18,901 Marketing Automation jobs in India

Email Marketing Executive

Chennai, Tamil Nadu Skiez Digital

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Job Description

**Experience Required**: 6 months to 1 year

**Job Type**: Full-time

**Responsibilities**:
1. **Campaign Creation & Execution**:

- Monitor bounce rates, unsubscribes, and spam complaints to maintain list health.

3. **Content & Design Collaboration**:
4. **Performance Tracking & Reporting**:

- Monitor open rates, click-through rates (CTR), conversions, and other key metrics.
- Generate performance reports and suggest improvements based on data.

5. **A/B Testing**:

- Implement findings to improve engagement and campaign ROI.

6. **Compliance & Best Practices**:
**Preferred Skills**:

- Strong copywriting and editing skills
- Analytical mindset and attention to detail

Send a resume to:
udhaya surya
HR- skiez Digital

**Job Types**: Full-time, Fresher

Pay: ₹5,000.00 - ₹10,000.00 per month

**Language**:

- English (preferred)

Work Location: In person
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Marketing Automation Specialist

Maharashtra, Maharashtra Danaher Corporation

Posted 1 day ago

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Job Description

Bring more to life.
Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?
Within Danaher the work our life science businesses do saves lives-and we're all united by a shared commitment to innovate for tangible impact.
You'll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher's system of continuous improvement, you help turn ideas into impact - innovating at the speed of life.
We have over 21,000 associates across more than 10 life sciences businesses. These businesses empower our customers to develop diverse and impactful innovations - from investigating the causes of disease, creating therapies and vaccines, protecting fluid filtration on airplanes, testing food and water, to advancing pharmaceuticals and biopharmaceuticals.
Learn about the Danaher Business System ( which makes everything possible.
Ready to make your mark in digital engagement? Join Danaher Life Sciences as a Marketing Automation Specialist and play a critical role in how we connect with scientists, researchers, and clinicians around the world. You'll be at the forefront of campaign execution, data-driven segmentation, and lead lifecycle management. If you thrive in a high-impact, cross-functional environment and have a passion for marketing technology, this is your opportunity to drive performance and precision at a company that's pushing boundaries in life sciences.
This position reports to the Sr Director of Digital Operations and is part of the Life Science Innovation Group, located in Pune, India. This role will be fully remote.
In this role, you will have the opportunity to:
- Design, build, and execute global marketing automation campaigns in Salesforce Marketing Cloud, including emails, landing pages, forms, and nurture programs.- Collaborate with marketers and content teams to ensure campaign messaging aligns with audience needs and business goals.- Implement and optimize lead scoring, segmentation, and dynamic content to drive conversion rates and customer engagement.- Partner with the analytics team to assess campaign effectiveness and propose actionable insights for improvement.- Provide training and support to regional teams using the marketing automation platform to ensure global campaign consistency and quality.
The essential requirements of the job include:
Professional Experience3+ years of hands-on experience with Salesforce Marketing Cloud or a comparable B2B marketing automation platform. EducationBachelor's degree in Marketing, Communications, Business, or a related field. LanguageFluent English required; other languages are a plus.
Travel, Motor Vehicle Record & Physical/Environment Requirements: N/A
It would be a plus if you also possess previous experience in: N/A
Within Danaher Life Sciences, we offer a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it's a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info ( .
Within Danaher Life Sciences we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working within Danaher Life Sciences can provide.
We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance to eligible employees.
Join our winning team today. Together, we'll accelerate the real-life impact of tomorrow's science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.
For more information, visit .
This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

