286 Marketing Positions jobs in Kanpur
Digital Marketing Manager
Posted 6 days ago
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Digital Marketing Manager
Posted 4 days ago
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Digital Marketing Manager – Astrology Brand (Night Shift | US Market)
Location: Remote (India based, Night Shift – aligned to US time zone)
Company: Start up brand in Astrology Services – A new-age Astrology Services brand for the US market
About Us
We are an astrology-led services brand launching exclusively for the US audience . Our mission is to combine ancient wisdom with modern delivery, offering trusted astrology guidance to individuals seeking clarity, confidence, and growth. We are now looking for a Digital Marketing Manager who can build our brand from the ground up and drive measurable growth in the US market.
Role Overview
As our Digital Marketing Manager , you will be the driving force behind AstroXperts’ digital presence. From crafting brand positioning to executing high-impact campaigns, you will take full ownership of digital marketing and lead generation across channels. This is a night shift role to align with US market hours.
Key Responsibilities
- Develop and execute digital marketing strategy to build AstroXperts into a recognized US brand.
- Drive performance marketing campaigns across Google, Meta, and other digital platforms.
- Create and implement content & social media strategy (organic + paid) that resonates with the US audience.
- Plan and optimize SEO/SEM, influencer marketing, and email campaigns for lead generation.
- Build brand authority from scratch through storytelling, campaigns, and community engagement.
- Track KPIs, analyze performance, and optimize campaigns for ROI.
- Collaborate with design, content, and operations teams to ensure cohesive messaging.
What We’re Looking For
- 3–6 years of proven experience in digital marketing with a strong portfolio of campaigns targeting US markets .
- Demonstrated success in brand building from scratch (preferably for startups or new categories).
- Hands-on expertise in Google Ads, Meta Ads, SEO/SEM, LinkedIn, and influencer partnerships .
- Strong grasp of analytics, conversion tracking, and performance optimization .
- Creative storyteller with the ability to connect with a global audience.
- Willingness to work in night shifts (US hours) – non-negotiable.
- Experience in wellness, lifestyle, or astrology domain is a plus but not mandatory.
What We Offer
- Opportunity to lead the digital marketing function from day one .
- A chance to shape and grow an international brand in the US market .
- Collaborative, growth-oriented environment with global exposure.
- Competitive compensation with performance-linked incentives.
Digital Marketing Manager
Posted 5 days ago
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Key Responsibilities
• Plan, launch, and manage PPC campaigns across Google, Meta, LinkedIn, and YouTube. • Achieve and sustain 10K+ monthly leads with a strong focus on quality and conversion. • Optimize campaigns daily for CPL, CTR, CAC, ROAS, and conversions. • Conduct keyword research, ad copywriting, audience segmentation, and targeting. • Perform A/B testing for creatives, landing pages, and CTAs. • Implement remarketing, retargeting, and lookalike audience strategies. • Collaborate with content/design teams for high-performing ad creatives and landing pages. • Monitor ad spends, adjust bids, and ensure maximum ROI from budgets. • Provide weekly/monthly performance reports with actionable insights. • Stay updated with latest PPC trends, tools, and platform updates.
Requirements • 5 + years of hands-on PPC marketing experience, preferably in EdTech lead generation. • Proven ability to generate 10K+ monthly leads through PPC campaigns. • Expertise in Google Ads (Search, Display, YouTube), Meta Ads Manager, LinkedIn Ads. • Strong knowledge of conversion funnels, bidding strategies, and attribution models. • Proficiency in Google Analytics (GA4), Tag Manager, Data Studio, CRM tools. • Experience managing medium to large ad budgets with strong ROI. • Analytical, detail-oriented, and performance-driven mindset.
Budget upto 17 LPA
6 days working
Experience in campaign designing for edtech/education industry is mandatory
Experience in SEO is a plus
swaroop
Digital Marketing Specialist
Posted 2 days ago
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Key responsibilities include managing social media platforms, creating engaging content, and running targeted advertising campaigns (e.g., Google Ads, Facebook Ads). You will conduct SEO analysis and implement strategies to improve website ranking and organic traffic. Email marketing campaigns, including newsletter creation and automation, will also be part of your remit. You will track and analyze campaign performance using analytics tools (e.g., Google Analytics), providing regular reports on key metrics and insights. Based on data, you will optimize campaigns for better ROI. This role requires strong knowledge of digital marketing tools and platforms, excellent copywriting and communication skills, and a creative mindset. The ability to work independently, manage multiple projects, and adapt to the evolving digital landscape is crucial. This position is based in Kanpur, Uttar Pradesh, IN .
