1,617 Head Of Marketing jobs in India

Job description

Objective: The position involves leading all our marketing activities from social media and digital
campaigns to advertising and creative projects. This would also include developing plans to help
establish our brand, allocation of resources to different projects, and setting long-term and short-term
marketing goals.

Major Responsibilities: 

 Craft strategies for the Marketing team including Digital, Advertising, In-store Communications and
Creatives, Loyalty & Space on hire 

Prepare and manage monthly, quarterly, and annual budgets for the Marketing department. 

 ild marketing plans for the smooth operation of marketing campaigns.
repare social media marketing campaigns and strategize them such that they align with the business
objectives. 

 eate and monitor advertisements on various platforms keeping the business vision aligned. 

 nitor the team goals and their execution keenly. 

 sure that the website, promotional material, and marketing campaign strategies are updated on a
regular basis. 

 entify opportunities to reach new market segments and expand market share. 

 search about the latest marketing strategies and excel in marketing endeavours competitively. 

 t, monitor and report on team goals 

 sign branding, positioning and pricing strategies 

 sure Brand is strong and consistent across all channels and marketing efforts (like events, email
campaigns, web pages and promotional material)

  alyze consumer behavior and determine customer personas

  nitor competition (acquisitions, pricing changes and new products and features) 

 ordinate sales and marketing efforts to boost brand awareness

Key Competencies & Requirements

  A / Masters in Marketing 

 + years of prior experience in the field of Marketing. 

 nds-on experience in prolific marketing campaigns. 

 tstanding knowledge of web analytics and Google Ads. 

 tstanding ability to plan and manage budgets. 

 cellent leadership and project management skills. 

 rong analytical skills.

Apply now-

Job description

 Craft strategies for the Marketing team including Digital, Advertising, In-store Communications and
Creatives, Loyalty & Space on hire
Prepare and manage monthly, quarterly, and annual budgets for the Marketing department.
uild marketing plans for the smooth operation of marketing campaigns.
repare social media marketing campaigns and strategize them such that they align with the business
objectives.
reate and monitor advertisements on various platforms keeping the business vision aligned.
onitor the team goals and their execution keenly.
nsure that the website, promotional material, and marketing campaign strategies are updated on a
regular basis.
dentify opportunities to reach new market segments and expand market share.
esearch about the latest marketing strategies and excel in marketing endeavours competitively.
et, monitor and report on team goals
esign branding, positioning and pricing strategies
nsure Brand is strong and consistent across all channels and marketing efforts (like events, email
campaigns, web pages and promotional material)
nalyze consumer behavior and determine customer personas
onitor competition (acquisitions, pricing changes and new products and features)
oordinate sales and marketing efforts to boost brand awareness

Location: Andheri

Job Title: Head – Marketing

Work Profile / Responsibilities:

Strategic Planning:
1) Design and execute comprehensive marketing strategies aligned with overall business goals.
2) Focus on expanding the company's presence on online platforms and marketplaces.

Team Leadership:
1) Lead, mentor, and develop a high-performing marketing team.
2) Ensure the team's skills align with evolving demands in digital marketing.

Brand Management:
1) Oversee the development and maintenance of a strong brand identity across all online channels.
2) Ensure consistent messaging and positioning.

Customer Acquisition & Retention:
1) Drive customer acquisition through digital marketing channels, content marketing, social media, email marketing, and partnerships.
2) Implement strategies to enhance customer retention and loyalty.

Data-Driven Decision Making:
1) Utilize data analytics, market research, and customer insights to optimize marketing efforts and maximize ROI.

E-Commerce & Marketplace Strategies:
1) Develop and execute strategies to improve visibility, performance, and sales on online marketplaces.

Product Marketing:
1) Collaborate with product and sales teams to craft effective product marketing strategies.
2) Ensure the successful launch of new products and features.

Budget Management:
1) Manage the marketing budget effectively, allocating resources strategically for optimal results.

Competitive Analysis:
1) Conduct regular analysis of competitors' marketing efforts and market trends to identify opportunities.

Performance Metrics:
1) Establish KPIs and performance metrics for marketing initiatives.
2) Track and report results to the executive team regularly.

Cross-Functional Collaboration:
1) Work closely with departments such as Sales, Product Development, and Customer Support to foster alignment and collaboration.

