935 Marketing Campaigns jobs in Mumbai
Paid Marketing campaigns
Posted today
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Role in developing, executing, and optimizing paid advertising campaigns across digital platforms like Google, Facebook, and LinkedIn. Key responsibilities include managing campaign budgets, conducting keyword research, creating ad content, analyzing performance data using tools like Google Analytics, A/B testing for optimization, and collaborating with creative and marketing teams to achieve business goals such as driving traffic and brand awareness.
Key Responsibilities
Campaign Strategy:
Develop and implement paid media strategies across various digital channels to meet marketing objectives.
Campaign Management:
Plan, execute, and optimize paid advertising campaigns, which includes managing budgets, setting bids, and allocating spend to maximize ROI.
Performance Analysis:
Monitor campaign performance, analyze data to identify trends, and generate detailed reports to provide actionable insights for improvement.
Ad Creation:
Collaborate with creative teams to design compelling ad copy and creatives that resonate with the target audience.
Optimization:
Conduct A/B testing on ad copy, landing pages, and other campaign elements to continuously improve performance metrics.
Keyword Research:
Perform keyword research to identify relevant terms and build effective ad groups for search advertising.
Trend Monitoring:
Stay updated with industry trends, best practices, and platform changes in paid media to ensure campaigns are competitive and effective.
Reporting:
Provide regular reports on campaign performance to stakeholders, highlighting key metrics, insights, and recommendations.
Key Skills & Qualifications
Analytical Skills:
The ability to interpret data, derive insights, and make informed decisions is crucial for optimizing campaigns.
Platform Proficiency:
Strong proficiency with digital advertising platforms such as Google Ads, Meta Ads (Facebook, Instagram), and LinkedIn Ads is essential.
Digital Marketing Tools:
Experience with tools like Google Analytics, Google Tag Manager, and other reporting platforms is necessary.
Budget Management:
Proven ability to manage and allocate advertising budgets effectively to achieve maximum return on investment.
Creativity:
A creative mindset to develop engaging ad content and innovative marketing solutions is beneficial.
Communication:
Excellent written and oral communication skills to present data and collaborate with internal teams.
Collaboration:
Ability to work effectively with cross-functional teams, including creative and product development.
Educational Background:
A bachelor's degree in marketing, advertising, communications, or a related field is often preferred.
Certifications:
Certifications from major platforms like Google Ads and Facebook Blueprint are a plus.
Graphic Designer - Marketing Campaigns
Posted 18 days ago
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Responsibilities:
- Conceptualize and design engaging visual assets for a wide range of marketing materials, including digital ads, social media graphics, email campaigns, brochures, flyers, and presentations.
- Develop and maintain brand consistency across all marketing collateral, ensuring adherence to brand guidelines.
- Collaborate closely with the marketing team, copywriters, and other stakeholders to understand campaign objectives and target audiences.
- Create compelling visual narratives that communicate product features and benefits effectively.
- Design visually appealing layouts for websites, landing pages, and other digital platforms.
- Produce high-quality final artwork for both print and digital use.
- Manage multiple design projects simultaneously, ensuring timely delivery and meeting deadlines.
- Stay abreast of the latest design trends, tools, and technologies in graphic design and digital marketing.
- Prepare design mockups and present creative concepts to the marketing team and management.
- Gather feedback from stakeholders and make necessary revisions to designs.
- Optimize graphics for web and mobile use, considering factors like file size and load times.
- Contribute creative ideas for new marketing initiatives and campaigns.
- Bachelor's degree in Graphic Design, Fine Arts, or a related field, or equivalent professional experience.
- Minimum of 3 years of professional experience as a Graphic Designer, with a focus on marketing and advertising.
- Strong portfolio demonstrating a wide range of creative design work, particularly in digital marketing.
- Proficiency in industry-standard design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Excellent understanding of design principles, typography, color theory, and layout composition.
- Experience in designing for social media platforms and digital advertising is essential.
