41 Content Marketing Manager jobs in Kanpur
Content Marketing Manager
Posted 12 days ago
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Job Description
Core Goal
Build Pepper’s thought leadership and content engine — across written, SEO, and video — to drive demand, nurture leads, and strengthen Pepper’s brand authority.
Key Responsibilities
Thought Leadership & Executive Branding
- Develop written and video content for Pepper’s leadership (LinkedIn posts, POV videos, keynote snippets).
- Build a consistent executive thought leadership calendar.
Content Strategy & Production
- Own Pepper’s content strategy across blog, LinkedIn, gated assets, and campaigns.
- Plan, write, and repurpose content into multiple formats (blogs, reports, guides, ebooks).
- Manage interns, freelancers, and regional content support (e.g., US-based resources).
SEO Ownership
- Lead SEO strategy for Pepper (technical + content-driven).
- Build topical authority through keyword strategy, pillar content, and link building.
- Ensure SEO efforts are tied to pipeline goals.
Video Content Marketing
- Lead production of short-form and long-form videos for leadership thought leadership, campaigns, and social channels.
- Work with design/production partners to deliver high-quality video assets.
Campaign Support
- Collaborate with Demand Gen and ABM terms to create high-converting assets (case studies, whitepapers, reports).
- Build gated and nurture content that accelerates SQL conversions.
KPIs
- SEO performance (organic traffic, keyword rankings, citations in AI search)
- Content-driven pipeline contribution (downloads, MQLs, SQLs)
- Engagement on Pepper + leadership LinkedIn handles (posts, videos, shares)
- Volume and velocity of asset production.
Ideal Background
- 6–8 years in B2B content or product marketing
- Strong writing + editorial ability with proven SEO expertise
- Hands-on experience with video content production (or managing vendors)
- Background in B2B SaaS and content-driven pipeline growth
- Comfortable working cross-functionally with Demand Gen, Events, and Sales
Content Manager
Posted today
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About Position:
We are seeking a meticulous and experienced Content Manager to oversee content editing, publishing, and quality control across our global websites, including consumer-facing brands. This role plays a key part in ensuring content accuracy, consistency, and alignment with brand guidelines, while supporting a seamless and accessible user experience across multiple markets.
- Role: Content Manager
- Location: Bangalore
- Experience: 6 to 12 years
- Job Type: Full Time Employment
What You’ll Do:
- Edit, publish, and maintain content across multiple global websites.
- Build and update pages using Storyblok CMS.
- Ensure all content is accurate, up-to-date, and aligned with brand tone and guidelines.
- Conduct regular content audits and quality assurance checks.
- Coordinate translation processes to maintain multilingual content consistency.
- Maintain high editorial standards across all web content.
- Perform ongoing quality checks to ensure content integrity.
- Enforce accessibility standards to ensure usability for individuals with disabilities.
- Structure and present content to enhance overall user experience.
- Support UX design tasks to ensure content complements design and navigation strategies.
- Work closely with the web team to plan and execute prioritized activities.
- Provide guidance and feedback to content creators and external contributors.
- Support website migrations and contribute to the global web roadmap.
Expertise You’ll Bring:
- Proven experience in content management for global or multi-market websites.
- Hands-on experience with CMS platforms (Storyblok preferred).
- Strong attention to detail and editorial skills.
- Knowledge of accessibility standards (WCAG) and best practices.
- Familiarity with UX principles and content structuring for optimal user experience.
- Excellent collaboration and coordination skills across teams and contributors.
- Experience working in multilingual content environments.
- Understanding of SEO best practices for web content.
- Ability to manage multiple projects and deadlines effectively.
- Strong communication skills and a proactive approach to problem-solving.
Benefits:
- Competitive salary and benefits package
- Culture focused on talent development with quarterly promotion cycles and company-sponsored higher education and certifications
- Opportunity to work with cutting-edge technologies
- Employee engagement initiatives such as project parties, flexible work hours, and Long Service awards
- Annual health check-ups
- Insurance coverage: group term life, personal accident, and Mediclaim hospitalization for self, spouse, two children, and parents
Values-Driven, People-Centric & Inclusive Work Environment:
Persistent Ltd. is dedicated to fostering diversity and inclusion in the workplace. We invite applications from all qualified individuals, including those with disabilities, and regardless of gender or gender preference. We welcome diverse candidates from all backgrounds.