Qualifications:
Master's degree in a relevant field.

Key Skills:
1) Proven track record of at least 10 years in progressively responsible marketing roles.
2) Demonstrated success in leading and managing marketing teams while fostering collaboration and professional growth.
3) Proficiency in online marketing channels such as SEO/SEM, social media, content marketing, email marketing, and performance marketing.
4) Experience with data analytics and market research for informed decision-making.
5) Strong knowledge of e-commerce platforms and online marketplaces.
6) Exceptional strategic thinking, problem-solving, and decision-making abilities.
7) Basic Photoshop skills.
8) Excellent communication, presentation, and negotiation skills.

Work Environment:
1) A dynamic and collaborative workspace.
2) Opportunity to lead and innovate in a fast-paced industry.

Job title: Business Head - Marketing

Summary: The role is for marketing professionals with a knack for innovation in product development & capability to create a brand positioning that resonates strongly with the consumers. The role covers active involvement with the creative agencies to plan & create campaigns that differentiate in cluttered media, and active coordination with the sales team to channel & implement marketing strategies. The incumbent shall be driving ATL, and BTL campaigns and shall be a guide to pre-sales to in-house digital. A bias for high-quality delivery with minimal will be key to success in this profile.

The role also entails intensive work in New Product Development for projects with a turnover of a few hundred crores

THE HOUSE OF ABHINANDAN LODHA (HOABL)

The House of Abhinandan Lodha (HoABL) was founded in 2020, is India’s largest branded land developer, revolutionising real estate transactions through security, technology, transparency, and convenience. HoABL specialises in branded plots, offering a completely hassle-free virtual experience (i.e. selling land to its customers without any physical interaction with them) which is a first in India and probably even globally, while also pioneering the democratisation of land ownership by making this asset class accessible to a wider base of aspiring buyers across the country.

In just five years, HoABL has sold about 12 million sq.ft. of developed land—all without meeting a single customer face-to-face and ahead of promised timelines—and has around 30 million sq.ft. under active development. The company has expanded its footprint across prime locations such as Alibaug, Anjarle, Ayodhya, and Vrindavan, Dapoli, Goa, Khopoli, Nagpur, and Neral in Maharashtra, with upcoming developments in Amritsar, Shimla, and Varanasi.

HoABL has swiftly gained prominence by focusing on plotted developments in key locations where the governments are focused on quality infrastructure, offering a seamless and transparent experience to investors and homebuyers alike.

With plans to be in 48 cities nationwide, HoABL is tapping into the growing demand for plotted developments driven by existing and upcoming infrastructure projects and the appeal of tourist destinations. HoABL’s customer base of over 6,000 investors spans 27 countries, 23 states, and 107 cities—including India’s top metros and international hubs such as New York, London, Singapore, Dubai, Sydney, Tokyo, and Toronto—underscoring the company’s scale, trust, and credibility in the land ownership space. The majority of HoABL’s customers are salaried professionals (~45%) largely CEO’s and CXO’s, independent professionals (~20%), with the balance comprising entrepreneurs and business owners—reflecting a diverse yet aspirational customer profile.

Positioning itself as a tech company within the real estate sector, HoABL is a business built from scratch and unlike many new-age start-ups, HoABL has never incurred a loss nor engaged in cash burning.

HOABL has also recently forayed into Vertical Real Estate Development in Mumbai with two marquee projects in South Mumbai and one with Mittal Builders the North Mumbai totalling the commitment to 3.1mn sqft.

Roles and Responsibilities:

Functional Mandate

• Delivering target NPV (annually at market level and project-wise, both in absolute terms and in % terms)
• To create an effective product portfolio for the business by understanding the present and future business opportunities
• To create and manage world-class real estate brands using advertising and other marketing tools
• Brand: To use various communication channels (advertising, PR, BTL, etc.) through various mediums to create enhanced target audience awareness of target brand attributes in a cost-effective fashion and to deliver required footfalls in quality and quantity
• To provide adequate and fast market intelligence inputs for ensuring a robust pricing strategy and mechanism for each product on an ongoing basis

KRA / Success Measures

• Targeted Gross Contribution - in Value and %age terms as per business plan
• Qualitative assessment of marketing inputs and speed of sales (No. of units sold per month Vs Target) for each project
• Maximize brand valuation and maximize the capability to charge a price premium
• Brand:

o% change in public perception of target brand attributes as measured by a third-party survey

o% increase in actual brand spend over target budget

• Competitor pricing change and sales transaction information speed (Response time in the number of days)

The team works towards developing a multi-pronged and differentiated approach to brand building from the point of conceptualizing the product, developing a differentiated product positioning and marketing strategy, and managing various marketing programs and customer interactions till the point of handover to the customer.

