201 Social Media Marketing jobs in Kanpur

Spaces Unhooked is hiring for SOCIAL MEDIA MANAGER

At Spaces Unhooked, we are passionate about creating timeless lifestyle products and Home Decor building a strong brand presence. We are looking for a Social Media Manager who can strategize, create, and manage content that drives engagement, builds community, and enhances our brand identity across digital platforms.

Responsibility-

• Develop and execute social media strategies aligned with brand goals.
• Manage and grow presence across platforms (Instagram, Facebook, LinkedIn, YouTube, Pinterest, etc.).
• Create, curate, and schedule engaging content (posts, stories, reels, videos, etc.).
• Analyze audience insights, track performance, and optimize campaigns.
• Collaborate with design, content, and marketing teams for consistent brand communication.
• Handle influencer collaborations, campaigns, and brand partnerships.
• Monitor trends, competitor activity, and new platform features.
• Engage with followers, respond to queries, and manage online reputation.

Required Skill & Qualification-

• Bachelor’s degree in Technical, marketing, Communications, or related field.
• Proven experience (3–5 years) in managing social media for a brand/agency.
• Strong knowledge of social media platforms, analytics, and tools.
• Proficiency in content planning, copywriting, and creative storytelling.
• Familiarity with design/editing tools (Canva, Photoshop, Illustrator, Premiere Pro, etc.) is a plus.
• Excellent communication, analytical, and project management skills.
• Ability to work in a fast-paced, creative environment.

• Develop and implement a strategic social media marketing plan aligned with business objectives.
• Manage and grow the company's presence across key social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, YouTube, TikTok).
• Create engaging, high-quality content (text, images, video) tailored for each platform.
• Plan and execute paid social media advertising campaigns, optimizing for ROI.
• Monitor social media trends, tools, and applications, and apply that knowledge to the strategy.
• Engage with followers, respond to comments and messages, and foster a community around the brand.
• Analyze social media performance metrics, generate reports, and provide actionable insights for improvement.
• Collaborate with marketing, sales, and product development teams to ensure brand consistency.
• Identify and engage with influencers and brand advocates.
• Manage social media budgets effectively.
• Stay up-to-date with the latest social media best practices and technologies.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 3-5 years of proven experience in social media marketing, preferably within e-commerce or a related industry.
• Demonstrable success in creating and managing engaging social media campaigns.
• Excellent understanding of social media analytics tools (e.g., Google Analytics, platform-specific insights).
• Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite) and social media management platforms (e.g., Hootsuite, Buffer).
• Strong understanding of SEO and SEM principles as they relate to social media.
• Exceptional written and verbal communication skills.
• Creative mindset with a strong ability to develop innovative campaign ideas.
• Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
• Experience with influencer marketing and community management is a significant plus.

• Develop and implement comprehensive social media strategies across key platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok).
• Create compelling and engaging content, including text, image, and video formats, tailored to specific platforms and target audiences.
• Manage social media calendars, ensuring consistent posting schedules and timely content delivery.
• Monitor social media channels for trends, conversations, and brand mentions, engaging with the community proactively.
• Run and optimize paid social media advertising campaigns to reach target audiences and achieve campaign goals.
• Analyze social media performance metrics, generating regular reports on engagement, reach, and ROI.
• Identify opportunities for growth and innovation in social media strategy.
• Collaborate with the broader marketing team to ensure social media efforts are integrated with overall campaigns.
• Stay abreast of the latest social media best practices, tools, and algorithm changes.
• Manage social media crises and respond to customer inquiries or comments effectively.

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 4 years of experience in social media marketing, with a proven track record of successful campaign management.
• In-depth knowledge of major social media platforms, their algorithms, and best practices for organic and paid strategies.
• Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
• Excellent copywriting and content creation skills, with a keen eye for visual aesthetics.
• Strong analytical skills and the ability to interpret data to inform strategy.
• Exceptional communication and interpersonal skills, essential for remote collaboration.
• Demonstrated ability to work independently and manage multiple projects in a fast-paced, fully remote environment.
• Creativity, strategic thinking, and a passion for digital storytelling.