6,576 Brand Manager jobs in India
Brand Development Manager
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Responsibilities:
* Develop & execute brand strategies
* Measure & report on success metrics
* Collaborate with cross-functional teams
* Manage brand portfolio
* Should Handling, Digital marketing team and Brand promoters team.
Brand Development Manager
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Job Description: Brand Development Manager Marketing
Role Overview
The Brand Development Manager will be responsible for shaping the future of Keya's brand and product portfolio by translating consumer trends into innovations, driving portfolio renovation, and leading creative development across touchpoints. The role requires a strong balance of strategic thinking, consumer insight mining, and hands-on execution in ATL, digital, and influencer-driven content.
Key Responsibilities
Consumer & Trend Analysis
- Track and decode evolving consumer food trends, global category cues, and lifestyle shifts.
- Translate insights into opportunity areas for innovation, renovation, and communication.
- Partner with research agencies to conduct qualitative and quantitative studies on brand health, equity, and consumer behavior.
Innovation & Portfolio Development
- Define innovation pipeline in alignment with business and consumer needs.
- Develop concepts, validate with consumer research, and partner with R&D and category teams for mix finalization (product, pack, price, positioning).
- Lead current portfolio renovation including product upgrades, packaging refresh, and proposition fine-tuning (VIPs).
Creative & Communication Development
- Drive 360 campaign development – from TVCs to digital, social, static creatives, and influencer collaborations.
- Work with agencies to ensure impactful storytelling that builds brand equity and drives relevance.
- Ensure creative consistency across touchpoints while adapting for channels (TV, digital, Q-com, in-store).
Consumer Research & Testing
- Commission and analyze research on packaging, proposition, creative effectiveness, and consumer promotions.
- Feed insights back into product development and communication strategy.
Cross-functional Collaboration
- Partner with category, sales, and media teams to align innovation launches and brand campaigns with business objectives.
- Work with supply chain and design teams to deliver packaging innovation on time and in budget.
Candidate Profile
- MBA/PGDM in Marketing/Business preferred.
- 4–7 years' experience in FMCG brand management, innovation, or insights.
- Strong understanding of consumer research methodologies and tools.
- Proven track record in innovation pipeline management, product launches, or portfolio renovation.
- Creative thinker with ability to work closely with agencies on large-scale campaigns.
- Digital-first mindset with exposure to social media, content, and influencer-led campaigns.
Brand Development Manager
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Job Description
Brand Strategy & Development
Job Title: Brand Manager
Location: Ahmedabad
Company: Phoenix Business Advisory
Company Description: Phoenix Business Advisory leads the way in revolutionizing business migration to Australia and the USA, catering to High-Net-Worth Individuals seeking migration. As one of India's fastest growing companies, Phoenix Business Advisory has a proven track record of success in assisting clients with their migration goals.
Position Overview:
We are seeking a dynamic and creative Brand Manager to lead and strengthen our brand presence. The ideal candidate will have 5-6 years of proven experience in brand management, with strong expertise in SEO, marketing strategy, content creation, and design-oriented thinking. This role requires both strategic vision and hands-on execution, along with the ability to manage and mentor a marketing team.
Key Responsibilities
Brand Strategy & Development
- Define, develop, and execute the brand vision, positioning, and messaging.
- Ensure alignment of brand identity across all channels and markets.
- Conduct market research, competitor analysis, and consumer insights to guide brand strategy.
Marketing & Campaigns
- Plan and oversee integrated marketing campaigns across digital, social, print, and PR channels.
- Collaborate with creative, digital, and media teams to ensure impactful campaign execution.
- Track campaign effectiveness using KPIs and optimize for maximum ROI.
Content & Communication
- Ensure all content, advertising, and communication reflect brand guidelines and tone of voice.
- Work closely with PR and social media teams to manage brand reputation.
- Develop partnerships, sponsorships, and collaborations to enhance brand visibility.
Product & Innovation
- Partner with product, sales, and design teams to align product development with brand goals.
- Contribute to product launches, packaging design, and customer experience enhancements.
Performance & Reporting
- Monitor brand health metrics, awareness, and engagement.
- Provide regular reporting to senior management on brand performance and growth opportunities.
Requirements
- Bachelor's or master's degree in marketing, Business Administration, or related field.
- 5+ years of experience in brand management, marketing, or related roles.
- Proven experience in building and growing strong consumer brands.
- Strong understanding of digital marketing, social media, and market research.
- Excellent communication, leadership, and project management skills.
