Email Marketing Specialist

Bangalore, Karnataka Allegro Staffing Inc.

Posted 1 day ago

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Job Description

Allegro Staffing is proud to be a top-notch workforce provider in Canada and US. Over the 12 years we have been in business, our team has helped hundreds of companies and candidates connect and find the best link. Our team provides top-notch industry training who will help you grow as a professional in the industry.




We are looking for Email Marketing Specialist in Staffing Industry for Canada.




What You Bring :-



  • 3-5+ years in email / digital marketing (B2B preferred), ideally with manufacturing or technical products


  • Experience with email platforms & automation / drip campaigns.


  • Strong writing skills in English; ability to communicate technical content clearly.


  • Good analytical skills & comfort with data.


  • Organized, detail-oriented, able to handle multiple campaigns.


  • Knowledge of Canadian anti-spam / privacy regulations.




What We Offer :-



Competitive salary + performance / commission incentives.


  • Remote / flexible work setup.


  • Professional development & training.


  • Access to modern marketing tools & platforms.


  • Supportive, growth-oriented work environment
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Email Marketing Specialist

Bangalore, Karnataka Pixelo Digital

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Job Description

Company Description

Pixelo Digital is a global B2B growth and GTM agency trusted by over 250 brands to drive revenue and accelerate pipeline. We specialize in outbound sales, demand generation, and trigger-based campaigns powered by real-time intent signals. Having generated $100M+ in pipeline and delivered 10,000+ qualified opportunities, we provide predictable outcomes for sales teams. As an official Clay Partner, we enable smarter, hyper-personalized outreach at scale.

Role Description

This is a full-time remote role for an Email Marketing Specialist. The Email Marketing Specialist will be responsible for creating email marketing campaigns, managing email lists, and utilizing email marketing software. Additional responsibilities include analyzing marketing analytics, generating leads, and automating marketing processes. The ideal candidate will collaborate with the marketing team to ensure effective campaign delivery and performance.

Qualifications
  • Proficiency in Email Marketing Software and Marketing Automation
  • Skills in Marketing Analytics and Communication
  • Experience in Lead Generation
  • Strong written and verbal communication skills
  • Ability to work independently and remotely
  • Familiarity with B2B marketing strategies is a plus
  • Bachelor's degree in Marketing, Communications, or a related field
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Sr. Email Marketing Specialist

Bangalore, Karnataka UnboundB2B

Posted 1 day ago

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Job Description

Job Brief:


We are looking for a highly driven and detail-oriented Senior Email Marketing Specialist at a fast-paced B2B tech media publication Tech Research Online to lead and optimize our email marketing initiatives. The ideal candidate is well-versed in creating strategic, high-conversion email campaigns that support both building and nurturing an engaged email-first audience around our B2B tech media publication.


You will play a pivotal role in developing email workflows, managing mailing lists, and ensuring high deliverability and inbox placement across platforms. The ideal candidate has hands-on experience managing high-frequency newsletter campaigns, a keen eye for editorial detail, and a strong understanding of content-led email marketing. You will work closely with editorial, design, and growth teams to promote high-quality thought leadership, industry news, and exclusive insights, while building a strong community of subscribers.


Responsibilities:


  • Own and execute daily and weekly newsletters featuring breaking tech news, expert articles, interviews, and industry reports.
  • Promote editorial and thought leadership content (e.g., blogs, whitepapers, reports) to segmented subscriber lists with personalized messaging based on user behavior, preferences, and performance data.
  • Design, test, and optimize email templates for responsiveness, branding consistency, and performance across devices.
  • Create and manage a strategic email content calendar, aligned with publishing schedules, marketing campaigns, and brand priorities.
  • Build and manage a healthy, engaged subscriber base, focusing on list growth, retention, and lifecycle engagement.
  • Manage email tools and platforms such as Mailchimp, HubSpot, Brevo, and SendGrid for campaign execution, automation, and performance tracking.
  • Stay up to date with the latest trends in email marketing strategy, compliance standards, and technology advancements.
  • Optimize subject lines, preview text, layout, and CTAs to boost open rates, click-throughs, and conversions.
  • Monitor and maintain email list hygiene, including managing opt-outs, bounces, and GDPR/CAN-SPAM compliance.
  • Ensure high inboxing rates and domain reputation using industry best practices and technical oversight.


