61 Brand Strategist jobs in Mumbai
Brand Strategist
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Job description
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Key Responsibilities: (for reference only,
not limited to)
· Develop brand growth through the right strategies and plans for
brand reputation monitoring.
· Achieve long-term organizational goals through planning and
implementing marketing initiatives on various platforms.
· Build brand awareness and propel the company towards its mission
and vision.
· Devise further growth strategies, and implement them from a
brand innovation point of view.
· Lead and guide social media and influencer marketing team to create
marketing strategies and to achieve desired growth goals.
· Analyze monthly performance of social media & influencer
marketing.
· Lead post boosting strategy for Instagram followers’ target.
· Leading marketing strategies for sales driven objective or
product push using various channels like influencer and paid marketing.
· Aligning communication and creatives for performance marketing
and e-commerce platforms.
· Design strategies and processes for smooth functioning of the
teams and departments.
· Promote kiosk stores by working with the malls marketing team.
· Undertake brand reputation projects and figure out the brand
positioning.
· Coordinate with production, website, ecommerce, and offline team
to align new product launches.
· Align shoot and content creation with production agencies.
· Oversee PR Strategy and execution for the brand.
· Collaborate with the design team for new product designs, names
and look.
· Collaborate with the offline team for brand communication and
brand positioning in GT, MT and mall kiosks stores.
· Working with design team on ideation and design strategy of new
kiosk/store launches.
Brand Strategist
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As a Researcher & Strategist at Design Horse, you will support with researching, planning and executing new / ongoing brand activation strategies and campaigns.
As part of this you will help ensure that our strategic insights and recommendations are always in tune with the latest branding opportunities, and consumer insights.
To take these responsibilities on you will work closely with the entire team, who will give you the necessary training and feedback along the way and assess your work on an ongoing basis.
**Roles and responsibilities**:
Conduct qualitative and quantitative research as well as analysing and translating the results into actionable consumer and media insights
Support colleagues with the required prerequisites (for meetings, workshops, conferences, events, etc.)
Prepare case studies for completed projects.
Keep up to date with and track industry highlights and best practices in brand strategy and activation.
**Profile expectations**:
You are reflective and analytical
You see insights and strategic opportunities where other people see data
You can translate research and insights into clear recommendations
You have a proactive, positive and approachable nature
You have good communication skills - verbal and written
Preparing a strategy/design presentation along with the creative team and presenting it to the client.
Being an excellent team player
**Job Types**: Full-time, Regular / Permanent
**Salary**: ₹45,000.00 - ₹60,000.00 per month
**Benefits**:
- Leave encashment
Schedule:
- Day shift
Ability to commute/relocate:
- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- total work: 1 year (preferred)
Brand Strategist
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**About BCWebWise**: We are a full-service digital marketing agency renowned for our strategic brand services, world-class creative work, and in-depth consumer research. We devise strategies to bring brands closer to consumers on digital, tell stories that captivate the millennial mindset, and acquire the sharpest combination of digital media assets to meet campaign objectives.
**Headcount of the company**: 200-400
**Inception**: 2000
**Working Days**: 5 days working
**Job Location**: Andheri East
**Company Name**: BCWebwise
**About BCWebWise**: We are a full-service digital marketing agency renowned for our strategic brand services, world-class creative work, and in-depth consumer research. We devise strategies to bring brands closer to consumers on digital, tell stories that captivate the millennial mindset, and acquire the sharpest combination of digital media assets to meet campaign objectives.
**Headcount of the company**: 200-400
**Inception**: 2000
**Working Days**: 5 days working
**Job Location**: Andheri East
**Job Position**:Brand Strategist
**Responsibilities**:
- Develop consumer digital behavior insight and trends
- Analyze the role and impact of various digital touch points on client’s business and marketing strategies
- Synthesize and analyze, write & present key findings to develop insights and recommendations to drive marketing strategy
- Deliver brand plans & impact at both implementation and strategic levels.
