Brand Manager - Consumer Goods

400049 Mumbai, Maharashtra ₹1000000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an experienced and innovative Brand Manager to join their dynamic marketing team. This role is instrumental in shaping brand strategy, driving market growth, and enhancing brand equity for key product lines. You will be responsible for the full spectrum of brand management, from developing annual marketing plans and overseeing product launches to managing marketing budgets and analyzing market performance. The ideal candidate will have a deep understanding of consumer behavior, market trends, and competitive landscapes within the FMCG industry. Key responsibilities include developing compelling brand narratives, creating integrated marketing campaigns across various channels (digital, traditional, social media), and collaborating closely with cross-functional teams, including sales, product development, and agencies. You will monitor brand performance metrics, conduct market research, and identify opportunities for innovation and product development. This role requires strong analytical skills, creativity, and a proven ability to deliver measurable results. We are seeking a strategic thinker with excellent leadership qualities and a passion for building strong consumer brands. This is a hybrid position, offering a balance of remote work flexibility and in-office collaboration at our state-of-the-art facilities located in Mumbai, Maharashtra, IN . You will be expected to contribute to a vibrant team environment and drive brand initiatives with enthusiasm and a results-oriented approach.

Key Responsibilities:
  • Develop and execute comprehensive brand strategies to drive market share and profitability.
  • Manage annual marketing plans, including advertising, promotions, and digital marketing campaigns.
  • Oversee product launches and lifecycle management.
  • Analyze market trends, consumer insights, and competitive activity.
  • Manage brand P&L, marketing budgets, and resource allocation.
  • Collaborate with sales, R&D, and external agencies to ensure brand consistency and effectiveness.
  • Monitor and report on brand performance metrics, making data-driven recommendations.
  • Identify opportunities for brand innovation and expansion.

Qualifications:
  • MBA or Master's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5-7 years of experience in brand management within the FMCG sector.
  • Proven track record of developing and executing successful marketing strategies.
  • Strong understanding of consumer insights, market analysis, and campaign management.
  • Excellent communication, presentation, and interpersonal skills.
  • Experience with digital marketing and social media platforms.
  • Ability to manage budgets and cross-functional projects effectively.
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Brand Manager - Consumer Goods

400001 Mumbai, Maharashtra ₹100000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
WhatJobs is seeking an innovative and strategic Brand Manager to lead the development and execution of marketing strategies for a portfolio of leading Fast-Moving Consumer Goods (FMCG). This role requires a deep understanding of consumer behavior, market trends, and brand positioning to drive market share and brand equity. As a Brand Manager, you will be responsible for defining brand vision, developing comprehensive marketing plans, managing product launches, and overseeing advertising and promotional campaigns. Key duties include conducting market research and competitor analysis, identifying consumer insights, collaborating with cross-functional teams (sales, product development, R&D), and managing agency relationships. You will also be responsible for P&L management for your assigned brands, monitoring performance, and adjusting strategies to achieve business objectives. The ideal candidate will possess strong analytical, communication, and project management skills, with a proven track record in brand management within the FMCG sector. Experience with digital marketing and e-commerce platforms is highly desirable. This is a hybrid role, based in the bustling metropolis of Mumbai, Maharashtra, IN , offering a dynamic work environment that blends office collaboration with remote flexibility. We are looking for a creative and driven individual who can inspire teams and deliver exceptional results in a fast-paced industry. Your passion for brands and consumers will be key to our continued success.
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Brand Manager - Consumer Goods

400601 Thane, Maharashtra ₹1400000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client, a prominent player in the FMCG sector, is seeking a dynamic and strategic Brand Manager to lead and elevate their product portfolio. This hybrid role offers a blend of strategic planning and hands-on execution, with opportunities for both in-office collaboration and remote flexibility. The ideal candidate will possess a deep understanding of consumer marketing, brand strategy development, and go-to-market execution within the fast-moving consumer goods landscape. You will be responsible for managing the entire brand lifecycle, from concept development and product launch to ongoing brand growth and performance optimization.

Key responsibilities include developing and implementing comprehensive brand marketing plans, including advertising, promotions, digital marketing, and trade marketing initiatives. You will conduct market research and consumer insights analysis to identify opportunities and challenges, and translate these into actionable strategies. The Brand Manager will work closely with cross-functional teams, including sales, product development, R&D, and supply chain, to ensure successful brand implementation and performance. You will manage the brand's P&L, monitor performance metrics, and make data-driven decisions to achieve business objectives. Experience with market segmentation, positioning, and brand storytelling is crucial.

