334 Social Media Strategist jobs in Delhi

• Develop and implement a cohesive e-commerce and social media strategy aligned with overall business objectives.
• Manage and optimize online sales channels, including e-commerce platforms and marketplaces.
• Create engaging and compelling content for various social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
• Plan and execute paid social media advertising campaigns, ensuring effective targeting and budget management.
• Develop and manage influencer marketing programs to expand reach and brand awareness.
• Monitor social media trends, conversations, and competitor activities to identify opportunities and threats.
• Analyze e-commerce and social media performance metrics, providing actionable insights and regular reports.
• Collaborate with design and content creation teams to produce high-quality assets.
• Manage online customer service inquiries and engagement on social media platforms.
• Implement SEO strategies to improve visibility of e-commerce products and content.
• Drive traffic to e-commerce website and optimize conversion rates.
• Stay updated on the latest e-commerce technologies and social media platform changes.

• Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
• Minimum of 5 years of experience in e-commerce and social media marketing, with a focus on strategy development and execution.
• Proven track record of driving online sales and increasing social media engagement.
• Deep understanding of various social media platforms, their algorithms, and best practices.
• Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and social media management tools (e.g., Hootsuite, Buffer).
• Experience with paid social media advertising and analytics tools (e.g., Facebook Ads Manager, Google Analytics).
• Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
• Excellent written and verbal communication skills, crucial for remote collaboration and content creation.
• Creative mindset with a keen eye for detail and aesthetics.
• Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced, remote environment.

• Developing and executing comprehensive growth hacking strategies to increase website traffic, conversion rates, and customer acquisition for our e-commerce platforms.
• Managing and optimizing social media presence across all relevant platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, YouTube) to enhance brand visibility, engagement, and community building.
• Creating compelling and shareable content, including graphics, videos, and written posts, tailored to different social media channels and target audiences.
• Implementing and managing paid social media advertising campaigns, optimizing ad spend for maximum ROI.
• Utilizing SEO/SEM best practices to improve organic search rankings and drive targeted traffic.
• Analyzing website and social media performance metrics using tools like Google Analytics, social media analytics, and other relevant platforms to track KPIs and identify areas for improvement.
• Conducting A/B testing and other experiments to optimize landing pages, ad creatives, and user funnels.
• Staying ahead of the curve on emerging social media trends, platform updates, and digital marketing technologies.
• Collaborating with the marketing and product teams to align growth strategies with overall business objectives.
• Developing customer retention strategies through personalized marketing and engagement initiatives.

• Develop and execute comprehensive social media strategies across platforms like Instagram, Facebook, Twitter, LinkedIn, and others.
• Create engaging and relevant content (text, images, video) that resonates with our target audience.
• Manage social media calendars, ensuring a consistent and timely flow of content.
• Monitor social media channels for trends, conversations, and opportunities for engagement.
• Plan and execute paid social media advertising campaigns, optimizing for performance and ROI.
• Analyze social media metrics and generate reports on key performance indicators (KPIs).
• Engage with followers, respond to comments and messages, and foster a positive online community.
• Collaborate with marketing, sales, and product teams to ensure brand consistency and campaign alignment.
• Stay up-to-date with the latest social media best practices, tools, and trends.
• Identify and build relationships with relevant influencers and brand advocates.

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Proven work experience as a Social Media Manager or similar role.
• Excellent content creation and copywriting skills.
• Demonstrable experience leading and managing social media campaigns and advertising.
• Solid understanding of social media KPIs, analytics tools (e.g., Google Analytics, Facebook Insights), and reporting.
• Proficiency with social media management tools (e.g., Hootsuite, Buffer).
• Creative thinker with strong visual and storytelling abilities.
• Excellent communication and interpersonal skills.
• Ability to work both independently and as part of a team in a hybrid environment.
• Knowledge of SEO and web traffic metrics is a plus.

• Develop and implement comprehensive social media strategies across various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok) to increase brand awareness and engagement.
• Manage and optimize e-commerce operations, including website content, product listings, and checkout processes, to drive conversions and sales.
• Create compelling and engaging content (visuals, copy, video) tailored for social media and e-commerce platforms.
• Plan, execute, and analyze paid social media advertising campaigns to reach target audiences and achieve marketing objectives.
• Monitor social media trends, customer feedback, and competitor activities to identify opportunities and inform strategy.
• Analyze website traffic, user behavior, and sales data to optimize e-commerce performance and marketing ROI.
• Develop and manage influencer marketing campaigns to extend brand reach and credibility.
• Collaborate with design, marketing, and sales teams to ensure cohesive brand messaging and campaign execution.
• Manage the social media calendar, ensuring timely and consistent posting of high-quality content.
• Respond to customer inquiries and comments on social media platforms in a timely and professional manner.
• Track, measure, and report on key performance indicators (KPIs) for social media and e-commerce efforts.
• Stay up-to-date with the latest social media tools, algorithms, e-commerce technologies, and digital marketing best practices.
• Identify and leverage emerging social media platforms and e-commerce trends.
• Contribute to the overall digital marketing strategy and brand growth initiatives.
• Provide insights and recommendations for product development and marketing based on customer interactions and market analysis.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 5+ years of proven experience in social media management and e-commerce strategy.
• Demonstrated success in developing and executing social media campaigns that drive engagement and conversions.
• Expertise in various social media platforms, analytics tools (e.g., Google Analytics, platform-specific insights), and e-commerce platforms (e.g., Shopify, WooCommerce).
• Strong understanding of SEO, SEM, and digital advertising principles.
• Excellent content creation skills, including copywriting, basic graphic design, and video editing.
• Proficiency in using social media management tools (e.g., Hootsuite, Buffer).
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
• Excellent communication, collaboration, and project management skills.
• Creative mindset with a keen eye for detail and aesthetics.
• Ability to thrive in a fast-paced, remote work environment.
• Experience with A/B testing and conversion rate optimization (CRO) techniques.