- Ability to manage projects from concept to completion.
- Strong communication and interpersonal skills, with the ability to collaborate effectively.
- Detail-oriented with a commitment to producing high-quality work.
- Knowledge of pre-press and printing processes is a plus.
Lead Graphic Designer - Digital Marketing Campaigns
Posted 18 days ago
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Brand Management Executive
Posted today
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Job Description
Job Description :
- You would be the relationship lead for a portfolio of key brand partnerships
- You are responsible for end-to-end ownership and execution of growth strategies for your brand portfolio and for its presence across:
- You would own and execute product launches, brand-building campaigns and promotional campaigns to drive sales and increase brand visibility and recall; this would be driven through close collaboration with our site, e-commerce, marketing, operations and customer service teams
- You would own the customer experience across channels; this includes ownership and updation of each brands product catalog, content bank and storefronts - these would be accomplished in strict adherence with brand guidelines; you would also promptly address relevant customer queries or grievances
- You would own inventory procurement as well as inventory health for your brand portfolio
- You would regularly analyse and report on key performance metrics (revenue, profitability, traffic, engagement) to evaluate the effectiveness of initiatives undertaken, as well as to identify and execute on areas for optimization
- You would formally report on monthly brand performance and marketing insights to each of your brand partners.
Location - Maharashtra,(Mumbai G.P.O., Maharashtra,
Sports Marketing Manager - Digital Campaigns
Posted 18 days ago
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Job Description
Responsibilities:
- Develop and execute innovative digital marketing strategies for sports properties and events.
- Manage and grow social media presence across all relevant platforms (e.g., Instagram, X, Facebook, TikTok).
- Create engaging and high-quality content (written, visual, video) tailored to target sports audiences.
- Plan, implement, and optimize paid digital advertising campaigns (e.g., Google Ads, Social Media Ads).
- Analyze campaign performance data, track KPIs, and generate comprehensive reports with actionable insights.
- Collaborate with marketing teams, content creators, and external agencies.
- Identify and engage with sports influencers, athletes, and brand ambassadors.
- Develop and manage online community engagement initiatives.
- Monitor industry trends and competitor activities to identify new opportunities.
- Contribute to sponsorship activation strategies through digital channels.
- Ensure brand consistency across all digital touchpoints.
- Bachelor's degree in Marketing, Communications, Sports Management, or a related field.
- Minimum of 5 years of experience in digital marketing, with a significant portion focused on the sports industry.
- Proven experience in social media management, content creation, and digital campaign execution.
- Strong understanding of SEO, SEM, and other digital marketing channels.
- Proficiency with analytics tools (e.g., Google Analytics, social media insights).
- Excellent written and verbal communication skills.
- Creative thinker with a passion for sports and fan engagement.
- Ability to work independently and manage projects effectively in a remote setting.
- Experience with video editing or graphic design tools is a plus.
- Strong understanding of the sports landscape and fan behavior.
Senior Digital Marketing Strategist - Performance Campaigns
Posted 5 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing strategies across multiple channels, with a strong emphasis on paid acquisition and performance marketing.
- Manage significant advertising budgets, ensuring optimal allocation and return on investment (ROI).
- Conduct in-depth keyword research, audience segmentation, and A/B testing to continuously improve campaign performance.
- Analyze campaign data, generate actionable insights, and present performance reports to stakeholders.
- Collaborate with content creators, designers, and web developers to ensure campaign assets are compelling and aligned with brand messaging.
- Stay abreast of the latest digital marketing trends, tools, and best practices, and proactively recommend innovative approaches.
- Utilize analytics platforms (e.g., Google Analytics, Adobe Analytics) to track website traffic, user behavior, and conversion rates.
- Manage relationships with advertising platforms and third-party vendors.
- Contribute to the overall marketing strategy and collaborate with other marketing functions.
- Mentor junior members of the marketing team, fostering a culture of learning and continuous improvement.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 5+ years of experience in digital marketing, with a significant focus on performance marketing and paid acquisition.