We are looking for a creative, analytical, and results-oriented individual with strong leadership and project management skills. Excellent communication and presentation abilities are essential for presenting strategies and results to senior management and stakeholders. This hybrid position, nominally based in Thane, Maharashtra, IN , offers a stimulating environment to shape iconic brands and drive significant business impact. The successful candidate will have a proven track record in brand management within the FMCG industry and a passion for understanding and connecting with consumers. A Bachelor's or Master's degree in Marketing, Business Administration, or a related field is required.
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Senior Brand Manager, Consumer Goods

400001 Mumbai, Maharashtra ₹1800000 Annually WhatJobs

Posted 10 days ago

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Job Description

full-time
Our client is seeking an experienced and dynamic Senior Brand Manager to join their fast-paced FMCG division based in the vibrant city of Mumbai, Maharashtra, IN . This pivotal role involves leading the strategic development and execution of brand plans to drive market share and consumer engagement for key product lines. The ideal candidate will possess a deep understanding of the Indian FMCG landscape, consumer insights, and a proven track record of successful brand building.

Responsibilities:
  • Develop and implement comprehensive brand strategies that align with overall business objectives.
  • Conduct in-depth market research and consumer analysis to identify opportunities and threats.
  • Manage the marketing budget effectively, ensuring optimal allocation of resources across various channels.
  • Collaborate with cross-functional teams, including sales, product development, and advertising agencies, to ensure seamless execution of brand initiatives.
  • Oversee the creation and deployment of marketing campaigns across ATL and BTL mediums.
  • Monitor brand performance metrics and provide regular reports to senior management.
  • Identify and foster strong relationships with key stakeholders and partners.
  • Drive innovation and product development pipeline for assigned brands.
  • Ensure consistent brand messaging and visual identity across all touchpoints.
  • Lead and mentor junior brand management team members.
Qualifications:
  • MBA or equivalent postgraduate degree in Marketing or Business Administration.
  • Minimum of 7 years of experience in brand management within the FMCG sector.
  • Demonstrated success in developing and launching new products.
  • Strong analytical and strategic thinking skills.
  • Excellent communication, presentation, and interpersonal skills.
  • Proficiency in market research methodologies and data analysis tools.
  • Adept at managing agency relationships and creative processes.
  • Passion for the consumer goods industry and a keen eye for market trends.
  • Ability to thrive in a demanding and collaborative work environment.
  • Experience with digital marketing strategies and social media engagement is a plus.
This hybrid role offers a fantastic opportunity to make a significant impact within a leading organization. If you are a strategic thinker with a passion for building strong brands, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.

Senior Brand Manager - Consumer Goods

400601 Thane, Maharashtra ₹95000 Monthly WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client, a distinguished leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and innovative Senior Brand Manager to elevate their portfolio of popular consumer products. This role is pivotal in shaping brand identity, driving market growth, and fostering strong consumer engagement. You will be responsible for developing and executing comprehensive brand strategies, including market research, product positioning, advertising campaigns, and promotional activities. Your expertise will be crucial in understanding consumer insights, identifying market trends, and translating them into actionable brand plans that resonate with target audiences. This hybrid role offers the flexibility to collaborate both in-office and remotely, requiring a blend of strong on-site presence for team synergy and remote autonomy for focused strategic work. You will manage the brand's P&L, ensuring profitability and achieving key performance indicators (KPIs). Collaboration with cross-functional teams, including marketing, sales, product development, and supply chain, is essential for successful brand execution. The ideal candidate will possess a proven track record in brand management within the FMCG industry, demonstrating a deep understanding of consumer behavior and market dynamics. You should be adept at developing integrated marketing communications, leveraging both traditional and digital channels. Strong analytical skills are required to monitor brand performance, analyze sales data, and adjust strategies accordingly. Creative thinking, excellent presentation skills, and the ability to inspire teams are highly valued. You will be responsible for overseeing advertising agency relationships, ensuring brand consistency across all touchpoints, and driving innovation in product development and marketing initiatives. A passion for understanding consumer needs and delivering exceptional value will be key to success in this role. This position offers the opportunity to make a significant impact on well-established brands and contribute to the company's ongoing success in a dynamic market environment. You will champion the brand vision and ensure its consistent delivery across all consumer interactions.

