102 Marketing Analytics jobs in Bengaluru
Marketing Analytics
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Supply Chain Operations
At HP Inc.
Do you love taking tough challenges? Do you love disrupting the status quo and want to re-invent? We are in search of talented people like you who are inspired by the big questions, driven to learn and grow, and dedicated to making a meaningful difference.
HP is a leading technology company, with 8 decades of rich history, operating in more than 170 countries around the world committed to creating technology that makes life better for everyone, everywhere. Following a truly employee first culture, we are guided by the HP Way that creates a culture of mutual trust, empowerment, and excellence.
About the Role
Planning Process Excellence
Planning Process Excellence (PPE) team is responsible for managing and executing the production planning systems, data, and processes for global and regional businesses for HPI.
The primary purpose of the team is to ensure complete, reliable, accurate plan available in a timely manner using the APO Planning tool system.
What can you expect?
As a PPE Business Operations Analyst, you have a win-win opportunity to:
- Be a part of a high performing, industry leading, robust, and innovative planning process support team that supports planning cycles and in delivering key transformations for the Supply Chain group at HP Inc.
- Act as a single point of liaison between business and IT teams to bring them together to achieve common deliverables and goals.
- Manage the coordination between multiple IT teams supporting the planning systems and work with them to ensure the right job sequencing is done, any issues are addressed immediately, root causes for issues are identified and fixes are delivered on-time.
- Work with HPs Development IT and business teams to roll out solutions to make process more efficient and effective.
- Use and explore IBP systems and its capabilities effectively for delivering process excellence and identify improvements.
- Participate in planning, design, testing and rollout of the planning transformation projects.
- Support business continuity planning during system downtime and upgrades, thereby ensuring no impact to planning cycles.
- Contribute to building a positive, productive, pleasant working environment.
- Liaise with HP Inc. support team, global infrastructure teams and business stakeholders.
What does the Job Entail?
Supply Chain Planning Production Systems:
- Responsible for managing and executing production planning systems, data, and processes for global and regional businesses.
- Handling all supply planning activities in Global APO/IBP, R3 systems, BW and other integrated or off-line tools supporting demand and supply planning. This includes Daily ROT, Weekly Planning Process, PO management, RSAM, data linkages from DP to/from SNP, reporting tools, etc.
- Collaborate with clients, global project teams and senior managers.
- Responsible for ensuring daily and weekly CTM runs.
- Responsible for resolving APO/IBP, BW and R3 execution issues and providing system stability.
- Single point of contact for all planning system process issues
- Key focal point between business and IT to immediately respond to all system issues and complete plan cycles on time.
- Key success metrics – Plan generation creation/publication and process/system availability
Project expertise
- Provide critical planning system process Subject Matter Experts (SMEs) for all Planning Innovation and Transformation projects.
- Provide thought leadership and enablement of Planning:
- Business Requirements definition/documentation
- System Process Design with IT
- Testing and Implementation
- Own stabilization and hand-off from IT post warranty
Skill SetsLeadership and Business Process Expertise
- Well-respected positive influence in the business unit; viewed as a "go-to" resource.
- Excellent working knowledge within a given process/functional area – possess a strong knowledge of the business, and expertise in planning or forecasting processes and supply chain concepts.
- Able to work independently with limited direction.
- Demonstrated ability to work collaboratively with team members.
System Expertise
- Expert in the appropriate APO/IBP, BW and R3 module(s) and reporting tools; or ability & desire to become an expert.
- CTM runs, Deployment, Heuristics.
- Understanding the complex logic of data flow in BW and Debugging for any failure in the data flow.
- Knowledge in Datastore objects (DSO), MultiProviders, InfoSets, Transformations, DTPs, Data Sources, Process chains and data loading
- Good understanding of how the processes integrate within the system –
- Broader system knowledge of APO, BW and R3 architecture
- Understanding of all system interfaces (APO/BW/R3) end to end.
- Knowledge of data timing dependencies
- Able to learn new software applications as required.
