Digital Marketing Manager - Performance Campaigns

380001 Ahmedabad, Gujarat ₹50000 Monthly WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a dynamic player in the arts and entertainment industry, is looking for a results-driven Digital Marketing Manager to spearhead their performance marketing initiatives. This role is fully remote, allowing you to contribute your expertise from anywhere. You will be responsible for developing, implementing, and managing data-driven digital marketing campaigns across various platforms (e.g., Google Ads, Social Media Ads, programmatic advertising) to drive ticket sales, event registrations, and audience engagement. Your primary focus will be on maximizing ROI through strategic campaign planning, continuous optimization, and insightful performance analysis.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies focused on performance metrics (ROAS, CPA, Conversion Rate).
  • Manage and optimize paid advertising campaigns across Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other relevant platforms.
  • Conduct keyword research, audience segmentation, and bid management to ensure campaign efficiency.
  • Analyze campaign performance data, generate regular reports, and provide actionable insights to improve results.
  • A/B test ad creatives, landing pages, and targeting strategies to enhance conversion rates.
  • Collaborate with content creators and designers to develop compelling ad copy and visuals.
  • Stay abreast of the latest trends and best practices in digital marketing and performance advertising.
  • Manage marketing budgets effectively, ensuring optimal allocation of resources.
  • Monitor industry trends and competitor activities to identify new opportunities.
  • Contribute to the overall marketing strategy and collaborate with other marketing team members.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 4 years of hands-on experience in digital marketing, with a strong emphasis on paid media and performance campaigns.
  • Proven track record of successfully managing and optimizing large-scale digital advertising budgets.
  • In-depth knowledge of Google Ads, Facebook Ads Manager, and other major advertising platforms.
  • Strong analytical skills with proficiency in Google Analytics and data visualization tools.
  • Excellent understanding of marketing funnels, customer journey mapping, and conversion rate optimization (CRO).
  • Creative thinking and ability to develop engaging campaign concepts.
  • Strong project management and organizational skills.
  • Excellent communication and collaboration skills, especially in a remote team environment.
  • Experience in the arts or entertainment sector is a plus.
If you are a performance-driven marketer with a passion for the arts and a knack for optimizing campaigns, this remote role is perfect for you.
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Senior Digital Marketing Specialist - Performance Campaigns

380001 Ahmedabad, Gujarat ₹80000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a rapidly growing digital media and entertainment company, is seeking a creative and data-driven Senior Digital Marketing Specialist to spearhead their performance marketing initiatives. This is a fully remote role, offering the flexibility to work from anywhere while contributing to the success of engaging artistic and cultural projects. You will be responsible for developing, executing, and optimizing comprehensive digital marketing campaigns across various platforms to drive audience acquisition, engagement, and ticket sales or viewership. The ideal candidate will have a proven track record of managing significant advertising budgets and achieving measurable ROI. You will collaborate with content creators, graphic designers, and marketing analysts to ensure cohesive and impactful campaign delivery.

Key Responsibilities include:
  • Develop and implement data-driven digital marketing strategies across paid social media (Facebook, Instagram, X), search engine marketing (SEM), display advertising, and affiliate marketing.
  • Manage and optimize campaign budgets, bidding strategies, and ad creatives to maximize performance and ROI.
  • Conduct keyword research, audience segmentation, and A/B testing to continuously improve campaign effectiveness.
  • Analyze campaign performance data, generate detailed reports, and provide actionable insights and recommendations to stakeholders.
  • Collaborate with the content team to develop compelling ad copy, landing pages, and other marketing collateral.
  • Stay up-to-date with the latest trends and best practices in digital marketing, ad technologies, and social media platforms.
  • Manage relationships with third-party advertising platforms and partners.
  • Monitor competitor activities and market trends to identify new opportunities.
  • Contribute to the overall marketing strategy and roadmap, aligning digital efforts with business objectives.
  • Ensure all campaigns comply with brand guidelines and relevant regulations.
The successful candidate will possess a Bachelor's degree in Marketing, Communications, Business, or a related field. A minimum of 5 years of experience in digital marketing, with a strong focus on performance marketing and paid media management, is essential. Demonstrated success in managing substantial advertising budgets and achieving aggressive KPIs is required. Proficiency in Google Ads, Facebook Ads Manager, and other major advertising platforms is a must. Strong analytical skills with the ability to interpret complex data and translate it into strategic actions are critical. Experience with marketing automation tools and CRM systems is a plus. Excellent written and verbal communication skills, along with strong project management capabilities, are necessary. The ability to work independently and thrive in a fast-paced, remote work environment is paramount.
This is a fully remote position. The role is based remotely but is associated with the Ahmedabad, Gujarat, IN region.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager - Performance Campaigns

