2,580 Marketing Specialist jobs in India
Growth Marketer - Sparrowdesk
Job Viewed
Job Description
**Location: Chennai, Tamil Nadu (Work from Office)**
**Responsibilities**:
**Growth Strategy and Execution**:
- Experiment with innovative growth tactics to attract, engage, and retain customers.
**Performance Analysis and Optimization**:
- Monitor, analyze, and report on the performance of campaigns using tools like Google Analytics, Mixpanel, or similar.
- Optimize campaigns to maximize ROI, conversion rates, and customer acquisition cost (CAC).
**Customer Acquisition and Retention**:
- Drive user acquisition through targeted marketing campaigns.
- Collaborate with the customer success and product teams to improve user retention and lifetime value (LTV).
**Content and Copywriting**:
- Collaborate with the design team to create visually compelling assets.
**Market Research**:
- Stay updated with industry trends, competitive analysis, and emerging marketing tools.
- Identify opportunities for growth in new and existing markets.
**Qualifications and Skills**:
- Bachelor’s degree in Marketing, Business, or a related field.
- 1-2 years of hands-on experience in growth marketing, digital marketing, or a similar role, preferably in the SaaS industry.
- Proficiency in tools like Google Ads, Facebook Ads Manager, HubSpot, or similar CRM and marketing platforms.
- Strong analytical skills and experience with data-driven decision-making.
- Excellent written and verbal communication skills.
- Creative mindset with the ability to experiment and think outside the box.
- Familiarity with A/B testing and performance optimization techniques is a plus.
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Marketing Specialist

Posted 5 days ago
Job Viewed
Job Description
**The Role**
The position requires a candidate who understands both traditional and digital marketing activities, and who can blend a creative approach to design and content, with strong analytical abilities and experience of using data to inform, plan and target campaigns effectively across the spectrum of activities from social media, content, media relations to webinars and events.
The Marketing Specialist will be responsible for creating and implementing marketing campaign plans to raise brand profile and drive quality lead generation, customer acquisition, and retention across the full portfolio of ICF's business, primarily supporting Europe. The role will sit within the E&A's Business Development Team but will require collaboration and networking with (i) LOB leads across Europe and (ii) ICF marketing team (iii) the corporate marketing team in Virginia, as well as managing external suppliers & agencies as required.
**Main Responsibilities** :
+ Support with the development and execution of marketing plans for European centric Lines of Business (LOBs).
+ Support organization of ICF branded technical events in Europe (online and offline) like webinars, roundtables, workshops. Knowledge in European Market is not mandatory.
+ Support teams for events, client roundtables, exhibitions, speaker opportunities, sponsorships etc, aligned to business priorities
+ Project manage activity and campaigns.
+ Develop strong working relationships and clearly demarcate roles & responsibilities with relevant business leads for each phase of the marketing plans.
+ Project manage and deliver marketing activities including day-to-day content creation for emails, social media, website, SEO and PPC, online marketing, events / exhibitions, sponsorships, speaker opportunities, PR and other activities with the marketing team.
+ Increase brand awareness and recognition for ICF as global leaders within key strategic priorities.
+ Collate and analyse communications and messages, ensuring consistency and adherence to brand guidelines.
+ Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
+ Build relationships and work closely with the Corporate Marketing team in Reston, Virginia.
+ Work with the internal communications team to provide relevant content to raise awareness of activities, new business wins and successes.
**Basic Requirements:**
+ Minimum 2+ years of experience in marketing.
+ Demonstrable experience in b2b marketing together with the potential and attitude required to learn.
+ Proven experience in identifying target audiences and in creatively devising and implementing marketing campaigns and thought leadership content that engages, educates and motivates.
+ Understanding of and experience in running lead generation using modern marketing tools and approaches.
+ Experience and knowledge of the main social media channels - LinkedIn, Twitter, Instagram.
+ Experience of using marketing automation platforms such as Marketo or similar platform for campaigns.
+ Up-to-date with the latest trends and best practices in online marketing and measurement.
+ Experience of using a social media engagement platform such as Oktopost.
+ Experience with website CMS - preferably Sitecore
**Personal Qualities:**
+ Excellent written and verbal communication skills
+ Understanding of traditional & emerging marketing channels
+ Proactive & organized, with strong time management & planning skills
+ Problem analysis and problem-solving
+ Attention to detail & ability to multi-task
+ Ability to meet tight deadlines & remain calm under pressure
+ Creatively minded and resourceful - finding alternative solutions when a situation is complex or challenging and focus on getting cut through against the competition
+ Commercially focused. Able to link financial results to the impact of campaigns
+ Listening, negotiating & influencing skills
+ Credible, articulate and diplomatic
+ Experience/ skills in using software tools for creative designing will be a plus
**Working at ICF**
ICF is a global advisory and technology services provider, but we're not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.