- Ignite the generation of creative ideas
- Map strategic inputs and needs to creative manifestation, client objectives, and business impact for BCWW and the customer
- Participating in thought leadership initiatives discussion with partners and clients
- Provide on-going updates to the team of industry trends, issues, and best practices for relevant categories
**Requirements**:
- Familiar with digital content strategy and channel strategy
- Capable articulation & grasp of language
- Ability to process information and discuss on their toes
- Understanding of human behaviour that translates to insight-backed solutions
- Data-aligned, results oriented, meticulous with process, documentation and reporting
- Team player, capable of bringing multiple perspectives into a single communication funnel
- Comfortable working with diverse individuals and thoughts
- Understands and appreciates every aspect of the digital marketing ecosystem and knows how to discuss each domain
- Comfortable with technology & processess and experience
**Salary**: ₹152,140.66 - ₹1,000,000.00 per year
Schedule:
- Day shift
- Flexible shift
- Monday to Friday
Application Question(s):
- Do you have experience working in an advertising agency?
**Speak with the employer**
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Brand Strategist
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As a part of **The Brandtech Group**, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our **AI solutions** enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
**Role**: Brand Strategist
**Location**:Mumbai, India
**About the role**:
Are you looking for an opportunity to innovate with brands? Involving the development of strategy, creative concepts, content and campaign implementation?
This role will be underpinned by passion and ambition, and those with experience in leading digital content and social campaigns within a creative agency will have an advantage.
The Digital Brand Strategist will report into the Account Director and partner the account, deliver and creative team leads. This is a client facing role, where you will be expected to be comfortable working closely with client brand team, central marketing project teams and the clients' agency partners.
**What you will be doing**:
- Develop insights and strategic responses to briefs across campaign, content and new product development briefs
- Champion and drive a mobile first and short form content agenda
- Help evaluate ideas and concepts against clients best practice, strategy frameworks and mobile first
- Help establish effective 'ways of working' with the client internal teams and specialist partners
- Act as a content expert and advocate.
- Advise clients and teams on approaches to effective Content Strategies that inform content briefs and requirements
- Assess, develop and implement effective content strategies to meet client briefs across all necessary touchpoints
- Manage and facilitate stakeholder engagement sessions and workshops on all aspects of content and content strategy collaborating directly with client teams and specialist partners including Search, Social, Media, CRM, Ecommerce, Content and Data
- Be a facilitator for 'right first time content' ensuring that we have the right insights and collaboration to direct content strategy development
- Work with CMI / PDC functions in developing relevant measurement approaches and frameworks to ensure effectiveness is appropriately defined and tracked.
- The Strategist is a core function of the team for the development of best in class content and multi-channel activity
- Responsible for the development of 'best in class' content and strategies informed by consumer, category, channel and performance insights supplied by the clients internal Insight teams and relevant special partners
- Owner of Best Practice Case Studies which showcase our clients Global approach to content.
- Where relevant and necessary to gain an initial understanding of consumer, category or channel learning to inform early thinking. This will be done through access to a combination of the clients Insight tools and reports under the guidance of brands Insight teams.
- The Strategist will help develop briefs and give agency briefings collaborating with central, brand, Insight media and agency partner teams:
- Audience targeting
- User Experience
- Customer Journey
- Content Strategy
- Editorial Calendars
- Content Calendars
- Content Guidelines
- The Strategist will work together with brand teams to help craft the right brief for the defined job to be done; including one-to-one meetings and larger working sessions, as well as check-in sessions with brand teams.
- The Strategist will drive a 'Best Practice' approach to content and overall strategic quality assurance of content created within the team. This will be in line with the clients global guidance, global platforms and partners
- The Strategist will work with clients Insight team and specialist partners to support a 'test and learn' approach to content strategy, ensuring 'effectiveness' is a key tenant baked into all content marketing activity through the clear definition of KPI's and metrics aligned with the projects measurement approach.
