The demand for Digital Marketing Specialists is growing, reflecting the increasing importance of online strategies for businesses. These professionals are responsible for developing, implementing, and managing marketing campaigns that promote a company's brand and services. They utilize various digital channels, including social media, email, search engines, and websites, to reach target audiences and drive engagement.What Jobs are available for Digital Marketing Specialist in India?
Showing 5000+ Digital Marketing Specialist jobs in India
Digital Marketing Specialist (Social Media)
695001 Thiruvananthapuram, Kerala
₹70000 Monthly
WhatJobs Direct
Posted 4 days ago
Job Viewed
Job Description
Our client is seeking a creative and results-driven Digital Marketing Specialist with a strong emphasis on social media strategy to join their vibrant team. This role is ideal for an individual passionate about leveraging digital platforms to build brand awareness, engage target audiences, and drive measurable results. You will be responsible for developing and executing innovative social media campaigns across various platforms, creating compelling content, and analyzing performance metrics. This is an on-site position, fostering a collaborative and dynamic work environment. We are looking for a strategic thinker with a keen eye for detail and a proven track record in digital marketing.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop, implement, and manage social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube, and TikTok.
- Create engaging, high-quality written, visual, and video content tailored to each platform and target audience.
- Manage social media content calendars, ensuring consistent posting and timely updates.
- Monitor social media channels for trends, conversations, and opportunities for engagement.
- Respond to comments and messages in a timely and professional manner, fostering community interaction.
- Plan and execute paid social media advertising campaigns, optimizing for performance and ROI.
- Analyze social media metrics and campaign performance, generating regular reports with insights and recommendations.
- Collaborate with the marketing team to align social media efforts with broader marketing objectives and campaigns.
- Stay up-to-date with the latest social media best practices, tools, and emerging trends.
- Identify and engage with influencers and brand advocates.
- Manage the company's online reputation across social media platforms.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven work experience as a Social Media Specialist or similar role (minimum 3-5 years).
- Demonstrable experience in creating engaging social media content and managing social media campaigns.
- Excellent knowledge of social media platforms, their respective audiences, and best practices.
- Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
- Familiarity with SEO and web traffic metrics.
- Strong copywriting, editing, and communication skills.
- Analytical skills to interpret social media data and translate it into actionable insights.
- Creative mindset with a passion for digital storytelling.
- Ability to work effectively both independently and as part of a team in a collaborative office environment.
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0
Digital Marketing Specialist - Social Media
462001 Bhopal, Madhya Pradesh
₹55000 Annually
WhatJobs Direct
Posted 2 days ago
Job Viewed
Job Description
Our client is searching for a creative and data-driven Digital Marketing Specialist with a strong focus on social media to join their fully remote team. In this role, you will be at the forefront of crafting and executing innovative social media strategies to enhance brand visibility, engage target audiences, and drive measurable results. You will be responsible for developing compelling content across various platforms, managing social media advertising campaigns, and analyzing performance metrics to optimize engagement and reach. The ideal candidate possesses a deep understanding of current social media trends, platform algorithms, and best practices for community management. You will collaborate closely with marketing, design, and content teams to ensure brand consistency and align social media efforts with broader marketing objectives. Key responsibilities include planning and scheduling social media posts, monitoring social conversations, responding to comments and messages, and identifying opportunities for audience growth. Experience with social media analytics tools, content creation software (e.g., Canva, Adobe Creative Suite), and paid social advertising platforms (e.g., Facebook Ads Manager, LinkedIn Campaign Manager) is essential. You will also play a key role in staying ahead of emerging platforms and technologies, recommending new approaches to maintain a competitive edge. This position requires excellent written and verbal communication skills, strong organizational abilities, and the capacity to thrive in a fast-paced, remote work environment. If you are passionate about storytelling, building online communities, and leveraging social media to achieve business goals, this is the perfect opportunity for you. Join us in making a significant impact through innovative digital engagement.
Responsibilities:
Responsibilities:
- Develop, implement, and manage social media strategies across various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
- Create, curate, and schedule engaging and high-quality content, including text, images, and videos.
- Monitor social media channels for trends, conversations, and opportunities for engagement.
- Respond to comments, messages, and inquiries in a timely and professional manner, fostering community interaction.
- Plan and execute paid social media advertising campaigns, optimizing for budget and performance.
