Paid Marketing campaigns

Mumbai, Maharashtra ₹900000 - ₹1200000 Y Displays And Beyond

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Job Description

Role in developing, executing, and optimizing paid advertising campaigns across digital platforms like Google, Facebook, and LinkedIn. Key responsibilities include managing campaign budgets, conducting keyword research, creating ad content, analyzing performance data using tools like Google Analytics, A/B testing for optimization, and collaborating with creative and marketing teams to achieve business goals such as driving traffic and brand awareness.

Key Responsibilities

Campaign Strategy:

Develop and implement paid media strategies across various digital channels to meet marketing objectives.

Campaign Management:

Plan, execute, and optimize paid advertising campaigns, which includes managing budgets, setting bids, and allocating spend to maximize ROI.

Performance Analysis:

Monitor campaign performance, analyze data to identify trends, and generate detailed reports to provide actionable insights for improvement.

Ad Creation:

Collaborate with creative teams to design compelling ad copy and creatives that resonate with the target audience.

Optimization:

Conduct A/B testing on ad copy, landing pages, and other campaign elements to continuously improve performance metrics.

Keyword Research:

Perform keyword research to identify relevant terms and build effective ad groups for search advertising.

Trend Monitoring:

Stay updated with industry trends, best practices, and platform changes in paid media to ensure campaigns are competitive and effective.

Reporting:

Provide regular reports on campaign performance to stakeholders, highlighting key metrics, insights, and recommendations.

Key Skills & Qualifications

Analytical Skills:

The ability to interpret data, derive insights, and make informed decisions is crucial for optimizing campaigns.

Platform Proficiency:

Strong proficiency with digital advertising platforms such as Google Ads, Meta Ads (Facebook, Instagram), and LinkedIn Ads is essential.

Digital Marketing Tools:

Experience with tools like Google Analytics, Google Tag Manager, and other reporting platforms is necessary.

Budget Management:

Proven ability to manage and allocate advertising budgets effectively to achieve maximum return on investment.

Creativity:

A creative mindset to develop engaging ad content and innovative marketing solutions is beneficial.

Communication:

Excellent written and oral communication skills to present data and collaborate with internal teams.

Collaboration:

Ability to work effectively with cross-functional teams, including creative and product development.

Educational Background:

A bachelor's degree in marketing, advertising, communications, or a related field is often preferred.

Certifications:

Certifications from major platforms like Google Ads and Facebook Blueprint are a plus.

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Graphic Designer - Marketing Campaigns

400601 Thane, Maharashtra ₹650000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client is seeking a highly creative and skilled Graphic Designer to spearhead the visual direction of their marketing campaigns. This on-site role in **Thane, Maharashtra, IN** offers the chance to work within a vibrant marketing team and contribute to impactful brand initiatives. The ideal candidate will possess a strong portfolio showcasing innovative design solutions across various mediums, with a keen understanding of branding, typography, and visual storytelling. You will be responsible for translating marketing objectives into compelling visual assets that capture audience attention and drive engagement.

Responsibilities:
  • Conceptualize and design engaging visual assets for a wide range of marketing materials, including digital ads, social media graphics, email campaigns, brochures, flyers, and presentations.
  • Develop and maintain brand consistency across all marketing collateral, ensuring adherence to brand guidelines.
  • Collaborate closely with the marketing team, copywriters, and other stakeholders to understand campaign objectives and target audiences.
  • Create compelling visual narratives that communicate product features and benefits effectively.
  • Design visually appealing layouts for websites, landing pages, and other digital platforms.
  • Produce high-quality final artwork for both print and digital use.
  • Manage multiple design projects simultaneously, ensuring timely delivery and meeting deadlines.
  • Stay abreast of the latest design trends, tools, and technologies in graphic design and digital marketing.
  • Prepare design mockups and present creative concepts to the marketing team and management.
  • Gather feedback from stakeholders and make necessary revisions to designs.
  • Optimize graphics for web and mobile use, considering factors like file size and load times.
  • Contribute creative ideas for new marketing initiatives and campaigns.
Qualifications:
  • Bachelor's degree in Graphic Design, Fine Arts, or a related field, or equivalent professional experience.
  • Minimum of 3 years of professional experience as a Graphic Designer, with a focus on marketing and advertising.
  • Strong portfolio demonstrating a wide range of creative design work, particularly in digital marketing.
  • Proficiency in industry-standard design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign).
  • Excellent understanding of design principles, typography, color theory, and layout composition.
  • Experience in designing for social media platforms and digital advertising is essential.
  • Ability to manage projects from concept to completion.
  • Strong communication and interpersonal skills, with the ability to collaborate effectively.
  • Detail-oriented with a commitment to producing high-quality work.
  • Knowledge of pre-press and printing processes is a plus.
This is an excellent opportunity for a talented Graphic Designer to make a significant impact on brand visibility and marketing success within a dynamic organization. Join our client and bring your creative vision to life in **Thane, Maharashtra, IN**.
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Lead Graphic Designer - Digital Marketing Campaigns