Req ID: 10824
LI-AS2 #LI-Onsite
Our values shape everything we do:
Be** Ambitious** to succeed
Be **Imaginative** to push the boundaries of what's possible
Be **Inspirational** to do groundbreaking work
Be **always learning and listening** to understand
Be **Results-focused** **to exceed expectations
Be **actively pro-inclusive and anti-racist** across our community, clients and creations
- OLIVER,_ _a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual diffe
Brand Strategist
Posted today
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Job Description
We are seeking a skilled Brand Strategist with a proven track record of delivering impactful strategies. You will take ownership of brand positioning, creating campaigns that drive engagement and differentiate our brand from competitors. Acting as the main client liaison, you’ll develop, implement, and refine strategies that elevate brand presence and strengthen client relationships.
**Responsibilities**:
- Develop quarterly and annual brand strategies aligned with company objectives.
- Create and execute monthly content calendars, overseeing content delivery across approved channels.
- Design and launch engaging, multi-channel campaigns (organic social, employer branding, recruitment marketing, internal).
- Track, analyze, and report on campaign performance; refine strategies as needed.
- Conduct competitor analysis to establish brand differentiation.
- Identify growth opportunities to enhance brand visibility and appeal.
- Build strategies to attract top talent and showcase company culture.
- Serve as the primary client contact, managing expectations and ensuring client satisfaction.
- Lead projects from concept to completion, collaborating with creative and marketing teams.
- Regularly assess campaign outcomes and recommend improvements.
- Support business development efforts by contributing to pitches and proposal development.
Qualifications & Requirements:
- 3-4 years of experience in an agency environment, managing high-profile clients.
- Demonstrated expertise in brand strategy, campaign development, and performance analysis.
- Strong communication and interpersonal skills for client engagement and collaboration.
- Proven ability to create data-driven strategies and refine based on performance metrics.
- Skilled in competitor analysis and identifying market trends.
- Familiarity with content management and social media tools.
- Excellent project management skills to ensure smooth execution from start to finish.
**Skills**:
- Commination
- Presentation
- Leadership
- Team work
- Client Co-ordination
- Digital Marketing
- Social Media Marketing
- Marketing
- Market Research
- Market Trends
This role demands creativity, client focus, and strategic vision, with the goal of making measurable contributions to brand growth and client satisfaction.
Pay: ₹30,000.00 - ₹85,000.00 per month
**Benefits**:
- Provident Fund
Schedule:
- Day shift
Application Question(s):
- We must fill this position urgently. Can you start immediately?
- What is your current CTC (LPA)?
- What is your expected CTC (LPA)?
**Experience**:
- Marketing: 4 years (required)
- Social media marketing: 4 years (required)
- Agency: 4 years (required)
- Brand Strategist: 4 years (required)
**Location**:
- Thane, Maharashtra 400604 (preferred)
Work Location: In person
Expected Start Date: 02/12/2024
Brand Strategist
Posted today
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We’re seeking a creative and organized **Content Strategist** to join our Brand Solutions team. You’ll be responsible for crafting impactful strategies, managing influencer campaigns, and ensuring seamless collaboration between clients, vendors, and the team.
Key Responsibilities:
- Campaigns: Develop creative concepts, build storyboards, and manage campaigns end-to-end.
- Client Management: Be the primary contact, pitch ideas, and identify upselling opportunities.
- Influencer Marketing: Select influencers, oversee content creation, and track campaign results.
- Collaboration: Coordinate with teams and vendors, ensuring quality and timely delivery.
- Market Trends: Stay updated on pop culture and industry trends; analyze competitors.
- Content Creation: Design professional pitch decks and support brainstorming sessions.
- Problem-Solving: Address challenges quickly and adapt to changes without compromising quality.
Skills Required:
- Strong communication, presentation, and multitasking skills.
- Expertise in visual storytelling, pop culture trends, and influencer marketing.
- Bonus: Experience with video content creation and editing.
- Years of Exp: 1+ years of Experience.
- Education: Graduate / Post Graduate
- Salary Range: Based on Interview.