- Analyze social media performance metrics, track key indicators, and provide regular reports on insights and recommendations.
- Collaborate with internal teams (marketing, design, content) to ensure brand consistency and campaign alignment.
- Stay up-to-date with the latest social media best practices, emerging platforms, and algorithm changes.
- Identify and engage with influencers and brand advocates.
- Manage social media tools and platforms for scheduling, monitoring, and reporting.
- Proven work experience as a Social Media Specialist or similar role.
- Hands-on experience in content management and strategy.
- Excellent knowledge of social media platforms, their respective audiences, and best practices.
- Familiarity with social media analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite).
- Experience with paid social media advertising and optimization.
- Strong copywriting and visual content creation skills.
- Excellent communication, interpersonal, and organizational skills.
- Ability to work independently and manage multiple projects in a remote setting.
- Bachelor's degree in Marketing, Communications, or a related field.
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1
Digital Marketing Specialist
Bangalore, Karnataka
ThermoFisher Scientific
Posted 4 days ago
Job Viewed
Job Description
**Work Schedule**
Standard (Mon-Fri)
**Environmental Conditions**
Office
**Job Description**
When you're part of the team at Thermo Fisher Scientific, you'll do important work, like helping customers in finding cures for cancer, protecting the environment or making sure our food is safe. Your work will have real-world impact, and you'll be supported in achieving your career goals.
**Location/Division-Specific Information**
Bangalore
**How will you make an impact?**
In this position, you will be part of the CMD Paid Media team. You will be part of a team that are responsible for creating, building and maintaining best-in-class global marketing journeys across digital media channels. This position will provide day-to-day support, collaborate with partners as needed during planning and execution, and provide insight into opportunities to optimize campaigns and processes.
**What will you do?**
+ Provide administrative and operational support to the Digital Marketing Team
+ Coordinate digital marketing campaigns/tactics such as marketing database entries, workflow scheduling, scheduling media campaigns, supporting various tactic types into market
+ Management of the end-to-end invoicing process for paid media vendors ensuring budget accuracy
+ Evaluate and monitor campaign/tactic performance with the ability to provide insights.
+ Troubleshoot marketing database management (general system issues and business partner system questions).
+ Participate and communicate in business partner meetings regarding digital marketing campaigns.
+ Document training materials and SOPs as needed
**How will you get here?**
+ Bachelor's degree in a relevant field
+ Minimum of 1-3 years related experience (digital campaign management, integrated marketing across search, paid media, email, web, social, customer service, sales, events, onsite stores)
**Knowledge, Skills, Abilities**
+ Ability to work successfully with remote teams (virtual team environment)
+ Thorough with strong organizational skills, able to thrive under tight deadlines and perform multiple tasks effectively and concurrently
+ Strong written and verbal communication skills, as well as proofreading skills
+ Experience working within Digital Marketing systems, i.e. Workfront, AEM, Google, Social Media platforms
+ Moderate proficiency using Excel, PowerPoint and Microsoft Teams
Our Mission is to enable our customers to make the world healthier, cleaner and safer. Watch as our colleagues explain 5 reasons to work with us. As one team of 100,000+ colleagues, we share a common set of values - Integrity, Intensity, Innovation and Involvement - working together to accelerate research, solve complex scientific challenges, drive technological innovation and support patients in need. #StartYourStory at Thermo Fisher Scientific, where diverse experiences, backgrounds and perspectives are valued.
**Benefits:**
We offer competitive remuneration, annual incentive plan bonus scheme, healthcare, company pension/retirement, and a range of employee benefits! Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other legally protected status. We will ensure that individuals with disabilities are provided a reasonable accommodation to participate in the job application or interview process, to perform critical job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.
Standard (Mon-Fri)
**Environmental Conditions**
Office
**Job Description**
When you're part of the team at Thermo Fisher Scientific, you'll do important work, like helping customers in finding cures for cancer, protecting the environment or making sure our food is safe. Your work will have real-world impact, and you'll be supported in achieving your career goals.
**Location/Division-Specific Information**
Bangalore
**How will you make an impact?**
In this position, you will be part of the CMD Paid Media team. You will be part of a team that are responsible for creating, building and maintaining best-in-class global marketing journeys across digital media channels. This position will provide day-to-day support, collaborate with partners as needed during planning and execution, and provide insight into opportunities to optimize campaigns and processes.