380001 Ahmedabad, Gujarat ₹1000000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a rapidly growing e-commerce company, is seeking a results-oriented Senior Digital Marketing Manager to lead their performance marketing efforts. This role is based in our modern office in Ahmedabad, Gujarat, IN , and operates on a hybrid model, combining strategic planning and team collaboration in the office with focused execution from home. You will be responsible for developing and executing data-driven campaigns across various digital channels to drive customer acquisition, engagement, and revenue growth. Your expertise in paid social, SEM, programmatic advertising, and marketing analytics will be critical to success.

Responsibilities:
  • Develop and execute comprehensive digital marketing strategies focused on performance metrics (CPA, ROAS, LTV).
  • Manage and optimize paid advertising campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other relevant platforms.
  • Oversee programmatic advertising campaigns, including DSP management and audience targeting.
  • Conduct keyword research, ad copywriting, and landing page optimization for SEM campaigns.
  • Monitor, analyze, and report on campaign performance, providing actionable insights and recommendations for improvement.
  • Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
  • Collaborate with content, social media, and SEO teams to ensure integrated campaign execution.
  • Identify new growth opportunities and emerging digital marketing trends.
  • Utilize marketing automation tools and CRM systems to nurture leads and customer relationships.
  • Mentor junior marketing team members and foster a data-driven marketing culture.
Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field.
  • Minimum of 5-7 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
  • Proven track record of managing successful and scalable paid acquisition campaigns.
  • In-depth knowledge of Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and other ad platforms.
  • Experience with programmatic advertising platforms and DSPs.
  • Proficiency in marketing analytics tools such as Google Analytics, Adobe Analytics, and data visualization tools.
  • Strong understanding of A/B testing methodologies and landing page optimization.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Strong communication and presentation skills, with the ability to articulate campaign strategies and results.
  • Experience working in a hybrid office environment.
This hybrid role offers a competitive salary, performance-based bonuses, and excellent opportunities for career advancement within a dynamic and innovative company. Join our client and drive significant growth through cutting-edge digital marketing strategies.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager - Performance Campaigns

380001 Ahmedabad, Gujarat ₹95000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a prominent name in the arts and entertainment sector, is seeking a results-oriented Senior Digital Marketing Manager to lead their performance marketing efforts. This fully remote role is perfect for an expert in paid advertising, SEO, and conversion optimization who can drive significant engagement and ticket sales for our diverse range of productions and events. You will be responsible for developing and executing data-driven digital marketing strategies that maximize ROI.

Responsibilities:
  • Develop and manage comprehensive digital marketing campaigns across various channels (PPC, social media, display advertising).
  • Optimize campaigns for key performance indicators such as conversions, cost per acquisition, and ROI.
  • Conduct keyword research and implement SEO strategies to improve organic visibility.
  • Manage advertising budgets and allocate resources effectively.
  • Analyze campaign performance data and provide actionable insights and recommendations.
  • Collaborate with content creators, designers, and event organizers to ensure cohesive marketing efforts.
  • Stay updated with the latest trends and best practices in digital marketing and the entertainment industry.
  • Manage and nurture relationships with advertising platforms and technology vendors.
  • Develop and execute strategies for audience segmentation and targeting.
  • Prepare regular performance reports for senior management.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on performance marketing and paid acquisition.
  • Proven success in managing and optimizing paid advertising campaigns (Google Ads, Meta Ads, etc.).
  • In-depth knowledge of SEO principles and best practices.
  • Proficiency with web analytics tools (e.g., Google Analytics) and marketing automation platforms.
  • Strong analytical skills with the ability to interpret complex data and translate it into strategic actions.
  • Excellent written and verbal communication skills.
  • Experience in the arts & entertainment industry is a significant plus.
  • Ability to work independently and manage multiple projects in a fast-paced, remote environment.
  • Creative thinking and a passion for innovative marketing solutions.
This position is fully remote, ideal for candidates located in or near **Ahmedabad, Gujarat, IN**, or elsewhere, enabling them to contribute effectively from anywhere. We are looking for experienced professionals passionate about using digital strategies to connect audiences with compelling artistic experiences.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - Performance Campaigns

380001 Ahmedabad, Gujarat ₹1000000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a dynamic and rapidly growing e-commerce business, is seeking a highly analytical and creative Senior Digital Marketing Strategist to lead their performance marketing initiatives. This role will be responsible for developing, executing, and optimizing data-driven digital advertising campaigns across multiple channels to drive customer acquisition and revenue growth. The ideal candidate will have a deep understanding of SEO, SEM, social media advertising, and conversion rate optimization (CRO), with a proven track record of achieving measurable results.

