939 Campaign Performance jobs in Mumbai
Digital & Marketing Analytics Manager
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Job description
Area: Digital & Marketing Analytics
Designation: Manager
Cadre: Manager
Experience: 10-12 Years
Position Objective:
The objective of this position is to drive Performance and regular marketing through use of Digital
channels, CRM and Loyalty analytics, and analytics dashboards such as GA, MoEngage, Firebase, etc.
Major Responsibilities:
Monthly Audit and health check of all Ecommerce channels – Website, Msite, App, and whatsapp
Daily tracking of traffic and conversions across all channels, and reporting the same.
i-monthly/ Monthly reporting of user acquisition, profile, sources of acquisition and conversion,
acquisition by platforms, channels, devices, country, etc
ebsite analytics in terms of Bounce rate, page views, time spent, etc
nstrument conversion points and optimize user funnels
lan and execute all digital marketing campaigns including Search, Remarketing, Facbook CPC,
Promoted Posts, Google click to call, App install, GDN, Affiliate network marketing, Lookalike, GMB
marketing and SEO
xecute all in-house campaigns including Whatsapp broadcast, SMS, Email marketing
easure and report performance of all digital marketing campaigns, and assess against goals (ROI and
KPIs)
dentify trends and insights, and optimize spend and performance based on the insights
rainstorm new and creative growth strategies
lan, execute, and measure experiments and conversion tests
ollaborate with internal teams to create landing pages and optimize user experience
tilize strong analytical ability to evaluate end-to-end customer experience across multiple channels
and customer touch points
ollaborate with agencies and other vendor partners
valuate emerging technologies. Provide thought leadership and perspective for adoption where
appropriate
RM / Loyalty Analytics – identify trends in major customer cohorts
/ Loyalty Analytics – Identify niches / untapped segments of customers for potential to upgrade
spends / increase frequency
/ Loyalty Analytics – Data analysis to understand reasons for degrowth in store/region/category
Key Competencies:
lity to take key strategic decisions for Digital Marketing and content development
bility to analyse and develop campaign strategies to increase customer base and footfall based on
key data
n understanding of the market and consumer insights and trends
xcellent communication and interpersonal skills
roficient in MS Office – in particular in Excel to handle data analysis and interpretation.
Technical Competencies:
tified Google Adwords Professional
ertified Google Analytics Training
xperience in using dashboards such as Moengage, Firebase, Appsflyer
xperience in CRM/Analytics software such as Salesforce, Tableau, SAP
ampaign management experience in Facebook, and Google Search
Formal Education
BA (Full Time) from a premier institute
Marketing Analytics Specialist
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Trusted by over 5,000 customers worldwide, Corsearch delivers AI-powered data, deep analytics, and professional services that support brands to market their assets, drive growth, and optimise brand presence against infringement.
Corsearch enables brand owners to discover, monitor and control the use and misuse of their brands and associated products and services online and is the industry market leader.
Corsearch does this in an increasingly complex global digital environment, with online brand protection solutions that cover everything from anti-counterfeiting to anti-piracy.
At Corsearch, we are dedicated to creating a world where consumers can trust the choices they make.
As a global leader in Trademark and Brand Protection, we partner with businesses to safeguard their most valuable assets in an increasingly complex digital environment.
Our comprehensive solutions, powered by AI-driven data and deep analytics, enable brands to establish, monitor, and protect their presence against infringement and counterfeiting.
Why Choose Corsearch?
- Innovative Solutions : We combine cutting-edge technology with expert judgment to deliver market-leading services in trademark clearance, brand protection, and anti-counterfeiting.
- Global Impact : Trusted by over 5,000 customers worldwide, including 73 of Fortune's Top 100 companies, our work has a meaningful impact on businesses and consumers alike.
- Collaborative Culture : With a team of over 1,900 professionals across multiple global offices, you'll be joining an inclusive environment where diverse perspectives thrive.
- Mission-Driven Purpose : Our commitment to protecting consumers and their trust in brands drives everything we do, making Corsearch a force for good in the world.
The Role
Corsearch is seeking a highly analytical and data-driven Marketing Analytics Specialist to join our growing marketing team. In this pivotal role, you will be responsible for measuring, analysing, and reporting on the effectiveness of our marketing initiatives. You will translate complex data into actionable insights, helping us optimize our strategies, improve ROI, and drive pipeline growth.
This is an exciting opportunity for someone passionate about data and its power to inform strategic decisions within a dynamic and fast-paced environment. You will work closely with marketing, sales, and product teams to ensure our efforts are aligned with business objectives and delivering maximum impact.
Responsibilities and Duties
Data Collection & Management:
- Collect, clean, and integrate marketing data from various sources including CRM (Salesforce), marketing automation platforms (Pardot), Google Analytics, social media platforms, advertising platforms (Google Ads, LinkedIn Ads), and other relevant tools.
- Ensure data accuracy, consistency, and integrity across all reporting systems.
Performance Analysis & Reporting:
- Develop and maintain with marketing operations a comprehensive marketing dashboards and reports to track key performance indicators (KPIs) such as website traffic, lead generation, conversion rates (MQL to SAL, SAL to Opportunity, etc.), campaign ROI, customer acquisition cost (CAC), and customer lifetime value (CLTV).