- We support hybrid work and flexible hours to fit diverse lifestyles.
- Our office is accessibility-friendly, with ergonomic setups and assistive technologies to support employees with physical disabilities.
- If you are a person with disabilities and have specific requirements, please inform us during the application process or at any time during your employment
Let’s unleash your full potential at Persistent - persistent.com/careers
“Persistent is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind.”
Content Manager - Youtube
Posted 15 days ago
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Job Description
Company Vision
StockGro is a mobile-first cross-platform (Android & iOS, Mobile + Web App) Fintech product that’s empowering 25 million+ users to master the art of trading and investment in a risk-free and gamified manner. At StockGro - India’s First and Largest Social Investment Platform, users indulge in Social Investing and learn various trading strategies by interacting with leading fund managers, F&O traders, and algo traders.
About StockGro
Founded in January 2020 by former venture capitalist Ajay Lakhotia, we’re well-funded and just closed a massive Pre-Series A fundraise. We are backed by some of the respected investors - Roots Ventures, Velo Partners, Creed Capital, and the likes of Kunal Shah, Vivekananda Hallekere, Rahul Garg as Angels.
We have some brilliant minds with us, working on a mission to make 400 million Indian millennials investment-ready, with Senior Executives from Sequoia, Swiggy, Glance, Airtel, Uber, and institutions like ISB, NITs, and IIMs.
What You’ll Do
- Own the entire Youtube's platform end to end
- Optimize titles, thumbnails, metadata, and playlists using tools like VidIQ/TubeBuddy and A/B testing.
- Analyze traffic sources, viewer segments, and drop-off points to refine content formats.
- Coordinate with Creator Host, Editor, and Research team to develop deep-dive topics into engaging video series.
- Design hooks to drive conversion from viewers to app users and newsletter subscribers.
- Execute a smart Shorts vs Long-form strategy and plan playlist optimization.
- Conduct A/B testing for thumbnails and analyze cross-channel traffic.
- Focus on retention analytics to improve watch time and viewer loyalty.
Core Skills & Experience
- 4-7+ years of experience growing a YouTube channel from ≥100K to ≥500K subscribers.
- Deep expertise in:
-YouTube Studio analytics
-SEO strategies
-CAR metrics: Click-through rate, Average view duration, Retention
- Strong understanding of finance or education audiences (or ability to ramp up quickly).
- Experience with:
-Script editing
-Thumbnail design oversight
-Briefing on-camera talent
-Managing post-production workflows
-Data-driven: Familiar with tools like GA4, BigQuery, or similar for tying video metrics to broader business KPIs.
Manager - Copywriter/Content Writer
Posted today
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About Daskalos
Daskalos is reimagining global education access by partnering with top foreign universities and bringing their programs directly to India. We’re making international degrees more accessible and relevant for Indian students—and building a bold, future-forward education brand in the process.
Role Overview
We’re looking for a sharp, versatile Copywriter to shape the voice of Daskalos and the global universities we represent. From ad campaigns and landing pages to brochures, social creatives, and video scripts—you’ll craft compelling, conversion-oriented copy that informs, excites, and drives action.
This is a hands-on creative role where you’ll work closely with designers, marketers, and video teams to bring each university’s offering to life through engaging and effective communication.
