3645 Marketing Specialists jobs in Noida

Company Overview

Vidhyashala is a forward-thinking edtech platform specializing in training and internship programs in collaboration with esteemed institutions like E-CELL IIT Hyderabad and over 50 multinational corporations. Based in Haldwani, Uttarakhand, and operating in the education industry, Vidhyashala offers innovative learning solutions, making professional development accessible across diverse geographies through its extensive online platform.

Job Overview

We are seeking a motivated fresher to join our dynamic team as a Marketing Intern. This remote, internship, and freelance position is based in Noida and offers an excellent opportunity to gain hands-on experience in the digital marketing landscape. The ideal candidate will possess between 0 to 1 year of work experience and will be eager to apply their knowledge in a practical setting.

Qualifications and Skills

• Proficiency in Google Analytics, essential for assessing and interpreting digital data to enhance marketing strategies (Mandatory skill).
• Demonstrated experience in content marketing, focusing on creating and distributing valuable content to attract and retain a target audience (Mandatory skill).
• Strong understanding of social media strategy, crucial for enhancing brand visibility and engagement across platforms (Mandatory skill).
• Familiarity with SEO optimization to improve the search engine rankings of web content and increase organic traffic.
• Experience in email marketing automation to effectively manage and nurture customer relationships through automated campaigns.
• Knowledge of paid advertising (PPC) to drive targeted traffic and conversions through paid media initiatives.
• Ability to conduct A/B testing to evaluate and compare marketing strategies for optimized performance.
• Expertise in data-driven decision making to utilize analytics in forming marketing plans and measuring success.

Roles and Responsibilities

• Assist in developing and executing social media campaigns that align with marketing goals and increase brand awareness.
• Create engaging content for multiple platforms, including blogs, social media, and newsletters, to captivate and grow the audience.
• Monitor and analyze web traffic metrics and provide actionable insights to improve content performance and reach.
• Support in planning and implementing SEO strategies to enhance online visibility and search rankings.
• Participate in the creation and optimization of email marketing campaigns for better audience engagement and conversion rates.
• Assist in managing and evaluating PPC campaigns to ensure effective and budget-friendly advertising.
• Contribute to regular reporting and analysis activities, utilizing A/B testing results to refine marketing approaches.
• Engage in continuous learning and keep up with the latest marketing trends and technologies to apply best practices.

Company Overview

Vidhyashala is a forward-thinking edtech platform specializing in training and internship programs in collaboration with esteemed institutions like E-CELL IIT Hyderabad and over 50 multinational corporations. Based in Haldwani, Uttarakhand, and operating in the education industry, Vidhyashala offers innovative learning solutions, making professional development accessible across diverse geographies through its extensive online platform.

Job Overview

We are seeking a motivated fresher to join our dynamic team as a Marketing Intern. This remote, internship, and freelance position is based in Noida and offers an excellent opportunity to gain hands-on experience in the digital marketing landscape. The ideal candidate will possess between 0 to 1 year of work experience and will be eager to apply their knowledge in a practical setting.

Qualifications and Skills

• Proficiency in Google Analytics, essential for assessing and interpreting digital data to enhance marketing strategies (Mandatory skill).
• Demonstrated experience in content marketing, focusing on creating and distributing valuable content to attract and retain a target audience (Mandatory skill).
• Strong understanding of social media strategy, crucial for enhancing brand visibility and engagement across platforms (Mandatory skill).
• Familiarity with SEO optimization to improve the search engine rankings of web content and increase organic traffic.
• Experience in email marketing automation to effectively manage and nurture customer relationships through automated campaigns.
• Knowledge of paid advertising (PPC) to drive targeted traffic and conversions through paid media initiatives.
• Ability to conduct A/B testing to evaluate and compare marketing strategies for optimized performance.
• Expertise in data-driven decision making to utilize analytics in forming marketing plans and measuring success.

