507 Nielsen jobs in Mumbai

Consumer Insights Field Researcher

We are seeking a skilled and experienced Consumer Insights Field Researcher to conduct in-depth interviews with everyday consumers across India. The primary objective of this research is to gather insights into consumption behaviors, motivations, and decision drivers across diverse age groups, gender, income levels, and geographies.

Responsibilities:

• Conduct 10 interviews per week, each lasting approximately 90 minutes, using a structured interview guide provided by the client.
• Engage with participants from various socio-economic backgrounds and demographics, ensuring quality, honesty, and natural flow in conversations.
• Record each interview in the participant's native/local language (video and audio formats).

Requirements:

• A postgraduate degree in Social Sciences, Anthropology, Psychology, or Business is preferred.
• The ideal candidate should be comfortable speaking with strangers and building quick rapport.
• Fluency in the local language is essential, as interviews must be conducted in the participant's native tongue.
• Tech-savviness is required to record and store audio/video files efficiently.
• Strong observational and communication skills are necessary for this role.
• Candidates based in their own city/state are preferred, as this is an on-ground fieldwork position.

Open to candidates from any region or language across India. Prior experience in qualitative research, ethnographic studies, or social listening is preferred but not mandatory.

Compensation: ₹25,000/month for completing 10 interviews/week

To Apply:

Send your resume along with your location, language proficiency, and a brief note on your experience with interviews or research via email.

Experience Required: 2–5 years in research, insights, or strategy support (agency or research firm background preferred)

About the Role:

We are looking for a Researcher who can uncover meaningful insights that fuel strategy, communication, and creative thinking for brands. This role is pivotal in turning data and trends into human stories that sharpen our strategic and creative output.

Key Responsibilities:

• Conduct primary and secondary research to support brand strategy and planning.
• Compile and analyze market trends, category movements, and consumer behavior insights.
• Design, distribute, and interpret surveys, focus groups, interviews, and other research methodologies.
• Build insightful reports that distill complex data into clear, actionable inputs for internal and client teams.
• Collaborate with planners and strategists to translate research findings into brand direction, campaign ideas, and pitches.
• Monitor competitor communication and industry innovations to fuel fresh thinking.
• Work on consumer personas, audience segmentation, and cultural context reports.
• Keep updated with industry tools, databases, and research platforms.
• Assist in creating compelling research-driven decks and thought-starters for new business.

Requirements:

• 2 to 5 years of experience in a research, insights, or strategy role (preferably in advertising, brand consultancy, or research firms)
• Strong understanding of qualitative and quantitative research methods
• Analytical mindset with strong data interpretation and storytelling skills
• Proficient in tools like Google Trends, Statista, YouGov, SimilarWeb, etc.
• Excellent written and verbal communication skills
• Passionate about brands, culture, people, and insights
• Highly organized with strong attention to detail

Experience Required: 2–5 years in research, insights, or strategy support (agency or research firm background preferred)

About the Role:

We are looking for a Researcher who can uncover meaningful insights that fuel strategy, communication, and creative thinking for brands. This role is pivotal in turning data and trends into human stories that sharpen our strategic and creative output.

Key Responsibilities:

• Conduct primary and secondary research to support brand strategy and planning.
• Compile and analyze market trends, category movements, and consumer behavior insights.
• Design, distribute, and interpret surveys, focus groups, interviews, and other research methodologies.
• Build insightful reports that distill complex data into clear, actionable inputs for internal and client teams.
• Collaborate with planners and strategists to translate research findings into brand direction, campaign ideas, and pitches.
• Monitor competitor communication and industry innovations to fuel fresh thinking.
• Work on consumer personas, audience segmentation, and cultural context reports.
• Keep updated with industry tools, databases, and research platforms.
• Assist in creating compelling research-driven decks and thought-starters for new business.

Requirements:

• 2 to 5 years of experience in a research, insights, or strategy role (preferably in advertising, brand consultancy, or research firms)
• Strong understanding of qualitative and quantitative research methods
• Analytical mindset with strong data interpretation and storytelling skills
• Proficient in tools like Google Trends, Statista, YouGov, SimilarWeb, etc.
• Excellent written and verbal communication skills
• Passionate about brands, culture, people, and insights
• Highly organized with strong attention to detail

Job Description

Responsibilities

1) What to Sell? 

Accountable for CB&I portfolio, especially - Consumer studies including U&A , segmentation and shopper studies + Syndication) which are core to CB&I.

