608 Digital Marketing jobs in Kolkata
Digital Marketing Specialist
Posted 4 days ago
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Job Description
Digital Marketing Specialist
Posted 4 days ago
Job Viewed
Job Description
Responsibilities:
- Develop, implement, and manage innovative digital marketing campaigns across various platforms including social media, email, search engines (SEO/SEM), and display advertising.
- Create engaging and high-quality content for all digital channels, including website copy, blog posts, social media updates, and email newsletters.
- Manage and grow the company's social media presence on platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Conduct keyword research and implement SEO strategies to improve organic search rankings and drive website traffic.
- Manage paid advertising campaigns (Google Ads, social media ads), optimizing for ROI and performance.
- Develop and execute email marketing campaigns, segmenting audiences and analyzing open/click-through rates.
- Monitor website analytics and campaign performance using tools like Google Analytics, providing regular reports and insights.
- Identify key trends and insights to optimize marketing campaigns and user experience.
- Collaborate with cross-functional teams, including design and content creators, to ensure brand consistency and effective campaign execution.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- A/B test different marketing assets and strategies to identify what works best.
- Manage the digital marketing budget effectively.
- Engage with online communities and respond to customer inquiries or comments.
- Contribute to the overall marketing strategy and planning process.
- Analyze competitor digital marketing activities and identify opportunities.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3 years of experience in digital marketing, with a proven track record of successful campaigns.
- Hands-on experience with SEO/SEM, marketing automation platforms, and email marketing tools.
- Proficiency in social media management tools and advertising platforms.
- Strong understanding of website analytics and data analysis (e.g., Google Analytics).
- Excellent content creation and copywriting skills.
- Creative mindset with the ability to think outside the box.
- Strong project management and organizational skills.
- Ability to work independently and collaboratively in a remote setting.
- Excellent communication and interpersonal skills.
- Experience with CRM software is a plus.
- Familiarity with A/B testing and conversion rate optimization techniques.
This is an exciting opportunity to make a significant impact on our client's online presence and growth from the comfort of your home.
Digital Marketing Specialist
Posted 6 days ago
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Job Description
Responsibilities:
- Develop and execute digital marketing strategies across multiple channels.
- Manage and optimize SEO/SEM campaigns to improve search engine rankings.
- Create engaging content for social media, blogs, and email newsletters.
- Plan and execute paid advertising campaigns on platforms like Google Ads and social media.
- Monitor website traffic and user behavior using analytics tools.
- Analyze campaign performance data and provide actionable insights.
- Manage email marketing campaigns and A/B testing.
- Collaborate with design and content teams to produce marketing materials.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Manage the digital marketing budget effectively.
- Proven experience as a Digital Marketing Specialist or similar role.
- Solid understanding of SEO, SEM, content marketing, and social media marketing.
- Experience with Google Analytics, Google Ads, and other advertising platforms.
- Proficiency in marketing automation and CRM software.
- Excellent analytical and problem-solving skills.
- Strong content creation and copywriting abilities.
- Bachelor's degree in Marketing, Communications, or a related field.
- Ability to work effectively in a hybrid environment.
Digital Marketing Specialist
Posted 7 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement effective digital marketing campaigns across channels such as social media, email, search engines, and display advertising.
- Manage and grow social media accounts, creating engaging content and fostering community interaction.
- Conduct keyword research and implement SEO strategies to improve website ranking and organic traffic.
- Plan and execute SEM campaigns, including Google Ads, optimizing for conversions and ROI.
- Create and curate engaging written, visual, and video content for various digital platforms.
- Monitor, analyze, and report on campaign performance using tools like Google Analytics, providing insights and recommendations for optimization.
- Manage email marketing campaigns, including list segmentation, content creation, and performance tracking.
- Stay up-to-date with the latest digital marketing trends, tools, and technologies.
- Collaborate with design and content teams to ensure brand consistency and campaign effectiveness.
- Manage the digital marketing budget and allocate resources effectively.
- Identify new opportunities for digital marketing growth and innovation.
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in digital marketing, with a strong portfolio showcasing successful campaigns.
- Proficiency with SEO/SEM tools (e.g., Google Analytics, Google Ads, SEMrush, Ahrefs).
- Experience managing social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
- Strong understanding of content marketing principles and email marketing best practices.
- Excellent written and verbal communication skills, with a knack for compelling storytelling.
- Analytical mindset with the ability to interpret data and translate it into actionable insights.
- Creative thinking and problem-solving abilities.
- Experience with marketing automation tools is a plus.
- Ability to work both independently and collaboratively in a hybrid environment.
Digital Marketing Specialist
Posted 9 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies across various channels.
- Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns to improve search rankings and drive targeted traffic.
- Create engaging and compelling content for social media platforms, blogs, and email newsletters.
- Plan and execute email marketing campaigns, including segmentation, automation, and performance analysis.
- Monitor and analyze website traffic, campaign performance, and key marketing metrics using tools like Google Analytics.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Collaborate with the sales team to align marketing efforts with sales objectives and generate qualified leads.