The group strongly believes in using ‘brand’ as a differentiator and has developed itself as a pioneer of branded realty, delivering consistent brand experience across customer touchpoints. We have invested in building a strong and professional team to meet challenges in an ever-evolutionary and dynamic environment and make a significant contribution at the brand, category, and company levels. The teams together comprise professionals from the best business schools including IIMs, ISB, XLRI, and SP Jain. These professionals have been drawn from top FMCG, Automobile, and Consumer Durables companies.

Competencies:

• Building brand strategy
• New product development
• Effective consumer understating
• Brand communication development
• Go-to-market strategy
• Capable of handling multiple stakeholders and managing their expectations with responsibility and confidence
• Taking quick and effective calls to resolve execution-specific issues that arise from time-to-time
• Adaptable to different / rapidly changing circumstances
• Ability to manage client conversation & manage relationships

Job title: Business Head - Marketing

Summary: The role is for marketing professionals with a knack for innovation in product development & capability to create a brand positioning that resonates strongly with the consumers. The role covers active involvement with the creative agencies to plan & create campaigns that differentiate in cluttered media, and active coordination with the sales team to channel & implement marketing strategies. The incumbent shall be driving ATL, and BTL campaigns and shall be a guide to pre-sales to in-house digital. A bias for high-quality delivery with minimal will be key to success in this profile.

The role also entails intensive work in New Product Development for projects with a turnover of a few hundred crores

THE HOUSE OF ABHINANDAN LODHA (HOABL)

The House of Abhinandan Lodha (HoABL) was founded in 2020, is India’s largest branded land developer, revolutionising real estate transactions through security, technology, transparency, and convenience. HoABL specialises in branded plots, offering a completely hassle-free virtual experience (i.e. selling land to its customers without any physical interaction with them) which is a first in India and probably even globally, while also pioneering the democratisation of land ownership by making this asset class accessible to a wider base of aspiring buyers across the country.

In just five years, HoABL has sold about 12 million sq.ft. of developed land—all without meeting a single customer face-to-face and ahead of promised timelines—and has around 30 million sq.ft. under active development. The company has expanded its footprint across prime locations such as Alibaug, Anjarle, Ayodhya, and Vrindavan, Dapoli, Goa, Khopoli, Nagpur, and Neral in Maharashtra, with upcoming developments in Amritsar, Shimla, and Varanasi.

HoABL has swiftly gained prominence by focusing on plotted developments in key locations where the governments are focused on quality infrastructure, offering a seamless and transparent experience to investors and homebuyers alike.

With plans to be in 48 cities nationwide, HoABL is tapping into the growing demand for plotted developments driven by existing and upcoming infrastructure projects and the appeal of tourist destinations. HoABL’s customer base of over 6,000 investors spans 27 countries, 23 states, and 107 cities—including India’s top metros and international hubs such as New York, London, Singapore, Dubai, Sydney, Tokyo, and Toronto—underscoring the company’s scale, trust, and credibility in the land ownership space. The majority of HoABL’s customers are salaried professionals (~45%) largely CEO’s and CXO’s, independent professionals (~20%), with the balance comprising entrepreneurs and business owners—reflecting a diverse yet aspirational customer profile.

Positioning itself as a tech company within the real estate sector, HoABL is a business built from scratch and unlike many new-age start-ups, HoABL has never incurred a loss nor engaged in cash burning.

HOABL has also recently forayed into Vertical Real Estate Development in Mumbai with two marquee projects in South Mumbai and one with Mittal Builders the North Mumbai totalling the commitment to 3.1mn sqft.