Analytical and Trouble-shooting skills
- Using all knowledge of business process and system expertise to trouble-shoot and identify root cause of issues.
- Able to analyze system data and trouble-shoot issues by spending time exploring the tools available on their own in a trial-and-error fashion.
- Excellent business acumen, knowledge of supply chain and supply chain data (SAP ERP knowledge is a must)
Communication/Presentation and Training Skills
- Demonstrated communication, presentation, and facilitation skills.
- Aptitude and enthusiasm for learning and teaching others.
- Ability to analyze and communicate results and outputs of the process and tools to a non-technical audience.
- Able to represent business requirements and needs from a process and system standpoint.
You would be the right candidate if you have:
- Experience in SAP APO Module or SAP APO Consultant with atleast 4 years of work experience in SAP APO Modules, Supply Chain Systems.
- Ideal candidate would have any of the following degrees – BTech, BE, MCA, or a degree in Computer Science
- Excellent business acumen, knowledge of supply chain and supply chain data (SAP ERP knowledge is a must)
- Excellent multi-tasking and prioritization skills
- Very Good with MS Office. Ability to represent data through XL/PowerPoint / PDF.
- Software skills experience like front end technologies e.g., SQL, MS Access, MS Excel including macros would be an added advantage.
- Knowledge on SAP IBP would be an added advantage.
- Advanced written and verbal skills.
- Availability to work extra hours when business needs arise (may include nights, weekends, holidays)
Some of the vast reward of working at HP:
- Excellent career path and career development resources to enhance your skills and capabilities to support your career journey.
- A thriving diverse, equitable and inclusive environment where you are valued for the individual you are and are empowered to own your work and decisions.
- A wholesome and comprehensive total rewards plan including finance, health, work life integration, career growth and compensation.
We take a of pride in our commitment to Diversity, Equity, and Inclusion – it is just who we are. From the boardroom to factory floor, we create a culture where everyone is respected and where people can be themselves, while being a part of something bigger than themselves. We celebrate the notion that you can belong at HP and bring your authentic self to work each day. When you do that, you are more innovative and that helps grow our bottom line. Come to HP and thrive
Marketing Analytics Specialist
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Job Title: Marketing Analytics Specialist (2–4 Years Exp)
Location: Kengeri, Banglore Job Type: Full-Time
About the Role:
We're looking for a Marketing Analytics Specialist to drive lead generation and admissions growth for S-VYASA University programs.
You'll manage and optimize digital campaigns across Google Ads, Meta Ads Manager, and affiliate networks—focusing on generating high-quality student leads, improving ROI, and scaling campaigns effectively. If you love numbers, growth, and making every ad spend count, this role is for you.
What You'll Do:
- Plan, launch, and optimize performance marketing campaigns for university programs.
- Track and analyze CPL, CAC, ROAS, CTR & conversion rates to maximize lead quality.
- Run A/B tests on creatives, landing pages, audiences & funnels.
- Collaborate with the design, marketing & admissions teams to align campaign goals.
- Identify and scale new channels or strategies to increase student enrolments.
- Build dashboards and reports to deliver actionable insights.
What We're Looking For:
- 2–4 years of experience in performance marketing / marketing analytics.
- Hands-on expertise with Google Ads & Meta Ads.
- Strong understanding of education lead generation funnels and key metrics (CPL, CAC, ROAS).
- Proficiency in Excel/Google Sheets; SQL or analytics tools is a plus.
- Strong analytical mindset with a growth-focused approach and should be a problem solver mindset.
- Experience in edtech, agency, or education consultancy is preferred.
Why Join Us:
- Be part of a mission-driven team promoting programs from a reputed university.
- Opportunity to work in a fast-growing edtech industry.
- Hands-on learning, creative campaigns, and real impact on university programs.
- Collaborative team culture and growth opportunities.
