1982 Marketing Manager jobs in Mumbai

Insight Global are currently supporting a Digital Experience Manager role, specialised in Digital Marketing and omnichannel marketing campaigns, for a Multinational Pharmaceutical Corporation.

This opportunity will be hybrid 2 days a week onsite, based in Mumbai or Bangalore on an initial 12 month contract with long term rolling extensions.

Please see a brief list of preferred skillsets below:

• Prior experience within Digital Marketing or Campaign Operations
• Proven experience working within the Pharmaceutical space
• Experience translating brand marketing strategies into functional omnichannel plans
• Proven experience in documenting business and technical requirements and managing and executing omnichannel marketing campaigns, using tools like Storyteq and Office 365
• Proficiency in project management and marketing automation tools including Salesforce Marketing Cloud, Salesforce DataCloud, Adobe Analytics, Tealium, and JIRA

Please note, this role will require a blend of standard India working hours and some cross over with US time zone on an adhoc basis.

About Vivriti Group

Vivriti Group is a trailblazer in the mid-market lending space, offering customized debt solutions to mid-sized enterprises. The group operates through two core businesses:

• Vivriti Capital Limited: A systematically important Non-Banking Financial Company (NBFC ND-SI) regulated by the Reserve Bank of India (RBI). Vivriti Capital has disbursed over USD 3 billion to 300+ enterprise borrowers and holds a CRISIL rating of A+.
• Vivriti Asset Management: A fixed-income fund manager, managing multiple Alternative Investment Funds (AIFs). With over USD 550 million in commitments from 900+ institutional and private contributors, Vivriti AMC has invested more than USD 600 million across 90+ entities.

Job Summary:

You will be responsible for defining an ambitious Digital Marketing strategy, as well as being able to execute the plans with excellence, deliver results, and evaluate performance. You will help us build our story and shape our company’s image to its external stakeholders. You will primarily use web technologies to achieve our business growth goals, identify needs and new opportunities, and aspire to increase brand awareness.

Key Responsibilities:

Digital Marketing Strategy:

• Be responsible for the planning, development, and execution of strategic direction for brand building, comprehensive marketing programs, and digital experiences.
• Design and implement brand strategy, set specific objectives to reach out to our external stakeholders – institutional and retail investors – and monitor progress.
• Own all digital assets, including the mobile app, website, portals, and presentation decks.
• Oversee 360-degree digital marketing implications such as managing marketing databases, SEO, email marketing, paid advertising campaigns, and social media.

Website Strategy, Development & Coordination:

• Lead the strategic planning and coordination of all website development, redesign, and ongoing maintenance projects.
• Collaborate closely with IT, product, and design teams to ensure the website serves as a central hub for marketing and business objectives.
• Oversee the implementation of UI/UX best practices to ensure an intuitive, engaging, and high-converting user experience across all digital properties.
• Manage and optimize content within Content Management Systems (CMS) to ensure freshness, relevance, and SEO performance.
• Ensure the website adheres to legal, compliance (especially financial services regulations), and accessibility standards.
• Strong grasp of UI/UX principles to ensure optimal website design and user flow.
• Expertise in Content Management Systems (CMS) like WordPress or similar platforms, for content updates and site management is preferred.
• Experience with Conversion Rate Optimization (CRO) strategies and A/B testing tools (e.g., Google Optimize).
• Ability to effectively manage external vendors, agencies, or technology partners involved in website projects.
• Familiarity with data visualization tools for comprehensive website and marketing performance reporting.
• Understanding of legal and compliance requirements for digital marketing and web content in the financial sector.
• Knowledge of web accessibility standards (WCAG).
• Awareness of website security best practices.

Content Marketing:

• Own the content calendar to scale our messaging and support lead-generation programs across regions.
• Responsible for the quantum and quality of engagement on blogs and websites.
• Update content and website links for maximum optimization and search engine rankings.
• Ensure regularity of high-quality content across platforms (e.g., blogs, tweets, opinions posted on financial/investment discussion forums, articles).

