What Jobs are available for Marketing Strategy in Mumbai?

• Develop and implement innovative digital marketing strategies to achieve business objectives.
• Oversee all digital marketing channels, including SEO, SEM, social media, email, and display advertising.
• Define key performance indicators (KPIs) and track campaign performance using analytics tools.
• Manage the digital marketing budget and allocate resources effectively.
• Lead and mentor the digital marketing team, fostering professional growth.
• Analyze market trends, competitor activities, and customer insights to identify opportunities.
• Collaborate with cross-functional teams (product, sales, content) to ensure brand consistency and integrated campaigns.
• Drive continuous improvement and optimization of digital marketing efforts.
• Stay abreast of emerging digital technologies and best practices.

• Bachelor's or Master's degree in Marketing, Business, or a related field.
• Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a leadership role.
• Proven expertise in SEO, SEM, content marketing, social media, and email marketing.
• Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
• Demonstrated ability to develop and execute successful digital marketing strategies.
• Excellent leadership, communication, and interpersonal skills.
• Experience managing marketing budgets and vendor relationships.

• Develop and implement innovative digital marketing strategies aligned with FMCG business objectives.
• Oversee all digital marketing channels including SEO, SEM, social media, email, and paid advertising.
• Manage the digital marketing budget, ensuring optimal allocation and ROI.
• Analyze campaign performance, generate insightful reports, and provide data-driven recommendations.
• Lead and mentor a remote digital marketing team.
• Conduct market research and competitive analysis to identify new opportunities.
• Collaborate with product and sales teams to ensure cohesive brand messaging.
• Drive website traffic, lead generation, and customer acquisition through digital initiatives.
• Stay abreast of the latest digital marketing trends and technologies.
• Develop and execute strategies for customer engagement and retention.

• Master's degree in Marketing, Business Administration, or a related field.
• 10+ years of experience in digital marketing, with at least 5 years in a leadership role within the FMCG sector.
• Proven track record of developing and executing successful digital marketing campaigns.
• In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
• Experience with marketing automation platforms and analytics tools (e.g., Google Analytics, HubSpot).
• Strong analytical and problem-solving skills.
• Excellent communication, leadership, and team management abilities.
• Demonstrated experience in managing remote teams is essential.
• Creative thinking and ability to innovate in a dynamic market.

• Develop and execute a data-driven content marketing strategy aligned with business goals.
• Create high-quality, engaging, and SEO-optimized content for various digital platforms (blogs, websites, social media, email).
• Conduct thorough keyword research, competitor analysis, and audience segmentation.
• Plan and manage editorial calendars, ensuring timely content production and publication.
• Collaborate with design and multimedia teams to create compelling visual and video content.
• Optimize existing content for improved search engine rankings and user engagement.
• Monitor content performance using analytics tools and provide regular reports on key metrics (e.g., traffic, engagement, conversions).
• Identify opportunities for content repurposing and distribution across multiple channels.
• Stay up-to-date with the latest digital marketing trends, SEO best practices, and content marketing innovations.
• Manage relationships with freelance writers and content creators as needed.

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Minimum of 5-7 years of experience in digital marketing, with a strong emphasis on content strategy and creation.
• Proven success in developing and executing content marketing campaigns that drive measurable results.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Strong understanding of SEO principles and best practices for content optimization.
• Proficiency in using content management systems (e.g., WordPress) and marketing automation tools.
• Experience with analytics platforms (e.g., Google Analytics) to track content performance.
• Ability to think strategically and creatively to develop innovative content ideas.
• Excellent project management and organizational skills.
• Demonstrated ability to work independently and collaborate effectively in a remote team environment.

Company Overview

Brainhunter Recruiting Pvt Ltd is a premier recruitment agency specializing in high-growth industries such as IT and non-IT sectors, with a focus on pre-screened, top-tier talent for roles in AI, Machine Learning, Data Science, and Digital Transformation. With over 17 years in the industry and trusted partnerships with over 100 prestigious firms, Brainhunter excels in connecting businesses with high-performance consultants. Headquartered in Mumbai, the company is renowned for its technical recruitment prowess in staffing and HR solutions.

Job Overview

Brainhunter Recruiting Pvt Ltd is seeking a Junior Digital Marketing professional to join our vibrant team in Mumbai. This is a full-time position requiring a minimum of one year of work experience in the field. The ideal candidate will be responsible for advancing our company's online presence, enhancing digital marketing strategies, and boosting brand awareness in the competitive staffing and recruiting industry.

Qualifications and Skills

• Proficiency in Google Ads is mandatory, showcasing your ability to create, manage, and optimize ad campaigns for diverse goals.
• Digital Marketing expertise is a must-have, demonstrating a strong understanding of current marketing trends and strategies.
• SEO skills are mandatory, ensuring that company websites achieve high rankings on search engine results pages.
• Experience in social media management to enhance brand presence and engage effectively with target audiences online.
• Proven ability to design and execute marketing campaigns that align with business objectives and reach target demographics.
• Knowledge in SEM strategies to improve website visibility and increase customer engagement through paid search.
• Proficiency in email marketing to execute effective campaigns that drive customer engagement and conversion rates.
• Experience with Google Analytics to monitor, analyze, and report on digital marketing campaign performance.