Role : Social Media Associate

Experience- 2-3 Years
Location- Delhi (Okhla Phase-3) 

About the job

About go4WorldBusiness.com:-

Are you a result obsessed, analytical, passionate and witty Social Media Manager exploring your next career move? Are you strategic, yet execution focused by nature? Have you reached a mid-senior level in your career and are confident of your abilities as a marketer? If so, we cannot wait to hear from you. Come join our team and help us double the social media traffic and engagement for go4WorldBusiness.com in the next 12 months.

About the role:-

We are looking for an extremely smart, results-oriented Assistant Social Media Manager (with B2B marketing experience) to come join our team. The successful candidate will be responsible for conceiving, planning and executing best in class Social Media Marketing strategies and drive the organic as well as paid Social Media Marketing channels including Facebook, Instagram, LinkedIn, Twitter and our blog.

The candidate will propose, plan and execute new campaigns and regularly fine-tune existing ones with minimal oversight, partnering with business and technical teams to achieve project goals.

Experience:- Must have 2-3 years of rich experience in single-handedly handling the Social Media presence and growth marketing of large B2B brands.

What you'll do most of the time:-

• Execute and manage our entire social media marketing portfolio on Facebook, Instagram, LinkedIn, YouTube, Quora and other social platforms.
• Analyse and optimize existing and new posts critically to ensure they are having desired impact.
• Provide recommendations and execute strategies for new social marketing opportunities, campaign structuring, targeting in accordance with organization goals.
• Conceptualize, design and create attractive and impactful social posts on a regular basis  to keep our target audience engaged and interested.
• Utilize your skills and understanding of tools such as #hashtags, CTAs to ensure the success of your posts 
• Regularly perform user interviews to collect their detailed reviews, feedback and video testimonials to create video and textual content
• Scan the internet to come up with innovative new ways to market ourselves
• Monitor analytics to make recommendations to improve engagement of social campaigns
• Ideate, create and execute periodic discount campaigns during festivals and other occasions such as Black Friday.
• Create and execute Email Marketing Campaigns to support any periodic campaigns you wish to run
• Seek out partnering opportunities with Social Media Influencers to increase the reach of our brand
• Conduct periodic Webinars to engage our social media audience even more

What you'll need to qualify:-

• At least 2-3 years of solid hands-on experience spanning most of the areas of responsibilities described above
• Strong communication skills and high standard of oral and written English
• 100% understanding of Social Media Marketing and tools used in social media marketing (research + campaign execution)
• The ideal candidate will have a demonstrable smart marketing and creative mind
• Understand the need to measure and appropriately quantify marketing projects
• Possess some design skills to create attractive posts.
• Flexibility and results driven in a fast paced environment
• Strong bias for action and ability to prioritize projects
• Ability to quickly identify non performing projects and kill them if need be 
• Confidence to run internal and external marketing related projects single handedly and with minimal supervision
• Possess understanding of the differences between B2B and B2C marketing and be from a B2B Marketing background.
• Lastly, you should be someone who can clearly understand why some posts work and others don't on each of the social channels.

Preferred qualities and traits:-

• An MBA with specialization in Marketing or Communications is desirable.

Why Explore a Career at go4WorldBusiness.com:-

go4WorldBusiness is a leader in the online wholesale B2B trading industry. We have been growing at a phenomenal rate over the last few years. Our people are at the center of this growth story. As an organization, we have very low attrition (owing to our employee centric policies) and are proud to have navigated the exceptionally challenging environment due to COVID-19 pandemic without having to downsize our team.

We hate the status quo and are constantly looking for opportunities to shake things up and change things around and look for people who can thrive in a fast-paced environment with a distinctly start-up vibe to it.

Benefits at go4WorldBusiness.com:-

• Excellent Work/Life Balance

• Half Yearly Profit Sharing Program

• 5 Day Work Week

• Opportunity to make immediate and direct impact on company performance metrics

• Opportunity to work in B2B industry