400001 Mumbai, Maharashtra ₹70000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client, a vibrant digital marketing agency based in Mumbai, Maharashtra , is seeking an innovative and experienced Lead Graphic Designer to spearhead their creative output for diverse digital campaigns. This role is ideal for a visionary artist who can translate brand strategies into compelling visual narratives across multiple platforms. You will be responsible for conceptualizing and executing high-impact designs for social media, websites, email marketing, and advertising. The ideal candidate possesses a strong portfolio showcasing expertise in digital design, branding, and typography, along with a keen understanding of current design trends and user experience principles. Key responsibilities include leading the design process from brief to final delivery, mentoring junior designers, collaborating with marketing strategists and content creators, ensuring brand consistency across all projects, and managing multiple design projects simultaneously under tight deadlines. Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) is a must, and experience with motion graphics or video editing software is a significant advantage. A bachelor's degree in Graphic Design, Fine Arts, or a related field, coupled with a minimum of 5 years of professional design experience, preferably in an agency setting, is required. This position offers a hybrid work model, allowing for collaboration in our Mumbai, Maharashtra office while providing flexibility for remote work. We are looking for a creative problem-solver with exceptional communication skills and a passion for visual storytelling. Your role will be instrumental in elevating our client's brand presence and driving engagement through visually stunning creative assets. Join a team that values innovation, creativity, and impactful design.
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Brand Management Executive

Mumbai, Maharashtra ₹2000000 - ₹2500000 Y ACME SERVICES PRIVATE LIMITED

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Job Description :

  • You would be the relationship lead for a portfolio of key brand partnerships
  • You are responsible for end-to-end ownership and execution of growth strategies for your brand portfolio and for its presence across:
  • You would own and execute product launches, brand-building campaigns and promotional campaigns to drive sales and increase brand visibility and recall; this would be driven through close collaboration with our site, e-commerce, marketing, operations and customer service teams
  • You would own the customer experience across channels; this includes ownership and updation of each brands product catalog, content bank and storefronts - these would be accomplished in strict adherence with brand guidelines; you would also promptly address relevant customer queries or grievances
  • You would own inventory procurement as well as inventory health for your brand portfolio
  • You would regularly analyse and report on key performance metrics (revenue, profitability, traffic, engagement) to evaluate the effectiveness of initiatives undertaken, as well as to identify and execute on areas for optimization
  • You would formally report on monthly brand performance and marketing insights to each of your brand partners.

Location - Maharashtra,(Mumbai G.P.O., Maharashtra,

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Sports Marketing Manager - Digital Campaigns