Right candidates drop your resumes at contact at
Job Types: Full-time, Permanent
Pay: ₹440, ₹660,000.00 per month
Ability to commute/relocate:
- Bangalore, Karnataka: Reliably commute or planning to relocate before starting work (Required)
Education:
- Bachelor's (Required)
Experience:
- four: 2 years (Required)
Language:
- Kannada (Required)
Location:
- Bangalore, Karnataka (Required)
Work Location: In person
Marketing Analytics Modeler
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About the Role
We are looking for Marketing Mix Modeling (MMM) Analysts who are passionate about MMM, Experimentation, and Causality.
You will work on end-to-end MMM development - from data solicitation and Feature engineering to model building, validation, and business interpretation - across multiple geographies and industries.
This role demands strong statistical intuition, programming proficiency (in R or Python), and curiosity about how marketing truly drives incremental impact.
Eligibility Criteria
Bachelor’s or Master’s degree in Statistics, Econometrics, Operations Research, or Applied Mathematics. Candidates from other streams but with real MMM experience may also apply.
1–4 years of hands-on experience in building and deploying Marketing Mix Models using R or Python.
This is very important. If you don't touch code to build MMM models, then this role is unfortunately not for you. We believe in artisanal work and every MMM we deliver matches the highest statistical and business relevance standards.
Immediate joiners preferred.
Required Skills & Experience (Core Competencies)
Strong grasp of econometric principles, time series modeling, and marketing effectiveness analysis.
Proven ability to code, debug, and validate MMMs using R or Python (not through automated packages).
Exposure to adstock transformations, saturation curves, and diminishing returns modeling.
Understanding of incrementality, control-test experiments, and causal reasoning - with ability to connect MMM insights to business outcomes.
Familiarity with causal inference techniques such as Difference-in-Differences, Instrumental Variables, or Propensity Score Matching is a strong plus.
Programming languages:
R: dplyr, ggplot2, caret, data.Table, lubridate
Python: pandas, numpy, scipy, statsmodels, scikit-learn, matplotlib
Experience with SQL for data querying;
exposure to AWS / cloudenvironments is an advantage.
Proficiency in MS Excel and PowerPoint for analysis presentation.
What We Value
Curiosity about how marketing drives real business impact.
Strong communication skills - ability to translate models into actionable insights.
A mindset rooted in first principles, statistical rigor, and experimentation based validation.
The desire to build models that stand up to scrutiny.
And a constant penchant for innovation.
Mode of Work
In office (Mon - Thursday) with Fridays being WFH.
Why Join Us
At Aryma Labs, you will be part of a team that treats MMM not as a buzzword but as a discipline.
You will get exposure and opportunity to improve our suite of innovative products - ArymaEdge, AdstockITSA, DiDective, MMMDiagnose and MMMGPT - and contribute to models that power real marketing decisions across 5 continents.
Marketing Analytics Consultant
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Adobe Analytics
Experience: 5–10 Years
Location: Pan India Locations
Notice period: immediate -30days
Adobe Launch & Adobe Analytics
- 5+ years’ Adobe analytics experience.
- 4+ years’ analytics implementation experience.
- 4+ years’ experience with JavaScript, jQuery and HTML.
- 4+ years’ experience with Adobe Launch preferred.
- Customer facing role
- Role and Responsibilities:
- Strong understanding of data layer development, web debugging tools, and analytic QA processes
- Should be able to handle advanced tag management requests unassisted.
- Should be able to define and translate business requirements into technical requirements, code and specifications across digital platforms.
- Expert knowledge to implement tag management systems confidently and accurately via Adobe DTM/Launch
- Should be able to test and validate analytics code.
- Ability to work both independently and collaboratively.
- Ability to thrive in a fast-paced, high-energy environment with clear communication.
- Drives for results in prioritized manner with high quality.
- Extensive knowledge when to use traffic and conversion variables and success events to deliver on a measurement plan and KPIs
- Knowledge of Agile/Scrum methodology
for more details pls connect with
Marketing Analytics Lead
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Job Summary
We are seeking a Data Analyst to join the digital marketing team and act as the bridge between our marketing, analytics, and business teams. The role involves analyzing digital marketing data, identifying trends, providing actionable insights, and supporting decision-making to optimize campaign performance, lead generation, and overall ROI
Key Responsibilities
- Collect, clean, and analyze data from various digital marketing channels (Google Ads, Meta Ads, SEO, CRM, email campaigns, etc.).