- Analyse marketing campaign performance, identifying trends, opportunities, and areas for improvement.
- Provide regular, actionable insights and recommendations to optimize marketing spend and improve overall effectiveness.
Attribution Modeling:
- Work with marketing operations and regional marketing on developing and refining marketing attribution models to accurately measure the impact of different marketing touchpoints on pipeline and revenue.
Forecasting & Budgeting Support:
- Assist marketing operations in developing marketing forecasts and budget allocations based on historical data and projected performance.
Collaboration & Communication:
- Collaborate closely with marketing team members (content creators, demand generation specialists, marketing operations, and product marketing) to understand their data needs and provide relevant insights.
- Present findings and recommendations clearly and concisely to various stakeholders, including non-technical audiences.
Tool Management & Innovation:
- Stay up to date with the latest marketing analytics tools, technologies, and best practices.
- Identify and recommend new tools or processes to enhance our analytics capabilities.
Essential
- Bachelor's degree in marketing, Business, Statistics, Economics, Computer Science, or a related quantitative field.
- 2+ years of experience in a marketing analytics or similar data analysis role, preferably within a B2B SaaS or technology environment.
- Proficiency with marketing analytics platforms (e.g., Google Analytics 4, Adobe Analytics).
- Strong experience with CRM systems (Salesforce preferred) and marketing automation platforms (Pardot strongly preferred).
- Demonstrable experience with data visualisation tools (e.g., Google Looker Studio).
- Advanced Excel/Google Sheets skills (pivot tables, VLOOKUPs, formulas, data modeling).
- Solid understanding of digital marketing channels (SEO, SEM, social media, email marketing, content marketing) and their respective metrics.
- Excellent analytical and problem-solving skills with a keen eye for detail.
- Ability to translate complex data into clear, concise, and actionable insights for various audiences.
- Strong communication and presentation skills.
- Self-motivated, proactive, and able to manage multiple projects simultaneously in a fast-paced environment.
Desirable skills/experience
- Experience with SQL for data extraction and manipulation.
- Familiarity with Python or R for statistical analysis.
- Experience with multi-touch attribution models.
- Knowledge of the intellectual property or legal tech industry.
Corsearch is an equal opportunity and inclusive employer and does not tolerate discrimination of any kind. We are committed to creating a diverse and inclusive workplace where all employees feel valued, respected, and supported.
We welcome applications from all individuals regardless of race, nationality, religion, gender, gender identity or expression, sexual orientation, age, disability, criminal histories consistent with legal requirements or any other protected characteristic.
Together, we are working proactively to build a workplace where everyone can belong and be at their best selves. Together, we make an Impact.
Senior Digital Marketing Specialist - Performance & Analytics
Posted 5 days ago
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Key responsibilities include planning and executing multi-channel digital marketing campaigns, monitoring campaign performance, analyzing key metrics (e.g., CTR, CPC, CPA, ROI), and providing actionable insights for continuous improvement. You will work closely with the marketing team to develop compelling content, optimize landing pages, and ensure a seamless customer journey. A deep understanding of digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media advertising platforms, email marketing software) is essential. The ideal candidate will possess strong analytical and problem-solving skills, be highly organized, and have a proven ability to manage multiple projects in a fast-paced environment. You will play a critical role in shaping our client's online presence and driving measurable business results. This position in Thane, Maharashtra, IN offers a dynamic work environment and significant growth opportunities.
Responsibilities:
- Develop and implement comprehensive digital marketing strategies across various channels.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads).
- Conduct keyword research and implement SEO best practices for organic visibility.
- Plan and execute email marketing campaigns and automation workflows.
- Analyze website traffic and user behavior using tools like Google Analytics.
- Create engaging content for social media platforms and other digital channels.
- Monitor campaign performance, track KPIs, and generate regular reports.
- Identify trends and insights to optimize marketing spend and improve ROI.
- Collaborate with design and content teams to create effective marketing materials.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing, with a focus on performance marketing and analytics.
- Proven experience managing successful paid search and social media advertising campaigns.
- Proficiency with Google Analytics, Google Ads, and SEO tools.
- Experience with email marketing platforms and marketing automation.
- Strong analytical skills and ability to interpret data to drive marketing decisions.
- Excellent written and verbal communication skills.
- Ability to multitask and manage multiple projects effectively.
Digital Marketing Campaign Manager
Posted 3 days ago
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Responsibilities:
- Develop and execute integrated digital marketing campaigns across multiple channels (SEO, SEM, social media, email, content marketing).
- Define campaign goals, target audiences, and key performance indicators (KPIs).
- Manage and optimize campaign budgets to maximize ROI and achieve business objectives.
- Conduct thorough market research and competitor analysis to identify opportunities and threats.
- Create compelling marketing copy and creative assets in collaboration with design teams.
- Monitor campaign performance using analytics tools (e.g., Google Analytics, social media insights) and provide regular reports.
- A/B test different campaign elements (ad copy, landing pages, targeting) to improve conversion rates.
- Stay up-to-date with the latest digital marketing trends, algorithms, and best practices.