SEO & Paid Media:

• Responsible for website page rankings, usability, and all aspects related to Search Engine Optimization (SEO), including improving Index Kudos.
• Select and bid for keywords, oversee the creation of display ads, manage placement, and analyze the performance of all paid advertising campaigns.

Social Media and Analytics:

• Lead and execute social media campaigns, determining the optimal media mix based on target audiences.
• Be responsible for all regular reporting and analysis of digital activity, providing crucial insights into further sales and marketing opportunities, and effectively communicating findings to the team.
• Accountable for the P&L of various marketing campaigns, measuring ROI, and analyzing them for feasibility and business impact.

Desired Skills and Experiences:

• Experience: Possess relevant work experience, 8-12 years in Digital Marketing, content marketing, SEO, preferably in a financial services company, product-based company, or a start-up. An MBA background would be an advantage. A candidate who has worked in a B2B financial services environment and helped the organization scale via branding, PR, and digital campaigns will be ideal.
• Communication: Strong written and verbal communication skills with an excellent command over the English language.
• SEO & Content: In-depth knowledge of keyword research, SEO copywriting, and the behaviors of search engines. Prior experience in content marketing and content growth strategies.
• Analytical Thinking: Numerically oriented and data-driven thinking, with experience in using web analytics and social media analytics tools to help measure and optimize campaign performances.
• Creativity: Creativity to design impactful campaigns, select target audiences, and understand consumer behavior.
• Project Management & Collaboration: Must be able to juggle multiple projects at the same time and demonstrate strong cross-functional collaboration skills, working effectively with sales, product, IT, and legal teams. Experience working with agile methodologies is a plus.
• Resilience: Demonstrated resilience – stayed with companies and taking businesses to scale, and have definitely not ‘hopped jobs.’
• Adaptability: Ability to work in a fast-paced dynamic environment and juggle multiple priorities while working effectively in a team.
• Ability to travel and do recon with brand team and open to collaboration across verticals

Work Environment Details:

An opportunity to play a formative role in an ambitious financial services marketplace spanning debt capital markets, institutional finance, lending, and asset management. A journey that will challenge and reward you in a manner few others will.

Job Location: Mumbai / Chennai (Immediate joiners preferred)

UltraTech is a continuously growing organisation, and we want to tap into the best talent for future roles. We are hiring for a Digital Marketing Manager!

Location: Andheri East, Mumbai

Work Experience: 8+ Years

Qualification: MBA, Marketing

Must Have Skills:

• Brand Management
• Content Strategy
• ORM
• Digital Marketing

Preferred Skills:

• Website, SEO, SEM, Social Media, Search
• Influencing prowess
• ML/AI
• CRM
• Campaign Management
• Soft Skills: Agency Working, Team Player, Negotiation Skills & Nurturing Partnerships

Description:

• High level of specialization required hence strictly a subject matter expert (SME) role.
• Extremely dynamic field and incumbent needs to keep up with all technical advancement in the domain.
• Should be comfortable with analytics.
• Creative problem solving and understanding of brand building in the connected world.

A Digital Marketing Lead at KFintech leads the strategic planning and execution of all digital marketing initiatives to drive business growth, brand reputation, and investor engagement across digital channels. The role requires expertise in financial services marketing, digital platforms, analytics, and team leadership.

Key Responsibilities:

• Develop and oversee the digital marketing strategy in alignment with the firm’s business goals and brand positioning.
• Lead multi-channel digital campaigns including paid media (PPC), SEO, SEM, social media, email marketing, and content marketing focused on investor acquisition and retention.
• Analyze and optimize website performance, user journeys, and conversion funnels using analytics tools such as Google Analytics, HubSpot, or Looker Studio.
• Manage internal teams and coordinate with external agencies to execute campaigns and produce digital assets.
• Oversee budget allocation, measure campaign ROI and KPIs, and report insights to senior leadership.
• Ensure compliance with regulatory requirements specific to asset management marketing, such as disclosures and data privacy.
• Champion data-driven decision-making, using audience insights and performance metrics to refine digital strategies.
• Set digital objectives for specific fund launches, financial education initiatives, or investor segments in collaboration with product and sales teams.
• Maintain up-to-date knowledge of digital marketing trends, MarTech solutions, and best practices within the financial services sector.