Pitney Bowes

Posted 4 days ago

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Job Description

**At Pitney Bowes, we do the right thing, the right way. As a member of our team, you can too.**
We have amazing people who are the driving force, the inspiration and foundation of our company. Our thriving culture can be broken down into four components: **Client. Team. Win. Innovate.**
We actively look for prospects who:
- Are passionate about client success.
- Enjoy collaborating with others.
- Strive to exceed expectations.
- Move boldly in the quest for superior and best in market solutions.
**Job Description:**
**Job Responsibilities:**
+ Implement and manage marketing automation initiatives using our instance of Salesforce Marketing Cloud, ensuring seamless execution of emails, forms, journeys, automations, and Cloud Page landing pages.
+ Utilize basic creative services skills, including Photoshop and Illustrator, for image resizing and minor edits, in addition to leveraging Canva.com or Adobe Express for straightforward creative tasks.
+ Ensure marketing campaigns are executed with minimal layers, promoting efficiency and agility in campaign deployment.
+ Report directly to the Omnichannel Leader/Manager of Channel Activation, contributing to the overall success of our digital marketing efforts.
+ Participate in the continuous improvement of our marketing automation processes, adopting innovative solutions and practices to enhance campaign effectiveness.
+ Support the team in achieving client success, working collaboratively to exceed expectations and deliver superior solutions.
**Key Competencies & Qualifications:**
+ Education: Bachelor's degree in business, marketing, or a similar discipline.
+ Experience: 2-4 years in marketing automation or related fields, with a preference for candidates familiar Salesforce Marketing Cloud.
+ Strong communication skills, with the ability to interact directly and effectively with stakeholders.
+ Resourceful, critical thinker with a proactive approach to problem-solving.
+ Basic knowledge of creative services, including Photoshop, Illustrator, Canva.com, or Adobe Express.
**We will:**
- Provide the will: opportunity to grow and develop your career
- Offer an inclusive environment that encourages diverse perspectives and ideas
- Deliver challenging and unique opportunities to contribute to the success of a transforming organization
- Offer comprehensive benefits globally **(** **P** B Live Well )
Pitney Bowes is an equal opportunity employer that values diversity and inclusiveness in the workplace.
All interested individuals must apply online.
This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

Pune, Maharashtra Pitney Bowes

Posted 4 days ago

Job Viewed

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Job Description

**At Pitney Bowes, we do the right thing, the right way. As a member of our team, you can too.**
We have amazing people who are the driving force, the inspiration and foundation of our company. Our thriving culture can be broken down into four components: **Client. Team. Win. Innovate.**
We actively look for prospects who:
- Are passionate about client success.
- Enjoy collaborating with others.
- Strive to exceed expectations.
- Move boldly in the quest for superior and best in market solutions.
**Job Description:**
**Job Responsibilities:**
+ Implement and manage marketing automation initiatives using our instance of Salesforce Marketing Cloud, ensuring seamless execution of emails, forms, journeys, automations, and Cloud Page landing pages.
+ Utilize basic creative services skills, including Photoshop and Illustrator, for image resizing and minor edits, in addition to leveraging Canva.com or Adobe Express for straightforward creative tasks.
+ Ensure marketing campaigns are executed with minimal layers, promoting efficiency and agility in campaign deployment.
+ Report directly to the Omnichannel Leader/Manager of Channel Activation, contributing to the overall success of our digital marketing efforts.
+ Participate in the continuous improvement of our marketing automation processes, adopting innovative solutions and practices to enhance campaign effectiveness.
+ Support the team in achieving client success, working collaboratively to exceed expectations and deliver superior solutions.
**Key Competencies & Qualifications:**
+ Education: Bachelor's degree in business, marketing, or a similar discipline.
+ Experience: 2-4 years in marketing automation or related fields, with a preference for candidates familiar Salesforce Marketing Cloud.
+ Strong communication skills, with the ability to interact directly and effectively with stakeholders.
+ Resourceful, critical thinker with a proactive approach to problem-solving.
+ Basic knowledge of creative services, including Photoshop, Illustrator, Canva.com, or Adobe Express.
**We will:**
- Provide the will: opportunity to grow and develop your career
- Offer an inclusive environment that encourages diverse perspectives and ideas
- Deliver challenging and unique opportunities to contribute to the success of a transforming organization
- Offer comprehensive benefits globally **(** **P** B Live Well )
Pitney Bowes is an equal opportunity employer that values diversity and inclusiveness in the workplace.
All interested individuals must apply online.
This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

Maharashtra, Maharashtra Lifelancer

Posted today

Job Viewed

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Job Description

Job Title: Marketing Automation Specialist

Job Location: Maharashtra, India

Job Location Type: Remote

Job Contract Type: Full-time

Job Seniority Level:

Bring more to life.

Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?

Within Danaher the work our life science businesses do saves lives—and we’re all united by a shared commitment to innovate for tangible impact.

You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.

We have over 21,000 associates across more than 10 life sciences businesses. These businesses empower our customers to develop diverse and impactful innovations — from investigating the causes of disease, creating therapies and vaccines, protecting fluid filtration on airplanes, testing food and water, to advancing pharmaceuticals and biopharmaceuticals.

Learn about the Danaher Business System which makes everything possible.

Ready to make your mark in digital engagement? Join Danaher Life Sciences as a Marketing Automation Specialist and play a critical role in how we connect with scientists, researchers, and clinicians around the world. You'll be at the forefront of campaign execution, data-driven segmentation, and lead lifecycle management. If you thrive in a high-impact, cross-functional environment and have a passion for marketing technology, this is your opportunity to drive performance and precision at a company that's pushing boundaries in life sciences.

This position reports to the Sr Director of Digital Operations and is part of the Life Science Innovation Group, located in Pune, India. This role will be fully remote.

In this role, you will have the opportunity to:

  • Design, build, and execute global marketing automation campaigns in Salesforce Marketing Cloud, including emails, landing pages, forms, and nurture programs.
  • Collaborate with marketers and content teams to ensure campaign messaging aligns with audience needs and business goals.
  • Implement and optimize lead scoring, segmentation, and dynamic content to drive conversion rates and customer engagement.
  • Partner with the analytics team to assess campaign effectiveness and propose actionable insights for improvement.
  • Provide training and support to regional teams using the marketing automation platform to ensure global campaign consistency and quality.

The essential requirements of the job include:

Professional Experience

3+ years of hands-on experience with Salesforce Marketing Cloud or a comparable B2B marketing automation platform. Education

Bachelor’s degree in Marketing, Communications, Business, or a related field. Language

Fluent English required; other languages are a plus.

Travel, Motor Vehicle Record & Physical/Environment Requirements: N/A

It would be a plus if you also possess previous experience in: N/A

Within Danaher Life Sciences, we offer a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.

Within Danaher Life Sciences we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working within Danaher Life Sciences can provide.

We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance to eligible employees.

Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.

For more information, visit Danaher, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.



This job is curated by Lifelancer.

Lifelancer is a talent-hiring platform in Life Sciences, Pharma and IT. The platform connects talent with opportunities in pharma, biotech, health sciences, healthtech and IT domains.

Please apply via Lifelancer platform to get connected to the application page and to find similar roles.

This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

Bengaluru, Karnataka AMETEK

Posted today

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Job Description

We are seeking a talented and data-driven Salesforce and Marketing Automation (Pardot) Specialist to join our dynamic team and help us optimize our marketing efforts. You will play a crucial role in managing and developing our Salesforce platform and the built in Pardot tools to support our brand. You will be responsible for developing and executing strategies that enhance customer engagement, streamline marketing processes, and drive sales growth. You will collaborate with cross-functional teams to ensure data integrity, optimize workflows, and support marketing campaigns.

Key Responsibilities 

  • Marketing Automation: Oversee the implementation and optimization of marketing automation tool (Pardot Advanced) including landing pages, email campaigns, forms, events, webinars, segmentation lists and data mapping. Design, execute, and monitor email marketing campaigns, nurturing programs, and customer journeys. Identify trends and opportunities for improved open, click-through and conversion rates also monitoring email deliverability. Manage and maintain automation rules, segment and target audiences with dynamic lists, and provide data insights to improve campaign effectiveness. Track, analyze and report on campaign performance and lead scoring model and provide actionable recommendations for improvement to improve ROI. Create dashboards and reports for easy campaign analysis and ROI evaluation. Troubleshoot technical issues and maintain various integration points with other marketing technology platforms.
  • CRM Management: Manage lead upload and overall database. Conduct regular data audits to ensure data quality and accuracy. Support move from D365 to Salesforce. Set up integration between Salesforce and Pardot. Administer and optimize the Salesforce CRM platform. Develop and maintain reports and dashboards to track key performance metrics.
  • Training and Support:

