130 Seo Specialist jobs in Kanpur

About Astro 247:

Astro 247 is an AI-powered astrology app that provides users with instant insights into their future. Our mission is to blend technology with ancient wisdom, offering a unique and engaging astrology experience.

We’re growing fast, and as search evolves with AI-driven engines , we need a specialist who can help us dominate both traditional search (SEO) and the new frontier of Generative Engine Optimization (GEO) . We are looking for a SEO & GEO Specialist who understands the nuances of ranking in Google Search today, while also staying ahead of the curve on AI-powered search engines like ChatGPT, Gemini, Perplexity, and future LLM-based platforms.

In this role, you’ll design and execute strategies to ensure Astro247 is discoverable, trusted, and surfaced prominently in both classic search results and AI-driven answers .

What You’ll Do

• Own keyword research, content strategy, on-page & technical SEO.
• Optimize site structure, schema, and backlinks for maximum reach.
• Drive organic traffic growth across multiple platforms.
• Develop strategies to ensure Astro247 appears in AI-generated answers on ChatGPT, Gemini, Perplexity, and other LLM-powered engines.
• Experiment with prompt-influence optimization, structured content, and authoritative signals to guide AI retrieval.
• Track emerging trends in GEO and deploy rapid experiments to stay ahead.
• Use tools like GA4, GSC, Ahrefs, SEMrush, and emerging GEO-tracking tools to measure impact.
• Translate data into actionable insights and growth playbooks.
• Work closely with content, product, and marketing teams to align efforts.

What we are looking for:

• 2–6 years of proven SEO experience with measurable results.
• Awareness (or hands-on experimentation) with Generative AI search engines.
• Strong understanding of content optimization, structured data, and entity-based search.
• Growth mindset with curiosity to test, measure, and scale GEO tactics.
• Ability to work in a fast-paced startup environment.

Nice-to-Haves

• Experience in app store optimization (ASO).
• Knowledge of astrology, spirituality, or consumer lifestyle apps.
• Familiarity with tools like Perplexity Labs, ChatGPT Browsing SEO tests, or custom scraping/LLM evaluation workflows.

You can also send your resumes along with previous work samples to

Job Title: SEO Manager

Job Type: Remote

What You'll Do:

• Lead Client Relationships: Be the primary SEO contact for clients, confidently explaining strategies, tactics, and progress during meetings. Build strong relationships through regular updates, transparent reporting, and a client-focused approach.
• Develop Winning Strategies: Craft tailored SEO strategies aligned with client goals, whether it’s driving organic traffic, improving rankings, or increasing conversions. Use data-driven insights to adapt and refine approaches for optimal outcomes.
• Optimize for Success: Perform SEO audits, analyze performance data, and implement changes to boost results. Leverage tools like Google Analytics, Search Console, SEMrush, and others. Bonus: HTML knowledge to dive deeper into optimization!
• Collaborate Across Teams: Partner with our PPC, social, and creative teams to integrate SEO best practices into broader digital marketing strategies. Your expertise will elevate team performance and drive unified client success.

What We're Looking For:

• 3+ years of SEO experience with a proven record of managing and optimizing successful campaigns. Agency experience is a big plus!
• Expertise in on-page, off-page, and technical SEO, with deep knowledge of best practices.
• Exceptional communication skills to explain SEO concepts and strategies in a client-friendly manner.
• Proficiency with SEO tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs.
• Strong problem-solving abilities and attention to detail, capable of managing multiple client accounts effectively.
• A collaborative team player eager to share knowledge and contribute to a cross-functional approach.
• Experience with client reporting, performance updates, and presenting results in a clear and impactful way.

What We Offer:

• Fully remote work environment—work where you thrive!
• A dynamic and collaborative company culture that celebrates creativity and innovation.
• Opportunities to work with diverse clients across industries, keeping your work engaging and impactful.
• Competitive salary and benefits package.
• Professional development opportunities to support your career growth.

About Us:

Astra is a cybersecurity SaaS company that makes otherwise chaotic pentests a breeze with its one-of-a-kind AI-led offensive Pentest Platform. Astra's continuous vulnerability scanner emulates hacker behavior to scan applications for 13,000+ security tests.