What You’ll Do
- Write copy across a variety of marketing formats:
- Google search and display ads
- Meta and other social media ad captions
- Brochures, flyers, and student handbooks
- Website and landing page content
- Email marketing
- Video scripts (explainer, testimonial, promotional)
- Adapt tone and messaging to fit each university brand and campaign objective
- Collaborate with design, performance marketing, and admissions teams to align messaging with audience needs
- Participate in brainstorming sessions and creative reviews
- Optimize existing copy for clarity, engagement, and conversions
- Maintain consistency across all touchpoints, while staying responsive to data and feedback
What We’re Looking For
- 2–4 years of experience writing marketing copy, preferably in edtech, higher education, or a consumer-facing brand
- Strong portfolio showcasing digital ads, social content, and multi-format campaigns
- Ability to understand diverse audiences—from high schoolers to working professionals—and craft copy that resonates
- Sharp attention to detail, grammar, and storytelling
- Comfort working in a fast-paced, iterative environment
- Bonus: Experience with performance marketing or knowledge of student acquisition journeys
Why Join Us
- Be part of a mission-driven company making global education more accessible
- Work with global university partners and cross-functional creative teams
- Grow in a dynamic, startup-like environment where ideas and ownership matter
Project Manager - Learning Content
Posted today
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Overview of the Role
The Senior Project Manager – Learning Content for Global Alumni will be responsible for managing the end-to-end delivery of alumni-focused e-learning content projects across global markets. This role requires the ability to navigate complex situations with a positive, solutions-oriented mindset, ensuring projects are delivered on time, within budget, and to the highest quality standards.
The ideal candidate will be highly detail-oriented and organized , with strong strategic thinking and analytical skills, capable of translating business objectives into actionable operational plans. They will have excellent written and verbal communication skills , be open to feedback, and thrive in a collaborative environment as an outstanding team player with strong interpersonal abilities.
Experience in the e-learning/EdTech industry is essential, with a proven track record of managing multiple projects in a fast-paced, dynamic, and rapidly evolving environment. This role demands the ability to work effectively within virtual teams across geographies, manage key project metrics (effort, timeline, quality), and oversee budgets and scope to prevent deviations.
Key Responsibilities
- Manage the full lifecycle of global alumni e-learning content projects, from planning and scoping to execution and delivery.
- Prepare comprehensive project maps, resource allocation plans, and execution strategies.
- Serve as the primary point of contact for client interactions, ensuring transparent communication and timely updates.
- Develop and implement project management templates and lead process improvement initiatives.
- Oversee and track key project metrics —effort, timeline, and quality—ensuring no deviations from planned scope and budget.
- Monitor and manage project budgets, ensuring cost control and timely reconciliation.
- Coordinate closely with cross-functional teams (creative, instructional design, technology, and operations) to ensure smooth execution and alignment on goals.
- Review deliverables to ensure adherence to organizational quality standards.
- Provide strategic and technical inputs to meet evolving customer requirements.
- Conduct team appraisals, one-to-one meetings, and identify training needs; foster motivation and high performance within the team.
- Prepare and review MIS reports for senior management.
- Share project learnings, best practices, and industry insights through knowledge-sharing sessions or training initiatives.
- Ensure strong understanding of US/UK client expectations and cultural nuances.
- Coordinate closely with cross-functional teams—including creative, instructional design, technology, and operations—for seamless execution and alignment.
- Manage language translation projects to ensure quality and timely delivery of multilingual content.
- Oversee vendor coordination, including onboarding, engagement, evaluation, and performance management, ensuring smooth collaboration.
- Identify, assess, and mitigate risks associated with project delivery, taking proactive measures to address potential issues.
- Review deliverables at a high level to ensure adherence to quality benchmarks and organizational standards.
- Develop and implement project management templates and drive process improvement initiatives to enhance operational efficiency.
Required Qualifications/Skills
- Ability to handle complex situations with a positive attitude
- Excellent written and verbal communication
- Highly detail-oriented and organized with strong strategic thinking and analytical skills and proven ability to translate business objectives into actionable operational plans
- Open to feedback
- Outstanding team player with strong interpersonal skills
- Experience in working within a virtual team
- 5+ years of e-learning/ed-tech work experience
- Experience in a fast-paced, dynamic, rapidly evolving business
- Bachelor's degree in Business Administration, Operations Management, or a related field.
- Proficient in MS Excel/Airtable and Wrike or other project management tools.
Preferred Qualifications/Skills
- Master's degree in Business Administration, Operations Management, or a related field.
- PMP or Basic Project Management (Advanced certification will be preferred)
- Candidate with Wrike (Project Management tool) knowledge would be given additional preference.
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