Digital Marketing Specialist
Posted 7 days ago
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The ideal candidate will have a strong understanding of current online marketing trends and technologies, coupled with a passion for data analysis to optimize campaign performance. You will manage the social media strategy for the company, creating engaging content, monitoring social channels, and interacting with followers. Experience with Google Analytics and other web analytics tools is essential for tracking website traffic and campaign effectiveness. You will also collaborate with internal teams to create landing pages and optimize user experience.
Key responsibilities include planning and executing all digital marketing, including email, social media, and display advertising campaigns. Measuring and reporting on the performance of all digital marketing campaigns (ROI and KPIs). Developing and executing strategies for SEO/SEM to increase organic visibility. Creating engaging content for blog posts, social media, and other digital channels. Managing and growing social media communities. Identifying new trends and opportunities for growth. Collaborating with designers to improve user experience.
Qualifications: Bachelor's degree in Marketing, Communications, or a related field. Proven working experience in digital marketing, preferably as a Digital Marketing Specialist or similar role. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. Solid knowledge of website analytics tools (e.g., Google Analytics). Experience in content marketing and social media management. Excellent written and verbal communication skills. Ability to work independently and manage multiple projects simultaneously. This is a fully remote position, offering flexibility and the opportunity to work from anywhere.
Digital Marketing Specialist
Posted 10 days ago
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Key Responsibilities:
- Develop and implement effective digital marketing strategies to reach target audiences.
- Manage and optimize social media profiles and campaigns across platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Create engaging and compelling content for various digital channels, including website copy, blog posts, and social media updates.
- Plan and execute email marketing campaigns, including segmentation, automation, and performance tracking.
- Implement SEO strategies to improve website ranking and organic traffic.
- Manage and optimize paid advertising campaigns (SEM/PPC) on platforms like Google Ads and social media.
- Analyze website traffic, campaign performance, and user behavior using analytics tools (e.g., Google Analytics).
- Generate regular reports on key digital marketing metrics and provide insights for improvement.
- Collaborate with graphic designers and web developers to create marketing assets and landing pages.
- Stay informed about the latest digital marketing trends, tools, and best practices.
- Conduct market research and competitor analysis to identify opportunities.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3 years of experience in digital marketing roles.
- Proven experience in managing social media, email marketing, SEO, and SEM campaigns.
- Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing software).
- Strong content creation and copywriting skills.
- Excellent analytical and data interpretation abilities.
- Creative thinking and problem-solving skills.
- Strong communication and collaboration skills.
- Ability to work independently and manage multiple projects in a remote setting.
- Understanding of branding and user experience principles.
Digital Marketing Specialist
Posted 16 days ago
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Key responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with business goals.
- Manage and optimize search engine marketing (SEM) campaigns, including Google Ads and Bing Ads.
- Implement search engine optimization (SEO) best practices to improve organic search rankings.
- Oversee social media marketing efforts across platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Create engaging and persuasive content for blog posts, social media, email newsletters, and website landing pages.
- Design and manage email marketing campaigns, including segmentation, automation, and performance tracking.
- Analyze campaign performance data using tools like Google Analytics, identifying trends and making data-driven recommendations for improvement.
- Collaborate with the sales and product teams to ensure marketing efforts support overall business objectives.
- Stay up-to-date with the latest digital marketing trends, tools, and technologies.
- Manage the digital marketing budget and ensure optimal ROI.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3-5 years of hands-on experience in digital marketing.
- Proven experience with SEO/SEM, Google Analytics, social media management, and email marketing platforms.
- Proficiency in content creation and copywriting.
- Strong analytical skills and the ability to interpret complex data sets.
- Excellent project management and organizational abilities.
- Creative thinking and a passion for digital innovation.
- Ability to work effectively both independently and as part of a collaborative team in a hybrid environment.
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