Responsibilities:
  • Develop and implement integrated brand strategies to drive market share and profitability.
  • Conduct market research and analyze consumer insights to identify opportunities.
  • Manage brand P&L, ensuring financial targets are met.
  • Oversee the creation and execution of marketing campaigns across various channels.
  • Collaborate with cross-functional teams to ensure effective product launches and promotions.
  • Monitor brand performance and key metrics, making data-driven adjustments.
  • Manage relationships with advertising agencies and other external partners.
  • Identify and champion new product development opportunities.
Qualifications:
  • Proven experience in brand management, preferably within the FMCG sector.
  • Demonstrated success in developing and executing marketing strategies.
  • Strong understanding of consumer insights, market research, and analytics.
  • Excellent financial acumen and P&L management skills.
  • Proficiency in integrated marketing communications and digital marketing.
  • Exceptional communication, presentation, and interpersonal skills.
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Experience working in a hybrid model and managing remote collaboration.
This advertiser has chosen not to accept applicants from your region.

Senior Brand Manager - Consumer Goods

400001 Mumbai, Maharashtra ₹1100000 Annually WhatJobs

Posted 15 days ago

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Job Description

full-time
Our client, a prominent fast-moving consumer goods (FMCG) company, is seeking an experienced and visionary Senior Brand Manager to lead brand strategy and development in Mumbai, Maharashtra, IN . This senior leadership role will be instrumental in shaping the brand's identity, driving market share, and ensuring long-term brand growth and equity. The ideal candidate will possess a deep understanding of consumer behavior, market trends, and the competitive landscape within the FMCG sector. You will be responsible for developing and executing comprehensive brand plans, including product innovation, marketing campaigns, and promotional activities, all aligned with the company's strategic objectives. This role requires strong leadership skills to guide cross-functional teams, including marketing, sales, product development, and R&D, to achieve brand goals. You will manage the brand's P&L, monitor budget allocation, and ensure optimal return on investment for all brand initiatives. A key part of your role will involve conducting consumer research, analyzing market data, and translating insights into actionable strategies that resonate with target audiences. You will oversee the development of compelling marketing communications, advertising, and digital strategies to enhance brand visibility and engagement. The Senior Brand Manager will also be responsible for managing brand extensions, new product launches, and ensuring consistent brand messaging across all touchpoints. Exceptional analytical, strategic thinking, and decision-making abilities are essential, along with a proven track record of successfully managing and growing major consumer brands. Strong negotiation and vendor management skills are also important. This is an exciting opportunity for a seasoned marketing leader to make a significant impact and drive the success of a key brand in a highly competitive market.
Key Responsibilities:
  • Develop and execute annual and long-term brand strategic plans.
  • Drive brand growth by identifying market opportunities and developing innovative product strategies.
  • Oversee the development and execution of integrated marketing campaigns across all channels.
  • Manage the brand's P&L, budget, and ensure profitability.
  • Conduct consumer insights research and translate findings into actionable brand strategies.
  • Lead and motivate cross-functional teams to achieve brand objectives.
  • Manage new product development and launch processes.
  • Ensure consistent brand messaging and visual identity across all touchpoints.
  • Monitor competitive activity and market trends, adapting strategies as needed.
  • Build and maintain strong relationships with internal stakeholders and external agencies.
Qualifications:
  • Master's degree in Business Administration (MBA) with a specialization in Marketing, or equivalent.
  • 7+ years of progressive experience in brand management, preferably within the FMCG sector.
  • Demonstrated success in developing and executing successful brand strategies and product launches.
  • Strong understanding of consumer behavior, market analysis, and marketing principles.
  • Proven leadership skills and experience managing cross-functional teams.
  • Excellent analytical, strategic thinking, and decision-making abilities.
  • Proficiency in market research tools and financial analysis.
  • Exceptional communication, presentation, and interpersonal skills.
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Brand Manager - Consumer Packaged Goods

400001 Mumbai, Maharashtra ₹800000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client, a prominent player in the FMCG sector, is actively seeking an innovative and strategic Brand Manager to join their thriving organization. This role is based in the dynamic metropolis of Mumbai, Maharashtra, IN , and operates on a hybrid work model, fostering a blend of collaborative office presence and remote flexibility. The successful candidate will be responsible for developing and executing comprehensive brand strategies, driving market share growth, and ensuring the consistent positioning of key consumer brands. You will oversee all aspects of brand management, including market research, product innovation, advertising and promotional campaigns, and budget management. This position demands a deep understanding of consumer insights, market trends, and competitive landscapes within the FMCG industry.