Requirements:


  • 3–4 years of experience in email marketing, preferably in media, publishing, or B2B content-focused environments.
  • Demonstrated experience in managing newsletters or editorial email campaigns with high frequency.
  • Deep understanding of email content strategy, audience segmentation, and engagement flows.
  • Proficiency in Mailchimp, HubSpot, or similar email marketing tools.
  • Experience in ESP tools like Freshmarketer, ActiveCampaign, Brevo, etc.
  • Excellent written communication skills and ability to repurpose content for email in a compelling, scannable format.
  • Strong analytical mindset with experience in using email metrics to drive optimization and strategy.
  • Understanding of email deliverability, list hygiene, and compliance.
  • Proficient in Excel or Google Sheets for segmentation and performance analysis.
  • A passion for content and audience building—especially within tech, SaaS, or B2B industries.
  • Bachelor’s degree in Marketing, Mass Communication, Journalism, or a related field.
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Marketing Automation Specialist

Bangalore, Karnataka Veralto

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Job Description

Imagine yourself. + Growing your expertise and expanding your skillset with every project. + Owning your ambition and fueling your career growth. + Collaborating with a bright, diverse, global team. + Joining a colorful company with a proven track record of success and an exciting future ahead. It's all possible with a role at X-Rite, the global leaders in color science and technology. X-Rite, a Veralto ( company, provides complete end-to-end color management solutions for clients in every industry where color matters. At X-Rite Pantone, you'll deftly blend the art and science of color to help customers inspire, select, measure, formulate, communicate and match color so that users get color right the first time, every time. And along the way, you'll build a vibrant career through rich skill-building opportunities, on-the-job learning, and coaching and training that supports your continued development and growth. **WHO WE ARE:** Headquartered in Grand Rapids, Michigan, X-Rite is a global company with locations around the world. Experts in blending the art and science of color, we focus on providing complete end-to-end color management solutions for our clients in every industry where color matters. We are currently hiring a **Marketing Automation Specialist** to be based in **India.** **Within this role you will** Develop and administer lead nurturing process within marketing automation tool Pardot. In coordination with Global Marketing team and country leads, devises ongoing campaigns for prospect with highly targeted messaging. The Marketing Automation specialist leads X-Rite's efforts to build awareness, thought leadership and lead generation through E-Mail campaigns and online nurturing. Preference to Pardot experience will be considered on priority. Working with Global Marketing Managers, the marketing automation specialist will design, execute and analyze e-mail marketing campaigns based on provided content. This will include creating landing pages for each campaign. Campaigns will target all aspects of our business - equipment and software sales, training, parts and service. Execution of these email campaigns will require close collaboration with global marketing leaders including proper list suppression to target appropriate customers and non-customers. The position will also be responsible for developing nurturing campaigns for non-sales ready contacts. These nurturing campaigns will leverage online activity to target visitors with relevant content to establish an ongoing conversation with the prospect ultimately leading to a qualified lead. The ideal candidate is analytical, energetic and has experience working with e-mail marketing, database management and has a basic knowledge of PPC (pay per click), SEO (search engine optimization) and landing page design and SMO (Social Media Marketing). **Key Responsibilities** + Creates e-mail campaigns in marketing automation tool **Pardot** at direction of Global Marketing Team and Regional Marketing Manager. + Creates landing pages within marketing automation tool in support of e-mail campaigns. + Develops and administers lead nurturing process within marketing automation tool Pardot. In coordination with Global Marketing team and country leads, devises ongoing campaigns for prospect with highly targeted messaging. + Organize and consolidate country contact lists in marketing database, including ongoing database expansion and hygiene **Relationships** + Reports to: Global Marketing Automation & Design Manager + Key Relationships: + Manager of Marketing Automation, X-Rite + Director of Global Marketing Communications + Manager of Digital Marketing + Regional Marketing Managers + Global Marketing Manager + Regional Marketing Manager + IT Web Support team + Salesforce Administrators + Country Telemarketing Leaders **Requirements for the Position** + Education - 4 year college degree preferred. + Work experience: + 1+ years marketing experience in a for-profit (preferably B2B) organization + 1+ years' experience managing Pardot e-mail marketing campaign including development of email and tracking and analysis of results will be a plus + 1+ years' experience developing and optimizing landing pages for email will be a plus + Knowledge of PPC and SEO will be a plus. + Experience with web content management systems will be a plus + Experience with Salesforce + Experience with Customer Relationship Management systems - mostly about customer and prospect database development & management and lead generation + Proven track record of growing leads and sales through online marketing + Experience working in a matrixed team organization **Skills required:** + Knowledge of HTML + Excellent leadership and project management skills + Demonstrate commercial acumen + Proficiency in Excel + Fluency in English - spoken and written + Level of travel required: Minimal (<10%). X-Rite is proud to part of the Product Quality & Innovation segment of Veralto (NYSE: VLTO), a $5B global leader dedicated to ensuring access to clean water, safe food and medicine, and trusted essential goods. When you join Veralto's vibrant global network of 16,000 associates, you join a unique culture and work environment _where purpose meets possibility_ : where the work you do has an everyday impact on the resources and essentials we all rely on, and where you'll have valuable opportunities to deepen your skillset, pursue your ambitions, and grow your career. Together, we're Safeguarding the World's Most Vital Resources-and building rewarding careers along the way. At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. **Unsolicited Assistance** We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies ( , in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral. Veralto and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
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Marketing Automation Analyst