- Build dashboards and automated reports through Google Sheets, SQL, Python and Quicksight
- Track KPIs like lead generation, customer acquisition cost (CAC), ROI, conversion rates, and campaign performance.
- Work closely with the digital marketing team to measure effectiveness of campaigns.
- Prepare dashboards with insights, trends, and forecasts to support management decisions.
- Evaluate new tools, technologies, and platforms for digital marketing analytics.
Requirements
- Experience : 1–4 years in digital marketing analytics, business analysis, or performance marketing roles.
- Skills :
- Strong analytical skills with proficiency in Excel/Google Sheets, SQL, Python and visualization tools.
- Experience with marketing platforms: Google Ads, Meta Ads Manager, Google Analytics (GA4).
- Understanding of SEO/SEM, paid media, lead generation funnels, and attribution models.
Marketing Analytics Intern
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Job Title: Digital Marketing Intern
Location: Bangalore (On-site – HSR Layout)**
Company: Nuwizo Digital Solutions Pvt. Ltd.
Duration: 4 Months (Performance-based Extension or Full-time Offer)
Stipend: ₹10,000 / month (based on performance & skills)
Nuwizo Digital Solutions Pvt. Ltd. is a fast-growing creative and performance marketing agency helping premium brands scale across India and overseas.
We combine design, technology, and data to drive real results.
We’re looking for Digital Marketing Interns who are eager to learn, experiment, and grow in the world of marketing, advertising, and analytics.
You’ll be actively involved across multiple areas of digital marketing, working closely with our SEO, performance, and social media teams.
- Assist in setting up and monitoring ad campaigns on Meta (Facebook/Instagram) and Google Ads.
- Research audiences, competitors, and ad trends to improve targeting and conversions.
- Coordinate with the design and content teams to create ad creatives and copy.
- Learn how to analyze ad data (CPC, CTR, ROAS) and prepare reports.
- Perform keyword research , backlink analysis, and website audits.
- Help create SEO-optimized blogs, website content, and landing page copies.
- Support the SEO team with on-page optimization and technical checks.
- Contribute creative ideas for Instagram, LinkedIn, and YouTube content.
- Help manage posting schedules, community engagement, and performance tracking.
- Coordinate with the media and design teams for campaign shoot ideation and execution.
- Maintain campaign data, reports, and performance trackers in Google Sheets/Analytics.
- Participate in internal brainstorming sessions and cross-functional team discussions.
- Graduates / Freshers / Students pursuing Marketing, Mass Communication, or Business.
- Strong interest in digital advertising, SEO, and social media marketing.
- Basic understanding of Meta Ads / Google Ads / SEO / Analytics is a plus.
- Good communication skills and eagerness to learn new tools and strategies.
- Available to work on-site in Bangalore (HSR Layout office).
- Real-time exposure to paid ad campaigns, SEO, and content marketing.
- Mentorship from Nuwizo’s Performance, SEO, and Creative teams.
- Certificate of Internship + Letter of Recommendation (based on performance).
- Opportunity to convert to a full-time position after internship.
- Experience working on live client projects and international campaigns.
Marketing Analytics Consultant
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KANTAR IS THE WORLD’S LEADING DATA, INSIGHTS AND CONSULTING COMPANY.
Kantar's Analytics practice creates leading-edge offers focused on Brand and Marketing ROI, Brand Strategy and Innovation, Content Analytics, Data Strategy and Engineering, and Customer Analytics in a way that is unmatched by our competitors.
The convergence of unique human understanding and business expertise, coupled with innovative data and technology solutions, allows us to better predict consumer behavior, providing customers the confidence to make bold and complex decisions and optimise priorities for growth.
We currently have an opening for a Consultant-Deal Shaping at our Bangalore office.
KEY RESPONSIBILITIES
- Client & Market Engagement
o Map client requirements and recommend commercially viable brand and marketing solutions from the company’s portfolio.
o Partner with sales teams to identify opportunities and develop new markets.
