421 Marketing jobs in Kochi

Company Description

At Zagsa, we tailor solutions to meet the unique needs of each client by operating at the conceptual terrain of any problem or model. With over 20 years of experience, our professionals bring insight shaped by India's growing importance on the global stage. We deliver services across multiple forms of media, including websites, UI/UX, e-commerce, smartphone application prototypes, mobile web applications, branding, and visual content creation such as photography and videography. The evolving global market and disruptive technologies drive us to understand and meet changing customer needs.

Role Description

• This is a full-time on-site role for a Sales Marketing Lead, based in Kochi.
• Identify, qualify, and convert new business leads across India and international markets
• Develop and implement marketing strategies to increase brand visibility and generate inbound leads
• Pitch software, web, and digital solutions to potential clients
• Build strong client relationships and manage the sales pipeline effectively
• Collaborate with technical and design teams to align business development with deliverables
• Represent the company at relevant industry events, meetups, and networking forums

Desired Candidate Profile

• Minimum 3 years of proven experience in sales/marketing roles within a software development / web solutions company
• Strong Communication skills
• Strong understanding of B2B tech service sales and digital marketing
• Excellent communication, negotiation, and presentation skills
• Excellent Customer Service skills
• Proven experience in Sales and Sales Management
• Ability to train and develop the sales team
• Exceptional organizational and leadership skills
• Proficiency in using CRM software and sales analytics tools
• Ability to work independently and collaboratively
• Bachelor's degree in Business, Marketing, or related field
• Experience in the technology or media industry is a plus
• Self-driven with the ability to work independently and meet targets
• Bachelor's degree in Business, Marketing, or a related field (MBA preferred)

What We Offer

• Competitive salary and performance-based incentives
• Opportunity to lead business growth strategies in a tech-forward company
• Collaborative work culture and flexible work environment
• Scope for career advancement in a fast-growing organization

Job Summary

We are seeking a dynamic and experienced Head of Marketing to lead and execute marketing strategies for Admaren Tech Private Limited. As a B2B software solutions provider in the logistics and maritime industry, we expect the Head of Marketing to craft innovative marketing campaigns, manage global exhibitions, and implement account-based marketing strategies. This role requires a marketing leader who can collaborate with in-house teams and external vendors, ensuring maximum market visibility and customer engagement.

Key Responsibilities

• Drive targeted marketing initiatives that engage specific high-value clients.
• Lead the planning, coordination, and execution of international and domestic exhibitions, including booth setup and event marketing.
• Oversee SEO, paid advertising campaigns, content marketing, and social media strategies.
• Manage and execute LinkedIn marketing campaigns to enhance brand visibility and lead generation.
• Maintain and enhance brand identity across all marketing channels.
• Collaborate with internal teams and manage third-party vendors to implement marketing campaigns.
• Conduct market research to identify growth opportunities and industry trends.
• Manage marketing budgets and ensure ROI-driven marketing efforts.
• Gain in-depth knowledge of company products and translate technical features into customer-focused messaging.

Required Skills and Qualifications

• MBA in Marketing from a top-tier university.
• 10+ years of marketing experience, with a strong B2B focus.
• Proven track record in account-based marketing (ABM).
• Expertise in digital marketing (SEO, SEM, paid ads, content marketing).
• Experience managing global exhibitions and trade shows.
• Experience in social media marketing, especially LinkedIn.
• Excellent communication, leadership, and project management skills.
• Strong analytical skills and data-driven decision-making.

Preferred Skills and Qualifications

• Experience in the software product industry.
• International marketing experience.
• Familiarity with CRM and marketing automation tools.
• Certification in digital marketing or relevant marketing platforms.

Key Competencies

• Ability to create and execute long-term marketing strategies.
• Strong team management and collaboration skills.
• Innovative and resourceful in marketing approaches.
• Open to learning and applying new marketing trends and technologies.
• Deep understanding of customer needs and behavior in the B2B sector.
• Ability to achieve and exceed marketing goals and KPIs.

Why Join Us?

At Admaren Tech Private Limited, we are committed to revolutionizing the maritime industry through innovative software solutions. Join us in creating a world-class cargo engineering platform that empowers shipping professionals worldwide. If you are passionate about shaping the future of maritime technology, we would love to hear from you!

Opportunity to lead marketing in a rapidly growing maritime software company.

Work on cutting-edge B2B solutions in a global market.

Opportunities for professional growth and international exposure.

Roles and Responsibilities:

• Assist in planning and coordinating mass media campaign including print, radio and outdoor to build brand recall.
• Coordinate with media agencies to finalize media plans, ensure timely release and monitor campaign performance
• Collaborate with the digital team to amplify brand awareness across social platforms.
• Work with vendors and sales team to roll out visibility elements like shelf strips, flanges, standee and outdoor branding.
• Track and document ATL & BTL campaign effectiveness using performance data, field report and digital metrics.
• Coordinate with finance and procurement to manage vendors, release PO and track annual budget.
• Regularly review competitor media presence, themes and On Ground activations.
• Drive execution for NPD
• Coordinating with the regional Sales Team for execution of Trade Activation.
• Ensure the POP materials are utilized in the market
• Collaborate with digital teams to amplify brand awareness across social platforms
• Regularly reviewing competitor media presence, themes, and on-ground activations
• Driving execution of New Product Development (NPD) activities
• Vendor visits to assess infrastructure and capabilities
• Suggesting retail scheme and promotion as per the requirement of the market

Industry Preference:

FMCG / Packaged Food / Consumer Goods Companies

Locations:

Kochi & Chennai

No. of Positions - 2

Interested candidates may email their updated resume to or