372 Marketing Roles jobs in Kanpur

Next Lap is building the digital home for endurance sports - connecting athletes, events, and communities. We’re a fast-moving startup using tech to help recreational athletes track, share, and celebrate their journeys.

About the Role

We’re looking for a Digital Marketing Intern – Operations & Strategy at Next Lap. This is a refreshed and expanded version of our previous Digital Marketing Intern role, now combining marketing operations, campaign management, and AI-powered process automation. You’ll own workflows, plan campaigns, coordinate content and design, and track performance - all hands-on, with real impact on how we engage athletes and sports communities. People who applied to our earlier DM job post need not apply here again.

Responsibilities

• Plan and coordinate content and campaign calendars across social, email, and web.
• Manage timelines, assets, and workflows to keep campaigns on track.
• Support day-to-day channel management for social media, blog, and newsletter.
• Oversee marketing operations - scheduling, process documentation, and workflow optimization.
• Apply basic design understanding to ensure content is visually appealing and effective.
• Track performance metrics, analyze results, and suggest improvements.
• Collaborate with design, product, and community teams to execute campaigns smoothly.
• Explore AI tools to automate workflows and improve efficiency.

Requirements / Skills

• Strong interest in digital marketing, content strategy, and brand building.
• Some experience or currently pursuing a course in digital marketing, social media, or related fields.
• Familiarity with social media platforms (Instagram, , Strava) and basic analytics tools.
• Understanding of design principles - layout, typography, color, and visual hierarchy.
• Organized, detail-oriented, and capable of managing campaigns, assigning tasks, and coordinating across teams .
• Comfortable maintaining folders, documentation, and workflows for marketing projects using Excel, Notion, or similar tools .
• Bonus: Passion for sports, fitness, or endurance communities.

Internship Details

• Duration: 12 weeks
• Location: Remote
• Commitment: 35 hours per week (flexible, student-friendly)
• Stipend: ₹3,000/month
• Start Date: Immediate

Next Lap is building the digital home for endurance sports - connecting athletes, events, and communities. We’re a fast-moving startup using tech to help recreational athletes track, share, and celebrate their journeys.

About the Role

We’re looking for a Digital Marketing Intern – Operations & Strategy at Next Lap. This is a refreshed and expanded version of our previous Digital Marketing Intern role, now combining marketing operations, campaign management, and AI-powered process automation. You’ll own workflows, plan campaigns, coordinate content and design, and track performance - all hands-on, with real impact on how we engage athletes and sports communities. People who applied to our earlier DM job post need not apply here again.

Responsibilities

• Plan and coordinate content and campaign calendars across social, email, and web.
• Manage timelines, assets, and workflows to keep campaigns on track.
• Support day-to-day channel management for social media, blog, and newsletter.
• Oversee marketing operations - scheduling, process documentation, and workflow optimization.
• Apply basic design understanding to ensure content is visually appealing and effective.
• Track performance metrics, analyze results, and suggest improvements.
• Collaborate with design, product, and community teams to execute campaigns smoothly.
• Explore AI tools to automate workflows and improve efficiency.

Requirements / Skills

• Strong interest in digital marketing, content strategy, and brand building.
• Some experience or currently pursuing a course in digital marketing, social media, or related fields.
• Familiarity with social media platforms (Instagram, LinkedIn, Strava) and basic analytics tools.
• Understanding of design principles - layout, typography, color, and visual hierarchy.
• Organized, detail-oriented, and capable of managing campaigns, assigning tasks, and coordinating across teams .
• Comfortable maintaining folders, documentation, and workflows for marketing projects using Excel, Notion, or similar tools .
• Bonus: Passion for sports, fitness, or endurance communities.

Internship Details

• Duration: 12 weeks
• Location: Remote
• Commitment: 35 hours per week (flexible, student-friendly)
• Stipend: ₹3,000/month
• Start Date: Immediate

• Develop and implement a comprehensive digital marketing and e-commerce strategy aligned with overall business objectives.
• Lead and manage all digital marketing channels, including SEO, SEM, social media marketing, email marketing, and content marketing.
• Oversee the strategy and performance of our e-commerce platforms, driving sales and optimizing user experience.
• Analyze market trends, competitor activities, and customer insights to identify new opportunities and threats.
• Manage the digital marketing budget, ensuring optimal allocation of resources and maximizing ROI.
• Develop and execute data-driven campaigns to increase brand visibility, lead generation, and customer acquisition.
• Collaborate with product development, sales, and supply chain teams to ensure seamless online product launches and inventory management.
• Build and nurture a high-performing digital marketing team, providing guidance and mentorship.
• Establish key performance indicators (KPIs) and regularly report on the performance of digital marketing and e-commerce initiatives.
• Stay updated on the latest digital marketing tools, technologies, and best practices.
• Drive innovation in digital customer engagement and personalized marketing efforts.
• Manage relationships with external agencies and technology partners.
• Ensure brand consistency and messaging across all digital touchpoints.

• Master's degree in Marketing, Business Administration, or a related field.
• 10+ years of experience in digital marketing and e-commerce, with at least 5 years in a leadership role, preferably within the FMCG industry.
• Proven success in developing and executing impactful digital marketing strategies that have driven significant growth.
• Expertise in various digital marketing platforms and tools (e.g., Google Analytics, Google Ads, social media management tools, CRM systems).
• Strong understanding of e-commerce platforms, online merchandising, and conversion rate optimization (CRO).
• Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
• Exceptional leadership, team management, and communication skills.
• Strategic thinker with a creative and innovative mindset.
• Experience managing significant marketing budgets.
• Familiarity with emerging digital trends and technologies, including AI in marketing.
• Ability to thrive in a fast-paced, dynamic, and fully remote work environment.
• Demonstrated ability to collaborate effectively across different departments.