**What will you do?**
+ Provide administrative and operational support to the Digital Marketing Team
+ Coordinate digital marketing campaigns/tactics such as marketing database entries, workflow scheduling, scheduling media campaigns, supporting various tactic types into market
+ Management of the end-to-end invoicing process for paid media vendors ensuring budget accuracy
+ Evaluate and monitor campaign/tactic performance with the ability to provide insights.
+ Troubleshoot marketing database management (general system issues and business partner system questions).
+ Participate and communicate in business partner meetings regarding digital marketing campaigns.
+ Document training materials and SOPs as needed
**How will you get here?**
+ Bachelor's degree in a relevant field
+ Minimum of 1-3 years related experience (digital campaign management, integrated marketing across search, paid media, email, web, social, customer service, sales, events, onsite stores)
**Knowledge, Skills, Abilities**
+ Ability to work successfully with remote teams (virtual team environment)
+ Thorough with strong organizational skills, able to thrive under tight deadlines and perform multiple tasks effectively and concurrently
+ Strong written and verbal communication skills, as well as proofreading skills
+ Experience working within Digital Marketing systems, i.e. Workfront, AEM, Google, Social Media platforms
+ Moderate proficiency using Excel, PowerPoint and Microsoft Teams
Our Mission is to enable our customers to make the world healthier, cleaner and safer. Watch as our colleagues explain 5 reasons to work with us. As one team of 100,000+ colleagues, we share a common set of values - Integrity, Intensity, Innovation and Involvement - working together to accelerate research, solve complex scientific challenges, drive technological innovation and support patients in need. #StartYourStory at Thermo Fisher Scientific, where diverse experiences, backgrounds and perspectives are valued.
**Benefits:**
We offer competitive remuneration, annual incentive plan bonus scheme, healthcare, company pension/retirement, and a range of employee benefits! Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other legally protected status. We will ensure that individuals with disabilities are provided a reasonable accommodation to participate in the job application or interview process, to perform critical job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.
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This advertiser has chosen not to accept applicants from your region.
2
Digital Marketing Specialist
520001 Krishna, Andhra Pradesh
₹55000 Annually
WhatJobs Direct
Posted today
Job Viewed
Job Description
Our client is seeking a dynamic and results-oriented Digital Marketing Specialist to join their growing team in Vijayawada, Andhra Pradesh . This role will be instrumental in developing and executing comprehensive digital marketing campaigns to drive brand awareness, lead generation, and customer engagement. Responsibilities include managing social media platforms, creating compelling content for various digital channels, optimizing SEO/SEM strategies, and analyzing campaign performance data. You will also be involved in email marketing, pay-per-click advertising, and exploring new digital marketing trends and opportunities. The ideal candidate will possess a strong understanding of digital marketing principles, excellent content creation and copywriting skills, and proficiency in analytics tools (e.g., Google Analytics). Experience with marketing automation platforms and CRM systems is a plus. You should be highly organized, detail-oriented, and able to manage multiple projects simultaneously. A creative mindset and a passion for leveraging digital technologies to achieve business goals are essential. This position offers a fantastic opportunity to contribute to innovative marketing initiatives and grow your career within a supportive environment in Vijayawada .
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3
Digital Marketing Specialist
302001 Durgapura, Rajasthan
₹65000 Annually
WhatJobs Direct
Posted today
Job Viewed
Job Description
Our client is seeking a creative and analytical Digital Marketing Specialist to drive their online presence and marketing initiatives. This role is based in **Jaipur, Rajasthan**, and requires a hands-on approach to executing digital campaigns. The specialist will be responsible for developing, implementing, and managing marketing campaigns that promote the company and its products/services. You will work across various digital channels, including SEO/SEM, social media, email marketing, and display advertising, to increase brand awareness, drive website traffic, and generate leads. The ideal candidate possesses a strong understanding of digital marketing principles, stays updated with the latest trends, and has a proven track record of successful campaign management. Responsibilities include:
- Developing and executing comprehensive digital marketing strategies across multiple channels.
- Managing and optimizing Search Engine Optimization (SEO) efforts to improve organic search rankings.
- Developing and managing Search Engine Marketing (SEM) campaigns, including Google Ads.
- Creating, scheduling, and managing social media content and campaigns across various platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
- Designing and executing email marketing campaigns, including list segmentation and performance tracking.
- Developing and managing display advertising campaigns and retargeting efforts.