400001 Mumbai, Maharashtra ₹80000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client is searching for a dynamic and creative Sports Marketing Manager with a strong focus on digital campaigns to join their team. This is a fully remote position, providing an exceptional opportunity to shape and execute innovative marketing strategies from anywhere. The ideal candidate will have a deep passion for sports, combined with extensive experience in digital marketing, social media management, content creation, and campaign analytics. You will be responsible for developing and implementing comprehensive digital marketing plans to enhance brand awareness, engage fan bases, drive ticket sales, merchandise purchases, and increase overall viewership for sporting events and teams. This includes managing social media platforms, creating compelling content (written, visual, video), planning and executing paid advertising campaigns across various digital channels, and collaborating with influencers and sports personalities. A key part of this role involves analyzing campaign performance, tracking key metrics, and providing insights and recommendations for optimization. You should possess a strong understanding of the sports industry landscape, current marketing trends, and the nuances of engaging different sports fan demographics. The ability to work independently, manage multiple projects, and thrive in a fast-paced, remote environment is crucial. Exceptional communication, storytelling, and strategic thinking skills are essential. If you are a results-driven marketing professional with a proven ability to leverage digital channels to achieve business objectives within the sports sector, we want to hear from you. This role offers the chance to be at the forefront of sports marketing innovation and directly impact fan engagement and business growth.

Responsibilities:
  • Develop and execute innovative digital marketing strategies for sports properties and events.
  • Manage and grow social media presence across all relevant platforms (e.g., Instagram, X, Facebook, TikTok).
  • Create engaging and high-quality content (written, visual, video) tailored to target sports audiences.
  • Plan, implement, and optimize paid digital advertising campaigns (e.g., Google Ads, Social Media Ads).
  • Analyze campaign performance data, track KPIs, and generate comprehensive reports with actionable insights.
  • Collaborate with marketing teams, content creators, and external agencies.
  • Identify and engage with sports influencers, athletes, and brand ambassadors.
  • Develop and manage online community engagement initiatives.
  • Monitor industry trends and competitor activities to identify new opportunities.
  • Contribute to sponsorship activation strategies through digital channels.
  • Ensure brand consistency across all digital touchpoints.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Sports Management, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a significant portion focused on the sports industry.
  • Proven experience in social media management, content creation, and digital campaign execution.
  • Strong understanding of SEO, SEM, and other digital marketing channels.
  • Proficiency with analytics tools (e.g., Google Analytics, social media insights).
  • Excellent written and verbal communication skills.
  • Creative thinker with a passion for sports and fan engagement.
  • Ability to work independently and manage projects effectively in a remote setting.
  • Experience with video editing or graphic design tools is a plus.
  • Strong understanding of the sports landscape and fan behavior.
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Senior Digital Marketing Strategist - Performance Campaigns

400601 Thane, Maharashtra ₹80000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is seeking a highly experienced and results-oriented Senior Digital Marketing Strategist to join their dynamic, fully remote team. This pivotal role will focus on developing, implementing, and optimizing cutting-edge digital marketing campaigns to drive significant growth and engagement. You will be responsible for managing all aspects of performance marketing, including SEM, social media advertising, programmatic display, and affiliate marketing. The ideal candidate possesses a deep understanding of various digital advertising platforms, robust analytical skills, and a proven track record of exceeding KPIs.

Responsibilities:
  • Develop and execute comprehensive digital marketing strategies across multiple channels, with a strong emphasis on paid acquisition and performance marketing.
  • Manage significant advertising budgets, ensuring optimal allocation and return on investment (ROI).
  • Conduct in-depth keyword research, audience segmentation, and A/B testing to continuously improve campaign performance.
  • Analyze campaign data, generate actionable insights, and present performance reports to stakeholders.
  • Collaborate with content creators, designers, and web developers to ensure campaign assets are compelling and aligned with brand messaging.
  • Stay abreast of the latest digital marketing trends, tools, and best practices, and proactively recommend innovative approaches.
  • Utilize analytics platforms (e.g., Google Analytics, Adobe Analytics) to track website traffic, user behavior, and conversion rates.
  • Manage relationships with advertising platforms and third-party vendors.
  • Contribute to the overall marketing strategy and collaborate with other marketing functions.
  • Mentor junior members of the marketing team, fostering a culture of learning and continuous improvement.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a significant focus on performance marketing and paid acquisition.
  • Proven expertise in Google Ads, Facebook Ads Manager, LinkedIn Ads, and other major advertising platforms.
  • Strong analytical skills with the ability to interpret complex data and translate it into strategic recommendations.
  • Proficiency in SEO best practices and tools.
  • Excellent written and verbal communication skills.
  • Demonstrated experience managing large advertising budgets and achieving performance targets.
  • Familiarity with CRM systems and marketing automation tools.
  • Ability to work independently and manage multiple projects simultaneously in a remote environment.
This is an exceptional opportunity to make a substantial impact within a forward-thinking organization. If you are a data-driven marketing leader with a passion for driving measurable results, we encourage you to apply.
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AM/ Manager- Brand Management, Pune