- Deal Shaping & Proposals
o Coordinate with different stakeholders and internal teams for the required support in developing commercial offer decks
o Lead proposal development for Brand & Marketing Measurement Solutions: solutioning, cost estimates, proposal decks, and pitch materials.
- Operations support
o Engage with the sales and operations team in clearly articulating the statement of work (SOWs) for the engagement
o Aid the delivery team to understand the context of the situation and any other clarifications they may require to deliver the solution
- Content & Collateral Management
o Maintain and update case studies for Brand & Marketing Solutions, organised by use-case and geography.
o Audit and refresh sales enablement materials each quarter.
o Collaborate with marketing to develop collaterals such as brochures and case studies.
o Build sophisticated PowerPoint presentations that communicate concepts visually and effectively.
ESSENTIAL SKILLS & QUALITIES
- Stellar teamwork, interpersonal and collaboration skills with the ability to work in a fast-paced environment.
- Prior experience in marketing analytics, project delivery (consulting/ analytics) is a must-have - key areas of focus – Brand and Marketing.
- Excellent knowledge of marketing and brand strategy, particularly in the consumer goods domain.
- Strong stakeholder management skills across global and cross-functional teams.
- High proficiency in Microsoft PowerPoint and content development.
- Solid project management, problem-solving, and communication skills.
- Business development or deal shaping experience is a plus.
QUALIFICATIONS
- 2–4 years of experience in Marketing, Market Research, Strategy, Marketing Analytics, Consulting, or B2B Sales.
- Master’s degree in Business Administration preferred.
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Marketing Analytics Intern
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Join Signeasy, and contribute to a paperless world:
Signeasy is a leading eSignature and contract workflow platform to sign, send, and manage critical business documents. 48,000 companies in over 100 countries use Signeasy to simplify paperwork and increase efficiency across departments like Sales, HR, Finance, Operations, etc. Signeasy is a recommended 2023 Google Workspace App and integrates seamlessly with Office 365, Salesforce, Dropbox, and Box. Signeasy is highly rated on customer satisfaction and product innovation by independent software review sites and industry analysts, and its mobile apps consistently rank among the top 100 business apps on App Stores.
To know more, visit
Signeasy is a Great Places To Work certified organization with Glassdoor ratings at 4.5* consistently.
Responsibilities:
- Assist the Marketing team with various tasks such as market research and lead enrichment .
- Update and maintain weekly and monthly reports .
- Organize and consolidate data from multiple sources in Google Sheets .
- Support the Marketing Operations function with day-to-day activities.
- Help identify and troubleshoot issues in marketing attribution flows .
- Support campaign tracking by preparing reports, dashboards, and performance insights .
- Assist in distributing content across channels (social media, email, website, partner platforms).
- Repurpose long-form content (webinars, videos) into short-form assets such as reels, snippets, and how-to videos.
Requirements:
- Strong knowledge of MS Excel/Google Sheets/Google docs (pivot tables, data cleaning, data mapping).
- An analytical mindset with the ability to interpret data and present actionable insights.
- Basic understanding of marketing concepts like buyer personas, lead generation, and funnels .
- Familiarity with flowchart/diagramming tools (e.G., Lucidchart, Miro, or PowerPoint).
- Understanding of social media platforms (LinkedIn, Instagram, Twitter/X, YouTube) and their content formats.
- Basic video editing skills (e.G., trimming, adding captions, repurposing clips).
- Attention to detail, problem-solving ability, and eagerness to learn.
- Good written communication skills
Good to Have (Optional)
- Knowledge of CRM tools like HubSpot/Salesforce.
- Interest in SaaS marketing and B2B lead generation.
- Curiosity to experiment with new formats such as reels, carousels, and short-form video content.
