strategy Manager

600001 Chennai, Tamil Nadu ₹1000000 Annually WhatJobs

Posted 3 days ago

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full-time
Our client is seeking an innovative and data-driven Digital Marketing Strategy Manager to join their dynamic team in Chennai, Tamil Nadu, IN . This role is crucial for developing and executing comprehensive digital marketing strategies that enhance brand visibility, drive customer acquisition, and achieve business objectives. The ideal candidate will have a deep understanding of the digital marketing ecosystem, including SEO, SEM, social media marketing, content marketing, email marketing, and performance analytics. You will be responsible for setting strategic direction, managing campaign execution, and optimizing digital marketing efforts across various channels. This position requires strong analytical skills to measure campaign performance, derive actionable insights, and inform future strategies. You will collaborate closely with cross-functional teams, including sales, product development, and creative services, to ensure cohesive brand messaging and effective campaign integration. Responsibilities include managing the digital marketing budget, staying abreast of emerging digital trends and technologies, and identifying new opportunities for growth. The ability to lead and mentor a team of digital marketing specialists is essential. We are looking for a strategic thinker with a proven track record of developing and implementing successful digital marketing campaigns that deliver measurable results. A passion for innovation, a data-centric approach, and excellent communication skills are paramount. This role offers an exciting opportunity to shape the digital presence of a growing organization and make a significant impact on its market position. The hybrid work model facilitates both in-office collaboration and focused remote work.
Key Responsibilities:
  • Develop and implement integrated digital marketing strategies across various online channels.
  • Manage and optimize SEO, SEM, social media, content marketing, and email marketing campaigns.
  • Analyze campaign performance data, track KPIs, and provide regular reports with actionable insights.
  • Oversee the digital marketing budget, ensuring efficient allocation of resources.
  • Identify new digital marketing opportunities and emerging trends to drive innovation.
  • Collaborate with internal teams to ensure brand consistency and effective campaign integration.
  • Manage and mentor a team of digital marketing specialists.
  • Conduct market research and competitor analysis to inform strategic decisions.
  • Optimize website performance and user experience for lead generation and conversion.
  • Manage relationships with third-party digital marketing agencies and vendors.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree is a plus.
  • Minimum of 6 years of experience in digital marketing, with a proven track record of developing and executing successful strategies.
  • Expertise in SEO, SEM, social media platforms, content marketing, and email marketing automation.
  • Strong analytical skills with proficiency in web analytics tools (e.g., Google Analytics).
  • Experience with marketing automation platforms and CRM systems.
  • Excellent leadership, communication, and project management skills.
  • Ability to manage budgets and measure ROI effectively.
  • Creative thinking and problem-solving abilities.
  • Familiarity with current digital marketing best practices and technologies.
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Digital Marketing Strategy Manager

600002 Chennai, Tamil Nadu ₹900000 Annually WhatJobs

Posted 10 days ago

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full-time
Our client is looking for an innovative and data-driven Digital Marketing Strategy Manager to lead their online presence initiatives from Chennai, Tamil Nadu . This role requires a strategic thinker with a comprehensive understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and analytics. The ideal candidate will be responsible for developing, implementing, and managing cutting-edge digital marketing campaigns that drive brand awareness, customer acquisition, and lead generation. Responsibilities include defining target audiences, setting campaign objectives and KPIs, managing marketing budgets, overseeing the creation of engaging content, optimizing website performance, analyzing campaign data to identify trends and opportunities for improvement, and staying abreast of the latest digital marketing trends and technologies. You will collaborate closely with the sales, product, and creative teams to ensure alignment of marketing efforts with business goals. This hybrid role offers a balance of remote work flexibility and in-office collaboration sessions at our Chennai, Tamil Nadu headquarters. A Bachelor's degree in Marketing, Communications, or a related field is required, along with a minimum of 5 years of experience in digital marketing, with a proven track record of successful campaign management and ROI. Strong analytical skills, proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and analytics tools (e.g., Google Analytics) are essential. Excellent communication and leadership skills are a must. This is an exceptional opportunity to shape the digital future of our client and drive measurable business results.
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Senior Brand Manager, Consumer Insights