Key Responsibilities:
  • Develop and implement annual brand plans, marketing strategies, and integrated marketing communications for assigned brands.
  • Conduct in-depth market analysis, consumer research, and competitive intelligence to identify opportunities and threats.
  • Drive product innovation, line extensions, and new product development initiatives from concept to launch.
  • Manage advertising and promotional budgets, ensuring efficient allocation of resources for maximum ROI.
  • Collaborate with cross-functional teams, including Sales, R&D, Supply Chain, and external agencies, to ensure seamless execution of brand strategies.
  • Monitor brand performance metrics, analyze sales data, and provide actionable insights and recommendations.
  • Develop and maintain strong relationships with key stakeholders, including distributors and retail partners.
  • Ensure consistent brand messaging and visual identity across all touchpoints.
  • Lead the development of compelling creative briefs and oversee the execution of marketing materials.
  • Stay updated on industry trends, emerging technologies, and best practices in brand management.
Qualifications:
  • MBA or equivalent postgraduate degree in Marketing, Business Administration, or a related field.
  • Minimum of 4-6 years of progressive experience in brand management within the FMCG industry.
  • Proven track record of successfully launching and growing consumer brands.
  • Strong understanding of consumer behavior, market dynamics, and marketing principles.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Demonstrated experience in developing and executing integrated marketing campaigns.
  • Proficiency in market research methodologies and data analysis tools.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to manage multiple projects simultaneously and thrive in a fast-paced environment.
  • Experience working in a hybrid office setting, demonstrating effective time management and collaboration.
If you are a forward-thinking marketer with a passion for building iconic brands, this is an exceptional career opportunity.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Consumer Packaged Goods

400601 Thane, Maharashtra ₹1000000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a leading force in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and creative Brand Manager to lead the growth and development of their key brands. This is a fully remote position, enabling you to drive brand success from anywhere. The Brand Manager will be responsible for developing and executing comprehensive brand strategies, including marketing plans, product innovation, pricing, and promotional activities, to enhance market share and consumer loyalty. You will conduct in-depth market research, analyze consumer insights, and monitor competitive activities to identify opportunities and threats. The ideal candidate possesses a deep understanding of the FMCG market, strong analytical skills, and a proven ability to develop compelling brand narratives and campaigns. You will collaborate closely with sales, R&D, supply chain, and external agencies to ensure cohesive brand execution across all touchpoints. We are looking for an individual with exceptional leadership qualities, creative thinking, and the ability to manage multiple projects effectively in a remote environment. This role offers a significant opportunity to shape the future of iconic brands and drive substantial business growth.

Key Responsibilities:
  • Develop and implement annual brand plans, including marketing objectives, strategies, and tactics.
  • Manage the brand's P&L, ensuring profitability and driving sales growth.
  • Conduct market research and analyze consumer insights to understand brand performance and identify new opportunities.
  • Oversee the development and execution of integrated marketing campaigns across various channels (digital, traditional, in-store).
  • Collaborate with R&D and product development teams on new product innovation and line extensions.
  • Manage relationships with advertising agencies, media partners, and other external vendors.
  • Monitor competitive landscape and market trends, adapting strategies as needed.
  • Ensure brand consistency in messaging, positioning, and visual identity across all platforms.
  • Analyze sales data and campaign performance metrics to measure effectiveness and inform future strategies.
  • Present brand strategies and performance updates to senior management.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Minimum of 5-7 years of experience in brand management, preferably within the FMCG industry.
  • Proven track record of successfully launching and growing consumer brands.
  • Strong understanding of marketing principles, consumer behavior, and market dynamics.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Creative mindset with the ability to develop innovative marketing ideas.
  • Exceptional communication, presentation, and interpersonal skills.
  • Experience managing budgets and working with external agencies.
  • Proficiency in market research and data analysis tools.
  • Demonstrated ability to work independently and lead cross-functional teams in a remote setting.
This remote position offers a prime opportunity to impact major consumer brands from anywhere, contributing to our significant presence in the FMCG market, originating from our operations hub in Thane, Maharashtra, IN .
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Senior Brand Manager, Consumer Packaged Goods

400001 Mumbai, Maharashtra ₹1500000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client is seeking a highly motivated and strategic Senior Brand Manager to join their dynamic FMCG team in Mumbai, Maharashtra . This pivotal role will involve developing and executing innovative brand strategies to drive market share and consumer engagement. You will be responsible for overseeing all aspects of brand management, including market research, product positioning, advertising campaigns, and promotional activities. The ideal candidate will possess a deep understanding of the FMCG landscape, consumer behavior, and competitive market dynamics.