- Creative mindset with analytical ability to evaluate campaign success.
Preferred Skills
- Experience in international markets or multi-brand management.
- Knowledge of latest marketing technologies and digital trends.
- Strong negotiation and stakeholder management skills.
Job Type: Full-time
Pay: ₹800, ₹1,000,000.00 per year
Application Question(s):
- Current in hand Salary? (Monthly)
- Expected Salary?
- Reason for Switch?
- How soon can you join? (in Days)
- Comfortable with 6 Days working?
- Current Location?
Experience:
- Marketing: 5 years (Preferred)
Work Location: In person
Brand Development Manager
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Company: Sure Safety India Limited
Web:
Brand Development Manager / Marketer – Vadodara
Key Requirement
Branding, Promotions
Visits to exhibitions, expo, road shows, seminars etc throughout the India.
nteraction with media and design agencies.
nteraction with web agencies.
esearching and analyzing market trends, consumer behavior and competition mapping.
eveloping and executing marketing plans that include advertising, PR, promotions, events, and social media.
dentifying target markets and customer segments.
eveloping and managing relationships with key stakeholders such as media, agencies, and influencers.
Qualification & Exp
ny PG/Graduate with Mktg Exp
+ Yrs of Exp of B2B Market
Salary - No Bar for right candidate
Job Types: Full-time, Permanent
Pay: ₹40, ₹70,000.00 per month
Benefits:
- Cell phone reimbursement
- Internet reimbursement
- Paid time off
- Provident Fund
Work Location: In person
Brand Development Manager
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Company Description
D Globalist is a global business scaling ecosystem. Serving as an accelerator for high-growth companies with international potential, D Globalist develops and executes market-entry strategies for ventures looking to expand across borders. With a presence in over 10 countries, D Globalist supports companies through all stages of cross-border expansion, from incorporation to strategic partnerships, while championing a Global First approach in business growth.
Role Description
This is a full-time on-site role for a Brand Manager at D Globalist in New Delhi. The Brand Manager will be responsible for developing and implementing brand strategies, managing brand campaigns, conducting market research, analyzing brand performance, and collaborating with cross-functional teams to ensure brand consistency and growth.
Qualifications
- Brand Strategy Development and Implementation skills
- Market Research and Analysis skills
- Brand Campaign Management
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to work collaboratively in a team environment
- Experience in international markets is a plus
- Bachelor's degree in Marketing, Business, or related field
Brand Development Manager
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Job Description :
- Bringing revenue and upselling opportunities for the company from key clients.
- Manage high-profile client relationships with companies, agencies, and other revenue-generating partners
- Extensively looking after long-term Brand Deals
- Work with Strategy, Sales & Brand Solutions teams to craft great campaigns and strategies for brands & creators.
- Manage day-to-day deals operations with clients, and handle the client documentation processes, agreements, and other paperwork.
- Complete account responsibility from first contact to end negotiation using professional integrated selling techniques across email, phone, and video conferencing to grow assigned territory/category.
Job Requirement :
- Extensive experience at an Influencer Marketing company/agency, having been responsible for selling content solutions/advertising campaigns to brands.
- Should be well-versed in current social trends and digital technologies, with strong tech-savviness
- Experience in making professional presentations and writing compelling proposals to close sales and exceed goals.
- Proficient with Microsoft Word, Excel, and PowerPoint.
Assistant brand development manager
Posted today
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Creating development plans and forecasting sales targets and growth projections. Identifying market opportunities through meetings, networking and other channels.
Job Type: Full-time
Pay: ₹30, ₹70,000.00 per month
Education:
- Bachelor's (Preferred)
Experience:
- Business development: 4 years (Preferred)
- Work: 4 years (Preferred)
Language:
- English (Preferred)
Work Location: In person
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Senior Brand Development Manager
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This is a full-time on-site role for a Chief Marketing Officer located in the city. The Chief Marketing Officer will be responsible for overseeing the marketing strategy, conducting market research, planning marketing campaigns, managing public relations, and driving sales initiatives.
Responsibilities:- Oversee a company's overall advertising and sales strategy.
- Lead a team of experienced marketers to achieve business objectives.
- Develop and implement marketing plans to increase brand awareness.
- Analyze market trends to identify opportunities for growth.
Bachelor's degree in a related field or equivalent experience.
- At least 10 years of well-rounded marketing or business development experience.
- Three to five years of experience in a leadership role.
- Advanced degree in marketing or business (MBA) preferred.