Roles and Responsibilities

• Assist in developing and executing social media campaigns that align with marketing goals and increase brand awareness.
• Create engaging content for multiple platforms, including blogs, social media, and newsletters, to captivate and grow the audience.
• Monitor and analyze web traffic metrics and provide actionable insights to improve content performance and reach.
• Support in planning and implementing SEO strategies to enhance online visibility and search rankings.
• Participate in the creation and optimization of email marketing campaigns for better audience engagement and conversion rates.
• Assist in managing and evaluating PPC campaigns to ensure effective and budget-friendly advertising.
• Contribute to regular reporting and analysis activities, utilizing A/B testing results to refine marketing approaches.
• Engage in continuous learning and keep up with the latest marketing trends and technologies to apply best practices.

• Develop and implement integrated digital marketing strategies across various channels including SEO, SEM, social media, email marketing, content marketing, and display advertising.
• Manage and optimize paid advertising campaigns (Google Ads, social media ads) to achieve target KPIs such as CPA, ROI, and ROAS.
• Conduct keyword research and implement on-page and off-page SEO strategies to improve organic search rankings.
• Develop and execute compelling content marketing plans, including blog posts, articles, infographics, and videos, to engage target audiences.
• Manage social media presence across relevant platforms, fostering community engagement and driving traffic.
• Analyze website traffic, campaign performance, and other digital marketing metrics using tools like Google Analytics.
• Generate regular reports on campaign performance, providing actionable insights and recommendations for optimization.
• Stay abreast of the latest trends, technologies, and best practices in digital marketing.
• Collaborate with cross-functional teams, including design, content creation, and sales, to ensure cohesive campaign execution.
• Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
• Identify new digital marketing opportunities and recommend innovative approaches.
• Conduct A/B testing and other experiments to continuously improve campaign performance.
• Oversee email marketing campaigns, including list segmentation and automation.
• Ensure brand consistency and messaging across all digital platforms.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 5-7 years of experience in digital marketing, with a focus on strategy development and execution.
• Proven expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and SEO tools (e.g., SEMrush, Ahrefs).
• Strong analytical skills with the ability to interpret data and translate it into actionable insights.
• Excellent communication, presentation, and interpersonal skills.
• Experience managing marketing budgets and demonstrating ROI.
• Ability to work independently and collaboratively in a fast-paced environment.
• Creative thinking and a passion for innovation in digital marketing.
• Experience with marketing automation platforms is a plus.

• Develop, implement, and manage innovative digital marketing campaigns across channels such as Google Ads, Meta Ads, LinkedIn Ads, and other paid social platforms.
• Conduct in-depth keyword research, audience segmentation, and targeting to optimize campaign effectiveness.
• Monitor, analyze, and report on campaign performance using tools like Google Analytics, SEMrush, and platform-specific analytics.
• Identify key performance indicators (KPIs) and continuously optimize campaigns to achieve and exceed targets for conversions, CPA, ROAS, and lead generation.
• Manage and optimize budgets for various digital advertising campaigns, ensuring efficient allocation of resources.
• Collaborate with content creators, designers, and web developers to ensure cohesive and compelling campaign assets.
• Stay up-to-date with the latest trends, technologies, and best practices in digital marketing and performance advertising.
• Conduct A/B testing on ad creatives, landing pages, and targeting strategies to improve performance.
• Provide strategic recommendations for continuous improvement and future campaign planning.
• Analyze market trends and competitor activities to identify new opportunities.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 4 years of hands-on experience in digital marketing, with a strong focus on performance marketing and paid media.
• Proven track record of successfully managing and scaling paid advertising campaigns on major platforms.
• Proficiency in using digital marketing tools such as Google Analytics, Google Ads, Meta Business Suite, SEMrush, or similar.
• Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies.
• Excellent understanding of SEO, SEM, social media marketing, and email marketing principles.
• Exceptional written and verbal communication skills.
• Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
• Experience with conversion rate optimization (CRO) techniques is a plus.