- Drawn CTC.
Pay: ₹50,000.00 - ₹60,000.00 per month
Schedule:
- Day shift
Work Location: In person
Brand Strategist
Posted today
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Job Description
**Key Responsibilities**:
- **Strategic Planning**: Develop comprehensive creative strategies aligned with client goals and market trends. Collaborate with clients and internal teams to identify key objectives and develop innovative approaches to achieve them.
- **Market Research**: Conduct thorough research and analysis of market trends, consumer behaviour, and competitive landscape to inform creative strategies. Utilise insights to identify opportunities and develop unique value propositions for clients.
- **Brand Positioning**: Work closely with clients to define and refine their brand identity and positioning. Develop compelling brand stories and messaging frameworks that resonate with target audiences and differentiate clients from competitors.
- **Campaign Development**: Lead the conceptualization, development, and execution of integrated marketing campaigns across various channels and platforms. Collaborate with creative teams to ensure that campaign concepts are aligned with strategic objectives and effectively communicate client messages.
- **Content Strategy**:Develop content strategies that engage audiences across multiple touchpoints. Identify content themes, formats, and distribution channels to maximise reach and impact.
- **Measurement and Optimization**: Establish key performance indicators (KPIs) and measurement frameworks to evaluate the effectiveness of creative strategies and campaigns. Continuously monitor and analyse campaign performance data to optimise strategies and drive better results.
- **Client Management**:Build strong relationships with clients as a trusted advisor and strategic partner. Present strategies and campaign concepts in a compelling and persuasive manner. Proactively communicate with clients to provide updates, gather feedback, and address any concerns.
- **Presentation Design**: Design visually stunning presentations that bring strategic concepts and ideas to life. Utilise creative design techniques, visual storytelling, and multimedia elements to enhance engagement and comprehension.
Schedule:
- Fixed shift
- Monday to Friday
Work Location: In person
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Senior Brand Strategist
Posted 15 days ago
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Help us shape brands that live in culture, and in people’s lives.
At Please See// , we believe strategy isn’t a slide deck, it’s what holds the brand together. It gives shape to the feeling, language to the instinct, and rhythm to how a brand moves through the world.
We’re looking for a Senior Brand Builder that can build brand worlds - lead brand thinking, guide creative teams, and partner deeply with clients to build something that resonates, not just performs.
You’ve likely worked at a digital-first agency or a new-age brand . You understand how culture flows, how ideas travel, and how trust is built, both in teams and in rooms.
This role sits at the intersection of client partnership, strategy and storytelling
What You’ll Do
- Be a key client partner, managing conversations, navigating complexity, and aligning stakeholders around a clear narrative
- Lead the strategic thinking behind new brand builds, rebrands, launches, collabs, and integrated campaigns
- Translate insights into brand narratives, behaviours, experience principles , and creative springboards
- Work closely with creatives to shape and sharpen the work, across decks, scripts, content, and rollouts
- Present work that’s not just smart, but emotionally resonant - for both teams and clients
- Work with the strategy team to develop strategies that work across content, culture, product, digital, and real-world interactions
- Guide the creative team to craft stories that resonate across screens, spaces, and moments, from Instagram grids to pop-up installations
- Mentor and lead junior brand managers by providing clear direction, strategic discipline, and thoughtful feedback that sharpens their thinking and client management
- Help uphold creative integrity while navigating timelines, feedback, and expectations
What we are looking for:
- 5–6 years experience in digital brand strategy, branding, or marketing
- You've worked at a digital-first agency or inside a new-age brand and you get the pace, tone, and mindset
- You’ve led projects from insight to execution, and know how to hold a strategic throughline across teams
- You understand how to guide a team to build voice, vibe, and behaviour , not just messaging
- You are a strong communicator both with clients, creatives, and with the ideas themselves
- You’re fluent in culture — from emerging behaviours to overlooked tensions
- You understand how to balance creative ambition with practical rollout
- Bonus if you’ve worked on collabs, creator partnerships, or experiential campaigns
Senior Brand Strategist
Posted 1 day ago
Job Viewed
Job Description
At Please See// , we believe strategy isn’t a slide deck, it’s what holds the brand together. It gives shape to the feeling, language to the instinct, and rhythm to how a brand moves through the world.