Bangalore, Karnataka Aptita

Posted today

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Job Description

Position: Marketing Automation Leads Management – Associate Sr. Associate

Industry: Finance, Digital

Location: Bengaluru

Shift Time: 6PM to 2.45PM

Marketing Automation Leads Management – Associate Sr. Associate

Job Description

  • Perform daily monitoring of online marketing campaigns and contact us/connect with an expert requests from our corporate websites.
  • Work closely with the website and marketing automation teams to refine the lead management process including regular performance assessments.
  • Document and socialize the end-to-end lead management process from the initial prospect capture through to nurturing and hand-off to sales with the broader organization as needed.
  • Assess and recommend methods to optimize and streamline the lead process.
  • Regularly track and measure number of new leads and engagement across existing and new accounts and make recommendations & take actions for growth.
  • Produce lead/opportunity reports and monthly dashboards to demonstrate lead progress, conversion rates, cost per lead, etc. to show the growth and revenue attribution of website leads
  • Leverage marketing automation, Salesforce.Com and other tools as needed to execute and track the success of programs.
  • Quality check the leads in SFDC to ensure sales teams are actively working the leads provided.
  • Collaborate with marketing & sales to understand when a lead is sales ‘ready’ based on scoring demographic & behavioral factors.
  • Ensure that the marketing automation & SFDC sync is streamlined & operational at all times and work with Tech as required.
  • Determines and assigns sales qualified leads to the appropriate sales person.
  • Assign other inquiries to appropriate department, or address feedback directly.

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Marketing Automation Lead

Bangalore, Karnataka RSM US LLP

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Job Description

We are the leading provider of professional services to the middle market globally, our purpose is to instill confidence in a world of change, empowering our clients and people to realize their full potential. Our exceptional people are the key to our unrivaled, inclusive culture and talent experience and our ability to be compelling to our clients. You’ll find an environment that inspires and empowers you to thrive both personally and professionally. There’s no one like you and that’s why there’s nowhere like RSM.

The Marketing Automation Senior Associate is a senior Marketo specialist responsible for delivering effective email and engagement campaigns that support demand generation and brand marketing initiatives. This role is primarily responsible for designing, building and optimizing email and marketing automation campaigns with a keen attention to user experience. They follow best practices, champion testing and apply RSM brand governance in all programs, which may include newsletters, invitations, announcements, data collection(forms) and engagement programs in the US and Canada.

The Marketing Automation Senior Associate understands the RSM buyer journey and provides recommendations to improve engagement and customer experience based on RSM user data and overall lB2B industry trends, including content design and marketing best practice.

They may provide recommendations for process improvement or Marketo feature enhancements to the Digital Marketing Team Leader and/or the RSM Marketo Product Owner as part of a collaborative approach to continuous improvement, as a champion of Marketo and the RSM digital experience roadmap.

Essential Duties (Required duties employees must accomplish, and performance is measured) MUST Include % of time, should equal 100% in total.