- Manage the company's social media presence, fostering community engagement and brand loyalty.
- Develop and maintain the company's brand voice and messaging across all digital platforms.
- Utilize A/B testing and other optimization techniques to improve campaign effectiveness.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Coordinate with external agencies and vendors as needed.
- Prepare regular reports on marketing performance and present findings to stakeholders.
- Contribute to the overall marketing strategy and planning process.
- Ensure brand consistency across all online and offline marketing materials.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience (3+ years) in digital marketing roles, with a strong portfolio of successful campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Creative mindset with a passion for digital innovation.
- Comfortable working in a hybrid environment, balancing remote and in-office tasks.
Digital Marketing Specialist
Posted 10 days ago
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Job Description
Responsibilities:
- Develop and implement effective digital marketing campaigns across various channels, including SEO, SEM, social media, email, and content marketing.
- Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, etc.) to maximize ROI and achieve campaign objectives.
- Conduct keyword research and implement on-page and off-page SEO strategies to improve website rankings and organic traffic.
- Create compelling and engaging content for websites, blogs, social media, and email newsletters.
- Manage social media profiles, fostering community engagement and growing follower base.
- Develop and execute email marketing campaigns, including list segmentation, A/B testing, and performance analysis.
- Monitor and analyze website traffic and marketing campaign performance using tools like Google Analytics.
- Prepare regular reports on campaign performance, providing insights and recommendations for optimization.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with designers, copywriters, and other team members to ensure cohesive campaign execution.
- Identify new opportunities for digital marketing growth and innovation.
- Manage client relationships and provide regular updates on marketing initiatives.
- Contribute to the overall marketing strategy and goals of the agency.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3 years of experience in digital marketing, with a proven track record of successful campaign management.
- Strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing principles.
- Proficiency in digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, Mailchimp, etc.
- Excellent written and verbal communication skills.
- Strong analytical skills and the ability to interpret data to drive decision-making.
- Creative thinking and problem-solving abilities.
- Ability to work effectively in a team environment and manage multiple projects simultaneously.
- Familiarity with CMS platforms (e.g., WordPress) is a plus.
- Certifications from Google or other digital marketing platforms are advantageous.
Digital Marketing Specialist
Posted 15 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop, implement, and manage comprehensive digital marketing campaigns across various platforms (e.g., social media, search engines, email).
- Create engaging and relevant content for social media, blog posts, website, and other digital channels.
- Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) strategies to improve website rankings and drive organic traffic.
- Execute email marketing campaigns, including list segmentation, content creation, and performance analysis.
- Monitor and analyze website traffic and campaign performance using tools like Google Analytics.
- Report on key digital marketing metrics, providing insights and recommendations for improvement.
- Manage social media profiles, engage with followers, and build online communities.
- Collaborate with designers and content creators to produce visually appealing and effective marketing materials.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Conduct market research and competitor analysis to identify new opportunities.
- Manage digital advertising budgets and ensure optimal ROI.
- Implement A/B testing strategies to refine campaign performance.
- Contribute to the overall marketing strategy and brand positioning.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience (2+ years) in digital marketing roles.
- Strong understanding of SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Excellent written and verbal communication skills, with a creative flair.
- Analytical skills to interpret data and translate insights into actionable strategies.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- A portfolio showcasing successful digital marketing campaigns is highly desirable.
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Digital Marketing Specialist
Posted 15 days ago
Job Viewed
Job Description
Responsibilities:
- Develop, implement, and manage innovative digital marketing campaigns across multiple channels including SEO, SEM, social media, email marketing, and display advertising.
- Conduct keyword research and implement SEO best practices to improve organic search rankings.
- Manage and optimize paid search (PPC) campaigns on platforms like Google Ads and Bing Ads.
- Create engaging content for social media platforms, blogs, and websites to drive brand awareness and lead generation.
- Design and execute email marketing campaigns, including segmentation, A/B testing, and performance analysis.
- Monitor, analyze, and report on the performance of all digital marketing campaigns using tools such as Google Analytics, social media analytics, and CRM data.
- Identify target audiences and devise strategies to reach them effectively.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Collaborate with the sales and product teams to align marketing efforts with business goals.
- Manage the digital marketing budget and ensure optimal allocation of resources.
- Continuously test and optimize campaign elements (e.g., ad copy, landing pages, targeting) to improve conversion rates.
- Develop and maintain a consistent brand voice and messaging across all digital channels.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven work experience as a Digital Marketing Specialist or in a similar role for at least 3-5 years.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
- Solid knowledge of website analytics tools (e.g., Google Analytics).
- Experience with marketing automation and CRM platforms.
- Strong analytical skills and data-driven thinking.
- Excellent written and verbal communication skills.
- Creative mindset with a keen eye for detail.
- Ability to work independently and as part of a team in a fast-paced environment.
- Certifications in Google Ads, Google Analytics, or similar platforms are a plus.
Digital Marketing Specialist
Posted 15 days ago
Job Viewed
Job Description
Digital Marketing Specialist
Posted 15 days ago
Job Viewed