Roles and Responsibilities:

Functional Mandate

• Delivering target NPV (annually at market level and project-wise, both in absolute terms and in % terms)
• To create an effective product portfolio for the business by understanding the present and future business opportunities
• To create and manage world-class real estate brands using advertising and other marketing tools
• Brand: To use various communication channels (advertising, PR, BTL, etc.) through various mediums to create enhanced target audience awareness of target brand attributes in a cost-effective fashion and to deliver required footfalls in quality and quantity
• To provide adequate and fast market intelligence inputs for ensuring a robust pricing strategy and mechanism for each product on an ongoing basis

KRA / Success Measures

• Targeted Gross Contribution - in Value and %age terms as per business plan
• Qualitative assessment of marketing inputs and speed of sales (No. of units sold per month Vs Target) for each project
• Maximize brand valuation and maximize the capability to charge a price premium
• Brand:

o% change in public perception of target brand attributes as measured by a third-party survey

o% increase in actual brand spend over target budget

• Competitor pricing change and sales transaction information speed (Response time in the number of days)

The team works towards developing a multi-pronged and differentiated approach to brand building from the point of conceptualizing the product, developing a differentiated product positioning and marketing strategy, and managing various marketing programs and customer interactions till the point of handover to the customer.

The group strongly believes in using ‘brand’ as a differentiator and has developed itself as a pioneer of branded realty, delivering consistent brand experience across customer touchpoints. We have invested in building a strong and professional team to meet challenges in an ever-evolutionary and dynamic environment and make a significant contribution at the brand, category, and company levels. The teams together comprise professionals from the best business schools including IIMs, ISB, XLRI, and SP Jain. These professionals have been drawn from top FMCG, Automobile, and Consumer Durables companies.

Competencies:

• Building brand strategy
• New product development
• Effective consumer understating
• Brand communication development
• Go-to-market strategy
• Capable of handling multiple stakeholders and managing their expectations with responsibility and confidence
• Taking quick and effective calls to resolve execution-specific issues that arise from time-to-time
• Adaptable to different / rapidly changing circumstances
• Ability to manage client conversation & manage relationships

Job title: Business Head - Marketing

Summary: The role is for marketing professionals with a knack for innovation in product development & capability to create a brand positioning that resonates strongly with the consumers. The role covers active involvement with the creative agencies to plan & create campaigns that differentiate in cluttered media, and active coordination with the sales team to channel & implement marketing strategies. The incumbent shall be driving ATL, and BTL campaigns and shall be a guide to pre-sales to in-house digital. A bias for high-quality delivery with minimal will be key to success in this profile.

The role also entails intensive work in New Product Development for projects with a turnover of a few hundred crores

THE HOUSE OF ABHINANDAN LODHA (HOABL)

The House of Abhinandan Lodha (HoABL) was founded in 2020, is India’s largest branded land developer, revolutionising real estate transactions through security, technology, transparency, and convenience. HoABL specialises in branded plots, offering a completely hassle-free virtual experience (i.e. selling land to its customers without any physical interaction with them) which is a first in India and probably even globally, while also pioneering the democratisation of land ownership by making this asset class accessible to a wider base of aspiring buyers across the country.

In just five years, HoABL has sold about 12 million sq.ft. of developed land—all without meeting a single customer face-to-face and ahead of promised timelines—and has around 30 million sq.ft. under active development. The company has expanded its footprint across prime locations such as Alibaug, Anjarle, Ayodhya, and Vrindavan, Dapoli, Goa, Khopoli, Nagpur, and Neral in Maharashtra, with upcoming developments in Amritsar, Shimla, and Varanasi.

HoABL has swiftly gained prominence by focusing on plotted developments in key locations where the governments are focused on quality infrastructure, offering a seamless and transparent experience to investors and homebuyers alike.

With plans to be in 48 cities nationwide, HoABL is tapping into the growing demand for plotted developments driven by existing and upcoming infrastructure projects and the appeal of tourist destinations. HoABL’s customer base of over 6,000 investors spans 27 countries, 23 states, and 107 cities—including India’s top metros and international hubs such as New York, London, Singapore, Dubai, Sydney, Tokyo, and Toronto—underscoring the company’s scale, trust, and credibility in the land ownership space. The majority of HoABL’s customers are salaried professionals (~45%) largely CEO’s and CXO’s, independent professionals (~20%), with the balance comprising entrepreneurs and business owners—reflecting a diverse yet aspirational customer profile.