Essential Skills & Experience:

• Proven experience in digital marketing leadership, ideally within financial services or asset management.
• Strategic thinking and ability to translate business objectives into effective digital campaigns.
• Strong analytical skills with the ability to interpret data and market trends.
• Familiarity with relevant digital tools, CMS, CRM, and financial marketing compliance.
• Excellent stakeholder management, communication, and team leadership skills.

This role is crucial for asset management companies seeking higher visibility in the digital ecosystem, delivering a seamless investor experience while ensuring regulatory adherence and measurable business outcomes.

Key Responsibilities:

• Develop and execute digital marketing strategies aligned with brand goals and target audience.
• Plan, execute and measure online marketing strategies to accelerate client and candidate acquisition. Drive organic and paid lead generation through SEO, content, and performance marketing campaigns. Plan and manage content calendars, website updates, and social media (LinkedIn, Facebook, Instagram).
• Create engaging content and copy across channels to boost brand visibility and audience engagement.
• Lead community management, handle feedback promptly, manage company’s general email accounts and respond to Email/LinkedIn enquiries.
• Analytics & Reporting: Maintain marketing performance reports on various metrics demonstrating ROI from marketing activities using tools like GA, MA and/or other platforms. Utilise data driven insights to optimize marketing campaigns. Analyse user behaviour, market trends, and performance metrics for informed decision-making. Track digital marketing performance vs planned and benchmarking wrt competition.
• Support internal teams with marketing collateral and lead-gen initiatives.
• Drive brand awareness, thought leadership, and marketing ROI through integrated campaigns.
• Manage general email communications and lead technology enhancement projects, such as websites, from deployment to implementation.

Key Competencies:

• 5+ years of experience in digital marketing, branding, and content creation.
• Strong command of digital platforms and tools (Google Analytics, Meta, LinkedIn, etc.).
• Strong working knowledge and proficiency in the usage of various social media/digital marketing channels and tools such as Facebook, Twitter, Instagram, LinkedIn, forums etc. is a must. Experience in executing Google, Facebook, LinkedIn and/or Instagram advertising solutions.
• Experience with automation of dashboards and reporting systems, analysing uninstall rates and providing customer insights. Strong experience with Google Analytics/Meta Analytics, and/or other marketing platforms.
• Experience in executing marketing campaigns with a clear focus on commercial outcomes and ability to provide detailed reports on channel performance and ROI on media investments.
• Proficient in SEO best practices and content optimization techniques.
• Excellent written communication, project management, and collaboration skills.
• Creative thinker with a keen eye for detail and brand storytelling.

Location: Mumbai

Hybrid

Digital Marketing (Growth) Manager, a key member of the marketing team, will be responsible for driving business goals as well as building the brand for Piramal Realty using digital channels. This role will report into the Digital Marketing Head for Piramal Realty

Responsibilities

• Drive end-to-end execution of paid campaigns in collaboration with media agency; monitor campaign performance and drive optimization tasks to achieve pre-defined campaign objectives.
• Demonstrate digital as a key enabler of revenue growth by measuring the impact of digital across the funnel using metrics such as CPL, CPQL, CPSV and revenue contribution.
• Regularly update & maintain a dashboard to ensure timely & accurate assessment of digital performance across channels & platforms.
• Collaborate with agency partners to enhance the web experience across owned channels (corporate website, project microsites, campaign landing pages, Blogs etc) by identifying areas of improvement and implementing best-in-class user experience practices.
• Implement a robust and dynamic SEO strategy in collaboration with agency partners, to deliver consistent & steady growth on key metrics for organic channels.
• Drive the content marketing agenda for the organization by collaborating with internal brand teams, external agencies, and content creators.
• Identify, experiment with innovative/emerging approaches in digital marketing through understanding of hypothesis testing, A/B testing and analytics.
• Be the primary liaison for the brand with external stakeholders including agency and content partners, property portals, affiliate partners, technology partners etc.
• Working closely with the Pre-Sales & Sales team to drive revenue.