**Candidate AI Usage Policy**
At ICF, we are committed to ensuring a fair and equitable interview process for all candidates based on their own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) tools to generate or assist with responses during interviews (whether in-person or virtual) is not permitted. This policy is in place to maintain the integrity and authenticity of the interview process.
However, we understand that some candidates may require accommodations that involve the use of AI. If such an accommodation is needed, candidates are instructed to contact us in advance at . We are dedicated to providing the necessary support to ensure that all candidates have an equal opportunity to succeed.
New Delhi, India (II77)
Marketing Specialist
Posted today
Job Viewed
Job Description
At Integral Diagnostics (IDX), we’re committed to making healthcare better—one patient at a time. As a leading provider of diagnostic imaging services across Australia and New Zealand, we support over 2,700 team members at 150+ locations. As an ASX-300 listed company, we focus on innovation, excellence, and delivering high-quality care.
In this newly created role, we are seeking a Marketing Specialist to support the delivery of marketing campaigns, content creation, digital communications, and event coordination across Lake Imaging and Capital Radiology network within Victoria.
Marketing Specialist
Posted today
Job Viewed
Job Description
We’re looking for a creative, data-driven, and results-oriented Marketing Specialist who thrives in fast-paced, dynamic environments and is passionate about driving brand awareness, engagement, and growth. You should be proactive and curious — excited by the challenge of crafting compelling campaigns, analyzing performance data, and contributing to marketing strategies that fuel business success across multiple channels.
Honesty and Trust are core to who we are. We expect transparent and truthful communication from all our team members.
Learning and Curiosity are essential for growth here. You bring fresh ideas, creativity, and a desire to develop daily, absorbing knowledge from those around you.
Multilingual and Multilingual? Even better. You embrace international collaboration and thrive in global environments. Bonus points if you have cross-border experience or fluency in multiple languages.
Position OverviewAs a Marketing Specialist, you will play a key role in shaping the voice of our online presence. You’ll be responsible for developing and managing content that aligns with our brand while working closely with the marketing and business development teams to create engaging materials showcasing Paymentwall’s products and services across various platforms.
strong class="h2">What You Will Do
- Content Strategy: Develop and oversee the content strategy, setting clear content goals and objectives, defining relevant topics and formats, and ensuring all content aligns with the broader marketing and business strategy.
- Content Creation: Create, edit, and manage high-quality marketing content for various channels (website, email, social media, etc.) tailored to specific audience segments to strengthen Paymentwall’s online presence. li>Content Management: Manage the content calendar to ensure timely delivery of materials for events, product releases, and seasonal campaigns;
- Performance Analysis: Analyze web traffic metrics and content performance using tools like SEO analytics and Google Analytics, optimizing content for better results.
- Brand Consistency: Ensure all content aligns with Paymentwall’s voice, brand guidelines, and quality standards; li>Communications Support: Assist in internal and external communications, including content creation for presentations, proposals, newsletters, and more;
- Industry Trends: Stay up-to-date on industry trends and competitors, continuously improving content to keep the company’s marketing cutting-edge.
- Strong writing skills with the ability to create clear, engaging, and audience-specific content
- 4–5 years of experience in business development, market expansion, or strategic partnerships — ideally within payments, fintech, or technology industries
- Proficiency in using digital marketing and content tools (e.g., Google Analytics, SEO platforms)
- Solid understanding of content strategy, digital marketing fundamentals, and campaign execution
- Project management skills with the ability to handle multiple deadlines across time zones
- Creativity and problem-solving mindset when developing content or campaign ideas
- Strong collaboration skills and experience working with cross-functional, international teams
- High attention to detail and the ability to adapt tone and messaging across platforms
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field li>2+ years of experience in content creation, content management, or digital marketing, preferably in tech or payments
- A self-motivated team player with a positive, can-do attitude
- Curious and excited about the tech, digital, or payments industry
- Comfortable working in a fast-paced, startup-style environment
- Enjoys collaborating with multicultural teams and adapting to global perspectives
- Available to work full-time and ready to take on new challenges immediately
- No restrictions on business travel
If you are eager to take your career to the next level in the payment industry, this is the opportunity for you. We offer:
- Competitive compensation depending on experience and skills
- Career advancement opportunities across a global network
- A dynamic, international team environment
- Exposure to the fintech and gaming industries
- Office-based role in Bangalore office (Renaissance Centra) — surrounded by like-minded innovators
Marketing Specialist
Posted today
Job Viewed
Job Description
Job Description:
We are seeking a talented Marketing Specialist to join our team. The ideal candidate will be responsible for developing and implementing marketing strategies to promote our products and services. This role requires a strong understanding of market trends, consumer behavior, and digital marketing techniques.
