275 Email Marketing jobs in Kochi

Email Marketing Manager

Kochi, Kerala Angara.com International

Posted 3 days ago

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Job Description

Job Responsibilities :


Execute email marketing campaigns including setup and design, content creation, proofreading, testing, approvals, scheduling and implementation


1. Perform database segmentation, identify target audiences, create email lists, purge non-deliverable addresses, opt-outs and recipients unlikely to engage


2. Ensure that email creative is visually compelling and on-brand, with appropriate communication


3. Manage CRM and other marketing tools to ensure that actions taken on emails (form submissions, registrations) trigger the proper workflows - automated email confirmations, notifications, etc.


4.Track, analyze and report metrics of email campaign performance and provide recommendations for improvement


5. A/B test subject lines and creative and build winning attributes into future email campaigns


6. Use UTM tracking & review email heatmaps for improved email performance


7. Create and maintain email marketing calendar


8. Work with internal teams to make sure content is relevant and meaningful


9. Monitor email marketing activity company-wide to ensure consistency, alignment and reduce over-emailing


10. Ensure we keep our email sender score/domain authority within recommended levels


11. Create and implement email policies and best practices


12. Implement automated nurture and drip campaigns to keep subscribers engaged


13. Plan, execute & experiment multi-touch email campaigns to increase sales funnel velocity and opportunity conversion


14. Work with relevant third-party publications to manage and coordinate paid email campaigns.

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Email Marketing Manager

Ernakulam, Kerala Angara.com International

Posted 3 days ago

Job Viewed

Tap Again To Close

Job Description

Job Responsibilities :


Execute email marketing campaigns including setup and design, content creation, proofreading, testing, approvals, scheduling and implementation


1. Perform database segmentation, identify target audiences, create email lists, purge non-deliverable addresses, opt-outs and recipients unlikely to engage


2. Ensure that email creative is visually compelling and on-brand, with appropriate communication


3. Manage CRM and other marketing tools to ensure that actions taken on emails (form submissions, registrations) trigger the proper workflows - automated email confirmations, notifications, etc.


4.Track, analyze and report metrics of email campaign performance and provide recommendations for improvement


5. A/B test subject lines and creative and build winning attributes into future email campaigns


6. Use UTM tracking & review email heatmaps for improved email performance


7. Create and maintain email marketing calendar


8. Work with internal teams to make sure content is relevant and meaningful


9. Monitor email marketing activity company-wide to ensure consistency, alignment and reduce over-emailing


10. Ensure we keep our email sender score/domain authority within recommended levels


11. Create and implement email policies and best practices


12. Implement automated nurture and drip campaigns to keep subscribers engaged


13. Plan, execute & experiment multi-touch email campaigns to increase sales funnel velocity and opportunity conversion


14. Work with relevant third-party publications to manage and coordinate paid email campaigns.

This advertiser has chosen not to accept applicants from your region.

CBS - BMC - Brand and Marketing - Marketing Automation - Senior Associate

Kochi, Kerala EY

Posted today

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Job Description

The opportunity

We are looking for Marketing Automation Senior Associate who will be responsible for performing the activities related to Brand Marketing and Communications. This individual will support projects involving tactical execution of campaigns end to end, process improvements and educating users on campaign best practices. Must have experience with supporting email marketing campaigns and using various digital marketing tools with a strong interest in data management and analytics.

Your key responsibilities

  • Tactical execution of Marketing Automation campaigns with varying complexities and sizes
  • Experience with supporting email marketing campaigns and using various digital marketing tools, Marketo knowledge is a must
  • Coordinate and liaise with internal and external stakeholders to ensure all relevant content, assets and target audience parameters are received for campaign execution
  • Provide project support to all MarTech team members throughout the various stages of the project, including testing use cases
  • Regular reporting to key stakeholders on the performance of marketing automation campaigns and suggest on improvement avenues that is backed by data
  • Support process improvements and educate users on campaign best practices
  • Standardization and documentation of technical processes using our internal systems
  • Able to define and document the functional and technical requirements for executing (developing, deploying, managing, tracking, and measuring) the automated campaigns
  • Act as a brand champion, ensuring that all external campaigns and online content support the firm’s brand and business strategy and compliant to risk and quality safeguards set by EY
  • Work towards organizational objectives along with stakeholders’ project
  • Skills and attributes for success