- Analyzing campaign performance using tools like Google Analytics, identifying key metrics, and providing actionable insights.
- Creating engaging and persuasive marketing copy for various digital platforms.
- Collaborating with graphic designers and content creators to produce high-quality marketing materials.
- Staying current with digital marketing trends, tools, and best practices.
- Reporting on campaign performance and ROI to the marketing team and management.
- Conducting market research and competitor analysis to identify opportunities.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3-4 years of experience in digital marketing, with a proven track record of managing successful campaigns.
- Proficiency in SEO/SEM tools (e.g., Google Analytics, Google Search Console, SEMrush).
- Experience with social media marketing platforms and advertising tools.
- Strong knowledge of email marketing platforms (e.g., Mailchimp, Sendinblue).
- Excellent written and verbal communication skills, with a knack for compelling copywriting.
- Analytical skills with the ability to interpret data and translate it into strategic actions.
- Proficiency in using marketing automation tools and CRM systems is a plus.
- Ability to work independently and manage multiple projects simultaneously in a dynamic environment.
- Creative thinking and a passion for digital marketing innovation.
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4
Digital Marketing Specialist
700001 Kolkata, West Bengal
₹60000 Annually
WhatJobs Direct
Posted today
Job Viewed
Job Description
Our client is searching for a creative and results-driven Digital Marketing Specialist to join their dynamic team in **Kolkata, West Bengal, IN**. This role is integral to developing and executing innovative online marketing strategies that enhance brand visibility, drive customer engagement, and achieve business objectives. The Digital Marketing Specialist will manage a variety of digital channels, including social media, email marketing, SEO/SEM, and content marketing, to reach target audiences and generate leads. You will be responsible for creating compelling content, analyzing campaign performance, and optimizing strategies for maximum impact. This position requires a blend of creative thinking, analytical prowess, and a deep understanding of the digital landscape. Key responsibilities include:
The ideal candidate will have a Bachelor's degree in Marketing, Communications, Business, or a related field, with a minimum of 3 years of proven experience in digital marketing. Demonstrable success in managing social media, SEO/SEM, email marketing, and content creation is essential. Proficiency with digital marketing tools (e.g., Google Analytics, SEMrush, Mailchimp, Hootsuite) is required. Strong analytical skills, creativity, and excellent written and verbal communication abilities are a must. The ability to work effectively in a fast-paced environment and manage multiple projects simultaneously is crucial. This role offers a fantastic opportunity to shape brand narratives and drive growth in the digital space.
- Developing and implementing comprehensive digital marketing campaigns across various platforms.
- Managing social media profiles, creating engaging content, and fostering community interaction.
- Designing and executing email marketing campaigns, including segmentation and A/B testing.
- Optimizing website content and structure for search engines (SEO) and managing paid search campaigns (SEM).
- Creating and curating relevant, high-quality content for blogs, websites, and other digital assets.
- Monitoring, analyzing, and reporting on campaign performance using tools like Google Analytics.
- Identifying target audiences and devising strategies to reach them effectively.
- Staying abreast of the latest digital marketing trends, tools, and best practices.
- Collaborating with design and development teams to improve user experience and campaign effectiveness.
- Managing the digital marketing budget and ensuring a strong ROI.
The ideal candidate will have a Bachelor's degree in Marketing, Communications, Business, or a related field, with a minimum of 3 years of proven experience in digital marketing. Demonstrable success in managing social media, SEO/SEM, email marketing, and content creation is essential. Proficiency with digital marketing tools (e.g., Google Analytics, SEMrush, Mailchimp, Hootsuite) is required. Strong analytical skills, creativity, and excellent written and verbal communication abilities are a must. The ability to work effectively in a fast-paced environment and manage multiple projects simultaneously is crucial. This role offers a fantastic opportunity to shape brand narratives and drive growth in the digital space.