600001 Chennai, Tamil Nadu ₹140000 Annually WhatJobs

Posted 11 days ago

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full-time
Our client, a leading Fast-Moving Consumer Goods (FMCG) company, is seeking a strategic and insightful Senior Brand Manager to be based in our **Chennai, Tamil Nadu** office. This pivotal role is responsible for driving brand growth, developing innovative marketing strategies, and deeply understanding consumer behavior to enhance brand positioning and market share. You will lead the development and execution of integrated marketing campaigns across various channels, including digital, traditional media, and in-store promotions. Key responsibilities include conducting market research and analyzing consumer trends, developing comprehensive brand plans and annual marketing calendars, managing brand budgets effectively, collaborating with cross-functional teams (sales, product development, R&D) to ensure brand consistency and success, and overseeing product launches and lifecycle management. The ideal candidate will possess a Master's degree in Marketing, Business Administration, or a related field, with substantial experience in brand management within the FMCG sector. Proven success in developing and executing impactful marketing strategies, strong analytical skills, and a creative mindset are essential. Excellent leadership, communication, and project management abilities are required to thrive in this dynamic role. You will be expected to contribute significantly to the strategic direction of our brands and ensure their continued relevance and appeal in a competitive marketplace. This position requires a deep understanding of the consumer journey and the ability to translate insights into actionable marketing plans. The successful candidate will be adept at navigating complex market dynamics and identifying emerging opportunities for brand expansion and innovation. A passion for consumer brands and a data-driven approach to marketing are critical for success.
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E-commerce Growth Marketing Manager - Omnichannel Strategy

600001 Chennai, Tamil Nadu ₹1400000 Annually WhatJobs

Posted 20 days ago

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full-time
Our client, a rapidly expanding e-commerce enterprise, is seeking a visionary and results-driven E-commerce Growth Marketing Manager to join their entirely remote team. This role is instrumental in driving significant online revenue growth and enhancing brand presence across multiple digital channels. You will be responsible for developing and executing comprehensive growth marketing strategies, optimizing customer acquisition funnels, and leveraging data analytics to identify new growth opportunities. The ideal candidate will have a deep understanding of the e-commerce landscape, proficiency in performance marketing, SEO/SEM, social media marketing, email marketing, and conversion rate optimization (CRO). You will work closely with cross-functional teams, including content creators, product managers, and web developers, to ensure a cohesive and effective omnichannel customer journey. Responsibilities include planning and managing paid advertising campaigns, implementing SEO strategies, developing engaging social media content and campaigns, nurturing customer relationships through email marketing, and conducting A/B testing to maximize conversion rates. A strong analytical mindset, proficiency in marketing analytics tools, and a proven track record of achieving ambitious growth targets are essential. This position requires excellent leadership, communication, and strategic thinking skills, enabling you to effectively guide marketing initiatives in a fully remote environment. If you are a data-driven marketer passionate about e-commerce and social media innovation, we encourage you to apply. Responsibilities:
  • Develop and execute data-driven growth marketing strategies to drive e-commerce sales and customer acquisition.
  • Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, etc.
  • Implement and refine SEO strategies to improve organic search rankings and traffic.
  • Develop and execute engaging social media marketing campaigns to enhance brand awareness and community engagement.
  • Create and manage email marketing campaigns for lead nurturing, customer retention, and promotional activities.
  • Conduct A/B testing and conversion rate optimization (CRO) experiments on website and landing pages.
  • Analyze marketing campaign performance, website analytics, and customer behavior data to identify trends and insights.
  • Collaborate with content creators, designers, and developers to produce compelling marketing assets.
  • Stay up-to-date with the latest trends and best practices in e-commerce, digital marketing, and social media.
  • Manage marketing budgets and provide regular performance reports to stakeholders.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5-7 years of experience in digital marketing, with a strong focus on e-commerce growth.
  • Proven track record of successfully driving online sales and customer acquisition through various digital channels.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency in marketing analytics tools such as Google Analytics, SEMrush, HubSpot, etc.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce, Magento).
  • Strong understanding of CRO principles and A/B testing methodologies.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, collaboration, and project management abilities in a remote setting.
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Research Intern - Data Analysis

600020 Chennai, Tamil Nadu ₹15000 Monthly WhatJobs

Posted 5 days ago

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intern
Our client is offering an exciting Research Intern position focused on Data Analysis, located in Chennai, Tamil Nadu, IN . This internship provides an invaluable opportunity for bright and motivated students or recent graduates to gain hands-on experience in a professional research environment. You will work alongside experienced researchers and data scientists, contributing to ongoing projects that require meticulous data collection, cleaning, and analysis. Your responsibilities will include assisting in the design of experiments, gathering data from various sources, performing statistical analysis using relevant software, and contributing to the interpretation of findings. You will also be involved in preparing reports, presentations, and visualizations to communicate research outcomes effectively. This role requires a strong analytical mindset, attention to detail, and a passion for uncovering insights from data. Exposure to statistical software and programming languages commonly used in data analysis, such as Python or R, would be highly advantageous. The internship is designed to foster learning and development, providing mentorship and exposure to real-world research challenges. You will have the chance to learn about different research methodologies, data visualization techniques, and the practical application of analytical findings. This is an excellent stepping stone for individuals aspiring to build a career in data science, research, or analytics. Our client is committed to providing a supportive and stimulating learning environment where interns can make meaningful contributions.