We’re looking for a Senior Brand Builder that can build brand worlds - lead brand thinking, guide creative teams, and partner deeply with clients to build something that resonates, not just performs.
You’ve likely worked at a digital-first agency or a new-age brand . You understand how culture flows, how ideas travel, and how trust is built, both in teams and in rooms.
This role sits at the intersection of client partnership, strategy and storytelling
What You’ll Do
Be a key client partner, managing conversations, navigating complexity, and aligning stakeholders around a clear narrative
Lead the strategic thinking behind new brand builds, rebrands, launches, collabs, and integrated campaigns
Translate insights into brand narratives, behaviours, experience principles , and creative springboards
Work closely with creatives to shape and sharpen the work, across decks, scripts, content, and rollouts
Present work that’s not just smart, but emotionally resonant - for both teams and clients
Work with the strategy team to develop strategies that work across content, culture, product, digital, and real-world interactions
Guide the creative team to craft stories that resonate across screens, spaces, and moments, from Instagram grids to pop-up installations
Mentor and lead junior brand managers by providing clear direction, strategic discipline, and thoughtful feedback that sharpens their thinking and client management
Help uphold creative integrity while navigating timelines, feedback, and expectations
What we are looking for:
5–6 years experience in digital brand strategy, branding, or marketing
You've worked at a digital-first agency or inside a new-age brand and you get the pace, tone, and mindset
You’ve led projects from insight to execution, and know how to hold a strategic throughline across teams
You understand how to guide a team to build voice, vibe, and behaviour , not just messaging
You are a strong communicator both with clients, creatives, and with the ideas themselves
You’re fluent in culture — from emerging behaviours to overlooked tensions
You understand how to balance creative ambition with practical rollout
Bonus if you’ve worked on collabs, creator partnerships, or experiential campaigns
Brand Strategist - WORD
Posted today
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Job Description
The Brand Strategist will be responsible for the fluidity and efficient execution of all account maintenance tasks in coordination with the Creative Director, ensuring that all campaign and administrative items are communicated to the appropriate teams and partner agencies on time.
RESPONSIBILITIES:
Taking a disruptive & impactful way of Influencer Powered Marketing to top brands & agencies at scale. Building and executing strategy to get more brands to take up WORD’s marketing services and solutions.
Connecting with Brand Managers and working on creative and data-driven plans and campaigns.
Ideating and churning creative pitches on branded content for prospective clients.
Utilize knowledge and understanding of the client’s products/services and industry to inform sound strategy and recommendations.
Effectively manage all daily tasks as well as guide development and education of Assistant Strategist
Working with teams to ensure that clients’ campaign deliverables & objectives are met creatively and efficiently.
Monitor campaign delivery and make adjustments/recommendations accordingly.
Participate in client communication and provide product rec sales team.
Partner with brand marketers, agencies, and cross commerce into our campaigns.
Build briefs that inspire agency partners to create meaningful ideas rooted in consumer truths and insights.
WHAT WE ARE LOOKING FOR:
2-4 years of experience in creative thinking and branding exercise.
Forte in creative thinking and building brand stories.
Logical thinking/ strategic omnichannel perspective.
Thorough research and analytical capabilities.
Presentation and communication skills.
ABOUT WORD:
WORD ( is an influencer marketing agency withan integrated platform that helps brands connect with the most influential voices on Social Media. We at WORD produce highly engaging, shareable content across the most interesting genres and get brands to engage with the right people at the right time. WORD is a venture by Alchemy Advertising Pvt. Ltd., a new-age agency solving for the next-gen of users coming online by delivering solutions across verticals like Digital Media, Content, Influencer Marketing, Digital Audio & Localization solutions.