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5
Digital Marketing Specialist
400601 Thane, Maharashtra
₹65000 Annually
WhatJobs Direct
Posted today
Job Viewed
Job Description
Our client is looking for a creative and data-driven Digital Marketing Specialist to spearhead innovative campaigns and drive online growth. This role involves developing and executing comprehensive digital marketing strategies across various platforms, including social media, search engines, and email. You will be responsible for managing and optimizing paid advertising campaigns (PPC), conducting keyword research, and improving search engine optimization (SEO) to increase organic visibility. Crafting engaging and compelling content for social media, blog posts, website copy, and email newsletters will be a key part of your daily tasks. Analyzing campaign performance data using tools like Google Analytics and social media insights is crucial; you'll be expected to generate regular reports and provide actionable recommendations for improvement. Collaborating with the design team to create visually appealing assets and ensuring brand consistency across all digital channels are also important aspects of this position. Staying up-to-date with the latest digital marketing trends, tools, and best practices is essential for success. You will contribute to A/B testing initiatives to refine messaging and improve conversion rates. This hybrid role requires you to be present in the **Thane, Maharashtra, IN** office on designated days, with flexibility for remote work. The ideal candidate is a strategic thinker with a passion for digital storytelling and a proven ability to deliver measurable results.
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6
Digital Marketing Specialist
641001 Coimbatore, Tamil Nadu
₹700000 Annually
WhatJobs Direct
Posted today
Job Viewed
Job Description
Our client is seeking a creative and analytical Digital Marketing Specialist to join their vibrant team. This role, based in Coimbatore, Tamil Nadu, IN , offers a hybrid work arrangement, combining remote flexibility with in-office collaboration. You will be instrumental in developing and executing comprehensive digital marketing strategies across various platforms to enhance brand awareness, drive lead generation, and optimize customer engagement. The ideal candidate will have a proven track record in SEO, SEM, social media marketing, content marketing, and email marketing. Your ability to analyze campaign performance, identify trends, and adapt strategies will be crucial for success.
Responsibilities:
Responsibilities:
- Develop and implement integrated digital marketing campaigns across multiple channels, including social media, search engines, email, and display advertising.
- Manage and optimize paid advertising campaigns (SEM/PPC) on platforms like Google Ads and social media ads.
- Conduct keyword research and implement SEO best practices to improve organic search rankings.
- Create engaging and compelling content for various digital platforms, including website copy, blog posts, social media updates, and email newsletters.
- Manage social media profiles, engage with followers, and build online communities.
- Analyze campaign performance using tools like Google Analytics and generate regular reports on key metrics (e.g., traffic, conversions, ROI).
- Identify target audiences and devise strategies to reach them effectively.
- Collaborate with the design team to create visually appealing marketing assets.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage email marketing campaigns, including list segmentation, campaign creation, and performance tracking.
- Monitor competitor digital marketing activities and market trends.
- Optimize website user experience (UX) for better conversion rates.
- Develop and execute A/B testing strategies for continuous campaign improvement.
- Manage digital marketing budgets and ensure efficient allocation of resources.
- Contribute to the overall marketing strategy and planning.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 3-5 years of experience in digital marketing, with a focus on campaign management and performance analysis.
- Proven experience with SEO/SEM, Google Analytics, Google Ads, and social media advertising platforms.
- Excellent content creation and copywriting skills.
- Familiarity with email marketing platforms (e.g., Mailchimp, HubSpot).
- Strong analytical skills and the ability to interpret data to drive decision-making.
- Creative mindset with a passion for digital innovation.
- Ability to work independently and collaboratively in a hybrid work environment.
- Excellent communication and interpersonal skills.
- Knowledge of graphic design principles and tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Understanding of website CMS platforms (e.g., WordPress) is beneficial.
- Certifications in Google Ads, Google Analytics, or similar are highly regarded.
- A proactive approach to learning and adapting to the evolving digital landscape.
- Experience in B2C or B2B marketing depending on the client's industry.
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7
Digital Marketing Specialist
400601 Thane, Maharashtra
₹70000 Annually
WhatJobs Direct
Posted today
Job Viewed
Job Description
Our client, a dynamic media and communications agency, is seeking a talented Digital Marketing Specialist to join their innovative team. This hybrid role offers the best of both worlds, combining the flexibility of remote work with essential in-person collaboration. You will be responsible for developing and executing cutting-edge digital marketing strategies across various platforms to enhance brand visibility and drive engagement for a diverse portfolio of clients. The ideal candidate possesses a strong understanding of SEO, SEM, social media marketing, content creation, and analytics.