SDA Brand Development Manager
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About Us:
We are building a next-generation global brand franchise business designed to help high-potential brands expand into key international markets. Our mission is to empower brands to achieve sustainable growth through end-to-end solutions, enabling their success in new markets. Our offering for brands is powered by a comprehensive, technology-driven suite of omnichannel capabilities, including market entry strategy, brand and marketing management, compliance oversight, channel optimization, logistics, fulfilment, and advanced store management technology.
Role Overview:
Lead and scale the Small Domestic Appliances (SDA) category at Opptra, managing end-to-end brand lifecycle—from onboarding promising global brands to achieving sustained growth in international markets. This includes driving assortment expansion, optimizing underperforming SKUs, iterating based on market insights, and partnering with cross-functional teams to maximize brand performance.
Responsibilities:
1. Become the go-to partner for global SDA brands looking to expand across India, GCC and SEA.
2. Build and manage a curated portfolio of 5–10 brands exclusively in the SDA category.
3. Drive post-launch brand scaling through:
- Expanding SKU assortment based on performance data and customer demand.
- Phasing out underperforming SKUs and refining pricing/positioning.
- Collaborating with brands to optimize packaging, content, and supply chain.
- Partnering with sales, marketing, and analytics to implement growth-driving initiatives.
4. Deliver robust eCommerce presence and explore offline channels where relevant.
5. Focus on profitability and sustainable scale through rigorous margin management and GMV contribution.
Skills:
1) 8+ years of work experience, with 4+ in offline retail/eCommerce and at least 4+ years in the SDA category preferred.
2) Deep understanding of SDA specific consumer behavior, product assortment, manufacturing and supplier network
3) Expertise in marketplace/retail selling: category strategy, pricing, visibility, and marketing levers.
4) Demonstrated success in scaling assortment and lifecycle SKU management.
5) Proven record of cross-functional collaboration across brand, ops, tech, and analytics.
Urology Brand Development Manager
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Job Title: Marketing Manager ( Urology )
Department: Marketing
Location: Mumbai Andheri E
Mandatory - Medical Capital equipment Experience ( Urology )
Position Summary:
The Marketing Manager – Urology will be responsible for developing and implementing marketing strategies that drive growth, brand awareness, and market share for the assigned product portfolio. This role involves close collaboration with cross-functional teams including sales, R&D, regulatory, and clinical affairs, to ensure successful product positioning, demand generation, and lifecycle management.
Key Responsibilities:
Strategic Marketing:
- Develop and execute annual marketing plans for assigned product lines (Urology Consumer ( Catheter, sheth, stent, stone basket), Capital equipment ( Leaser machine holmium ) aligned with business objectives.
- Conduct thorough market analysis, customer segmentation, and competitor benchmarking.
- Identify new market opportunities and recommend product development or portfolio expansion strategies.
- Collaborate with global marketing teams to adapt and localize strategies for regional relevance.
Product Management & Launch:
- Drive product launch readiness – including go-to-market strategy, KOL engagement, sales training, and launch kits.
- Define product positioning, messaging, and unique selling propositions (USP) based on clinical value.
- Monitor product performance and manage lifecycle strategies to maximize ROI.
Brand & Promotional Campaigns:
- Design and execute integrated marketing campaigns including digital, print, on-ground activations, webinars, and trade shows.
- Develop product brochures, case studies, videos, clinical presentations, and promotional content.
- Partner with creative agencies and digital platforms to enhance brand visibility.
Clinical & Market Engagement:
- Organize clinical workshops, CMEs, panel discussions, and surgeon-led programs to enhance product adoption.
- Engage with Key Opinion Leaders (KOLs) and build strong relationships with clinical influencers.
- Support sales team with training, product demos, and objection-handling tools.
Analytics & Reporting:
- Track marketing KPIs including leads, conversions, campaign ROI, and customer feedback.
- Conduct post-launch and campaign evaluations to refine future strategies.
- Provide monthly performance updates to senior leadership.
Qualifications:
- Bachelor’s degree in Life Sciences, Biomedical Engineering, Pharmacy, or similar field.
- MBA in Marketing or Healthcare Management preferred.
- 6–12 years of experience in medical device marketing, including 2–3 years in a managerial role.
- Proven experience in launching and scaling medical device products across varied geographies.
- Familiarity with clinical workflows and decision-making in hospitals and diagnostic centers.
Travel Requirements:
- Willingness to travel 30–40% for conferences, KOL meetings, field visits, and regional campaigns.