Key Tasks:
  • Assist in data collection and data entry processes.
  • Perform data cleaning and preprocessing to ensure data quality.
  • Conduct statistical analysis under the guidance of senior researchers.
  • Create data visualizations to illustrate findings.
  • Contribute to research reports and presentations.
  • Learn and apply various data analysis techniques.
  • Collaborate with team members on research projects.

Requirements:
  • Currently pursuing or recently completed a Bachelor's or Master's degree in Statistics, Mathematics, Computer Science, Economics, or a related quantitative field.
  • Basic understanding of statistical concepts and methods.
  • Familiarity with data analysis tools or programming languages (e.g., Excel, Python, R) is a plus.
  • Strong analytical and problem-solving skills.
  • Excellent attention to detail and organizational abilities.
  • Good written and verbal communication skills.
  • Ability to work effectively in a team environment.
  • Must be available for the duration of the internship at our Chennai, Tamil Nadu, IN office.
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Lead Geologist - Remote Sensing & Data Analysis

600001 Chennai, Tamil Nadu ₹120000 Monthly WhatJobs

Posted 11 days ago

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full-time
Our client, a global leader in resource exploration and assessment, is seeking a highly experienced and motivated Lead Geologist to join their innovative team. This is a fully remote position, offering the flexibility to work from anywhere while contributing to critical projects.

The successful candidate will leverage advanced remote sensing technologies and sophisticated data analysis techniques to identify, evaluate, and map mineral and resource deposits. You will play a pivotal role in shaping exploration strategies, managing geological datasets, and interpreting complex spatial information. This role demands a deep understanding of geological principles, a strong aptitude for data science, and a proven ability to manage projects and collaborate with multidisciplinary teams in a virtual setting.

Responsibilities:
  • Oversee and execute geological surveys and exploration programs using cutting-edge remote sensing platforms (e.g., satellite imagery, LiDAR, hyperspectral).
  • Develop and implement advanced data processing and analysis workflows for geological datasets.
  • Interpret remote sensing data to identify geological structures, mineral alteration zones, and potential resource targets.
  • Integrate geological, geophysical, and geochemical data with remote sensing products to create comprehensive 3D models.
  • Manage large, complex geospatial databases and ensure data integrity and accessibility.
  • Develop predictive models for resource occurrence and distribution.
  • Collaborate closely with geophysicists, geochemists, and other domain experts across various time zones.
  • Prepare detailed technical reports, presentations, and recommendations for exploration strategies and project planning.
  • Mentor and guide junior geologists and data analysts in the team.
  • Ensure adherence to best practices in data management, safety, and environmental stewardship.
  • Stay current with the latest advancements in remote sensing, GIS, geological modeling, and data analytics.
Qualifications:
  • Master's or Ph.D. in Geology, Geophysics, Earth Sciences, or a related field.
  • Minimum of 8 years of progressive experience in geological exploration, with a significant focus on remote sensing and geospatial analysis.
  • Expertise in analyzing and interpreting various types of remote sensing data (e.g., optical, radar, thermal, hyperspectral).
  • Proficiency in GIS software (e.g., ArcGIS, QGIS) and remote sensing software (e.g., ERDAS Imagine, ENVI).
  • Strong programming skills in Python, R, or similar languages for data analysis and automation.
  • Experience with geological modeling software and techniques.
  • Excellent understanding of mineral systems and deposit geology.
  • Proven ability to manage complex projects, deliver results, and meet deadlines.
  • Exceptional analytical, problem-solving, and critical-thinking skills.
  • Excellent written and verbal communication skills, with the ability to present complex technical information clearly and concisely.
  • Demonstrated ability to work independently and collaboratively in a remote team environment.
This is an exciting opportunity to contribute to high-impact projects from the comfort of your home office, shaping the future of resource discovery.
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