1. Company Overview:
- p>Mission and Values:
Clearly state the company's mission, focusing on safety, reliability, and customer satisfaction in the elevator industry.
-
Expertise:
Highlight the company's experience and specialization in elevator systems, including installation, maintenance, repair, and modernization.
-
Target Audience:
Define the specific market segments the company serves (e.g., commercial buildings, residential complexes, hospitals).
2. Products and Services:
-
Elevator Systems:
Detail the types of elevators offered (e.g., passenger elevators, freight elevators, hydraulic elevators, traction elevators).
-
Maintenance and Repair:
Emphasize the company's capabilities in routine maintenance, emergency repairs, and modernization of existing elevator systems.
-
Safety Features:
Highlight the safety features incorporated into the elevator systems, such as emergency brakes, backup power, and communication systems.
-
Customization:
Showcase the company's ability to tailor elevator solutions to meet specific customer requirements and building designs.
3. Marketing Strategies:
-
Online Presence:
Develop a professional website with detailed information about the company, its products, and services, including a portfolio of successful projects.
-
Content Marketing:
Create blog posts, articles, and videos that address elevator safety, maintenance, and industry trends.
-
Social Media Marketing:
Utilize social media platforms to engage with potential customers, share updates, and promote the company's expertise.
-
Networking:
Participate in industry events and conferences to connect with potential clients and partners.
-
Referral Programs:
Encourage satisfied customers to refer new business by offering incentives.
-
Local SEO:
Optimize the website and online presence for local searches related to elevator services.
4. Key Differentiators:
-
Safety Record:
Emphasize the company's strong safety record and commitment to safety regulations and standards.
-
Quality Assurance:
Highlight the quality control measures implemented throughout the elevator lifecycle, from design to installation and maintenance.
-
Customer Service:
Focus on the company's dedication to providing exceptional customer service and building strong, long-term relationships.
-
Innovation:
Showcase the company's adoption of new technologies and innovative solutions in elevator design and functionality.
Marketing Specialist
Posted today
Job Viewed
Job Description
The Role
The position requires a candidate who understands both traditional and digital marketing activities, and who can blend a creative approach to design and content, with strong analytical abilities and experience of using data to inform, plan and target campaigns effectively across the spectrum of activities from social media, content, media relations to webinars and events.
The Marketing Specialist will be responsible for creating and implementing marketing campaign plans to raise brand profile and drive quality lead generation, customer acquisition, and retention across the full portfolio of ICF’s business, primarily supporting Europe. The role will sit within the E&A’s Business Development Team but will require collaboration and networking with (i) LOB leads across Europe and (ii) ICF marketing team (iii) the corporate marketing team in Virginia, as well as managing external suppliers & agencies as required.
Main Responsibilities :
Support with the development and execution of marketing plans for European centric Lines of Business (LOBs).
Support organization of ICF branded technical events in Europe (online and offline) like webinars, roundtables, workshops. Knowledge in European Market is not mandatory.
Support teams for events, client roundtables, exhibitions, speaker opportunities, sponsorships etc, aligned to business priorities
Project manage activity and campaigns.
Develop strong working relationships and clearly demarcate roles & responsibilities with relevant business leads for each phase of the marketing plans.
Project manage and deliver marketing activities including day-to-day content creation for emails, social media, website, SEO and PPC, online marketing, events / exhibitions, sponsorships, speaker opportunities, PR and other activities with the marketing team.
Increase brand awareness and recognition for ICF as global leaders within key strategic priorities.
Collate and analyse communications and messages, ensuring consistency and adherence to brand guidelines.
Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
Build relationships and work closely with the Corporate Marketing team in Reston, Virginia.
Work with the internal communications team to provide relevant content to raise awareness of activities, new business wins and successes.
Basic Requirements:
Minimum 2+ years of experience in marketing.
Demonstrable experience in b2b marketing together with the potential and attitude required to learn.
Proven experience in identifying target audiences and in creatively devising and implementing marketing campaigns and thought leadership content that engages, educates and motivates.