Marketing Automation Platform administration responsibilities - 30%

  • Support Marketing Automation Lead in their responsibilities as an expert in the aligned platform, channel or discipline
  • Serve as a subject matter expert in marketing automation in relation to technical questions and best practices
  • Understands how platform/channel fits within the RSM digital ecosystem and marketing strategy. Provide guidance for technical execution of RSM marketing activities, and recommend modifications to marketing plans/campaigns to improve execution, deliverability and scalability of marketing activities
  • Help provide training and support to digital marketing team members in focus area

Marketing Automation development - 25%

  • Create and update templatized marketing programs for scalable program and asset production
  • Creates and manages global marketing automation assets and report to be utilized across MAP
  • Provide documentation on how templates and programs could and should be used
  • Works extensively with advanced Marketo features and functionality including lead lifecycle, revenue modeler, Advanced BI and Analytics, Dynamic Chat and integrated webcasts
  • Champions A/B testing to identify best practices for RSM audience
  • understand and advance integration, primarily with CRM (Microsoft Dynamics 365 Sales)

Support for digital team members and marketers - 20%

  • Identifies opportunities for optimization, innovation and efficiency improvements (working with the marketing platform optimization and marketing technical leads)
  • Provides quality assurance review for specialists in the focus area
  • Troubleshoots marketing automation platform in collaboration with marketing technology lead
  • Provides consultative advice to digital marketing teams regarding email marketing best practices

General - 15%

  • Understand marketing campaign strategy for assigned tactics
  • Complete assigned tactics in a timely manner, communicating with broader team members
  • Uphold RSM brand standards and marketing best practices
  • Monitor performance, make adjustments as necessary in order to achieve success metrics
  • Provide critical thinking about the approach to campaign and tactical execution
  • Manage multiple projects and deadlines
  • Understand the broad marketing/business objectives of the aligned national marketing teams and make recommendations to programming in order to better achieve those goals

Professional Development - 5%

  • Maintains and builds upon platform/channel knowledge through continual professional development (both formal and informal) including awareness of measurement
  • Achieve Adobe Certified Professionals accreditation within 6 months of hire, Expert within 18 months of hire
  • Be proficient in the technologies and products integrated with the marketing automation platform

Other duties as assigned - 5%

EDUCATION/CERTIFICATIONS

(MUST NOTE REQUIRED OR PREFERRED)

  • Bachelor’s degree in marketing, communications, digital marketing or computer science (preferred), or 4 years equivalent business experience
  • Certified Marketo professional (or ability to achieve within 6 months), preferred
  • Certified Marketo Expert (or ability to achieve within 18 months), preferred

TECHNICAL/SOFT SKILLS

(MUST NOTE REQUIRED OR PREFERRED)

  • Expert understanding of Marketo suite of tools;
    required
  • Expertunderstanding of email marketing and multichannel marketing automation;
    required
  • Experience with sales and marketing channel integration
  • Awareness of data sources across marketing tech stack (Adobe Experience Manager, Adobe Analytics, Marketo, Microsoft Dynamics 365 CRM, Dynamic Chat, Qualtrics, etc.)
  • Experience with Workfront project management tool a plus
  • Awareness of global data and consumer privacy regulations and best practices, preferred
  • Strong command of American English, with excellent written and verbal communication skills to effectively engage with stakeholders in the US and Canada.

EXPERIENCE

(MUST NOTE REQUIRED OR PREFERRED)

  • 4+ years of experience in email marketing and marketing automation experience, preferably within a large, global organization or professional services environment
  • 2+ years of experience as administration of marketing automation, Adobe Marketo Engaged, preferred

LEADERSHIP SKILLS

(MUST NOTE REQUIRED OR PREFERRED)

  • Comfortable working asynchronously across a global team, with the ability to project manage multiple initiatives simultaneously
  • Ability to influence peers and internal clients to achieve objectives
  • Sense of responsibility for campaign objectives and tactic performance across a collaborative work environment with many stakeholders

This advertiser has chosen not to accept applicants from your region.

Marketing Automation Intern

Bangalore, Karnataka Matters.AI

Posted today

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Job Description

About Matters.Ai

Matters.Ai is the world’s first AI Security Engineer in one intelligent platform that unifies DSPM-level visibility, Real-time DLP controls, DDR (Data Detection & Response), Insider Risk protection, and Database Activity Monitoring (DAM). We protect sensitive data across cloud, SaaS, endpoints, on-prem, and even GenAI tools.

Role Overview

We are looking for a Marketing Operations Intern who thrives on structure, data, and execution. You’ll support the Marketing team in building scalable processes, keeping campaigns on track, and ensuring our stack and vendors work seamlessly. This is a hands-on role where you’ll learn the backbone of B2B marketing at a CyberSecurity Startup.