Gain hands-on experience in digital marketing and learn the ins and outs of managing social media platforms while working remotely.

We are seeking a talented and creative individual to fill the role of Digital Marketing Coordinator. Key responsibilities include:

• Managing company social media accounts.
• Assisting in planning and executing social media campaigns to boost engagement.
• Crafting and curating content that aligns with our brand.
• Tracking performance and suggesting improvements.

Main Responsibilities:

• Manage company social media accounts (Instagram, Facebook, etc.).
• Assist in planning and executing social media campaigns to boost engagement.
• Create and curate content (posts, stories, reels) that align with the brand.
• Track social media performance and suggest improvements.

Requirements:

• Brief understanding of social media platforms and digital marketing concepts.
• Creativity and ability to generate fresh content ideas.
• Good communication and time management skills.
• Self-motivated and eager to learn.

We Offer:

• Remote work flexibility.
• Internship certificate and experience letter upon successful completion.
• Opportunity to gain real-world exposure in digital marketing.
• Chance to work closely with a supportive team and learn directly from industry professionals.

• Develop and implement a comprehensive social commerce strategy to drive online sales.
• Manage and optimize shoppable content across various social media platforms.
• Execute and oversee live commerce events and influencer marketing campaigns.
• Analyze social commerce performance data and provide actionable insights and recommendations.
• Collaborate with e-commerce and marketing teams to ensure a cohesive customer experience.
• Manage social media advertising budgets and campaign performance for direct sales.
• Identify and build relationships with relevant influencers and brand ambassadors.
• Stay updated on the latest social media trends, features, and best practices for commerce.
• Develop strategies to increase engagement, conversion rates, and customer lifetime value through social channels.
• Optimize product catalog and content for social selling platforms.
• Work closely with content creators to develop engaging and sales-driven social media assets.
• Report on key performance indicators related to social commerce revenue and growth.

• Bachelor's degree in Marketing, Business, or a related field.
• 5+ years of experience in e-commerce marketing, with a specific focus on social commerce or social media marketing for sales.
• Proven experience managing successful social commerce campaigns and driving sales through social channels.
• In-depth knowledge of major social media platforms (Instagram, Facebook, TikTok, Pinterest) and their commerce features.
• Experience with e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics, platform-specific insights).
• Strong understanding of digital marketing principles, including paid social advertising and influencer marketing.
• Excellent analytical, problem-solving, and strategic thinking skills.
• Ability to work independently and manage projects effectively in a remote setting.
• Strong communication and collaboration skills.

• Develop and implement digital marketing strategies across various channels including SEO, SEM, social media, email, and content marketing.
• Manage and optimize paid advertising campaigns (e.g., Google Ads, Facebook Ads) to maximize ROI.
• Conduct keyword research and implement SEO best practices to improve organic search rankings.
• Create engaging and shareable content for social media platforms and other digital channels.
• Develop and execute email marketing campaigns to nurture leads and engage customers.
• Analyze website traffic and campaign performance using tools like Google Analytics.
• Monitor digital marketing trends and identify new opportunities for innovation.
• Collaborate with internal teams and external agencies to ensure brand consistency and campaign effectiveness.
• Track and report on key marketing metrics, providing insights and recommendations for improvement.
• Stay up-to-date with the latest digital marketing tools and technologies.

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 4 years of experience in digital marketing.
• Proven experience in managing SEO, SEM, social media, and email marketing campaigns.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
• Strong understanding of content marketing principles and strategy.
• Excellent written and verbal communication skills.
• Strong analytical skills and the ability to interpret data to drive decisions.
• Ability to work independently and manage multiple projects in a remote setting.
• Creativity and a passion for digital marketing.
• Experience with A/B testing and campaign optimization.

• Develop and implement comprehensive digital marketing strategies aligned with business goals.
• Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive organic traffic.
• Create engaging and shareable content for various digital platforms, including social media, blogs, and websites.
• Manage social media accounts, fostering community engagement and growth.
• Design and execute email marketing campaigns, including segmentation and A/B testing.
• Analyze website traffic and campaign performance using analytics tools (e.g., Google Analytics).
• Monitor industry trends and competitor activities to identify new opportunities.
• Collaborate with graphic designers and content creators to produce marketing assets.
• Track key performance indicators (KPIs) and generate regular reports on campaign effectiveness.
• Manage the digital marketing budget and allocate resources effectively.
• Contribute to A/B testing and conversion rate optimization efforts.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Proven experience of 3-5 years in digital marketing roles.
• Demonstrable experience with SEO, SEM, content marketing, and social media platforms.
• Proficiency in using digital marketing tools such as Google Analytics, Google Ads, SEMrush, HubSpot, etc.
• Strong analytical skills and ability to interpret data to drive marketing decisions.
• Excellent written and verbal communication skills.
• Creative thinking and a keen eye for detail.
• Experience with email marketing platforms and CRM systems is a plus.
• Ability to manage multiple projects simultaneously in a dynamic environment.
• This role requires attendance at the Kanpur, Uttar Pradesh, IN office for collaboration, with potential for remote work on other days.