- Proven expertise in Google Ads, Facebook Ads Manager, LinkedIn Ads, and other major advertising platforms.
- Strong analytical skills with the ability to interpret complex data and translate it into strategic recommendations.
- Proficiency in SEO best practices and tools.
- Excellent written and verbal communication skills.
- Demonstrated experience managing large advertising budgets and achieving performance targets.
- Familiarity with CRM systems and marketing automation tools.
- Ability to work independently and manage multiple projects simultaneously in a remote environment.
AM/ Manager- Brand Management, Pune
Posted today
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Employer
Listed Automotive Company
Role – AM/ Manager- Brand Management
Job Location - Pune
Qualification - MBA ( 5 yrs+)
Role and Responsibilities
1. Brand Management:
a. Drives the Marketing Activation by through appropriate ATL/BTL marketing activities.
b. Manage product road map and life cycle.
c. Plan, develop & rollout BTL activation in requirement with the defined sales objectives.
d. Manages the product launches and activations by defining communication strategy, processes and collaterals.
e. Measure effectiveness of BTL Activities through PDCA check.
f. Manages corporate marketing activities by handling the website and PR related activities.
g. Provides market intelligence to various partners i.e. the Communication agencies, BTL agencies, Media agencies & PR agencies.
h. Plan, develop & rollout BTL activation in requirement with the defined sales objectives.
2. Brand Strategy:
a. Understands the positioning & attributes of the brands to deploy an effective brand strategy to achieve market leadership.
b. Assesses the Marketing Plan of the organization to tailor an effective brand strategy.
c. Creates annual action plans using the full marketing mix to implement brand strategy.
3. Product & Brand Analysis:
a. Develops & Evolves product insights for lead markets.
b. Identifies the short and long term risks for the brand by analyzing market and consumer research & develops action plans to mitigate the identified risks.
4. Media Planning & Execution:
a. Plan innovative BTL campaigns & champion deployment across country.
b. Coordinate with the media agencies for the execution of the media plans.
The above list is not exhaustive and could evolve with changing needs & priorities of the company
- Conceptual & Practical understanding of Marketing/Brand Management
Deploying successful Brand Campaigns
Understanding of digital marketing
Understanding of Trade Marketing
Strong Analytical Skills.
Deep Understanding of sales processes
Current Salary –( Fix + Variable)
Expected CTC :
Current Employer –( if working)
Current Location
Notice Period –( if working)
Ok for Work from Office role from Pune Location-
Total years of experience Brand Management ( in years)
Aggregate % in Graduation and MBA
9 10th and 12th &Bachelors percentile -
10 Reason for job change-
11 Last appraisal in % and received date-
- Promotion Due (if any)-
13 Married./ single
14 DOB
15 Native Place
Regards,
Saket
Phenom Placement
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Brand Management Internship in Mumbai, Vashi Navi Mumbai, Thane
Posted today
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Selected Intern's Day-to-day Responsibilities Include
- Collaborate with the creative team to brainstorm and develop innovative marketing and event concepts and ideas
- Support the development and execution of marketing campaigns across multiple channels, including below-the-line, digital, social media, and outdoor
- Help create engaging content for advertisements, such as copywriting, taglines, and slogans
- Contribute to the creation of marketing materials, including brochures, presentations, and proposals
- Assist in monitoring and analyzing campaign performance metrics and provide recommendations for optimization
- Conduct competitor analysis to identify industry trends and opportunities
- Collaborate with account managers to ensure effective communication and timely delivery of projects
- Stay up-to-date with industry news, emerging advertising trends, and best practices
About Company: We are a full-service brand management agency. With the average age of the team being 25 years, we can boast of the flow of innovation, energy, and excitement in every project we conduct. A huge list of clients ranging from various segments ensures monotony and boredom are kept at bay. A reputed agency in the field of activations servicing leading brands in Mumbai. We can boast of PAN India presence and can conduct events all over the country.