- Previous internship or academic projects related to marketing analytics
Why work with Signeasy:
Signeasy values Respect, Integrity, Growth, Honesty, and Trust. We operate as a smaller, close-knit, and nimble team. We are opinionated but collaborative. We disagree but commit to a mutual decision. We are modern but do not follow trends blindly. We are easy to work with, but we believe in having difficult conversations. We ask many questions, but try to experiment and fail fast. We are deeply empathetic towards our customers, our colleagues, and ourselves. We are the EasyTribe, and we highly recommend you ask enough questions about our culture and see if there is a job-human connection that can make this a fascinating experience for you and us at Signeasy.
Our people are our most significant assets. You will be working alongside some of the smartest, most humble people across the globe who come from diverse backgrounds and have unparalleled experiences. We are a remote-friendly organization that believes in hybrid workplace flexibility, a mix of in-person collaboration at the office, and focused work from home.
Meet Signeasy's leadership and core team:
Read our origin story:
Take a peek at Signeasy's culture:
Learn more about growth at Signeasy:
Signeasy is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Marketing Analytics Data Scientist
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Voosh is hiring a Data Scientist - Performance Marketing at Voosh
Location: Bengaluru (on-site)
Experience: 1–2 years
Background: Marketing Analytics, Business, Statistics, or related
CTC: Competitive - Fixed+ ESOPs + Insurance
What you’ll do
- Model the impact of ad & promo spending on restaurant payouts
- Run A/B tests to measure campaign effectiveness
- Conduct walkthroughs with restaurateurs & present insights
- Translate data into clear, compelling stories
What we’re looking for
- 1–2 years of marketing analytics with client facing experience
- Proficiency in data analytics and modelling using Excel, SQL, and Python
- Curiosity, problem-solving mindset, and eagerness to grow fast
Apply here
Marketing Analytics Data Engineer
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About Delta Tech Hub:
Delta Air Lines (NYSE: DAL) is the U.S. global airline leader in safety, innovation, reliability and customer experience. Powered by our employees around the world, Delta has for a decade led the airline industry in operational excellence while maintaining our reputation for award-winning customer service. With our mission of connecting the people and cultures of the globe, Delta strives to foster understanding across a diverse world and serve as a force for social good. Delta has fast emerged as a customer-oriented, innovation-led, technology-driven business. The Delta Technology Hub will contribute directly to these objectives. It will sustain our long-term aspirations of delivering niche, IP-intensive, high-value, and innovative solutions. It supports various teams and functions across Delta and is an integral part of our transformation agenda, working seamlessly with a global team to create memorable experiences for customers.
Responsibilities:
Data Integration and Harmonization:
- Aggregate and normalize HR data from multiple platforms
- Implement data transformation and enrichment processes to support analytics and reporting needs.
Data Quality and Monitoring:
- Develop and implement data validation and monitoring frameworks to ensure data accuracy and consistency.
- Troubleshoot and resolve issues related to data quality, latency, or performance.
Collaboration with Stakeholders:
- Partner with teams, analysts, and data scientists to understand data requirements and translate them into technical solutions.
- Provide technical support and guidance on data-related issues or projects.
Tooling and Automation:
- Leverage cloud-based solutions and frameworks (e.G., AWS) to streamline processes and enhance automation.
- Maintain and optimize existing workflows while continuously identifying opportunities for improvement.
Continuous Learning and Innovation:
- Stay current with industry trends, tools, and technologies in data engineering and marketing analytics.
- Recommend and implement innovative solutions to improve the scalability and efficiency of data systems.
What you need to succeed (minimum qualifications):
- Bachelor’s or master’s in data science, Business Analytics, Information Science, Computer Science, Statistics, or a related field.
- 2+ yrs of Experience as Data Analyst with experience in Python (NumPy & Pandas) including (Matplotlib / Seaborn) & EDA & SQL & Scikitlearn library.
- Experience with AWS DB - (S3 Bucket or Redshift) is required.
- Basic understanding of ETL / Glue data pipelines.
What will give you a competitive edge (preferred qualifications):
- Hands on Experience with Dashboarding e.G Quicksight
- Desired experience working with HR Data
- Experience working with Glue/Lambda to develop data pipelines
- Experience working with DBT