Roles and Responsibilities

• Develop and implement comprehensive digital marketing strategies to enhance brand awareness and drive traffic.
• Create and manage Google Ads campaigns to increase brand visibility and generate leads aligned with company goals.
• Execute effective SEO practices to optimize website content and improve search engine rankings.
• Leverage social media platforms to promote services and interact with the audience to build community and engagement.
• Analyze and report on the performance of digital marketing efforts, using data to inform strategy and optimize results.
• Collaborate with cross-functional teams to ensure cohesive branding and messaging across all digital platforms.
• Oversee email marketing initiatives to nurture leads and maintain customer engagement through targeted communication.
• Utilize Google Analytics to track online behavior, refine strategies, and report on campaign performance and ROI.

Company Overview

Chemkart India Ltd is a prominent distributor in the Manufacturing industry, focusing on providing high-quality Food & Health ingredients. Our mission is to link global ingredient manufacturers with businesses through our comprehensive solutions, ranging from ingredient sourcing to supply chain management. Located in Mumbai, we cater to both startups and established enterprises, offering exceptional reliability, customer-centric service, and innovative strategies. Visit us at chemkart.com for more information.

Job Overview

We are seeking a motivated Digital Marketing professional to join our team in Mumbai. This mid-level, full-time position will enable you to leverage your skills in digital marketing to develop, implement, and optimize our online strategy. As a key player, you will work closely with various teams to create impactful marketing campaigns that align with Chemkart's business goals, focusing on both brand visibility and customer engagement.

Qualifications and Skills

• Strong proficiency in Google Analytics to track and analyze web traffic, user behavior, and conversion statistics (Mandatory skill).
• Expertise in SEO Optimization to enhance search engine visibility and increase both the quality and quantity of website traffic (Mandatory skill).
• Experience with creating and managing PPC Campaigns using platforms like Google Ads to drive awareness and acquisition (Mandatory skill).
• Proven experience in crafting compelling Content Marketing strategies that resonate with target audiences and align with brand messaging.
• Ability to develop and execute effective Social Media Advertising campaigns to reach and engage diverse audiences across platforms.
• Skilled in implementing Email Marketing Automation tools to nurture leads and convert prospects into customers efficiently.
• Competency in conducting A/B Testing to refine content and increase the impact of marketing elements.
• Familiarity with Data Visualization using Tableau to translate complex data sets into actionable insights and clear visuals.
• Experience in Website Management to ensure functionality, accessibility, and performance.
• Knowledge of Content Management systems to manage digital content efficiently.

Roles and Responsibilities

• Develop and execute comprehensive digital marketing strategies that drive brand awareness, engagement, and sales growth.
• Analyze performance metrics and provide insights and recommendations for optimizing marketing efforts across digital channels.
• Collaborate with cross-functional teams to create cohesive and compelling content marketing themes.
• Manage and optimize SEM and PPC campaigns, ensuring effective ad spend and keyword relevance.
• Conduct SEO audits and implement on-page and off-page optimization techniques to improve search rankings.
• Implement social media marketing campaigns to build a vibrant online community and drive traffic to the website.
• Leverage marketing automation tools to streamline email campaigns and enhance lead nurturing processes.
• Regularly report on digital marketing performance to senior management, using data visualization tools to illustrate results.
• Oversee Website Management to maintain site functionality and user experience.
• Utilize Content Management systems to ensure accurate and timely content updates.

Company Description

Bombay School of Make-up & Hair (BSMH) is a specialized training institute offering professional make-up artistry and hair styling courses. Located in India, BSMH is renowned for being the first makeup academy in the country to provide training in advanced prosthetic make-up. We focus on individualized training to prepare students from various backgrounds for careers in the bridal, fashion, and Bollywood industries. BSMH provides job assistance through partner recruiters, ensuring students receive the necessary skill, knowledge, and business intelligence to succeed in the industry.

Role Description

This is a full-time on-site role for a Digital Marketing Manager, based in Mumbai. The Digital Marketing Manager will be responsible for developing and implementing digital marketing strategies, managing social media accounts, generating leads, analyzing web analytics, and optimizing online presence. The role involves collaborating with different departments to ensure marketing efforts align with overall business objectives.

Qualifications

• Digital Marketing and Online Presence Optimization skills
• Social Media Marketing and Lead Generation skills
• Marketing and Web Analytics skills
• Strong analytical and problem-solving skills
• Excellent written and verbal communication skills
• Ability to work collaboratively in a team environment
• Bachelor’s degree in Marketing, Business, or a related field is a plus
• Experience in the beauty or education industry is a plus

Designation: Performance Marketing- Manager

Experience: 3-5 Years

Budget: 9-15 LPA

Roles and Responsibilities:

Performance Marketing:

• Plan, execute, and optimize paid digital campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, and other relevant platforms.
• Develop, implement, and manage PPC campaigns to maximize ROI and reduce customer acquisition costs (CAC).
• Leverage data analytics and consumer insights to enhance campaign effectiveness and drive continuous improvement.
• Monitor KPIs such as CTR, conversion rates, ROAS, and customer retention metrics.
• Conduct A/B testing of ad creatives, landing pages, and marketing copy to improve campaign performance.
• Collaborate with creative teams to develop high-performing ad creatives and landing pages.
• Stay updated with digital marketing trends, algorithms, and industry best practices.

Online Channel Management:

• Manage and grow an online sales channel, ensuring strong visibility and sales performance.
• Develop and execute promotional campaigns and partnerships to enhance online sales.
• Optimize product listings, pricing strategies, and customer experience to drive conversions.
• Analyse online channel performance and implement strategies for continuous improvement.
• Coordinate with supply chain and logistics teams to ensure smooth fulfilment and inventory management.
• Monitor competitor activities and market trends to stay ahead in the digital space.

Interested Candidates can share their profile on