Key Responsibilities:
This position requires a proactive individual who can manage multiple projects simultaneously and meet tight deadlines. You will work closely with the marketing manager and creative team to ensure brand consistency and campaign effectiveness. The hybrid model means you will be expected to attend team meetings, brainstorming sessions, and client presentations at our **Thane, Maharashtra, IN** office on designated days, while having the flexibility to work remotely for the remainder of the week. Excellent communication and collaboration skills are essential for success in this blended work environment. We are looking for someone who is data-driven, creative, and possesses a strong strategic mindset to help our clients achieve their marketing objectives.
Qualifications:
Key Responsibilities:
- Develop, implement, and manage comprehensive digital marketing campaigns across multiple channels including social media, email, search engines, and display advertising.
- Conduct keyword research and implement SEO strategies to improve organic search rankings and website traffic.
- Manage and optimize paid advertising campaigns (PPC/SEM) on platforms like Google Ads and social media advertising.
- Create engaging and relevant content for social media, blogs, email newsletters, and other digital platforms.
- Analyze campaign performance data using tools like Google Analytics, identify trends, and provide actionable insights for improvement.
- Monitor social media channels, engage with the audience, and manage online reputation.
- Collaborate with design and content teams to create compelling marketing materials.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Develop and maintain client relationships, providing regular reports on campaign performance and strategic recommendations.
- Participate in team meetings and strategy sessions, both remotely and in the office as required.
This position requires a proactive individual who can manage multiple projects simultaneously and meet tight deadlines. You will work closely with the marketing manager and creative team to ensure brand consistency and campaign effectiveness. The hybrid model means you will be expected to attend team meetings, brainstorming sessions, and client presentations at our **Thane, Maharashtra, IN** office on designated days, while having the flexibility to work remotely for the remainder of the week. Excellent communication and collaboration skills are essential for success in this blended work environment. We are looking for someone who is data-driven, creative, and possesses a strong strategic mindset to help our clients achieve their marketing objectives.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3 years of proven experience in digital marketing, with a strong portfolio of successful campaigns.
- In-depth knowledge of SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Excellent analytical and problem-solving skills.
- Strong written and verbal communication abilities.
- Experience with content creation and copywriting.
- Ability to work effectively in a hybrid work environment, balancing remote and in-office responsibilities.
- Creative thinking and a passion for staying updated with industry advancements.
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8
Digital Marketing Specialist
400601 Thane, Maharashtra
₹65000 Annually
WhatJobs Direct
Posted today
Job Viewed
Job Description
Our client, a fast-growing e-commerce platform, is seeking a talented and data-driven Digital Marketing Specialist to boost their online presence and customer engagement in Thane, Maharashtra, IN . This role is vital for developing and executing cutting-edge digital marketing campaigns across various channels. The ideal candidate will have a deep understanding of SEO, SEM, social media marketing, content marketing, and email marketing. You will be responsible for driving website traffic, generating leads, and optimizing conversion rates to achieve business objectives. This position requires a creative mind with strong analytical skills to measure campaign performance and identify areas for improvement. You will collaborate with the marketing team to develop engaging content, manage social media communities, and execute paid advertising strategies. Experience with marketing automation tools and analytics platforms (e.g., Google Analytics, social media insights) is essential. We are looking for an individual who stays up-to-date with the latest digital marketing trends and best practices. The ability to manage multiple campaigns simultaneously, work within defined budgets, and deliver measurable results is paramount. This is an exciting opportunity to make a significant impact on a rapidly expanding e-commerce business. Responsibilities include:
- Developing and implementing comprehensive digital marketing strategies.
- Managing and optimizing SEO and SEM campaigns to improve search engine rankings and drive traffic.
- Creating engaging content for social media platforms and managing online communities.
- Planning and executing paid advertising campaigns across platforms like Google Ads and social media.
- Developing and managing email marketing campaigns to nurture leads and retain customers.
- Analyzing website traffic and campaign performance data using tools like Google Analytics.
- Identifying opportunities for A/B testing and conversion rate optimization (CRO).
- Collaborating with the design and content teams to create compelling marketing materials.
- Staying abreast of the latest digital marketing trends, tools, and best practices.
- Reporting on campaign performance and providing insights for future strategies.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3 years of experience in digital marketing, with a focus on e-commerce.
- Proven expertise in SEO, SEM, social media marketing, and content marketing.
- Hands-on experience with Google Analytics, Google Ads, and social media advertising platforms.
- Familiarity with marketing automation tools (e.g., Mailchimp, HubSpot).
- Strong analytical skills and ability to interpret data to drive decision-making.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
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9