Key Responsibilities:

1. Campaign Operations

  • Assist in execution of multi-channel campaigns (email, LinkedIn, events).
  • Maintain campaign calendars, track deliverables, and ensure deadlines are met.
  • Coordinate with BDRs and Sales to ensure marketing to sales handoff is clean.

2. Data & Reporting

  • Manage and clean CRM/marketing data (Salesforce, Apollo).
  • Track campaign performance (open/click rates, leads, SQL conversion).
  • Create weekly dashboards for the marketing leadership.

3. Vendor & Budget Management

  • Liaise with creative, PR, and event vendors to ensure briefs are clear and timelines are met.
  • Track invoices, contracts, and deliverables.
  • Maintain a simple marketing budget tracker (planned vs actual).

4. Tools & Processes

  • Learn and manage marketing stack (Salesforce, Apollo.Io, Dripify, LinkedIn Ads).
  • Document workflows, campaign SOPs, and playbooks.
  • Research and propose improvements to processes or tools.

What We’re Looking For

  • Recent graduate in Marketing, Business, or related fields.
  • Strong organizational skills and attention to detail.
  • Comfort with spreadsheets (Excel/Google Sheets).
  • Interest in B2B SaaS/cybersecurity marketing.
  • Strong communication skills (written + verbal).
  • Bonus: Experience with HubSpot, Salesforce, or LinkedIn Campaign Manager.

What You’ll Gain

  • First-hand exposure to how a fast-scaling cybersecurity startup runs marketing.
  • Mentorship from Head of Marketing and senior team members.
  • Opportunity to work across campaigns, content, events, and vendors.
  • Potential to convert to a full-time Marketing Operations role post-internship.

Perks

  • Competitive stipend.
  • Hybrid work setup.
  • Access to premium marketing tools.
  • Opportunity to attend select industry events.

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Senior Marketing Automation Specialist

Bangalore, Karnataka RSM US LLP

Posted today

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Job Description

We are the leading provider of professional services to the middle market globally, our purpose is to instill confidence in a world of change, empowering our clients and people to realize their full potential. Our exceptional people are the key to our unrivaled, inclusive culture and talent experience and our ability to be compelling to our clients. You’ll find an environment that inspires and empowers you to thrive both personally and professionally. There’s no one like you and that’s why there’s nowhere like RSM.

The Marketing Automation Senior Associate is a senior Marketo specialist responsible for delivering effective email and engagement campaigns that support demand generation and brand marketing initiatives. This role is primarily responsible for designing, building and optimizing email and marketing automation campaigns with a keen attention to user experience. They follow best practices, champion testing and apply RSM brand governance in all programs, which may include newsletters, invitations, announcements, data collection(forms) and engagement programs in the US and Canada.

The Marketing Automation Senior Associate understands the RSM buyer journey and provides recommendations to improve engagement and customer experience based on RSM user data and overall lB2B industry trends, including content design and marketing best practice.

They may provide recommendations for process improvement or Marketo feature enhancements to the Digital Marketing Team Leader and/or the RSM Marketo Product Owner as part of a collaborative approach to continuous improvement, as a champion of Marketo and the RSM digital experience roadmap.

Essential Duties (Required duties employees must accomplish, and performance is measured) MUST Include % of time, should equal 100% in total.

Marketing Automation Platform administration responsibilities - 30%

  • Support Marketing Automation Lead in their responsibilities as an expert in the aligned platform, channel or discipline
  • Serve as a subject matter expert in marketing automation in relation to technical questions and best practices
  • Understands how platform/channel fits within the RSM digital ecosystem and marketing strategy. Provide guidance for technical execution of RSM marketing activities, and recommend modifications to marketing plans/campaigns to improve execution, deliverability and scalability of marketing activities
  • Help provide training and support to digital marketing team members in focus area

Marketing Automation development - 25%

  • Create and update templatized marketing programs for scalable program and asset production
  • Creates and manages global marketing automation assets and report to be utilized across MAP
  • Provide documentation on how templates and programs could and should be used
  • Works extensively with advanced Marketo features and functionality including lead lifecycle, revenue modeler, Advanced BI and Analytics, Dynamic Chat and integrated webcasts
  • Champions A/B testing to identify best practices for RSM audience
  • understand and advance integration, primarily with CRM (Microsoft Dynamics 365 Sales)