  • Provide training and ongoing support to users of Salesforce and Pardot. Serve as a subject matter expert on Pardot and Salesforce supporting the Digital Marketing team with campaign creation, optimization and analysis, Showcase best practices regularly report campaign performance based on data insights. Collaborate with IT to troubleshoot issues and implement system enhancements. Stay updated on industry trends and best practices related to Salesforce and marketing automation. Identify opportunities for process improvements and automation to enhance efficiency.
  • Qualifications and Experience

  • Bachelor’s degree in Marketing, Business, Information Technology, or a related field.
  • 8 – 10 years of experience in the field of Marketing Automation and Salesforce
  • Expert understanding of Pardot Marketing Automation to support data transfer, field mapping and to make customizations as per requirement.
  • Strong technical skills and experience in building effective marketing automation campaigns including e-mail marketing and nurturing campaigns with dynamic content.
  • Must be a competent HTML/CSS developer. Develop and maintain responsive email and landing page templates. Troubleshoot technical issues related to HTML templates, list segmentation, and other aspects of email execution.
  • Strong attention to detail and accuracy. Be detail oriented and able to identify and resolve issues.
  • Data-driven with highly analytical approach to measuring success through set KPIs.
  • Excellent communication and interpersonal skills.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Salesforce Administrator certification and/or Pardot certifications are a plus
  • Ability to work both as part of a team and independently with minimal direction on a global level.
  • PowerBI proficiency to expert level a clear advantage for impactful data visualization
  • This advertiser has chosen not to accept applicants from your region.

    Marketing Automation Specialist

    Chennai, Tamil Nadu Nibav Home Lifts India

    Posted today

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    Job Description

    Company Overview

    Nibav Lifts is a pioneer in the elevator industry, renowned for offering state-of-the-art home lift solutions. Our focus is on innovation, customer satisfaction, and operational excellence. Join our team to play a key role in shaping impactful customer experiences through cutting-edge marketing automation strategies.


    Job Overview


    Location: Chennai, India

    Job Title: Chief Manager Marketing Automation

    We are seeking a dynamic and experienced professional to lead our Marketing Automation efforts. The ideal candidate will be responsible for designing, implementing, and managing end-to-end automation campaigns across multiple channels, including SMS, email, WhatsApp, web push notifications, and more. This role involves leveraging automation platforms to enhance customer engagement, reduce drop-offs, and deliver personalized experiences in real-time, as well as for bulk and ad-hoc campaigns.


    Minimum 5+ years of experience in Marketing Automation.



    Qualifications and Skills

    - Proven ability to develop and execute comprehensive marketing automation strategies.

    - Strong experience in managing automation platforms and tools, including seamless integration with CRM systems and analytics tools.

    - Expertise in building, testing, and deploying automated campaigns across multiple channels.

    - Proficient in optimizing workflows for better efficiency and effectiveness.

    - Skilled in personalization and segmentation to deliver targeted messaging.

    - Ability to monitor campaign performance metrics and generate actionable insights.

    - Excellent collaboration and leadership skills to partner with cross-functional teams.

    - Knowledgeable in the latest trends and best practices in marketing automation.