Commercial ownership of the above solutions / study types 

Close partnership with Local Vertical leaders in defining the outreach for the above and APAC CB&I Practice leader (specific consumer + syndication focus)

Accountable for Revenue growth and penetration increase of these solutions

2) How to Sell? 

Build a strong India community around these solutions’ portfolio:

Build and execute the Go to Market plans for CB&I Practice solutions under remit: 

Ensure that India Sales teams are enabled with best-in-class training materials:

Connect with Sales and Practice teams in other countries to identify opportunities to apply in India

3) How to Operate?

This is a individual contributor role and reports to India CB&I Practice leader supporting India . Additionally, the role requires working on regional pitches and supporting APAC countries

The role requires Strong alignment with Vertical leaders in India and Regional Practice leader

4) Financial Management

Qualifications

Additional Information

Our Benefits

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: 

Description

About the Company: Headquartered in El Segundo, Calif., Internet Brands is a fully integrated online media and software services organization focused on four high-value vertical categories: Health, Automotive, Legal, and Home/Travel. The company's award-winning consumer websites lead their categories and serve more than 250 million monthly visitors, while a full range of web presence offerings has established deep, long-term relationships with SMB and enterprise clients. Internet Brands' powerful, proprietary operating platform provides the flexibility and scalability to fuel the company's continued growth. Internet Brands is a portfolio company of KKR and Temasek. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

For company details visit our website: /

Education: Bachelor’s degree in Marketing, Data Science, Statistics, Business Analytics, or a related field.

Experience: 2- 4 years

Work timings: 2PM t o11PM

About Medscape

About the Role

Key Responsibilities

Qualifications

Excellent analytical, problem-solving, and communication skills.

Job Purpose:
 

We are seeking a dynamic and detail-oriented Digital Marketing Analyst to support the successful delivery of digital tool rollouts across the organization. The ideal candidate will be a strong organizer and communicator, capable of coordinating activities between business users, Digital and IT team, and communications teams to enable smooth and effective digital rollouts. Creates and provides strategic business intelligence by identifying, capturing and analyzing data and generating insights from it.

Responsibilities:

Knowledge, Skills and Experience:

Key Skills

What’s In It For You?

Don’t meet every single requirement? Apply anyway.

At Tech Data, a TD SYNNEX Company, we’re proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you’re excited about working for our company and believe you’re a good fit for this role, we encourage you to apply. You may be exactly the person we’re looking for!

We are an equal opportunity employer and committed to building a diverse team that represents and empowers a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration for employment based on merit, without regard to race, colour, religion, national origin, gender, gender identity or expression, sexual orientation, protected veteran status, disability, genetics, age, or any other characteristic protected by law. To support our diversity and inclusion efforts, we may ask for voluntary gender disclosure information. This data will be used solely to improve our hiring practices and ensure fair treatment for all candidates. 

What you will do for Sectona

• Responsible for sourcing, co-ordinating and executing marketing initiatives, not limited to events & conferences, for growth regions

• Responsible for sourcing, negotiating and finalizing contracts for merchandise and SWAG

• Ownership of planning, updating and maintaining company’s event pages across various media

• Collaborating with several stakeholders including sales, finance, design and marketing teams for ensuring smooth execution of marketing initiatives

• Tracking & executing company planned customer, employee and partner advocacy programs in a timely manner

Skills and experience you require

• Undergraduate degree in Marketing

• 1-2 years of experience in similar marketing roles

• Ability to take ownership and execute tasks end-to-end

• Ability to work and collaborate with cross-functional teams

Nice-to-have skills

• Worked in similar technology company

• Worked on marketing projects across regions/outside of India, a plus

What you will do for Sectona

• Responsible for sourcing, co-ordinating and executing marketing initiatives, not limited to events & conferences, for growth regions

• Responsible for sourcing, negotiating and finalizing contracts for merchandise and SWAG

• Ownership of planning, updating and maintaining company’s event pages across various media

• Collaborating with several stakeholders including sales, finance, design and marketing teams for ensuring smooth execution of marketing initiatives

• Tracking & executing company planned customer, employee and partner advocacy programs in a timely manner

Skills and experience you require

• Undergraduate degree in Marketing

• 1-2 years of experience in similar marketing roles

• Ability to take ownership and execute tasks end-to-end

• Ability to work and collaborate with cross-functional teams

Nice-to-have skills

• Worked in similar technology company

• Worked on marketing projects across regions/outside of India, a plus