Support for digital team members and marketers - 20%

  • Identifies opportunities for optimization, innovation and efficiency improvements (working with the marketing platform optimization and marketing technical leads)
  • Provides quality assurance review for specialists in the focus area
  • Troubleshoots marketing automation platform in collaboration with marketing technology lead
  • Provides consultative advice to digital marketing teams regarding email marketing best practices

General - 15%

  • Understand marketing campaign strategy for assigned tactics
  • Complete assigned tactics in a timely manner, communicating with broader team members
  • Uphold RSM brand standards and marketing best practices
  • Monitor performance, make adjustments as necessary in order to achieve success metrics
  • Provide critical thinking about the approach to campaign and tactical execution
  • Manage multiple projects and deadlines
  • Understand the broad marketing/business objectives of the aligned national marketing teams and make recommendations to programming in order to better achieve those goals

Professional Development - 5%

  • Maintains and builds upon platform/channel knowledge through continual professional development (both formal and informal) including awareness of measurement
  • Achieve Adobe Certified Professionals accreditation within 6 months of hire, Expert within 18 months of hire
  • Be proficient in the technologies and products integrated with the marketing automation platform

Other duties as assigned - 5%

EDUCATION/CERTIFICATIONS

(MUST NOTE REQUIRED OR PREFERRED)

  • Bachelor’s degree in marketing, communications, digital marketing or computer science (preferred), or 4 years equivalent business experience
  • Certified Marketo professional (or ability to achieve within 6 months), preferred
  • Certified Marketo Expert (or ability to achieve within 18 months), preferred

TECHNICAL/SOFT SKILLS

(MUST NOTE REQUIRED OR PREFERRED)

  • Expert understanding of Marketo suite of tools;
    required
  • Expertunderstanding of email marketing and multichannel marketing automation;
    required
  • Experience with sales and marketing channel integration
  • Awareness of data sources across marketing tech stack (Adobe Experience Manager, Adobe Analytics, Marketo, Microsoft Dynamics 365 CRM, Dynamic Chat, Qualtrics, etc.)
  • Experience with Workfront project management tool a plus
  • Awareness of global data and consumer privacy regulations and best practices, preferred
  • Strong command of American English, with excellent written and verbal communication skills to effectively engage with stakeholders in the US and Canada.

EXPERIENCE

(MUST NOTE REQUIRED OR PREFERRED)

  • 4+ years of experience in email marketing and marketing automation experience, preferably within a large, global organization or professional services environment
  • 2+ years of experience as administration of marketing automation, Adobe Marketo Engaged, preferred

LEADERSHIP SKILLS

(MUST NOTE REQUIRED OR PREFERRED)

  • Comfortable working asynchronously across a global team, with the ability to project manage multiple initiatives simultaneously
  • Ability to influence peers and internal clients to achieve objectives
  • Sense of responsibility for campaign objectives and tactic performance across a collaborative work environment with many stakeholders

This advertiser has chosen not to accept applicants from your region.

HubSpot Marketing Automation Specialist

Bangalore, Karnataka Zensciences

Posted today

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Job Description

We are looking for a HubSpot Specialist with demonstrable, hands-on experience implementing programs and campaigns using HubSpot’s marketing and sales Hubs. The ideal candidate is an experienced and certified HubSpot expert who is a self-starter but also works well as part of a team. You must be very organized and able to juggle multiple priorities and meet reasonable deadlines. You will be required to provide daily and weekly project status updates to management.

Job Description

  • Onboard & implement the HubSpot portal for our Global clients.
  • Support the creation and execution of automated marketing campaigns. This includes email marketing, creating and executing nurtures, social media integration, and other relevant features within HubSpot. Ensure timely delivery of campaigns and troubleshoot any issues that arise during the process.
  • Segment lists based on behaviours like past email engagement and website interactions (content downloads, site page visits, etc)
  • Measure results and optimize lead nurturing workflows for these segments to convert leads into customers
  • Work to minimize list decay and unsubscribes while increasing the productivity of email sends
  • Develop A/B tests and optimize results
  • Manage lead generation, databases & email reporting through HubSpot
  • Work with content team to develop content to attract, acquire and nurture qualified and targeted audience to the business
  • Work closely with sales team on strategies for customer acquisition and retention
  • Assist in the setup and configuration of HubSpot. Collaborate with the marketing team to define automation workflows, email campaigns, landing pages, and lead scoring models
  • Stay abreast of and recommend email marketing best practices with coding, design, and testing of email campaigns

Qualifications

  • The candidate should be Independent with strong functional expertise to manage and create a variety of email campaigns, including template designs, calls-to-action, split tests used in an email with assistance from the content team to increase lead generation.
  • He/she should be able to establish and maintain scalable processes that ensure best practices in campaign and lead management
  • Analytical skills suitable to campaign measurement and knowledge of key marketing campaign metrics
  • Excellent spoken and written English with persuasive communication skills

This advertiser has chosen not to accept applicants from your region.