- Collaborate with sales and product teams to ensure alignment of marketing efforts with business goals.
- Manage relationships with external agencies and vendors as needed.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing campaign management.
- Proven experience in managing paid search (PPC), social media advertising, and email marketing campaigns.
- Strong analytical skills and proficiency with digital marketing analytics tools.
- Excellent written and verbal communication skills.
- Experience with marketing automation platforms and CRM systems is a plus.
- Ability to manage multiple projects and deadlines effectively in a fast-paced environment.
- Creative thinking and problem-solving abilities.
Digital Marketing Campaign Manager
Posted 3 days ago
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Digital Marketing Campaign Manager
Posted 12 days ago
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Job Description
Key Responsibilities:
- Develop, implement, and manage comprehensive digital marketing campaigns.
- Oversee SEM, social media advertising, email marketing, and content marketing efforts.
- Define campaign objectives, target audiences, and key performance indicators (KPIs).
- Monitor and analyze campaign performance data to optimize strategies and maximize ROI.
- Manage digital advertising budgets and allocate resources effectively.
- Conduct A/B testing on ad creatives, landing pages, and email campaigns.
- Prepare detailed campaign performance reports for management and stakeholders.
- Collaborate with creative and web development teams to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Identify new opportunities for digital marketing growth and innovation.
- Ensure brand consistency and messaging across all digital channels.
- Manage relationships with third-party marketing vendors and agencies.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a proven track record of managing successful campaigns.
- In-depth knowledge of SEM, SEO, social media marketing, email marketing, and content marketing.
- Proficiency with Google Analytics, Google Ads, Facebook Ads Manager, and other relevant digital marketing platforms.
- Experience with marketing automation tools (e.g., HubSpot, Marketo) is a plus.
- Strong analytical and problem-solving skills, with the ability to interpret data and derive actionable insights.
- Excellent project management and organizational skills.
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple projects simultaneously in a remote environment.
Digital Marketing Campaign Manager
Posted 18 days ago
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Responsibilities:
- Develop and execute comprehensive digital marketing campaign strategies across multiple channels (e.g., Google Ads, Facebook Ads, LinkedIn Ads, email).
- Manage campaign budgets, ensuring efficient allocation of resources to maximize ROI.
- Monitor, analyze, and report on campaign performance using tools such as Google Analytics, SEMrush, and social media analytics platforms.
- Optimize campaigns based on performance data, A/B testing, and user behavior insights.
- Collaborate with the content team to develop engaging and relevant campaign assets (copy, visuals, landing pages).
- Plan and execute email marketing campaigns to nurture leads and engage existing customers.
- Manage social media advertising efforts to increase brand visibility and drive engagement.
- Conduct keyword research and implement SEM strategies to improve search engine rankings and drive traffic.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Work closely with sales and product teams to ensure alignment between marketing efforts and business goals.
- Prepare regular reports on campaign performance, insights, and recommendations for optimization.
- Manage relationships with external agencies or vendors as needed.
- Identify new opportunities for digital marketing growth and innovation.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing campaign management.
- Proven success in developing and executing data-driven digital marketing campaigns.
- Proficiency in SEM platforms (Google Ads), social media advertising, and email marketing tools.
- Strong analytical skills with experience using web analytics tools (e.g., Google Analytics).
- Excellent understanding of SEO principles and content marketing strategies.
- Experience with marketing automation platforms is a plus.
- Strong project management and organizational skills.
- Excellent written and verbal communication skills, adapted for remote collaboration.
- Ability to work independently and as part of a remote team.
- Creative thinking and problem-solving abilities.
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Digital Marketing
Posted today
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Dynamic & diverse teams
Meritocratic decision-making
Focus on collaborative progress
Valuing accountability & ownership
Benefits for you
All-round development
Regular workshops to upgrade your professional skills as well as ensure interpersonal and overall growth.
Comprehensive coverage
Assistance for your physical & mental well-being with Group Mediclaim, Term Life Insurance, Accident coverage & more.
Flexible leave policy
Empowering you to enjoy your "Me-time" with the option to en-cash or carry forward up to 45 leaves for every financial year.
Posted On: September 3, 2025
Position: Digital Marketing (SEO) Internship
Work Location: Thane
No. of Positions: 1
Digital Marketing
Posted today
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Job Description
● Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
● Design, build and maintain our social media presence
● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
● Identify trends and insights, and optimize spend and performance based on the insights
● Brainstorm new and creative growth strategies
● Plan, execute, and measure experiments and conversion tests
● Collaborate with internal teams to create landing pages and optimize user experience
● Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
● Instrument conversion points and optimize user funnels
● Collaborate with agencies and other vendor partners
● Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Job Type: Full-time
Pay: ₹9, ₹42,325.82 per month
Education:
- Bachelor's (Preferred)
Experience:
- Digital marketing: 1 year (Preferred)
- total work: 1 year (Preferred)
Work Location: In person
Digital Marketing
Posted today
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Developing engaging & relevant content tailored to different digital channels.
Managing social media presence, engaging with followers, building online communities.
Increase brand awareness & visibility online.
Handle social media sites.