Understanding of and experience in running lead generation using modern marketing tools and approaches.
Experience and knowledge of the main social media channels – LinkedIn, Twitter, Instagram.
Experience of using marketing automation platforms such as Marketo or similar platform for campaigns.
Up-to-date with the latest trends and best practices in online marketing and measurement.
Experience of using a social media engagement platform such as Oktopost.
Experience with website CMS – preferably Sitecore
Personal Qualities:
Excellent written and verbal communication skills
Understanding of traditional & emerging marketing channels
Proactive & organized, with strong time management & planning skills
Problem analysis and problem-solving
Attention to detail & ability to multi-task
Ability to meet tight deadlines & remain calm under pressure
Creatively minded and resourceful – finding alternative solutions when a situation is complex or challenging and focus on getting cut through against the competition
Commercially focused. Able to link financial results to the impact of campaigns
Listening, negotiating & influencing skills
Credible, articulate and diplomatic
Experience/ skills in using software tools for creative designing will be a plus
Marketing Specialist
Posted today
Job Viewed
Job Description
Company Overview:
Biztechgeeks is a leading B2C and B2B marketing agency based in Coimbatore, known for its creative and full-service digital marketing solutions since 2013. Our expertise spans across all verticals, offering services like SEO, PPC ads, social media marketing, email marketing, and more. With a team size of 2-10 employees, Biztechgeeks delivers comprehensive business consulting and management options to meet diverse digital marketing needs.
Job Overview:
We are looking for a Junior Marketing Specialist to join our remote team at Biztechgeeks in Coimbatore. This full-time contract position requires a minimum of a 2 years to maximum of 6 years of work experience. The role involves developing and implementing strategic marketing plans, optimizing campaigns, and supporting various digital marketing initiatives.
Qualifications and Skills:
- Proficiency in SEO, both on-page and off-page, is mandatory for this role. (Mandatory skill)
- Experience in content marketing with a focus on creating and distributing valuable, relevant content.
- Proficient in using Google Analytics to analyze web traffic data and optimize campaigns effectively.
- Ability to leverage social media channels for brand promotion and audience engagement.
- Hands-on experience with PPC advertising campaigns to drive traffic and conversions.
- Knowledge of email marketing techniques, including drip campaigns, to nurture leads.
- Familiarity with influencer marketing strategies to expand brand reach and credibility.
- Strong data analysis skills to evaluate marketing efforts and inform strategic decisions.
Roles and Responsibilities:
- Develop and execute marketing strategies that align with company objectives and drive growth.
- Optimize SEO strategies to improve search engine rankings and maximize organic traffic.
- Design and implement PPC campaigns to drive targeted traffic and measured results.
- Manage social media platforms to build and maintain a strong online presence.
- Develop content marketing strategies that address customer needs and enhance brand image.
- Utilize data analytics to track the performance of marketing campaigns and adjust tactics accordingly.
- Collaborate with cross-functional teams to ensure cohesive and effective marketing initiatives.
- Stay up-to-date with industry trends and best practices to ensure the company remains competitive.
Marketing Specialist
Posted today
Job Viewed
Job Description
Job Title: Marketing Specialist
Department: Sales & Marketing
Reports To: General Manager.
Location: Mumbai
Employment Type: Full-Time
Responsibilities:
Marketing
Develop and execute marketing plans and strategies.
Conduct sales/product training for distributors.
Perform market research, product evaluation, and competitor analysis.
Gather and analyze customer feedback for product improvement.
Manage product complaints and support customer satisfaction.
Organize promotional activities: workshops, exhibitions, product presentations.
Initiate and implement sales strategies.
Conduct sales analysis and forecast sales/inventory.
Prepare quotations and tender documents.
Manage consignment stock.
Regularly visit hospitals and healthcare professionals for product promotion.
Handle digital marketing activities (LinkedIn, Facebook, etc.).
Support Marketing Manager in daily operations.
Management
Identify and report business opportunities in target markets.
Collaborate with the sales team for product launches and promotional initiatives.
Manage marketing samples, materials, and promotional funds.
Work with Regulatory Affairs to ensure compliance and product qualification.
Follow supervisor instructions and support cross-functional objectives.
Requirements:
Bachelor's degree in Pharmacy, Business Admin, IT, or a related field.
Minimum 2 years’ marketing/sales experience in the medical industry.
Strong analytical, interpersonal, and presentation skills.
Independent, self-motivated, and capable of leading teams.
Effective multi-tasking and organizational abilities.
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