Digital Marketing Specialist - SEO & Content Strategy

682001 Kochi, Kerala ₹55000 month WhatJobs

Posted 6 days ago

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full-time
We are looking for a talented and analytical Digital Marketing Specialist with expertise in SEO and content strategy to drive our online presence. This hybrid role involves developing and executing comprehensive digital marketing campaigns to enhance brand visibility and generate leads. Your responsibilities will include conducting keyword research, optimizing website content for search engines, and implementing effective SEO strategies. You will also be responsible for creating engaging and high-quality content, including blog posts, social media updates, and website copy. Measuring and reporting on campaign performance using analytics tools like Google Analytics will be crucial. Collaboration with the marketing team to align strategies and ensure cohesive brand messaging is essential. The ideal candidate will possess strong analytical skills, a deep understanding of SEO best practices, and a proven ability to create compelling content. Proficiency in SEO tools (e.g., SEMrush, Ahrefs), CMS platforms (e.g., WordPress), and social media management tools is required. Excellent written and verbal communication skills are a must. You should be able to work independently on remote tasks and contribute actively during on-site team meetings. A bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience, is preferred. Previous experience in digital marketing, with a focus on SEO and content creation, is essential. You will play a vital role in increasing our organic search rankings, driving website traffic, and improving user engagement. We are seeking a results-driven individual who is passionate about digital marketing and staying updated with the latest industry trends. Your ability to translate data into actionable insights will be key to optimizing campaign performance and achieving marketing objectives. Join our innovative marketing team and make a significant impact on our digital growth.
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Junior Analyst - Market Research

682001 Kochi, Kerala ₹20000 month WhatJobs

Posted 8 days ago

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intern
Our client is seeking an enthusiastic and detail-oriented Junior Analyst to join their dynamic market research team based in **Kochi, Kerala, IN**. This is an excellent opportunity for a recent graduate or an individual looking to gain practical experience in the field of market analysis and business intelligence. You will support senior analysts in collecting, analyzing, and interpreting market data to provide actionable insights for our clients. This role requires a keen eye for detail, strong analytical skills, and a proactive approach to learning. You will be involved in various stages of the research process, contributing to the development of comprehensive market reports and client presentations.

Key responsibilities include:
  • Assisting in the design and execution of market research studies, including surveys, focus groups, and data collection methodologies.
  • Gathering primary and secondary data from various sources, such as industry databases, public records, and online platforms.
  • Cleaning, organizing, and validating data to ensure accuracy and completeness.
  • Performing quantitative and qualitative analysis of market trends, competitor activities, and consumer behavior.
  • Identifying key patterns, insights, and anomalies within datasets.
  • Contributing to the development of market reports, presentations, and dashboards.
  • Supporting senior analysts in client interactions and project management tasks.
  • Staying updated on industry trends and emerging research techniques.
  • Maintaining databases and ensuring the integrity of research information.
  • Collaborating with team members to share knowledge and best practices.

Ideal candidates will have a Bachelor's degree in Economics, Business, Marketing, Statistics, or a related field. Prior internship or project experience in market research, data analysis, or a business-related field is a plus. Proficiency in Microsoft Excel (e.g., pivot tables, VLOOKUPs) is required. Familiarity with statistical software (e.g., SPSS, R) or data visualization tools (e.g., Tableau, Power BI) is advantageous. Strong written and verbal communication skills, along with excellent organizational abilities and a commitment to meeting deadlines, are essential. You must be eager to learn, possess a curious mindset, and thrive in a collaborative team environment. This role is perfect for someone looking to kick-start their career in market research and gain valuable experience in a professional setting. The position is based in our **Kochi** office, providing a hands-on learning experience.
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Junior Data Analyst - Market Research

682001 Kochi, Kerala ₹25000 Annually WhatJobs

Posted 11 days ago

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intern
Our client, a dynamic market research firm, is seeking a proactive and detail-oriented Junior Data Analyst to join their fully remote graduate program. This exciting opportunity offers recent graduates a chance to develop foundational data analysis skills within a supportive, remote-first environment. You will work closely with senior analysts to gather, clean, and interpret data from various sources to support market research projects. Key responsibilities include assisting in the creation of datasets, performing statistical analysis using industry-standard software, and contributing to the generation of insightful reports and presentations. You will learn to identify trends, patterns, and anomalies in data, translating complex findings into clear, actionable insights for clients. Effective communication and the ability to present data clearly, even in a remote setting, are paramount. This role is designed for individuals eager to build a career in data analytics and gain hands-on experience with diverse datasets and analytical methodologies. The ideal candidate possesses strong analytical aptitude, a keen eye for detail, and a passion for uncovering insights from data. Proficiency in basic statistical concepts and a willingness to learn new tools and techniques are essential. Join us to kick-start your career in a role that offers continuous learning and significant growth potential.
Key Responsibilities:
  • Assist in data collection, cleaning, and preprocessing from various sources.
  • Perform basic statistical analysis on datasets using tools like Excel, SQL, and R/Python.
  • Help in identifying data trends, patterns, and anomalies.
  • Contribute to the development of data visualizations and reports.
  • Support senior analysts in project execution and client deliverables.
  • Maintain data integrity and accuracy throughout the analysis process.
  • Learn and apply new analytical techniques and software.
Qualifications:
  • Recent graduate with a Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, or a related quantitative field.
  • Basic understanding of statistical concepts and data analysis principles.
  • Familiarity with data analysis tools (e.g., Excel, SQL). Experience with R or Python is a plus.
  • Strong analytical and problem-solving skills.
  • Excellent attention to detail.
  • Good written and verbal communication skills for remote collaboration.
  • Ability to work independently and manage time effectively in a remote setting.
This is a remote position ideal for candidates looking to launch their analytical careers from **Kochi, Kerala, IN**.
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