Qualifications

• 7-10 years’ experience in leveraging digital for driving performance objectives (a must have) and brand objective (a good to have) either in an agency or as an advertiser.
• Hands on experience in the creation and maintenance of web assets like corporate website, blogs, campaign landing pages and microsites etc.
• Hands on experience with marketing automation platforms or email marketing platforms will be a plus.
• Thorough understanding of Google Analytics, Facebook Ads, Google Ads, Google My Business Listings, Salesforce Sales & Marketing Cloud, WordPress
• In-depth knowledge and hands on experience with Microsoft Excel and PowerPoint, Google Sheets
• Ability to manage multiple external and internal stakeholders.
• Real estate experience preferred

The ideal candidate will have a proven track record of developing and executing effective digital marketing campaigns that increase engagement, drive downloads, and contribute to the company's growth. This role demands strategic thinking, creativity, and a data-driven approach to reaching and expanding our target audience.

Key Responsibilities:

• Strategy Development: Craft and implement a comprehensive digital marketing strategy, including SEO/SEM, email marketing, social media, and display advertising campaigns.
• Content Creation: Oversee the creation of engaging and informative content that resonates with our target audience, including blog posts, social media content, newsletters, and video scripts.
• Market Analysis: Conduct market research to identify trends, competitor strategies, and audience preferences to inform marketing strategies.
• Performance Metrics: Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs), making adjustments as necessary.
• User Acquisition: Develop strategies to drive app downloads and user engagement, utilizing A/B testing, landing page optimization, and other techniques.
• Budget Management: Plan and control the digital marketing budget, allocating resources efficiently to maximize ROI.
• Team Leadership: Lead and mentor a team of marketing professionals, fostering a culture of creativity, collaboration, and continuous improvement.
• Collaboration: Work closely with cross-functional teams, including product, design, and sales, to ensure a cohesive and effective marketing approach.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• 5+ years of experience in digital marketing, preferably in a tech or finance-related B2C environment.
• Strong understanding of current online marketing concepts, strategy, and best practices.
• Experience with SEO/SEM, email marketing, social media, and/or display advertising campaigns.
• Proficiency in analytics tools (e.g., Google Analytics, WebTrends) to analyze data and make informed decisions.
• Excellent communication and leadership skills, with the ability to manage and inspire a team.
• Creative thinker with a results-driven approach and attention to detail.

We, at Growthpep, are looking for a Performance Marketing Manager to join our team on an immediate basis. This is a full-time role and is based out of Mumbai .

Responsibilities:

• Planning and execution of campaigns on paid-media channel as per requirement of our clients
• Post-campaign evaluation/reporting
• Regular optimization of campaigns according to performance
• Resolution of technical issues on channels handled
• Planning and executing digital strategies of the respective brand
• Data Analysis
• Understanding of targeting & campaign setup on Facebook & Google Ads

Requirements:

• Candidates must have at least 2 year of core experience executing campaigns across Facebook and Google Ads (or) must have worked with a digital marketing agency in a similar role 
• They must have a good working knowledge of E-commerce and/or D2C business models
• They must be competent at reading and analyzing data on Google Analytics
• We are looking for smart proactive individuals, who are also self-starters
• Candidates must understand the latest trends in the industry and their role within a commercial environment

About Us: We are an ROI Driven Performance Marketing Agency that focuses on the single most important metric for our partners – Growth. Our Services include but are not limited to, Social Media Marketing, Search Engine Marketing, Lead Generation, E-Commerce Sales, Retargeting, Building Audience Personas, Creative Support and A/B Testing. We have worked with The Label Life, Blue Tokai, Fae Beauty, Masterchow, Athlos, Cocoon Care, Limese Cosmetics and other renowned brands. You can read more about us on our website

Interested candidates may also please send your updated resume and your CTC details to  

1> Manage Social Media Accounts and increase the engagement(Across Nations).

2> Expertise in content creation & Content Strategy.

3> Excellent communication skills, PR & Executive Presence.

4> Expertise In Photo/Video editing

Job Types: Full-time, Permanent

Pay: ₹25, ₹30,000.00 per month

Benefits:

• Health insurance
• Paid time off
• Provident Fund

Work Location: In person