Positioning itself as a tech company within the real estate sector, HoABL is a business built from scratch and unlike many new-age start-ups, HoABL has never incurred a loss nor engaged in cash burning.

HOABL has also recently forayed into Vertical Real Estate Development in Mumbai with two marquee projects in South Mumbai and one with Mittal Builders the North Mumbai totalling the commitment to 3.1mn sqft.

Roles and Responsibilities:

Functional Mandate

• Delivering target NPV (annually at market level and project-wise, both in absolute terms and in % terms)
• To create an effective product portfolio for the business by understanding the present and future business opportunities
• To create and manage world-class real estate brands using advertising and other marketing tools
• Brand: To use various communication channels (advertising, PR, BTL, etc.) through various mediums to create enhanced target audience awareness of target brand attributes in a cost-effective fashion and to deliver required footfalls in quality and quantity
• To provide adequate and fast market intelligence inputs for ensuring a robust pricing strategy and mechanism for each product on an ongoing basis

KRA / Success Measures

• Targeted Gross Contribution - in Value and %age terms as per business plan
• Qualitative assessment of marketing inputs and speed of sales (No. of units sold per month Vs Target) for each project
• Maximize brand valuation and maximize the capability to charge a price premium
• Brand:

o% change in public perception of target brand attributes as measured by a third-party survey

o% increase in actual brand spend over target budget

• Competitor pricing change and sales transaction information speed (Response time in the number of days)

The team works towards developing a multi-pronged and differentiated approach to brand building from the point of conceptualizing the product, developing a differentiated product positioning and marketing strategy, and managing various marketing programs and customer interactions till the point of handover to the customer.

The group strongly believes in using ‘brand’ as a differentiator and has developed itself as a pioneer of branded realty, delivering consistent brand experience across customer touchpoints. We have invested in building a strong and professional team to meet challenges in an ever-evolutionary and dynamic environment and make a significant contribution at the brand, category, and company levels. The teams together comprise professionals from the best business schools including IIMs, ISB, XLRI, and SP Jain. These professionals have been drawn from top FMCG, Automobile, and Consumer Durables companies.

Competencies:

• Building brand strategy
• New product development
• Effective consumer understating
• Brand communication development
• Go-to-market strategy
• Capable of handling multiple stakeholders and managing their expectations with responsibility and confidence
• Taking quick and effective calls to resolve execution-specific issues that arise from time-to-time
• Adaptable to different / rapidly changing circumstances
• Ability to manage client conversation & manage relationships

Job Overview

Join Huemn as a Sales Head for our Marketing Agency division, based in Hyderabad. As a Mid-Level full-time role, you'll be at the forefront of driving sales strategies, building client relationships, and contributing to our agencys growth. Leverage your expertise to spearhead business development and optimize sales processes, ultimately enhancing Huemn's market presence and client satisfaction.

Qualifications and Skills

• Proven expertise in devising effective sales strategies to meet and exceed business objectives and revenue targets (Mandatory skill).
• Exceptional client relationship management skills ensuring long-term collaboration and customer satisfaction (Mandatory skill).
• In-depth marketing knowledge to support strategic decisions and enhance brand visibility (Mandatory skill).
• Demonstrated ability in leading and motivating a sales team towards achieving collective goals and personal development.
• Strong negotiation skills adept at closing deals and securing beneficial terms with diverse clients.
• Experience in business development with a focus on identifying new market opportunities and revenue streams.
• Proficient in market analysis to facilitate informed decision-making and competitive strategy planning.
• Excellent communication skills to effectively convey sales messages and foster client trust and loyalty.

Roles and Responsibilities

• Develop and implement comprehensive sales strategies to increase market share and drive business growth.
• Establish and maintain strong relationships with existing and prospective clients to ensure sustained business partnerships.
• Lead, mentor, and manage the sales team to ensure alignment with company goals and maximize performance.
• Conduct thorough market research to identify emerging trends and insights for strategic planning.
• Collaborate with marketing teams to align sales strategies with promotional activities and campaigns.
• Negotiate contracts and agreements with clients ensuring mutually beneficial terms and sustainable partnerships.
• Analyze sales data and performance metrics to derive insights and refine sales strategies.
• Maintain up-to-date knowledge of industry developments to keep the company competitive and innovative.