  • Analytical thinking
  • Data-Driven Decision Making
  • Audience Segmentations and targeting
  • Stakeholder management
  • Troubleshooting
  • Familiarity with Agile planning and Agile project management skills
  • To qualify for the role, you must have

  • Any university degree or college diploma in Digital Marketing or a related field.
  • Understanding of Digital Marketing eco-system and marketing automation
  • Experience in Marketing Automation campaign configuration
  • Min. 5 years of experience, and min. 3 years with Marketo
  • Ability to translate business needs into technical solutions in MA platform.
  • Adherence to data compliance policies (such as GDPR, CANSPAM) is a must. Specialist knows his customer journeys well-enough to identify every possible opportunity or data breach and the need for appropriate security and get measures in place to safeguard it.
  • Ideally, you’ll also have

  • Strong interest in data management and analytics
  • Storytelling and consulting skills
  • Attention to detail
  • Organized, self-starter who can collaborate with the team, and excel in a fast-paced corporate environment. While being able to manage multiple priorities and deadlines.
  • Having Marketo Engage Expert certification is plus
  • Technologies and Tools

  • Marketo or any other Marketing Automation platform
  • Workflow management tools Jira/Azure boards/Wrike/Zendesk/Workfront etc
  • Microsoft Office
  • SharePoint
  • Working knowledge of HTML, CSS, and scripting
  • What we look for

  • Marketing Automation acumen
  • Strong team contributor
  • Ready to learn and adapt
  • Problem solving skills
  • Stakeholder management
  • Effective communication
  • What we offer

    EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career.

  • Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
  • Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
  • Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
  • Diverse and inclusive culture : You’ll be embraced for who you are and empowered to use your voice to help others find theirs.
  • EY | Building a better working world 

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    Digital Marketing

    Kochi, Kerala CONNECTING 2 WORK

    Posted today

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    Job Description

    Job Description

    Job description

  • Understand client’s digital marketing requirements
  • Devise plans to reach client’s marketing and sales goals
  • Develop tasks for the team
  • Handle multiple clients
  • Work on various digital marketing requirements as and when needed
  • Expected Experience 

  • Must be able to develop creative ideas for digital campaigns
  • Must be able to write copy
  • Must be able to visualize imagery and convey it to the management and team
  • Must be able to handle web development, social media and paid digital ad projects
  • Must be able to create proposals and sample works on short notice
  • Skills 

    Excellent English skills

    Excellent creative capacity (If you’re excellent one of these, still apply)

    Excellent digital marketing skills and strong understanding of techniques

    Team player/client servicing/level headed

    Tools

    Photoshop/Illustrator/Video editing tools

    Videography/Photography aptitude

    Google AdWords/Analytics

    Basic programming/html/javascript

    This advertiser has chosen not to accept applicants from your region.

    Digital Marketing

    Kochi, Kerala HRBRO PLACEMENT SERVICES

    Posted today

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    Job Description

    We are hiring a Digital Marketing staff for a reputed Advertising company.

    First 6 months will be Work from Home

    Qualification: MBA

    EXPERIENCE: 1-2 year

    Salary : 15 k - 22 K

    Female

    Build relationships with key employees among customers.

    Create plans to address clients' business needs.

    Advise clients on creating profitable processes.

    Schedule regular meetings with customers to ensure they are satisfied.

    Act as point of contact for complaints and escalate issues as appropriate.

    Excellent communication and listening skills.

    The ability to explain complex information clearly and simply.

    Good sales and negotiation skills.

    An interest in digital services

    Plenty of drive, initiative and motivation.

    Responsible for the planning, execution, and completion of a project

    **Job Type**: Regular / Permanent

    Pay: ₹15,000.00 - ₹20,000.00 per month

    Schedule:

    - Day shift

    Ability to commute/relocate:

    - Kochi, Kerala: Reliably commute or planning to relocate before starting work (required)

    **Education**:

    - Master's (preferred)

    **Experience**:

    - Digital marketing: 1 year (preferred)

    **Speak with the employer**
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