Salesforce Marketing Automation Expert

Bangalore, Karnataka Value Innovation Labs

Posted today

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Job Description

Job Title: Salesforce Marketing Cloud Specialist with 10 yrs experience

Onsite in, Bangalore-KA-India

Shift 02.00 pm IST to 10.30 pm IST

Immediate joiners will be preferred.

Job Summary: We are seeking a skilled and innovative Salesforce Marketing Cloud Specialist to lead our marketing automation and campaign execution efforts. The ideal candidate will be proficient in Salesforce Marketing Cloud (SFMC), with a strong understanding of SQL for data management and experience in automation. This role focuses on leveraging SFMC to deliver personalized, data-driven marketing strategies that drive engagement and business growth.

Key Responsibilities:

Salesforce Marketing Cloud Expertise:

  • Design and manage multi-channel campaigns using Email Studio, Journey Builder, and Automation Studio.
  • Create data-driven marketing strategies with robust segmentation and personalization.
  • Build, test, and optimize dynamic content for targeted campaigns.
  • Monitor and analyze campaign performance to provide actionable insights and recommendations.

SQL & Data Management:

  • Utilize SQL for querying and managing data extensions within SFMC.
  • Ensure data integrity and create custom reports to support marketing objectives.
  • Collaborate with data teams to synchronize and streamline data flows between systems.

Automation & Integration:

  • Develop automated workflows and marketing journeys to enhance efficiency.
  • Integrate SFMC with other tools and platforms, including Salesforce CRM and third-party applications.
  • Implement and maintain API-based connections to support advanced campaign functionality.

Strategic Collaboration:

  • Partner with marketing and sales teams to align SFMC capabilities with business goals.
  • Provide training and support for internal teams to maximize platform utilization.
  • Stay up-to-date with SFMC developments and best practices to drive innovation.

Qualifications:

Essential Skills:

  • Expertise in Salesforce Marketing Cloud (certifications such as Email Specialist or Marketing Cloud Consultant are highly preferred).
  • Strong knowledge of SQL for data management and reporting.
  • Proven ability to create and optimize automated marketing workflows.
  • Familiarity with other SFMC tools like Audience Builder, Social Studio, or Advertising Studio is a plus.

Additional Skills:

  • Basic understanding of Salesforce Commerce Cloud and its integration with SFMC.
  • Strong analytical and problem-solving skills with a focus on ROI-driven marketing.
  • Excellent communication and collaboration abilities.
  • Splunk.

For more details, please reach out to Kishan Kumar at or (available on WhatsApp as well).

Looking forward to connecting!"

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  24. medical_services Driving & Transport
  25. medical_services E Commerce & Social Media
  26. school Education & Teaching
  27. electrical_services Electrical Engineering
  28. bolt Energy
  29. local_mall Fmcg
  30. gavel Government & Non Profit
  31. emoji_events Graduate
  32. health_and_safety Healthcare
  33. beach_access Hospitality & Tourism
  34. groups Human Resources
  35. precision_manufacturing Industrial Engineering
  36. security Information Security
  37. handyman Installation & Maintenance
  38. policy Insurance
  39. code IT & Software
  40. gavel Legal
  41. sports_soccer Leisure & Sports
  42. inventory_2 Logistics & Warehousing
  43. supervisor_account Management
  44. supervisor_account Management Consultancy
  45. supervisor_account Manufacturing & Production
  46. campaign Marketing
  47. build Mechanical Engineering
  48. perm_media Media & PR
  49. local_hospital Medical
  50. local_hospital Military & Public Safety
  51. local_hospital Mining
  52. medical_services Nursing
  53. local_gas_station Oil & Gas
  54. biotech Pharmaceutical
  55. checklist_rtl Project Management
  56. shopping_bag Purchasing
  57. home_work Real Estate
  58. person_search Recruitment Consultancy
  59. store Retail
  60. point_of_sale Sales
  61. science Scientific Research & Development
  62. wifi Telecoms
  63. psychology Therapy
  64. pets Veterinary
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