Responsibilities:
  • Develop and execute comprehensive digital marketing strategies focused on performance metrics such as ROI, CPA, and ROAS.
  • Manage and optimize paid advertising campaigns across platforms like Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other relevant channels.
  • Conduct keyword research, competitive analysis, and audience segmentation to inform campaign strategies.
  • Oversee SEO efforts, including on-page and off-page optimization, content strategy, and technical SEO audits.
  • Implement and manage A/B testing for ad creatives, landing pages, and campaign settings to maximize conversion rates.
  • Analyze campaign performance data using tools like Google Analytics, Adobe Analytics, and platform-specific reporting to identify trends, insights, and areas for improvement.
  • Generate regular performance reports for senior management, providing actionable recommendations.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Collaborate with content creators, web developers, and design teams to ensure cohesive campaign execution.
  • Manage and allocate the digital marketing budget effectively across various channels and campaigns.
  • Explore and test new digital marketing channels and strategies to expand reach and engagement.
  • Develop strategies for email marketing and marketing automation to nurture leads and retain customers.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • A minimum of 5-7 years of experience in digital marketing, with a strong emphasis on performance marketing and paid acquisition.
  • Proven experience managing significant advertising budgets and delivering measurable results across various digital channels.
  • Expert proficiency in Google Ads, Facebook Ads Manager, and other major advertising platforms.
  • Strong analytical skills and experience with web analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Solid understanding of SEO principles and best practices.
  • Experience with A/B testing and conversion rate optimization techniques.
  • Excellent written and verbal communication skills, with the ability to craft compelling ad copy and reports.
  • Strategic thinker with a data-driven approach to problem-solving.
  • Ability to manage multiple projects simultaneously in a fast-paced environment.
  • Familiarity with marketing automation platforms is a plus.
This is an exciting opportunity for a driven digital marketer to make a significant impact on our client's growth strategy, based in Ahmedabad, Gujarat, IN . The role offers a competitive salary and opportunities for professional development.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce Marketing Manager, Performance Campaigns

380001 Ahmedabad, Gujarat ₹1000000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a rapidly growing online retail brand, is seeking a highly analytical and results-driven Senior E-commerce Marketing Manager to spearhead their performance marketing efforts. This is a fully remote position, allowing you to leverage your expertise from anywhere. The successful candidate will be responsible for developing, executing, and optimizing data-driven digital marketing campaigns across various channels, including Paid Search (PPC), Social Media Advertising, Affiliate Marketing, and Display Advertising. Your primary objective will be to drive qualified traffic, increase conversion rates, and maximize ROI for the e-commerce platform. You will possess a deep understanding of the e-commerce landscape, advanced analytics, and a proven ability to manage significant marketing budgets effectively.

Key Responsibilities:
  • Develop and implement comprehensive performance marketing strategies to drive e-commerce sales and customer acquisition.
  • Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and other relevant channels.
  • Conduct keyword research, audience segmentation, and campaign A/B testing to enhance ad performance and conversion rates.
  • Monitor, analyze, and report on key performance indicators (KPIs) such as ROAS, CPA, CTR, and conversion rate.
  • Manage and grow affiliate marketing programs, identifying and onboarding new partners.
  • Oversee display advertising campaigns, including programmatic media buying.
  • Collaborate with the content and creative teams to develop compelling ad copy and visuals.
  • Stay abreast of the latest trends and best practices in e-commerce marketing and digital advertising.
  • Manage and allocate the digital marketing budget effectively to achieve set goals.
  • Continuously identify opportunities for testing and innovation to improve campaign efficiency and effectiveness.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in e-commerce marketing, with a strong focus on performance-based campaigns.
  • Proven track record of successfully managing and optimizing PPC, social media advertising, and affiliate marketing campaigns.
  • In-depth knowledge of Google Analytics, Google Ads, Facebook Ads Manager, and other digital marketing platforms.
  • Strong analytical skills with the ability to interpret complex data and derive actionable insights.
  • Excellent understanding of A/B testing methodologies and conversion rate optimization (CRO) strategies.
  • Proficiency in managing substantial marketing budgets and demonstrating a clear ROI.
  • Strong written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and thrive in a fast-paced remote environment.
This is a fantastic opportunity to significantly influence the growth of a leading e-commerce brand. If you are a data-driven marketer with a passion for driving results in the online retail space, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
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