CTOs and CISOs love Astra because it helps them to achieve continuous security at scale, fix vulnerabilities in record time, and seamlessly transition from DevOps to DevSecOps with Astra's powerful CI/CD integrations.

Astra is loved by 800+ companies across 70+ countries. In 2024 Astra uncovered 2.5 million+ vulnerabilities for its customers, saving customers $110M+ in potential losses due to security vulnerabilities.

We've been awarded by the President of France Mr. François Hollande at the La French Tech program and Prime Minister of India Shri Narendra Modi at the Global Conference on Cyber Security. Loom, MamaEarth, Muthoot Finance, Canara Robeco, Dream 11, OLX Autos etc. are a few of Astra’s customers

Roles & Responsibilities:

• Work with the SEO lead to streamline the outreach process.
• Create & Improve email/LinkedIn copies.
• Strong experience with A/B testing various forms of outreach campaigns.
• Use a creative approach to work on email copies for backlinks that evoke response.

Who you are:

• Proven 1-3 years of experience as an outreach specialist with a strong portfolio of written work.
• Solid understanding of SEO principles and best practices.
• Excellent written and verbal communication skills.
• Strong attention to detail and ability to multitask in a fast-paced environment.
• Creative thinking and problem-solving skills.
• Experienced with SEO and outreach tools like Ahrefs, SEMrush, Snov.io, Buzzstream.
• Analytics mindset to read the data of open rate, bounce rate and response rate to solve the problem
• Proven results of acquiring backlinks already, especially high-quality backlinks.
• Creating partnerships for link building

What's in it for you?

• You’ll own your work from day one—no micromanaging, just trust and impact.
• Health Insurance cover for you and your spouse.
• You’ll join a team that’s scaling fast but still feels like a close-knit crew—think startup energy with global reach.
• You’ll be surrounded by curious minds, creative thinkers, and people who genuinely care (and yes, we do have a dedicated meme channel on slack).
• Open and supportive culture
• And yes, get ready for some unforgettable workcations—Think Jim Corbett, Chikmagalur & the last one was at Wayanad.

• Developing and implementing effective digital marketing campaigns across multiple channels.
• Managing and optimizing SEO and SEM strategies to improve search engine rankings and drive organic traffic.
• Creating engaging content for social media, blogs, and email newsletters.
• Managing social media accounts and community engagement.
• Designing and executing email marketing campaigns, including automation.
• Analyzing website traffic and campaign performance using tools like Google Analytics.
• Identifying target audiences and tailoring marketing messages accordingly.
• Monitoring digital marketing trends and competitor activities.
• Collaborating with internal teams to ensure brand consistency and messaging.
• Reporting on campaign performance and providing actionable insights for improvement.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 4 years of experience in digital marketing.
• Proven experience in SEO, SEM, social media marketing, and email marketing.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
• Strong content creation and copywriting skills.
• Excellent analytical and data interpretation abilities.
• Familiarity with marketing automation platforms is a plus.
• Strong understanding of website analytics and conversion rate optimization.
• Excellent communication, collaboration, and project management skills.
• Ability to work independently and manage multiple projects in a remote setting.

• Develop and implement digital marketing strategies to increase brand awareness and drive lead generation.
• Manage and optimize social media profiles and campaigns across various platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
• Plan and execute SEO strategies to improve website ranking and organic traffic.
• Create, manage, and optimize PPC advertising campaigns (e.g., Google Ads, social media ads).
• Develop and execute email marketing campaigns to nurture leads and engage customers.
• Create compelling and engaging content for websites, blogs, social media, and email newsletters.
• Monitor and analyze website traffic, campaign performance, and key marketing metrics using tools like Google Analytics.
• Provide regular reports on digital marketing performance and recommend strategic adjustments.
• Collaborate with design and content teams to ensure brand consistency.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Manage the digital marketing budget effectively.
• Conduct competitor analysis to identify opportunities and threats.

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing, with a strong portfolio of successful campaigns.
• Proficiency in SEO, SEM, social media marketing, email marketing, and content marketing.
• Hands-on experience with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities, with a data-driven approach.
• Ability to manage multiple projects and meet deadlines in a remote setting.
• Creativity and a keen eye for detail.
• Experience with graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
• Familiarity with content management systems (CMS) is advantageous.