Key Responsibilities:
  • Develop and implement comprehensive brand plans that align with company objectives and market trends.
  • Conduct in-depth market analysis, identify consumer insights, and translate them into actionable brand strategies.
  • Manage the brand's P&L, ensuring profitable growth and effective budget allocation.
  • Collaborate with cross-functional teams, including Sales, Marketing, Product Development, and Supply Chain, to ensure seamless execution of brand initiatives.
  • Lead the development and execution of integrated marketing campaigns across various channels (digital, traditional, in-store).
  • Monitor brand performance, analyze key metrics, and provide regular reports to senior management.
  • Identify and capitalize on new business opportunities and market segments.
  • Ensure consistent brand messaging and visual identity across all touchpoints.
  • Manage external agencies (advertising, PR, research) to achieve brand objectives.
  • Stay abreast of industry trends, competitor activities, and emerging technologies.
  • Mentor and develop junior brand team members.

Qualifications:
  • Master's degree in Business Administration, Marketing, or a related field.
  • Minimum of 7 years of progressive experience in brand management within the FMCG sector.
  • Proven track record of successfully launching and growing brands in competitive markets.
  • Strong analytical, strategic thinking, and problem-solving skills.
  • Excellent communication, presentation, and interpersonal abilities.
  • Experience with budget management and P&L responsibility.
  • Proficiency in market research methodologies and data analysis tools.
  • Demonstrated ability to lead and influence cross-functional teams.
  • Adaptability and a proactive approach to a fast-paced environment.
This is an exciting opportunity to make a significant impact within a leading organization. We are looking for a passionate and results-oriented individual who can drive brand success.
This advertiser has chosen not to accept applicants from your region.

Senior Brand Manager, Consumer Packaged Goods

400001 Mumbai, Maharashtra ₹2000000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client, a leading player in the FMCG sector, is seeking an accomplished Senior Brand Manager to lead and elevate their portfolio of consumer brands. This is a fully remote position, allowing you to strategically manage brands from your home office. You will be responsible for developing and executing innovative brand strategies, driving market share, and ensuring brand growth and profitability.

Responsibilities:
  • Develop and implement comprehensive annual brand plans, including marketing objectives, strategies, and tactics.
  • Conduct market research, competitive analysis, and consumer insights to identify growth opportunities and potential threats.
  • Manage brand P&L, ensuring profitability and return on investment for marketing initiatives.
  • Oversee the development and execution of integrated marketing campaigns across various channels (digital, ATL, BTL).
  • Collaborate with cross-functional teams, including sales, R&D, supply chain, and agencies, to ensure seamless brand execution.
  • Lead product innovation and development initiatives, from concept to launch.
  • Manage agency relationships, providing clear direction and evaluating performance.
  • Monitor brand performance, market trends, and consumer sentiment, making data-driven recommendations for adjustments.
  • Develop strong positioning and messaging that resonates with target consumers.
  • Mentor and guide junior brand team members.

Qualifications:
  • MBA or equivalent postgraduate degree in Marketing or a related field.
  • Minimum of 6-8 years of progressive brand management experience in the FMCG industry.
  • Proven track record of successfully launching and growing consumer brands.
  • Strong understanding of consumer insights, market dynamics, and marketing principles.
  • Experience in developing and executing integrated marketing plans across multiple channels.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong financial acumen and experience managing brand budgets and P&Ls.
  • Exceptional communication, presentation, and interpersonal skills.
  • Demonstrated ability to lead cross-functional teams and influence stakeholders.
  • Proficiency in relevant analytics and market research tools.
  • Experience working effectively in a remote team environment.

This exciting opportunity is based remotely, with your contributions supporting a prominent market presence for our client in **Mumbai, Maharashtra, IN**. If you are a visionary brand leader with a passion for building iconic brands and driving commercial success, we encourage you to apply. We offer a competitive salary, performance-based incentives, and a dynamic remote work culture.
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