    Roles and Responsibilities

    • Develop and execute a comprehensive marketing automation strategy to drive customer acquisition, engagement, retention, and reactivation.
    • Plan and implement campaigns for real-time interactions, drop-off recovery, bulk messaging, and ad-hoc communication.
    • Oversee the setup and maintenance of marketing automation platforms and tools.
    • Ensure seamless integration with CRM systems, analytics tools, and other relevant platforms.
    • Build, test, and deploy automated campaigns for channels such as SMS, email, WhatsApp, and web push notifications.
    • Optimize workflows to enhance efficiency and effectiveness, ensuring minimal errors and downtime.
    • Leverage personalization and segmentation to deliver targeted messaging.
    • Monitor campaign performance metrics such as open rates, click-through rates, conversion rates, and ROI.
    • Utilize analytics tools to generate insights and continuously improve campaign effectiveness.
    • Report on performance to key stakeholders, providing actionable insights and recommendations.
    • Partner with content, design, and product teams to create cohesive and impactful campaigns.
    • Train and mentor team members to build internal expertise in marketing automation.
    • Stay updated on the latest trends and best practices in marketing automation and incorporate them into the strategy.
    • Design and implement real-time campaigns triggered by customer behavior and lifecycle stages.
    • Develop strategies to reduce drop-offs and improve customer retention using automated communication workflows.




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    Marketing Automation Specialist

    Bengaluru, Karnataka Version 1

    Posted today

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    Job Description

    Job Description

    We are seeking a detail-oriented and tech-savvy Marketing Automation Specialist to manage and optimise our customer relationship management systems and marketing automation platforms. In this role, you will be responsible for maintaining data integrity, developing automated workflows, and driving campaign performance through tools like Microsoft Dynamics 365 and HubSpot. You will collaborate closely with marketing and sales teams to enhance lead nurturing, segmentation, and reporting, while ensuring seamless integration across digital platforms. This position is ideal for someone with a strong analytical mindset, a passion for process improvement, and experience in leveraging CRM and automation to support business growth in a fast-paced, technology-driven environment.
    In this role, you will:

    • Manage and maintain the CRM system’s marketing integration (Microsoft Dynamics 365 and Hubspot)  to ensure data accuracy, integrity, and usability across marketing and sales functions.
    • Execute marketing automation strategies to support lead nurturing, customer engagement, and campaign effectiveness.
    • Collaborate with Campaign and ABM Managers  to design and implement automated workflows that align with revenue and engagement goals.
    • Monitor and optimise CRM and automation performance , including lead scoring, segmentation, and conversion tracking, to improve ROI and customer lifecycle management.
    • Ensure seamless integration between CRM, marketing platforms, and digital tools , including website forms, analytics, and third-party applications.
    • Support the implementation of SEO and content strategies  by ensuring CRM and automation systems capture and reflect user behaviour and engagement data.
    • Generate and analyse reports  on campaign performance, user journeys, and CRM health to provide actionable insights and recommendations.
    • Integrate and analyse digital tools and platforms  such as Google Analytics (Universal/GA4), HubSpot, Microsoft Dynamics 365, Microsoft Clarity, and SEMrush to support marketing operations.

    Qualifications

    • 3-4 years of proven experience in CRM management and marketing automation, preferably in the IT Services or technology sector.
    • Strong understanding of data analytics, segmentation, and lead lifecycle management.
    • Proficiency in marketing automation and reporting tools such as Microsoft Dynamics 365, HubSpot, PowerBI, and Google Analytics.
    • Excellent communication and stakeholder management skills.
    • Highly organised with strong attention to detail and the ability to manage multiple projects simultaneously.
    • Innovative thinker with a proactive approach to problem-solving and process improvement.
    • Experience integrating CRM and automation systems post-acquisition is a plus.


    Additional Information

    At Version 1, we believe in providing our employees with a comprehensive benefits package that prioritises their well-being, professional growth, and financial stability. 

    One of our standout advantages is the ability to work with a hybrid schedule along with business travel, allowing our employees to strike a balance between work and life. We also offer a range of tech-related benefits, including an innovative Tech Scheme to help keep our team members up-to-date with the latest technology. 

    We prioritise the health and safety of our employees, providing private medical and life insurance coverage, as well as free eye tests and contributions towards glasses. Our team members can also stay ahead of the curve with incentivized certifications and accreditations, including AWS, Microsoft, Oracle, and Red Hat. 

    Our employee-designed Profit Share scheme divides a portion of our company's profits each quarter amongst employees. We are dedicated to helping our employees reach their full potential, offering Pathways Career Development Quarterly, a programme designed to support professional growth.

    This advertiser has chosen not to accept applicants from your region.
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