• Develop, implement, and manage paid advertising campaigns across various digital channels, including Google Ads, Meta Ads (Facebook/Instagram), LinkedIn Ads, and other relevant platforms.
• Conduct keyword research, audience segmentation, and campaign targeting to maximize ad spend efficiency.
• Monitor, analyze, and report on campaign performance metrics (e.g., CTR, CPC, CPA, ROAS), identifying trends and areas for optimization.
• Continuously test and refine ad creatives, landing pages, and campaign strategies to improve conversion rates.
• Manage the digital marketing budget effectively, ensuring optimal allocation of resources across different channels.
• Collaborate with content creators and designers to develop compelling ad copy and visual assets.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices, particularly in performance marketing.
• Work closely with the broader marketing team to align digital campaigns with overall marketing objectives and brand strategy.
• Assist in A/B testing initiatives for website elements and campaign components.
• Provide insights and recommendations for improving the customer journey and user experience.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 3+ years of hands-on experience in digital marketing, with a strong focus on performance marketing and paid media.
• Proven experience managing significant advertising budgets and achieving measurable results.
• In-depth knowledge of Google Ads, Meta Ads Manager, and other major advertising platforms.
• Strong analytical skills with proficiency in Google Analytics and other web analytics tools.
• Experience with A/B testing and conversion rate optimization (CRO) techniques.
• Excellent written and verbal communication skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Certifications in Google Ads or Meta Blueprint are a plus.

• Developing and implementing comprehensive digital marketing strategies across multiple platforms, including SEM, SEO, social media advertising, and display advertising.
• Managing and optimizing paid search campaigns (Google Ads, Bing Ads) to achieve target KPIs, such as CPA, ROAS, and conversion rates.
• Conducting keyword research, competitor analysis, and audience segmentation to identify growth opportunities.
• Creating compelling ad copy, landing page content, and campaign creatives in collaboration with content and design teams.
• Monitoring campaign performance, analyzing data, and generating regular reports with actionable insights and recommendations.
• Managing marketing budgets effectively, ensuring optimal allocation of resources across channels.
• Staying up-to-date with the latest trends, tools, and best practices in digital marketing and performance analytics.
• Collaborating with the marketing team to ensure brand consistency and messaging across all digital touchpoints.
• Experimenting with new channels and tactics to drive innovation and improve campaign effectiveness.
• Utilizing marketing automation tools and CRM systems to enhance lead generation and nurturing processes.

• Develop and implement comprehensive performance marketing strategies across channels such as Google Ads, social media advertising, affiliate marketing, and programmatic advertising.
• Manage and optimize digital advertising campaigns to achieve specific KPIs, including ROAS, CPA, and conversion rates.
• Conduct keyword research, audience segmentation, and competitive analysis to identify new opportunities.
• Create compelling ad copy and landing page strategies to maximize conversion rates.
• Monitor campaign performance daily, analyze data, and generate insightful reports for stakeholders.
• Utilize A/B testing and other optimization techniques to continuously improve campaign effectiveness.
• Collaborate with content creators, designers, and web development teams to ensure campaign assets are aligned with strategy and brand guidelines.
• Stay up-to-date with the latest trends and best practices in digital marketing, advertising technologies, and platform updates.
• Manage marketing budgets effectively, ensuring optimal allocation of resources.
• Identify and evaluate new digital marketing channels and partnerships.
• Provide strategic recommendations for improving customer acquisition funnels and lifetime value.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 4 years of experience in digital marketing, with a strong focus on performance marketing and paid acquisition.
• Proven track record of successfully managing and optimizing campaigns on Google Ads, Facebook Ads, and other major platforms.
• In-depth knowledge of SEO, SEM, content marketing, and social media marketing principles.
• Expertise in using analytics tools such as Google Analytics, Adobe Analytics, and other marketing attribution platforms.
• Strong analytical and problem-solving skills with a data-driven approach to decision-making.
• Excellent written and verbal communication skills.
• Ability to work independently and manage multiple projects simultaneously in a remote environment.
• Experience with marketing automation platforms is a plus.
• Certifications in Google Ads or other relevant platforms are highly desirable.