Mumbai, Maharashtra ₹2000000 - ₹2500000 Y Phenom Placement Services

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Job Description

Employer
Listed Automotive Company

Role –  AM/ Manager- Brand Management

Job Location   -   Pune

Qualification   -  MBA ( 5 yrs+)

Role and Responsibilities

1. Brand Management:

a. Drives the Marketing Activation by through appropriate ATL/BTL marketing activities.

b. Manage product road map and life cycle.

c. Plan, develop & rollout BTL activation in requirement with the defined sales objectives.

d. Manages the product launches and activations by defining communication strategy, processes and collaterals.

e. Measure effectiveness of BTL Activities through PDCA check.

f. Manages corporate marketing activities by handling the website and PR related activities.

g. Provides market intelligence to various partners i.e. the Communication agencies, BTL agencies, Media agencies & PR agencies.

h. Plan, develop & rollout BTL activation in requirement with the defined sales objectives.

2. Brand Strategy:

a. Understands the positioning & attributes of the brands to deploy an effective brand strategy to achieve market leadership.

b. Assesses the Marketing Plan of the organization to tailor an effective brand strategy.

c. Creates annual action plans using the full marketing mix to implement brand strategy.

3. Product & Brand Analysis:

a. Develops & Evolves product insights for lead markets.

b. Identifies the short and long term risks for the brand by analyzing market and consumer research & develops action plans to mitigate the identified risks.

4. Media Planning & Execution:

a. Plan innovative BTL campaigns & champion deployment across country.

b. Coordinate with the media agencies for the execution of the media plans.

The above list is not exhaustive and could evolve with changing needs & priorities of the company

    1. Conceptual & Practical understanding of Marketing/Brand Management
  • Deploying successful Brand Campaigns

  • Understanding of digital marketing

  • Understanding of Trade Marketing

  • Strong Analytical Skills.

  • Deep Understanding of sales processes

  • Current Salary –( Fix + Variable)

  • Expected CTC :

  • Current Employer –( if working)

  • Current Location

  • Notice Period –( if working)

  • Ok for Work from Office role from Pune Location-

  • Total years of experience Brand Management ( in years)

  • Aggregate % in Graduation and MBA

9 10th and 12th &Bachelors percentile -

10 Reason for job change-

11 Last appraisal in % and received date-

  1. Promotion Due (if any)-

13 Married./ single

14 DOB

15 Native Place

Regards,

Saket

Phenom Placement

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Brand Management Internship in Mumbai, Vashi Navi Mumbai, Thane

Thane, Maharashtra ₹300000 - ₹600000 Y Pinnacle Management & Utility Services

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Selected Intern's Day-to-day Responsibilities Include

  • Collaborate with the creative team to brainstorm and develop innovative marketing and event concepts and ideas
  • Support the development and execution of marketing campaigns across multiple channels, including below-the-line, digital, social media, and outdoor
  • Help create engaging content for advertisements, such as copywriting, taglines, and slogans
  • Contribute to the creation of marketing materials, including brochures, presentations, and proposals
  • Assist in monitoring and analyzing campaign performance metrics and provide recommendations for optimization
  • Conduct competitor analysis to identify industry trends and opportunities
  • Collaborate with account managers to ensure effective communication and timely delivery of projects
  • Stay up-to-date with industry news, emerging advertising trends, and best practices

About Company: We are a full-service brand management agency. With the average age of the team being 25 years, we can boast of the flow of innovation, energy, and excitement in every project we conduct. A huge list of clients ranging from various segments ensures monotony and boredom are kept at bay. A reputed agency in the field of activations servicing leading brands in Mumbai. We can boast of PAN India presence and can conduct events all over the country.

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